She Leads Africa

Joy Kendi: Your 20’s are not for chilling. Work hard now, so you can relax later

Joy Kendi is a lifestyle blogger, vlogger and content creator who covers everything from fashion, beauty, and travel. She has built her creative career from the ground up, constantly teaching herself along the way to allow for continuous growth in her profession. Joy is a SLAYboss and runs things on her own terms earning her global recognition and her story below tells us that this journey is only the beginning of far greater things to come. When did you first get into blogging? I’ve always been interested in fashion, ever since I was a young girl. I wanted to get into design after high school but most of the schools I applied to didn’t offer scholarships and I don’t come from a wealthy family so I had to scrap that idea. I took up styling right after college for about six months and I hated it. So I quit that and the blogging bug hit me. Back then, when blogging was still quite relevant and at the time it was just a hobby, I had been following a few blogs.  Never thought I could make money off of it, until about a year later when Nancie Mwai (popular blogger in Kenya) got the opportunity to go to Germany because of her blog and my entire mindset on it changed. Then I decided to focus on it more and figure out how to make it more of a business. I knew nothing at the time but I just hit the ground running, going to different offices, telling them about me and what I can offer them. That’s really how I learned most of the stuff I know now, through trying and getting rejected. Weirdly enough, everything didn’t change until I shaved my head and I’m not sure why but going bald was the first step in getting people to see me as a different person and not just a regular blogger. [bctt tweet=”Your 20s are not for chilling, work yourself to the core now – @justjoykendi” username=”SheLeadsAfrica”] I realized that fashion is very limiting, especially in Kenya, so I started to expand more into beauty.  Then tried travel and food and all that turned into a lifestyle direction for me. Less than two years ago, lifestyle blogging opened a lot of doors for me because it meant I could do anything – be it advertising phones, makeup, hotels, restaurants, airlines, even countries!   What three things do you consider while creating content and/or partnering up with a brand? My biggest thing to consider when I’m partnering up with a brand is to answer the question – do I or will I actually use the said product? If I do use it, does it go with my brand? And third, will this propel me in a positive or a negative direction? When it comes to content creation, I think about: 1. How much work is it and how much time will it take on my end because that’s how I figure out my rate. 2. What have other content creators within the continent done in regards to the product that I need to create content for? 3. Is there a possibility of collaboration with others? If I know a friend or fellow blogger who can do it too, I will always try to bring them in and we both benefit from the job.     Was this your career of choice? What would you be if you hadn’t gone the blogging route? If I wasn’t doing this I’d probably still be working in TV/film production. When I was still in school, I was interning at a local TV network, KTN and I was also working in a production company, behind the scenes doing things like writing scripts. I got burnt out for a while though, which is why I eventually quit at the beginning of this year and solely focused on content creation. [bctt tweet=”I went to the University of YouTube and watched how other people do photoshoots and edits” username=”SheLeadsAfrica”] You take 90% of your images, manages your blog and brand on your own. Is there a particular reason why you chose to be a one-woman team? Well when I first started out, my boyfriend would take my pictures. Due to our different schedules though, I realized I needed to learn how to do this on my own. When starting out you don’t usually have a flowing income to be able to pay photographers so they would usually do it as a favor to build their portfolio as you build yours. If they get a paying gig, they will pick that over you thus leaving you stranded once again, so getting a photographer wasn’t an option for me. I went to the University of YouTube and watched how other people would do things like editing, photo shoots, what cameras to use, what kind of specs to look for and with that information, I slowly started to invest in myself. [bctt tweet=”I write all my proposals, attend meetings, create content, and do my own accounts” username=”SheLeadsAfrica”] I saved any money I got to buy my own equipment i.e. camera and lighting equipment, a laptop, computer programmes etc. It is important that I have a say in what I do, and have control over what goes on with my work such as the editing process. Before now, I used to have a manager who was actually very nice but sometimes we’d bump heads over things like working with certain companies so these among other reasons is why I decided it’s better to learn and do everything myself. It’s a very stressful job I can’t lie – I write all my own proposals, attend all the meetings, create the content, send to the client, wait for approval, do my own accounts… It’s so much work but it’s how I prefer to work and also means I don’t have to pay anyone else.   What challenges have you faced as a blogger so far? Getting

Mona Faces: Taking over makeup artistry in Uganda one face at a time

“The future is female and African”- is a phrase I’ve heard many times but it was only after my conversation with Mona that I had the feeling of having met a true embodiment of this phrase. Mona is the young entrepreneur behind the brand “Mona faces” which has taken the Ugandan makeup artist scene by storm and is certain to leave an everlasting mark on the entire African continent. I had the opportunity to conversate with Mona about her business, her life, and her future. Who is Mona? Umutoni Monalisa, also known simply as Mona, is a self-taught makeup artist, a self-proclaimed perfectionist and a connoisseur of beauty. Mona is a 25-year-old entrepreneur whose passion has led her to the path to mastery of makeup artistry and who is set to take Uganda and indeed Africa by storm, one master class at a time. Mona holds a degree in Office and information management which she obtained from Makerere Business School. [bctt tweet=”I taught myself how to do makeup through YouTube – @monafaces” username=”SheLeadsAfrica”] How did your entrepreneurial journey begin? Shortly after Senior 6, unfortunately, my father passed on leaving me with the formidable responsibility of taking care of myself and my siblings in whatever I could. I remember thinking to myself that it was now my responsibility to take care of my family. In my senior six vacations, I started working for Bold in Africa- an upscale fashion boutique in Kampala- have I had the opportunity to meet and be mentored by the founders of the brand, Nunu Mugyenyi, and Angel Kalisa, who taught me how to run and manage a business. Having learned the fundamentals of business from these two ladies, I partnered with some friends in my first year at university and opened a retail outlet- buying clothes from downtown and reselling them to clients in the urban areas.   With all this taking place, I still nursed a deep passion for beauty and makeup. I started reading lots of magazines, watching tons of YouTube videos, following makeup artists on Instagram and learning from them with the dream that I would be able to someday turn this passion into profits. With the help of a friend who worked at blush media, I organized my first ever photoshoot showcasing my talent, to my surprise and delight, my work went viral within a short amount of time and as they say, ‘the rest is history.’ I officially started Mona faces in October 2014, which is when the pictures from my first professional shoot went viral. Women have often been told to choose between work and family, what are your thoughts on this? Can a woman have it all? Women can have it all- but not all at the same time. I think a woman can have a wonderful career as well as a great family, what matters is the timing. A woman might decide to first focus on her career or her business until it grows to the point where she can step back from it a little and give her attention to her family and vice versa. But then again, I’m single so I wouldn’t know. All I’ve known for a long time has been work, work, and more work, but I do believe that it’s all about timing. [bctt tweet=”Women can have it all- but not all at the same time – @monafaces” username=”SheLeadsAfrica”] If you could have any superpower in the world, what would it be and why? Invisibility. I’d like to be invisible because I love working behind the scenes. What would you say African entrepreneurs should keep in mind to grow their brands? African entrepreneurs must stay hungry, that’s the most important thing they should keep in mind. I think a lot of female entrepreneurs get comfortable very easily- if she can pay her rent, and look good in the process, maybe buy a car- then she is satisfied. I think the goal is to achieve as much as possible and never let yourself get comfortable. At the time that I started Mona faces, there were no recognizable makeup studios in Kampala, I had to learn and build my brand and in the process sort of paved the way for other makeup artists to be able to join the industry as well. If you could have anyone in the world as your mentor, who would it be and why? I have been blessed with so many people in my life that I count as mentors already, right from my very first bosses, Nunu Mugyenyi and Angel Kalisa, who still mentor me to this day, all the way to friends and family. Ann Kansiime also plays a huge mentoring role in my life, I admire her success and ambition. Internationally, though, I’d say powerful women like Oprah Winfrey are a great inspiration. Honestly, If I could have every successful businesswoman mentor me, I would. I admire powerful business women across the world. [bctt tweet=” You can never fail, you can never fall, you simply learn – @monafaces” username=”SheLeadsAfrica”] What is your greatest business lesson? Like a lot of people, change terrifies me and it wasn’t until I realized- you can never fail, you can never fall, you simply learn- that I finally started getting comfortable with change. My greatest business lesson so far has been the fact that you never know whether what you are doing is going to succeed or not, but you should keep in mind that at the end of the day, you cannot fail and you cannot fall, you can only learn.   Tell us about your toughest day in business, what challenges did you face and how did you solve it? First, there have been so many tough days, I almost fail to pick one. My business is extremely people-centric, which basically means, people’s opinions matter a lot. On my toughest day, I’d done the makeup on a bride and she was very happy with my work. However, during her function, someone took a few unflattering

Kim Windvogel: I love posting pictures of my body that is not the standardized idea of beauty

Kim Windvogel is an online writer who writes under the name Blazing Non-Binary. Being Non-Binary means that you are fluid in your gender. Kim believes that they can be masculine, feminine and all the other energies present on the gender spectrum. Their writing focuses on breaking the taboos of sex, of being fat, of loving yourself, of questioning identity and the experience called life. As a Non-Binary, they do a lot of panel discussion on representation and access. Kim who graduated with a degree in classical singing from the University of Cape Town is also the co-founder of a non- profit company called FemmeProjects NPC. In this article, the controversially inspirational, versatile creative, Kim Windvogel shares their story to becoming a gender activist and advocate for body positivism, among other things. Tell us about yourself I grew up in a home that supported me in my journey to form my own opinions about life and I think that is why I am as opinionated as I am. I went to predominantly white schools and this shaped a lot of my understanding when it comes to my experience of race relations in a post-apartheid country such as South Africa.   What you do I co-founded a Non-Profit Company called FemmeProjects NPC. We go into schools and facilitate feminist sexual and menstrual health workshops to teenagers going through puberty. We help them understand what is going on with their bodies and allow them to ask the burning questions they are afraid to ask their parents for fear of judgment. Currently, I am working in collaboration with Women’s Net South Africa, Coloured Mentality and Soul City to create an online campaign around the 16 Days of activism. We are creating a #16waysfor16days campaign, calling on online users to showcase what they are doing to change the way they and the world treat gender marginalized people, calling on people to discuss this in their online and offline circles. As there is a big digital divide we have provided workshops to explain how social media works with various organizations in the weeks leading up to 16 days of activism.  [bctt tweet=”I have a lot of feelings about the world and I knew that I needed to share that with people” username=”SheLeadsAfrica”] What inspired you to become a polygonal creative and what challenges have you faced in the creative industry?  I had a lot to say and a lot of feelings about the world which needs to be shared with people. Specifically people in my country and my continent. I love posting pictures of my body that is not the standardized idea of beauty. Another passion of mine is writing about masturbation, self-love and being colored. Creating workshops for young women is my passion, the type of workshops I hoped to have had access to as a kid. If you are creative,  you should have a responsibility to create and then to share that with the world so that others can go through the same stream of consciousness you went through. [bctt tweet=”I have been fat-shamed, body-shamed, and shamed for having bodily hair – @Blazingnonbinry” username=”SheLeadsAfrica”] I have faced challenges like being fat-shamed, body-shamed, shamed for having bodily hair. Other and more dominant challenges include being silenced in spaces I thought were safe enough to talk about the issues that gender non-binary people experience daily. Representation for genderfluid people is lacking and therefore, I decided to take my power and to write my own story. That is the power of social media. We should all seize that power. Tell us more about FEMME and all about the work the organization is involved in Femme is a rough acronym that stands for Freedom of Education Motivates Empowerment. We create workshops for young people about puberty, mentorship, and their potential career paths. We hand out menstrual cup which is a sustainable sanitary product that is made out of medical grade silicone and lasts for 5 years. This means that learners do not have to miss school due to lack of resources. We train other facilitators to go out into their own communities and to do the same empowerment we do with them. Femme is my baby and I co-direct it with two wonderful partners, Loren Loubster and Kelly Koopman of coloured mentality What do you enjoy most about the path that you have chosen? I get to live the type of life I always wanted to lead, speak my mind and manage my own time (which is a very difficult thing if you are not disciplined!). I get to meet the most amazing people who are on the same journey to try and change the world in their own way.    What are you most proud of in all that you’ve achieved so far? I am proud of my self-published anthology: Resist: The Paradox of Love and Other Societal Disorders. I wrote and curated it, but had someone who assisted with the layout and an amazing illustrator who did the cover illustration. The work that is included in this collection was written over a period of three years. Some of the pieces are old and some I wrote two days before going to print. I organized my own launch and was surrounded by people who enjoy poetry and who listened intently as I shared my story. I am proud that an introvert like me (someone who writes predominantly online) brought people together and shared their work in person. It took so much out of me and I didn’t know that I had the courage, but just when you think you cannot do something out of fear, it is that same fear that drives you towards success. I am also proud that in 3 years of running Femme we have facilitated 4000 learners, registered our own Non-Profit, opened a business bank account, and that we are all people of color blazing the trail for those who come after us.   What future plans do you have for your career as a creative and for the work you do

Emma Mogaka: We need to allow girls to be children first before they become wives

Emma Mogaka is the Executive Director of a grassroots organization called Rural Women Peace Link. She is also an all-around superwoman fighting for local women from various counties in Kenya to have an equal opportunity to participate in governance and development. The organization, run by an all-women team, mobilizes the participation of local women in peacebuilding, governance, and development.  Their main focus is women from the rural area because these are the women who are marginalized the most. Tell us about Rural Women Peace Link. How did it come about? Rural Women Peace Link (RWPL) was founded in the early 1990’s by a group of women peace builders. The significance of its name was to capture the critical issues the Community Based Organization (CBO) was addressing, namely rural women who had a passion to promote peace. Their vision then was to help rural women to network, gain self-esteem, be empowered and promote and maintain peace in their respective areas of origin.   Our main thematic areas are: Women’s human rights pillar: This pillar seeks to advance recognition and appreciation of women’s human rights in their communities against socio-cultural restrictions and negative perceptions. RWPL achieves this through training rural based women and girls on their rights through community education on legal education, human rights reproductive health and issues of bodily integrity and increasing access to justice.   Peace building and conflict mitigation pillar: We strengthen the role of rural women and youth groups in mitigating violence in the community, monitoring conflict through early warning indicators and mediating conflicts.   Women’s economic empowerment pillar: the focus is on grassroots women and women survivors of conflict and gender-based violence to promote sustainable livelihood management through offering life skills and entrepreneurship trainings. We also provide seed grant to facilitate start-up activities as well as linkages to financial institutions, partners and donors.   Education support and mentorship pillar: RWPL supports and encourages beneficiaries, mostly bright promising girls from vulnerable backgrounds, to take up opportunities offered through formal education in schools and colleges.   Leadership and governance pillar: RWPL mentors women leaders through capacity building training and exposure enabling them to participate in leadership effectively in different areas and also to vie for electable positions.   What led you to join this organization? RWPL resonates with my passion for women and girls. I joined RWPL in January 2015 as a program coordinator for the leadership and governance program and became the executive director in January 2016. RWPL provides a platform for me to reach women and girls at the grassroots level. I have had an opportunity to meet amazing women doing remarkable things in their communities. RWPL works with 11 women network leaders whose stories shook me to the core. They have grown from ordinary rural women to women leaders. One of the women was nominated to the County Assembly of West Pokot after the just concluded 2017 elections. Through teamwork, I have seen RWPL staff grow and together we are actualizing the vision of the organization through the support of our board members and technical advisor. [bctt tweet=”We need to allow girls to be children first before they become wives or parents.” username=”SheLeadsAfrica”] Why is empowering women important to you? Empowering women and girls is important to me because it enables them to become aware of who they are and what makes them authentic. They become aware of their capabilities, their likes and dislikes, their boundaries, their options and opportunities and all these enable them to develop into authentic human beings. It is important that the girls and women I empower live a healthy life. We need to allow girls to be children first before they become wives or parents. I empower girls so as to give them the opportunity to get an education and pursue their dreams. This way, they too get to help in breaking the cycle of poverty and strengthening our economy. I am a mentor first and foremost because my experiences and knowledge positively influence the development of women and girls in their limiting environment. They do not always have to learn from mistakes because they get guidance. Do you feel like this revolutionary work you’re doing for women is your life’s purpose? Yes! In 2012 I attended a leadership training and I remember doing the passion test. We were required to complete this statement: When I am living my ideal life, I am… We had to write 10 things we would be doing if we were living our ideal lives, then prioritize them. Mentorship was number 1 on my list. Then it hit me that I actually talked to women and girls every chance I got. Totally unstructured mentorship! [bctt tweet=” I cannot support another woman if I’m drained and empty – Emma Mogaka” username=”SheLeadsAfrica”] Who are your top three women role models and why? My mum is my most real role model! She perfectly demonstrates work-life balance – she worked full time and raised five children. Her passion for women inspired me and I have watched her support women and encourage them wherever she is and whenever she has an opportunity. Selline Korir. Founder of RWPL, Selline has worked in several international organizations where she has touched the lives of women and youth. I met her in 2014 when I was looking for Women Human Rights Defenders to profile. As I was interviewing her I knew this is one woman I would love to learn and develop under. I approached her for mentorship and I have been growing under her wing since then. She gives selflessly to causes she believes in. Leymah Gbowee – The first time I watched ‘Pray The Devil Back To Hell’ I was amazed, impressed and awakened. Leymah demonstrated movement building in Liberia. She, together with other Liberian women, mobilized women for a cause (Peace) – religion and social standing notwithstanding. The results speak for themselves.  

How Africa Matters Initiative is unapologetically changing the African narrative

The Africa Matters Initiative (AMI) is a youth-led organization dedicated to creating spaces for African expression and robust dialogue by embracing our complex identities and history through online platforms, workshops, and summits rooted in ‘Afrocentricity’. Lead by black women, AMI empowers young Africans to reject the notion that Africa is only corrupt and poor.  They are changing the narrative by re-shaping the way we look at Africa, cultivating active citizenship and leadership in all spaces. AMI has a three-part mandate: Change the African Narrative, create platforms for critical engagement, and accountable media reporting What inspired the start of Africa matters Initiative? On the 7th January 2015, the world was in chaos as writers at Charlie Hebdo in Paris fell victim to a grisly terror attack. Social media campaigns flared up with people from around the world proudly proclaiming #jesuischarlie. While this solidarity made many feel that perhaps there was some hope, after all, the global outpouring of love for Paris made the deafening silence surrounding the Baga attacks in Nigeria that was much more damning. Days after the attacks in Paris, Boko Haram carried out a massacre in Baga, but the news cycle left it relatively unreported. In addition to the media’s silence, too many fellow Africans also remained silent. This is because many African youths have bought into the negative notions of Africa as poor, corrupt and hopeless. Africa has the youngest population in the world with over 200 million youth between 15-24. So what happens when the youth become despondent? Who are its initiators and for how long has the initiative been in existence? AMI was founded by Farai Mubaiwa and Reanne Olivier in April 2015. Both Mubaiwa and Olivier are passionate black women who are actively changing the African narrative in their own spaces and aim to empower African youth to also make tangible change.   How are Africa matters beneficial and useful to young people? Many young Africans have bought into the notion of African inferiority and Africa Matters aims to change this by facilitating the process of unlearning and learning. Africa has the youngest population in the world (especially the female population), and for youth to be empowered and to empower the continent, we must unlearn negative notions and re-shape how we see our continent and its contributions. What makes Africa Matters beneficial and useful,  is our aim at changing the African Narrative for Africa to Matter. We as an initiative are taking an active approach to not only creating awareness about embracing one’s identity but teaching them why and how to do so in their own uniqueness. We are an organization that is unapologetic in grappling with difficult conversations and using these tough spaces and histories as a springboard of encouragement for African youth. In what countries are Africa Matters Initiative present, and how can interested people become a part of the initiative?   AMI has a strong global reach on our social media platforms especially in over ten countries in the continent. Many of our community members span from South Africa, Zimbabwe, Namibia, United States and the United Kingdom. We intend on expanding our physical reach throughout the continent. For those of you are interested in forming part of our global community please feel free to apply here.   What platforms does Africa Matters Initiative use to fulfill its mandate? Africa Matters uses four platforms to fulfill its mandate: Online engagement through opinion pieces by Africa Matters writers or the sharing of news articles Hosting summits to engage on specific topics with various crucial stakeholders Presenting workshops on African leadership, feminisms, and youth empowerment Giving school talks on youth empowerment and the role young people need to play in shaping Africa Our end goal is for African youth and the diaspora to be empowered to change the narrative by actively bettering society while embracing Afrocentricity. Get involved in leading the change now. Is the organization adopting any unique approaches to changing the narratives about Africa?   We try as much as possible to partner with various organizations who share similar values and visions as we do. This is unique because it is key to our growth as African organizations as a whole, for us to recognize that there is value in collaboration. This is something often referred to as creating ‘shared-value’. By working together, we share resources, knowledge, and networks. Africa Matters has found various strategic partnerships that have given us access spaces that we would not have gained access to without the partnership.   Have there been any difficulties so far with achieving the initiative’s purpose? A difficulty that we face is not being physically accessible to our audience due to lack of funding. Over the years we have been self-sustained and to fully achieve our mandate of hosting summits, works and school talks it is important for us to conduct these platforms in person or have a full-time representative in countries to do so.   Please share some of the milestones you have achieved Some of our milestones include two International Awards.  In June 2017, our founder was awarded the Queen’s Young Leader Award. This award recognized the incredible work that Africa Matters is doing in changing the narrative. From over 3000 applications, only 60 were chosen, and the work and influence of Africa Matters were highlighted globally. In September, we were invited to the One Young World Summit in Bogota, Columbia. We have successfully coordinated and hosted three summits, 4 workshops; attended 5 African and Global Conferences and obtained over 10,000 followers on our various social media platforms respectively. Where can people learn more about Africa Matters Initiative? To gain a better understanding of AMI, please watch this YouTube video. People can also learn more about Africa Matters from our various social media platforms:  Facebook: Africa Matters Twitter: @AfricaMatters15 Instagram: @AfricaMatters2015 LinkdIn: Africa Matters Initiative   If you’d like to share your story with She Leads Africa, let us know more about you and your story here.

How Business Owners Can Win This Black Friday

Who’s ready for Black Friday? The annual shopping event is right around the corner, and this is the time of the year when we hear of consumers, especially in the United States literally running over each other to get a deal on TVs, iPads, toys and more! Even in Nigeria, e-commerce giants like Jumia are running mega Black Friday deals on electronics, fashion, beauty and more! For business owners, Black Friday the perfect time to target the average millennial woman who wants to shop for her loved ones conveniently, slay effortlessly and save responsibly. Most especially for retail businesses, Black Friday marks the start of the holiday shopping season. Here are the top things to consider while promoting your business in order to exceed your sales target for the festive season and beyond: Customer Information is Key  Information about your customers is a major key – (like DJ Khaled says) and there is no exception to this. It is important to keep a record of your bio-data and contact information, except payment. This method makes it easier to interact with your customers and disseminate promotional materials.   Stock Count and Inventory  Every business’ goal is to maximize sales during the festive season, by offering a wide variety of products and services, It is specifically important for businesses to have a record of sold, discounted items, stock in storage, returns, and damages. The ability to keep good records also makes it easy to restock products that are down in numbers. Receipts  It is critical to paint an impression of professionalism, this can be achieved by issuing receipts of purchase to customers. The option for e-receipts is appealing to a lot of millennials especially those who care about the environment. This option also makes it easy to track returns, refunds or exchanges even when a customer loses their paper receipt. It is also a more affordable option for the business owner.   Loyalty Programs  Loyalty reward programs help bring customers back to purchase more from you, and the chance to retain their points. Instead of giving out products for reaching certain values, it lets consumers also choose store credit, which clearly means they’re going to keep coming back for more. There are many technology platforms in Nigeria that provide these benefits to their clients such as Cloud-based Point-Of-Sale software CerveApp, Payment Processors Pay-Stack, and, online e-commerce solution FrontDesk.ng, all reliable technology platforms for small business owners.   If you’d like to share your story with She Leads Africa, let us know more about you and your story here.

Doreen Nyamaka: The Wedding Planner in Tanzania

Doreen Nyamaka has always had a passion for wedding dresses, decor, and planning, since her childhood. But she finally stepped into the business of wedding planning in 2015 when she was getting married and her husband had insisted they plan the wedding themselves without asking for contributions or help from family and friends. Doreen could not get a professional wedding planner to handle her wedding preparations, that was when she noticed there was a gap in the wedding industry. From there, Doreen quit her job, went to a wedding planning and management school and got a certificate in wedding planning in 2016.   How did you get into wedding planning in Tanzania? Wedding planning is actually a new thing in Tanzania. Normally weddings are paid for by family and friends who help the couple with contributions and the whole planning process which is never professionally. As you’d expect, this leaves the couple super stressed and with no authority over their own wedding. I am determined to introduce it and make people save themselves the stress of planning a wedding, and reducing boring and repetitive weddings which do not represent their vision. How do you differentiate yourself from competitors? First, I take my job very seriously and treat every wedding as my own. I want to make it right for the things I could not do at my wedding. This is my passion, so I give it my all when I get a client. Apart from that,  I am a professional, with an MBA and wedding planning, flowers and decor certificate. Most of my competitors go with passion and intention to make money. I have the passion, skills, and commitment to turn my client’s dreams into reality.   What has been your challenges in this business so far? My biggest challenge so far is awareness. People do not know what wedding planning is, and how it can save them stress, time and money. It has been difficult to introduce the new culture and win clients over. Are there peculiarities to doing business in Tanzania compared to other countries? I guess so. In most countries, couples do not ask for contributions, the couple fund their own wedding with maybe a little help with close family members. I doubt that people go all the way to do a fundraising just to get money for their wedding. I think this only happens in Tanzania. What do you wish you knew before you started the wedding planning business? I wish I knew that this new culture of wedding planning will take a while to be acceptable and that the old culture of planning a wedding is deeply rooted and will take time to be uprooted. What is your best memory on the job? The last wedding I planned and coordinated in 2016. The father and daughter danced to Luther Vandross’s song “Dance with my father again”. That moment was so epic and emotional, I can still feel the goosebumps. Final words to other entrepreneurs… Before you jump into a business, make sure it connects to your core. Don’t go into it because of the money only, but because you love what you are doing from your heart. That way even if you face challenges and you can’t find a way, you’ll still hang in there, and step forward. Do you have a business idea that isn’t popular in your country? Let us know here.

Lebogang Motlalekgosi: You need these qualities to start a crocheting business

Its evident that nowadays, our young moguls are doing what they are passionate about, rather than what the status quo dictates to them. After completing her BA in Humanities, with a major in sociology and environmental science, Lebogang Motlalekgosi struggled to find a job, but that did not break her spirit as she decided to use her crocheting skills and follow her passion. She became a mogul at 27 years old when she started a crocheting business, and she seems to be doing quite well. “Being able to crochet things people can use in their daily lives is what gets me falling in love with it every day”, she confesses. Ms. Motlalekgosi states that she does not limit herself when it comes to her crocheting business. She makes a variety of product that suit a wide range of audience, from baby booties, blankets, as well as wearables for kids and adults. Motlalekgosi says she draws inspiration from everywhere, but she started this business because of her sister who is one of the people who believe in her. [bctt tweet=”“I learned how to crochet when I was about 9 years old” username=”SheLeadsAfrica”] Which four qualities does one need, in order to venture into this unusual business?   1. Patience: Crochet is about math which may mean counting tons of stitches and it can be quiet exhausting especially when numbers are not your friend like me. 2. Creativity: Possibilities are endless with crochet. There is so much one can make from clothing to décor items. You just have to be willing to keep re-inventing and learning. 3. Determination: Like with any other business, you need to be determined to make it a success through research, investing your time, and energy. 4. Love: I believe by pouring your heart into everything, fall in love with your craft and others eventually will.   Where do you draw your inspiration from? Inspiration is everywhere but I started this business because of my sister Johannah, who is one of the people who really believed in me sometimes more than I believed in myself. I am also inspired every time I finish a product because it not only boosts my confidence but it inspires me to want to learn more and make more products. [bctt tweet=”Work hard and work some more: Believe in your craft more than anyone else. ” username=”SheLeadsAfrica”]   What are the four tips you can give to someone who wants to venture into the crocheting business? Research: Buy books and find other resources that will help you improve your craft. Experiment: don’t limit yourself to just one product, try other things as well, it will do wonders for your confidence. Don’t give up even when you feel like it: Especially when the math doesn’t add up, as it usually does when making a new product. Work hard and work some more: Believe in your craft more than anyone else.   How do you overcome challenges? Some of the materials are not easily accessible, but I overcome that by working with what I have and making the most of it.   What is your most outstanding achievement so far? For me, every single order is an outstanding achievement. Nothing is more fulfilling to me than watching a customer smile when trying out a product I made and telling me how much they love it because I pour my energy, love and time into every product.   Describe your typical Monday morning. Haha, my Monday mornings are random in terms of activities. On one Monday I could wake up and head straight to the couch and start crocheting while others begin with a little workout. My evenings are usually characterized by preparing supper for my family, watching my favorite series while crocheting. Do you know of any entrepreneur with an unusual business idea? Share their story here.

Jobs – Digital content associate

She Leads Africa believes in the power of young African women to build amazing careers and businesses, serve as community leaders and influencers, and eventually take over the world. Our #MotherlandMoguls, as we affectionately call them, are the reason we exist and expanding – to provide them with more inspiring and educational content to help them live their best lives. We’re looking for a digital content expert who’d like to join our dream team in building She Leads Africa into the number one destination for smart and ambitious African women. This role is only open in Lagos, Nigeria and Cape Town, South Africa only. Reporting Structure: The Digital Content Associate will report to the Head of Content. They will also be responsible for managing a team of 2-3 fellows and additional staff related to large events or campaigns. Responsibilities: Be proactive about ensuring that SLA is a part of important conversations related to African women, business, career, and life Grow the number of Facebook and Twitter followers, and page engagement Lead weekly strategic meetings on content direction on SLA’s social media platforms Establish and deliver community engagement goals on a weekly and monthly basis Utilize data and analytics to drive decision making and advise social content and editorial decisions Oversee social content production and editing every week Develop new concepts and series for the community and seek out contributors Listen to our users and encouraging dialogue on our platforms Requirements: The ideal candidates will have an interest in building, growing and scaling communities. You don’t have to have official work experience doing this kind of work but we want someone who is passionate about digital content and can learn quickly. If this role is for you, you’ll be excited to work in a fast-paced environment and committed to working until the job is done. Specific requirements include: Intellectual curiosity and an interest in learning new skills Excellent English writing skills and the ability to adopt and change your style of writing Experience in building and growing communities across markets using a variety of content, marketing, and partnership strategies Knowledge of digital marketing strategies Social media savvy and being up to date on current trends Able to deliver on metrics-driven results and an understanding of analytics Graphic design and video editing skills are a major plus Benefits: Entry level salary with commission Opportunity to travel across Africa and interact with Africa’s leading voices and entrepreneurs Work with a moderately fun team who’s just tryna change lives and help women get that schmoney. Applications close on December 10, 2017. Submit your application materials here: [typeform_embed type=”embed” url=”https://sheleadsafrica.typeform.com/to/tq3W4X”] Unfortunately due to the number of applications we receive, we will not be able to contact everyone who applies. We will not be able to answer additional questions via email.

3 Awesome tools that can transform your company culture

“Culture is the organization’s immune system.” — Michael Watkins Every entrepreneur’s dream is to grow a company that outlives them; every existing organisation’s hope is that their vision comes alive. One of the key factors in creating successful organisations, is that we must create an atmosphere that generates a love for what we do. Over time, as society, we have come to accept that people enjoy doing what they are passionate about, they will take risks for things that speak to their hearts. Understanding this innate desire in every human being is essential to stimulating welcomed behaviours. Our company culture is a way of doing things, what we do and how we do it repeatedly over time. We must first of all determine the essence of who we are as a company and why we do what we do. We must understand what our vision and mission represents and how we can play roles in sustaining both. A good work culture sets the standard for every occurrence, the way employees are hired, the daily interactions, incentives and opportunities that are offered. Our culture is reflected in how we treat ourselves internally and how we handle our customers, services and products. Our way of doing work successfully is the practice that we must maintain. Clever CEO’s and team leader’s factor in the 3 C’s into their company’s mantra, these are the building blocks needed to create and establish patterns that build successful brands. Communication From the first day of work employees must adopt your way of communicating, how you manage crisis, how to receive and give feedback; also, how you analyze information, and how you want to be perceived by your customers and the public. For example, you can be known for the best after- sales care; while practicing these traits needs to be deliberate, it sets into motion after some time.Culture does not have to be big or overly dramatic.   Clarity What makes the organisation? What drives your system? What attributes do you look for in an employee? How can you further develop those attributes? and how can employees be rewarded  when they adopt the attributes and values which help the organisation progress?   Consistency This word cannot be over emphasized; good management practice implores us that good practice makes perfect. The one recipe to injecting a new or an existing culture is by maintaining and repeating the processes over and over again. A good employee by default looks at the teammate that performs excellently and copies the behaviour of that person; humans desire to be the first. This awesome competitive streak can be beneficial to growth. It is more likely that people will emulate the ways of a high performing staff; especially the one who finds favour with customers or management.   [bctt tweet=”good management practice implores us that good practice makes perfect” username=”SheLeadsAfrica”]   Your company culture is your way of making best friends out of your processes and your people. According to Lazlo Bock, head of People Operations at Google: ”People operations are where science and human resources intersect. And it’s what keeps Google a top performing company”. After making the list of best companies to work for, in Fortune Magazine’s annual list, Dan Satterthwaite, Head of Human Resources at the company Dream Works Animation said “We’ve been at it for over a decade in terms of really trying to create a unique and special place for people to come and do work; Any creative enterprise needs an environment where people can explore and feel valued and you can’t create that in a dungeon.” Creating a winning organisational lifestyle involves a lot of work, finding the right people who add the finishing touch to what you want to establish, and providing the environment necessary for change. Cultures are not stagnant they are living beings who flow freely in time and space. ‘An organization’s ability to learn, and translate that learning into action rapidly, is the ultimate competitive advantage’- Jack Welch Do you have tips on how to build an amazing company culture? Let us know more here.