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How to monitor a budget to inform business decisions

[bctt tweet=”Budgets play a key role in the day to day decisions, here are 4 scenarios” username=”SheLeadsAfrica”] The budget is not only important for future decision making but for day to day decisions as well. To be able to use it this way, you must monitor it frequently by comparing your actual income and expenses […]

Divorce, a must for every entrepreneur

Divorce Just Ahead Sign Green highway sign with words Divorce Just Ahead with stormy sky background

[bctt tweet=”Divorcing your business from your personal life is a must for every entrepreneur” username=”SheLeadsAfrica”] A business is often registered and largely seen as a separate legal entity from the owner; however, this divorce does not really take effect between these two lovers as both can’t just resist the temptation of mingling together. This is […]

The 3 C’s of the budget cycle

[bctt tweet=”Before you create a budget for your business, you need to know what the budget cycle is” via=”no”] You are probably asking yourself what this thing called the ‘’budget cycle’’ is. You have heard about the budget and how it works but you are less likely to have heard about the budget cycle. The […]

‘Why should start-ups care about the budget?’ – Top 3 budget myths debunked

[bctt tweet=”Time to bust some myths around budgets for business with @StanChart” username=”SheLeadsAfrica”] Here at SLA, budgeting is not a new concept. I am sure by now we know why we need to set up a personal budget and how to go about it. However, how many of you #MotherlandMoguls spend time budgeting for your […]

How to handle conflict like a pro

[bctt tweet=”There are many reasons you might have conflict in your business & you need to understand them” via=”no”] The former US president Ronal Reagan is quoted as saying, “peace is not the absence of conflict, and it is the ability to handle conflict by peaceful means.” This means that conflict is inevitable: we have […]

What’s proof of concept and why you should know it

[bctt tweet=”Test a business idea before scaling up your business with this simple concept” username=”SheLeadsAfrica”] There’s a huge risk attached to every new business. We’re talking the loss of lots of money. That’s why it is important to test a business idea before scaling up the business. Simply prove a business idea works and is […]

How to use media platforms to grow your business

[bctt tweet=”Build your public presence and reach new customers with these tips” username=”SheLeadsAfrica”] Public relations can be used to protect, enhance or build reputations through the media. The world of business is characterised by fierce competition. In order to win new customers and retain the existing ones, companies not only have to distinguish themselves from […]

6 ways to improve your stakeholder relationships

[bctt tweet=”In business you need more allies than adversaries, keep your allies happy with these tips” via=”no”] For any business to succeed, stakeholders must be well taken care of. These are your clients, suppliers, partners, investors, employees and the broad community who have an interest in your business. When a stakeholder is not taken care […]

The Art of loyalty: How to build brand love and engagement with content marketing

[bctt tweet=”Few people are loyal to brands, here’s how to get people to love yours with content marketing” username=”SheLeadsAfrica”] What brand of seasoning cube was in your home growing up? Right now, if you took a random survey, odds are your respondents will tell you they saw only one brand of seasoning cube. When I […]

10 tips for excellent customer service

[bctt tweet=”Customer care can make or break a business, here are 10 tips to win at customer service” username=”SheLeadsAfrica”] Do you remember the last time you had an unpleasant experience with a service or product? Of course, you do. As paying customers, we’re looking to get value for our money. Yet we may find that […]