Emeline Nsingi Nkosi: Never sell yourself out – stand up for what you believe in

Emeline  Nsingi Nkosi is a confident and experienced bi-lingual actor and presenter based Accra, Ghana presenting for GHOne TV. She is currently presenting and producing a lifestyle and entertainment show called ‘The Core’.

She has interviewed the likes of Asamoah Gyan, Ozwald Boateng, Abedi Pele, Azumah Nelson, Sarkodie, M.Anifest and many others.

 Emeline has a background in Fashion Textiles. She was named Hilary Alexander’s “Secret Seven to Watch” and nominated for the Ethical Award at Graduate Fashion Week 2012. 

During her final year in the university, she created a visual dissertation on natural hair which awakened her love for presenting and producing.

 Emeline founded M about Town, a London based Lifestyle show in 2015.  Highlights include interviewing Rosario Dawson, Ian Taylor and documenting the Ethical Fashion Forum Summit and Fashion Africa Conference 2015.

Emeline has been writing and interviewing celebrities for ThandieKay.com since early2016, concentrating mostly on inspiring individuals, she has interviewed Angela Bassett, Ade Hassan, and Zuriel Oduwole.

She has joined Alexander Amosu’s prestigious LuxAfrique and covers Art exhibitions, Luxury Travel, Restaurants and Fashion in London and internationally.

Emeline Nsingi Nkosi makes us proud to spell our name W-O-M-A-N!


Pace is better than haste - @emelinenn Click To Tweet

What things have you learned about life from being a media personality?

Everything is about great PR and image, it’s no coincidence when you see more of an artist or actor in the media, it’s all carefully curated, and nothing is random.

Your mood can really impact your work, if I have an argument with someone I care about, I can’t leave it to linger, otherwise, my day just feels dark and negative and you need to able to put on a happy face for TV.

Life can sometimes feel lonely especially when knowing who to trust, surround yourself with people who really have your best interest at heart.

 

Tell us about an interview you conducted that taught you the most?

My interview with the boxing legend Azumah Nelson. He shared that his ill wife had found out that she wouldn’t survive just before he was about to have one of the biggest fights of his life.

Although he didn’t want to fight, he felt he couldn’t cancel it as it was sold out.

It taught me that sometimes you have to put your work before your own needs but also that at the end of the day, what really matters the most is those you care about, without them life feels meaningless.

What’s the one question you wish you’d asked someone you’ve interviewed but never did?

When I meet key personalities I have an idea of what I would like to ask but if it’s not possible, I tend not to dwell on it.

The only person I wish I could have probably gone for a coffee, drink or dinner or maybe all three was Angela Bassett.

I interviewed her for ThandieKay at a beauty brand launch that she had collaborated with. When I went to sit next to her, I felt such warmth and love. We spoke skincare and American Horror Story.

 

What should every woman try at least once in her life?

Travelling alone. It gives you such self-confidence and belief in your strengths. Before visiting my cousin in the US, I spent the first 7 days alone in New York and at a Yoga ashram in Monroe.

It was both thrilling and petrifying. I’ve never relied on my senses and my gut as much as when traveling alone to various places.

Advice for aspiring media entrepreneurs?

  • Start: What can you do today that will impact your career positively?
  •  Look at how your favorite media entrepreneurs started and how can you replicate that for you?
  • Get onto casting websites such as Starnow and look for opportunities if you want to get into presenting.
  • Head to relevant networking events
  • Get onto Linkedin, build your network.
  • Hone your skills, can you do a part-time course? Check out Coursera or Masterclass

What app do you most often use?

Sleep Cycle. I’ve used it for around 983 nights as of today, I’m obsessed with my sleep and getting enough of it.

What can you not miss on TV?

I don’t watch TV at home but when I’m traveling I’ll put on the TV to see which channels are in that country and which programmes they watch.

At home, I’m more of a Netflix chick, I’m currently waiting for the new season of The 100.

What is the best advice you have ever been given?

One of my uni teachers told me to slow down and remember that I have a long career ahead of me. For one project, I must have put about 5 different design ideas into one and she reminded me that if I am to have a long career ahead, then why use up all of my ideas in one go.

I want to achieve everything yesterday but actually, there is no need, pace is better than haste.

What’s the key to developing a successful personal brand?

1. Being authentic to yourself and your audience, I’m really not good at lying and then remembering that lie, so I can’t pretend to be something I’m not or will be found out. At the end of the day, there is only one you and those that like you will stick with you.

2. Knowing what you stand up for, so when opportunities arise you know if they fit.

For example, although I love red wine, I’m not a big drinker, so an alcohol brand sponsoring one of my shows wouldn’t really fit, it’s not me and I can’t stand there pretending to like something that I don’t.

3. Never sell yourself out – stand up for what you believe in, don’t be swayed easily but be flexible. Rooted in a tree but flexible like the branches.

What brings you the greatest joy?

Simple things in life, the sun, warmth, my partner, mum, brother, those close to me being happy and fulfilled.

When I see a project realized and it has impacted people positively, yoga, good smells, music, amazing food, and red wine.

What does sisterhood mean to you?

Sisterhood to me means genuine support for women, knowing that everyone has their own journey and there is enough space for everyone.

I see it over and over where women are catty towards each other but it’s so pointless and a waste of energy.

What song instantly gets you up and going?

Fabregas – Mascara – When I working as a Graphic Designer, I had many lunchtimes where I would go for a walk listening to this song to uplift my mood.

Anything by Koffi Olomide – Effrakata, Micko, Loi … it reminds me of my childhood and feeling carefree. It puts everything into perspective.

What’s next for you?

More seasons of “The Core”, starring in a film out later in the year, producing season 3 of Revealed with Bola Ray, more travel.
I have a good feeling for this year.

2018 is the year of ……?

Money, work, and sleep

I feel like this is the year to grow the finances and as women, being able to talk openly about it, being able to ask for what we are worth and then growing those finances by investing.

Work because I love what I do and want to create more entertaining but impactful content and sleep because I promised myself that I would take better care of myself this year.

Health = Wealth.


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Five skills every online journalist must have to be successful

If you’re an online journalist, content creator, or digital analyst, this one’s for you!

The world is said to be moving online and many are debating if this shift could be the fourth industrial revolution.

This move has seen the rise of digital and/or online journalism and publications which are generating all-things-zines.

This means a lot of information is now available on the internet through webzines, e-zines, mobizines etc, creating easy channels of accessibility to these throughout the world. The internet phenomenon has thus, undoubtedly created a hub for freelance journalists, particularly writers.

Writing for the web, however, may not be as easy as you may think if you are a novice. It requires much skill and is slightly less traditional from print journalism.

On top of having regular journalist skills of interviewing, good writing, research, and accuracy, you must have the ability to be web savvy and stand out. The good thing is you can learn how to excel at these skills.

Understanding and patience will reward your writing with instant tracking, likes, and comments.

As a digital journalist you need to consider these five techniques to incorporate into your writing:

Hyperlinking

When you hyperlink, you want to ensure that when you click on a word, phrase or image within a file it takes you to a different web page or document.

The hyperlinked text is usually highlighted blue, italicised and underlined.

Chunking

Because we read differently on the web than we do in print, a huge paragraph of information as such does not cut it in web writing.

This is why breaking up huge text and making it easy to read is necessary. Use a numbered list, bulleted list, and subheadings. That is chunking.

SEO

Keywords are an essential for search engine optimization (SEO). If you want your article to be part of the list on a search engine, you have to be keyword savvy.

Take time to learn this technique and know how to weave in keywords seamlessly into your writing.

Headings and sub-headings

As a web journalist, it is your duty to make sure that web readers can easily scan your article and direct them to that precise information they are looking for.

The easier the better, hence the use of catchy headings and sub-headings.

Word count 

Writing less is essential in web writing. Depending on your chosen online publication this will differ. Some publications require 400 – 600 words and others will require 600 – 900 words.


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