It’s a new year and you’ve set those amazing goals that will propel you to your next level. How do you go from being a novice to getting international recognition?
How do you go from your current great level to the higher rung on the ladder of success?
I would be sharing with you a few tips that worked for me while building “The Safety Chic” brand from zero to almost a hundred. I am not at my destination yet but I am a good distance from where I started.
Even though I’m still a work in progress, I believe you can pick a thing or two from my experience.
In my opinion, there are 5 major things that you’d need to consider to ensure you go from zero to influence or from the level you’re on currently to the next.How do you go from your current great level to the higher rung on the ladder of success? Learn from - @TheSafetyChic Click To Tweet
What do you have in your hands right now? Do you have some training or certifications in a certain area? Do you have work experience either paid or unpaid? How about requisite soft skills and good behavior?
What life experience do you have which has charted you on a certain path?
These things are tools available to you that if used correctly will prepare you for your next level.
As someone with a communications background, I later got interested in the Safety profession but had to ensure I was qualified by getting the right certifications and gaining work experience through volunteer work.
While working for free, I put my best foot forward with good behavior and that led to my bosses recommending me for jobs that paid and took me out of state. Based on your set goals, what do you think you can begin to do NOW to prepare you?
It’s never late to start
Grit and Consistency
When the going gets tough, the tough get going.
As motherland moguls, you need to decide upfront that you’d have staying power no matter the disappointment or challenge you face.
What would you do when friends disappoint you or when no client shows up? What will you do when no one is reading your blog, watching your videos or listening to your podcast?
Would you still continue?
There was a time it felt like no one was seeing all the work I was putting in. There were times friends I asked to give me a shout out on social media did not do it.At a time, I had no customer. I had to keep doing my bit because I knew this was just a phase that would pass - @TheSafetyChic Click To Tweet
When you stay consistent, even though your audience is unresponsive, you’d have what we call a top of mind awareness and when something comes up in your niche, you would be the first person remembered.
There were many times safety situations came up in the country and everyone would be seeking my opinion on social media. This made me appreciate my consistency. More importantly, I honestly assessed what I was doing and decided to seek help in areas where I needed it to ensure I achieved my goals.
He that knows not and knows not that he knows not is a foolish man. If you know you do not know something, seek knowledge centers. There are many ways to acquire knowledge in today’s world.
Besides Google, there are thought leaders in almost all subject matters. Read and listen to what they say, pick up what is relevant to you.
Do courses online and in-person. Find mentors and coaches. There are a lot of mentors you can learn from by watching them, they do not need to be in your DM for you to get it. I learn a lot from reading Strive Masiyiwa’s posts on Facebook but he does not know I exist yet.
When my business needed redefinition in 2016, I took Steve Harris’s Mastering the Business of your Talent Course. That exposed me to the path to tow, increased the number of quality people in my network and he linked me to my current Coach Rotimi Eyitayo who works in the Education space.Prepare yourself for success by doing courses online and in-person. Find mentors and coaches. - @TheSafetyChic Click To Tweet
This placed me on the right trajectory because I needed to break into the education space. I’m also very selective of the people I listen to on social media and the groups I join.
There is a great Facebook group with so much knowledge being shared regularly that has helped me tremendously. It’s called Headstart Africa. This is a good way to get informed. Look around you, how do you plan to acquire knowledge for your desired goal?
Remember, you can get this formally and informally.
Execute the tasks
Whatever thy hands find to do, do with all diligence. There are so many coaches, mentors and courses can do for you. If you do not execute, you will not move an inch. Put your learnings to work. Create products, organize events, write blog articles, shoot videos, record podcasts, write a book, collaborate with others etc.
Basically, step out in faith and do what you need to do. Do not lose focus because of what people are saying. You must also be your own PR agency.It is important you have a digital trail so that when a search is done, you and your work will pop up. - @TheSafetyChic Click To Tweet
As you execute, talk about your work and document digitally on your social media for a start. As you go, you’d eventually get mentions in blogs and other media. It is important you have a digital trail so that when a search is done, you and your work will pop up.
This is really important most especially if you want your work noticed on international platforms. It is also important that as you execute, you share your learnings and help others grow. We need one another for the future we desire.
In my case, I created the school safety poster packs, wrote the child safety storybook series, organised the annual School Safety Summit, visited schools to teach children through my Train Them Young Initiative (#2TYI).
I’ve been featured on different platforms like She Leads Africa, Bellanaija, Tony Elumelu Foundation amongst others. I also took up other roles to increase my value and boost my network. Being the YALI Network Lagos Coordinator, helped me use my leadership, organization and communication skills to execute projects.
This increased my visibility and showed that I was a diligent person who produced results. What things do you need to begin to do to move to the next stage? Do not shy away, start doing. This is the only way you’d progress consistently towards your set goals.
Expand your reach/capacity
With great blessings come great responsibility. You will be stretched and if you did not build on the right foundation, you would crash.
New levels will try your emotional, mental, physical and intellectual abilities. When you work hard, you will definitely reap the benefits so you need to be ready for the work ahead.
It will not be good for your blessings to meet you unprepared. You need capacity and that is why you need to do the necessary groundwork. However, you need to know when to automate, delegate and outsource certain functions so you can focus on your core competencies.
It’s also important for you to seek opportunities and platforms that will expand your work. Fellowships, Grant opportunities, scholarships are great ways to build your network and push your work out there.
In 2018, I got the Tony Elumelu Foundation grant and I became a Mandela Washington Fellow. These two opportunities increased my reach across Africa and the US. As a matter of fact, some of my moves for 2019 are as a result of these platforms.
Therefore, seek opportunities that will propel your work. A word of caution though, do not just apply for all opportunities. Instead, seek the ones that align with goals you want to achieve and throw your weight fully behind them.
There’s an app called Youth Opportunities that you can check out. We also have opportunitydesk.com and opportunity for Africans.
Are all these easy? No.
Is it worth it? Yes.
Start, and before you know it, you will just keep growing from one level to the next
Wishing all my fellow motherland moguls an explosive 2019!
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