She Leads Africa

SLA Logo

Archel Bernard kickstarts her Liberian ethical fashion factory

Archel Bernard - Bombchel Factory

Archel Bernard is a Liberian fashion designer and entrepreneur. She successfully raised more than $40,000 on Kickstarter  for her company’s growth and shares with us how someone stealing her ideas got her started in fashion, her ambitions to build a global brand and why crowdfunding was the way to go to raise much needed cash.  Why did you choose fashion as your […]

10 things I learned about pitching to an investor

Andrea Barrica Startup Istanbul

She Leads Africa recently had a free webinar session with Andrea Barrica on the fundamentals of pitching your business – The Do’s and Oh No She Didn’t of Investor Pitching.  Andrea Barrica is a Venture Partner at 500 Startups, a global seed fund and accelerator for early stage startups based in Silicon Valley. She was […]

This is how you get and keep investors attention over email

Entrepreneurs should always be on the lookout for investors. With Google at your fingertips, finding the contact details of a prospective investor has never been easier. That said, simply reaching out to them is not enough as there are several others like you, seeking their attention. Follow the tips below, and you’ll soon be on […]

Quick Read: Your 1 minute guide to startup financing

You already know that it takes more than a stellar business plan and an ace team for your startup to thrive. You also need financing to get your ideas off the ground. COLD. HARD. CASH. But what type of financing is available for me, you ask? Well, you have 3 options: 1. DEBT FINANCING  Your […]

Four things you must have to be pitch perfect

What makes a pitch perfect? This is a question many entrepreneurs ask as they prepare to speak to investors. It is also  a question we are asked quite frequently at SLA. We’ve heard a number of pitches through our own pitch competitions, both the SLA 2014 and SLA 2015 Entrepreneur Showcase. We know what moves […]