She Leads Africa

6 Things You Missed From SLAY Festival 2019

Warning: This article might leave you with a lot of FOMO.  SLAY Festival went down on September 28 in Motherland Mogul history as the one that brought more madness! While you can now enjoy the best of the festival with the SLAY Festival 2019 Digital Pass, there are a couple of IRL moments you might have missed. Here is a list of everything you missed from #SLAYFestival2019.  Anita Brows shared her secrets to the perfect look with Maybelline NY No one could stop the makeup enthusiasts who wanted to see The Makeup Surgeon at work. Anita Brows shared her secrets to creating the perfect brows at the Maybelline Beauty Masterclass. All attendees went home with exclusive Maybelline NY gift bags. Google helped 50 Motherland Moguls shoot their shot with mentors What would you ask if you got a chance to have lunch with your role model?  Women Will, a Google initiative, gave 50 women the chance to connect and get advice from women in leadership across industries. Talk about a networking opportunity that will change your life! The initiative also powered the Redesign Stage which brought in panelists like Akah Nnani, Fisayo Fosudo, Lola Masha, and Onyeche Tifashe. Jemima Osunde gave fans a little bit of herself with Lux Jemima Osunde came glowed up and hung out with her fans at the Lux Meet & Greet. Fans raved over the exclusive gift bags designed with Jemima’s face and free samples of Lux Even Complexion.   Motherland Moguls secured the bag… literally   Motherland Moguls got a headstart on their personal and professional finances.  FSDH powered the Refresh Stage and brought in their experts to share investment advice and help Motherland Moguls open new investment accounts. Get access to all Masterclasses from SLAY Festival 2019 Celebrities showed out for the fans If you wanted to show out on the ‘gram, SLAY Festival was the place to be.  Celebrities who came for this year’s festival included Smart Money Arese, Chigurl. Dimma Umeh, Juliet Ibrahim, Osas Ighodaro, Deyemi Okanlawon, Akah Nnani, the cast of Men’s Club (Ayoola Ayolola, Baaj Adebule, Efa Iwara, Daniel Etim Effiong), Mama Burna and more.  Imara Africa Consulting hooked up the VIP and Speakers lounge where all celebrities and influencers stayed. It. Was. Lit!   SLAY Festival would be incomplete without the fun, food, and freebies! Foodies found their haven with Maggi Nigeria‘s free jollof rice bar. Moms kicked back knowing their babies were in good hands with The Baby Lounge. No music lover left Vaseline’s Karaoke session with ashy skin. Thrill-seeking Motherland Moguls enjoyed This Day’s funtopia featuring the bouncy castle. Molped got everyone hyped and competitive with the spinning wheel of freebies. Rexona had everyone swagged out and smelling right.  MAX brought the ultimate photo booth for creating social media FOMO for that cool biker chick post. 54 Gene hooked it up with free reproductive health tests and educated attendees on the importance of early diagnosis in detecting cervical cancer.    Feeling the FOMO? Experience SLAY Festival 2019 with your LIFETIME digital pass. Get it here.

YETUNDE TAIWO-SHORTERS: 7 POWERFUL WAYS TO LEVEL UP YOUR PERSONAL BRAND IN 2019

It’s Yetunde Shorters here, chiming in sharing with you, as we plan for the New Year, seven powerful ways to level up your personal brand in 2019. This year flew by so quickly that we couldn’t even catch a breath, but it’s never too late. You can start now and start today, and let’s plan for manifestations in 2019. Below are my suggestions of 7 powerful ways to level up your purposeful personal brand in 2019.    PLAN AHEAD Planning means take the time one of these days before the year is over and sit down and plan for the things you want for your brand or your business. Plan what your social media would look like, what each quarter would look like, and what products you’re going to launch. Write it out. You have plenty of time to do that this year so that you can be prepared and schedule things for next year. That way, you save yourself some time. [bctt tweet=”You can start now and start today, and let’s plan for manifestations in 2019 – @Yetunde .” username=”SheLeadsAfrica”] MANAGE YOUR TIME Manage your time like a boss. We all have 24 hours in the day. If you’re a solopreneur or you have a small team, you have 24 hours a day. You have a lot to do. What that means is you need to be conscientious of how you spend your time. What are you doing with your mornings? Do you find yourself on Facebook or Instagram immediately? STOP IT!!! The first 90 minutes set the tone. Be intentional about those 90 minutes. CONNECT, BETTER That means online and offline. Sometimes we get caught up in posting, and we forget that we have to engage other people, so dedicate 20 to 30 minutes of your time per week and go back to the people that follow and engage on their pages. Like the comments, like their pictures, read stuff, and leave your thoughtful feedback. Also, do this in live events. That means go out more, look for networking or marketing events that you can be a part of. MAP OUT YOUR SYSTEMS If you are going to be doing events, a photo shoot or consulting with clients, write out what that looks like. For example, when a client inboxes you, what is your response? Or when a client responds to you. What do you reply to that? Write it out step-by-step. Having automated content helps in a way that when anything happens, you’re literally just cutting and pasting again saving you time. Or you can use e-services to create an auto send out. DOCUMENT IT This is one of the things that were actually in the recent book I had with the Better Business book. I shared the 10 things I’ve learned from my 10 years in business. If I knew then, I would have documented any good thing that happened in my business. When you’re going to do a review of the year or an analysis to a client, you can go back and have documentation. [bctt tweet=”Documenting things is a great way to track your progress – @yetunde” username=”SheLeadsAfrica”] So, at the end of the year, if you have to do a year in review, you have all your ducks in a row. You have content for your portfolio. You have content for testimonials. It’s a great way to track your progress.  TRACK AND ANALYZE This often depends on how engaged you are on social media or your newsletter or in person, to see what’s working. Test it out and then come back and take off the things that are not working. Tracking and analyzing helps you see that your efforts are being put to good use. That way, you will get into the quality of what works for your brand, and so you just rinse and repeat and use the things that work over and over again. AUTOMATE YOUR PROCESSES Create your automation systems. What does it look like when someone signs up for your newsletter or signs up for talking to you, what is that process? If there’s anything you can automate, which means use a mailing service where something is automatically sent to them without you, your business can function without you; you automatically automate all the stuff that you want your customers or potential clients to know. Again, you have a plan ahead, manage your time like a boss, map out your systems, connect better and more, document the milestones, track and analyze often, automate, engage, and convert. These 7 steps are what you need to level up for your brand in 2019.  Interested in contributing for She Leads Africa? Click here.