4 simple steps for developing a marketing strategy for your Small Business
It’s common to see many small business owners unintentionally ignore marketing, as in this digital age, a lot of SME’s interchange ‘marketing’ with ‘social media’ and ‘advertising’. This article aims to get small business owners to think about marketing holistically and systematically. Marketing is definitely not a few social media posts with a few Instagram […]
Your very first steps to becoming a CEO
Life doesn’t get better by chance but by change! We all know the job business goals aren’t the easiest feat to accomplish. We may feel as though we are simply just pawns in an older generation’s game of chess, but what we must learn is that it is truly about how you play the game. […]
You vs Them: Staying relevant in the dawn of rising business competition
[bctt tweet=”Never, ever, lose sight of your business game because of the competition” username=”SheLeadsAfrica”] Competition is everywhere. These days, everything is basically a competition in business, from online DIY blogs and vlogs giving clients all the information for the same services you render to the new enemy in the block rendering the exact same services […]