Salma Abdulatif – The Hair Nurse: I kept trying till I got Salummy right
Salma Abdulatif was born in Malindi and raised in Mombasa, Kenya. She studies Marine Business Management at Moi University, and she is a Cohort – 15 graduate of the Young African Leadership Initiative, a programme initiated by former President of the United States, Barrack Obama. Apart from that, writing and poetry have been her forte all through her life. She also enjoys motivating youth and creating innovative solutions to complex problems which she does through her Community-Based Organization, Motivational Talks for Youth (MTY). Salma recently ventured into Natural Hair Oil business – Salummy and she takes us through the journey of being a hair nurse. Why did you decide to create natural hair products and how did you transform that into a business? After listening to my friends complaining about stunted hair growth, dandruff, ‘rough hair, weak hair etc…. You know all those problems girls have with their hair. The problems did not just end there, there was also the issue of hair products which promised to take care of the mentioned issues but most of them failed. Personally, I have tried all types of hair oils that I could lay my hands on and I found it difficult to get that one particular oil that I could constantly go back to and this was when I realized that I could be the solution to this problem. After a number of trials and errors, I was able to come up with a particular oil that I used for some time and there was a tremendous improvement on my hair in terms of texture, color, size, volume, and strength. I am a Muslim, so I cannot carelessly flaunt my hair all over the place. One day, as I washed my hair, my cousins noticed the change and asked for the secret behind my beautiful hair. After sharing it with it them, they also tried it and it worked! That is how Salummy hair oil was born. Friends kept on asking for the oil, and I realized I couldn’t keep giving them my oil for free, and I slowly transformed it to my side hustle. I moved from making the oil to shampoo, hair conditioner and even beard balm for the men. Where do you get the ingredients for your oils? Are they natural? I mostly use organic products ( chemical- free)which is a combination of carrier oils, herbs, and essential oils which when mixed together can be a perfect combo to more moisturized, longer, softer and thicker hair. I use black Jamaican castor oil, curry leaves and lavender essential oil as part of the products I use in my combo. I source all my raw materials locally and I get my bottles from Nairobi, in a plastic industry. Who are your clients, and where are they located? Most of my clients are natural and transitioning ladies but I also have a significant number of relaxed ladies who still find my hair oil helpful to their hair mainly in terms of reducing on hair loss. I have a big market base- I have clients from Mombasa, Kajiado, Nairobi, Kilifi, Lamu, Zanzibar, Daresalaam, Nakuru and even England. What has been the feedback since you launched Salummy Hair Products? The feedback has been overwhelming. When I first started, I did not have a good response and I had to go back to the kitchen time and again to work on my recipe and to keep trying until I had the right proportion for all hair types. There are so many entrepreneurs out there selling natural hair products, what makes your brand unique from the rest? My brand is unique because I give the clients exactly what their hair needs. You will find most brands promising so much and delivering little but I have always tried to test my products with my own family and friends before taking them out to the market so that I give the people what they really want and not what I envision for them which might sometimes come out as an illusion of expectations not met. The first time you use a natural oil, you already can feel and know if it works or not. This is the beauty of it. [bctt tweet=”If you are passionate about what you do, you can never fail – @salummy_salmun” username=”SheLeadsAfrica”] What challenges do you or have you encountered? The main challenge has been to grow the business by myself. I have so many suppliers and ambassadors but I am still the entrepreneur and the head and it can sometimes come out as overwhelming especially since I have to deal with so many orders. The other challenge I face is introducing new products that my clients need like shampoos, conditioners, deep conditioners, and even soaps. I am really trying to take it easy and go as per my capacity. But I eventually know that I will have all these products out sooner or later. I am also thinking of adding partners in the company and a personal assistant to help me in distribution and marketing. What is your advice to young women entrepreneurs who keep dismissing their business ideas with doubts and fears? If you are passionate about what you do, you can never fail. Businesses do not grow in a day, it is a combination of effort, determination, consistency, and creativity. If you have all these with you, your business will speak for itself. Article by Rumona Apiyo. Interested in contributing for She Leads Africa? Click here.
The United Nations is using it’s Women’s Global HeforShe initiative to drive gender equality
Gender equality is a fundamental human right but remains a distant dream for many women worldwide. The United Nations’ HeforShe is a solidarity campaign for the advancement of gender equality. Its goal is to achieve equality by encouraging both genders to partake as agents of change and take action against negative stereotypes and behaviors, faced by people with feminine personalities/genders. Grounded in the idea that gender inequality is an issue that affects all people—socially, economically and politically. It seeks to actively involve men and boys in a movement that was originally conceived as “a struggle for women by women”. The HeForShe movement is gathering momentum globally as a cohort of select leaders from both the public and private sectors join the drive and stand out as visionaries on gender equality. On behalf of Standard Bank Group, Chief Executive Sim Tshabalala, has become one of the global “Thematic Champions” in the HeForShe movement. These leaders have committed to implementing game-changing policies and concrete actions towards gender parity. “Achieving gender equity is a moral duty, a business imperative, and just plain common sense. Women embody half the world’s talent, skill and energy – and more than half of its purchasing power. So every sensible business leader must be committed to achieving gender equity in their company and to contributing to gender equity in the societies in which we operate,” says Tshabalala. [bctt tweet=”@StandardBankZA will improve the representation of women in executive positions from the current 35% to 40% by 2021. #HeforShe” username=”SheLeadsAfrica”] In the World Economic Forum’s latest Global Gender Gap report, it is estimated that it will take more than 217 years to achieve workplace equality after gender parity took a step backward in the past year. Concrete commitments made by Standard Bank Group in order to bring about tangible change include: Reaching parity in executive positions and to improve the representation of women in executive positions from its current 32% to 40% by 2023. Lift the representation of women on the Board from 22% to 33% by 2021. Standard Bank is also committed to increasing the representation of women Chief Executives in its Africa Regions network from 10% to 20% by 2021, while Standard Bank South Africa will improve the representation of women in executive positions from the current 35% to 40% by 2021. While progress has been made in certain countries in Africa to close gender gaps, others remain behind the curve. Namibia and South Africa both score in the Top 20 in the WEF global report on gender equality – after closing 78% to 76% of their gender gaps – but Sub-Saharan Africa still displays a wider range of gender gap outcomes than practically any other region. Launched by Emma Watson and the U.N. Secretary-General Ban Ki-moon in 2014, HeForShe represented the first global effort to actively include men and boys as change agents for gender equality at a time when most gender programs were only targeting women. [bctt tweet=”The U.N. recently reported that nearly 20 percent of women surveyed said they had experienced physical and/or sexual violence by an intimate partner in the previous year. #HeforShe” username=”SheLeadsAfrica”] It was the beginning of a trend that only seems more relevant as stories emerge of sexual abuse and harassment suffered by women in the workplace. The Sustainable Development Goals call for gender equality and the empowerment of all women and girls, but campaigns such as the most recent International Day for the Elimination of Violence against Women highlight that there is much work to be done. The U.N. recently reported that nearly 20 percent of women surveyed said they had experienced physical and/or sexual violence by an intimate partner in the previous year. Originally conceived as a one-year media campaign to raise awareness about the role of men and boys in gender equality, the HeForShe website garnered more than 100,000 male supporters in its first three days. These males affirmed their commitment to the cause by declaring themselves “HeForShe” and saying that gender equality is not just a women’s issue. Early adopters included a clutch of celebrities and politicians, including former U.S. President Barack Obama, Canadian Prime Minister Justin Trudeau, and actor Matt Damon. Since then, 1.6 million men have signed up online, including at least one man in every country of the world, and its “Impact Champions” include the presidents of Rwanda, Ghana, Malawi, and Indonesia, among several other heads of state. The issue has also been the subject of 2 billion conversations on social media. But HeForShe is not without its critics. Many in the gender equality community say they would like to see the movement make more concrete demands of its male champions, and have called for civil society to play a greater role in developing and monitoring the movement. “Now is a good moment for reflection and discussion about HeForShe, which has achieved high visibility, clear successes, and also drawbacks,” said Gary Barker, co-founder of Promundo, an NGO working to engage men and boys for gender equality, which has advised the HeForShe campaign since its launch three years ago. “Having that amount of reach and star power on board means there’s huge potential, but we need to harness it before the movement loses momentum … [and] we need to push UN Women to go further and ask more of men,” he added. Johannesburg : 9th October 2018. Sponsored Post.
Gugu Sithole-Tyali Shows Us How to Take Over the World of PR
As you know, we’re always so incredibly proud when we see amazing women who are not only succeeding in their respective careers but uplift other young women for success too! With over 10 years’ experience, Gugu Sithole-Tyali took her once small side hustle and turned it into one of the most respected PR companies in the creative industry. Sprout Creative PR is not only completely black-owned, but they also have an all-woman team, and together, they eliminate the misconceptions society has of women working together for a bigger and greater purpose. Below, Gugu shares a bit about her challenges, successes and how she is using her talents to empower other women on the come up. Tell us more about Sprout PR? We’re a budding, black-owned, creative boutique, specializing in brand communications. Our talents lie in strategic public relations, digital marketing, brand development, creative content creation, and event curation. [bctt tweet=”Turning a side hustle into a business has been interesting, to say the least – @ZuluGirl1″ username=”SheLeadsAfrica”] What do you think is the most challenging part of being in the industry? From the perspective of being a startup in the industry, the challenges are endless. I’ll stick to three that have been particularly pertinent to Sprout over the last couple of years. Carving a niche for ourselves: In the beginning, there was a temptation to do a lot of things, often more than what our business could handle. As soon as we stopped trying to be everything to everyone, and played to our strengths as a team, we were able to carve a space for ourselves. Currently, that’s working with brands in Fintech, Agritech, AI, etc. We also have a love for and wide-ranging experience in the lifestyle sector, so we’re excited to see that portfolio grow. Staying competitive: As a young and small agency, competing with the well-established agencies can be pretty tough. They’ve got long track records and name recognition going for them. We’ve found however that being small has its positives, so we’re working hard to take advantage of those. We’re adaptable, have a niche specialization, and I think we’re way more invested in our clients and their brands. We’ve also been lucky to get extensive exposure to design thinking and Lean Startup methodologies. Adopting and implementing those practices has allowed us to collaborate with clients in a way that harnesses our shared strengths, and has resulted in them viewing us as partners, rather than vendors. Assembling the right team: This one’s a biggie. Striking a balance between hiring experienced professionals and being a training ground for up-and-comers – something close to my heart – is tricky. We’re fortunate to work with clients who are passionate about entrepreneurship/startups, and so as long we’re working our butts off, staying accountable, and are passionate about their brands, they’re giving us the room to figure this part out. We’re working hard at it though. [bctt tweet=”As soon as we stopped trying to be everything to everyone, and played to our strengths as a team, we were able to carve a space for ourselves – @ZuluGirl1″ username=”SheLeadsAfrica”] We have heard about your difficult journey, tell us a little more? Turning a side hustle into a business has been interesting, to say the least. Nothing could have prepared me for the hardships of this journey. But, it’s also been an incredibly fulfilling, and the best part is that it’s helped me find my tribe – smart, creative, hardworking, tenacious women (and men), who are overcoming similar challenges every day. They’ve helped me find the good in these hardships. I’m most grateful for them. We are so inspired by your All Woman staff, how has the dynamic been, and have you had any criticism? I’m proud of the fact that with each day we’re dispelling this myth around women not being able to work together. We live by one, simple rule: Collaboration over competition. It’s formed the foundation for how we deliver for clients, deal with conflict, and show support to not only the members of our own team but women in our broader network. It’s also a value that’s been extremely helpful in the hiring process. Have you had any challenges in the industry as a black-owned company? I think a lack of belief in our value is probably one of the biggest challenges faced by black-owned businesses in general, it’s not industry-specific. As a black business owner, I think I’ve often let this self-doubt negatively influence my decision-making. I’ve charged less for services, bent over backward for clients who didn’t necessarily deserve it, etc. I realize though that this made me part of the problem because it does us a disservice by diminishing our worth. I feel like I’m currently in a season of truly backing not only myself but my team and our ability to deliver. How is the future looking for Sprout PR? If the caliber of the brands in our portfolio (the likes of Standard Bank, DHL Supply Chain Africa, Switch Innovation, and the African Fintech Unconference) is anything to go by, the future is looking bright. We have a long way to go and lots of learning to do, but we’re up to the challenge. What advice do you have for anyone trying to break into the industry? I have a few pointers… Work on those writing skills, they’re key to your arsenal. Stay at it. Persistence is essential to getting over the rejection of your ideas and stories. Learn to network. You never know when a contact will help you land a dream job or client. Take good care of your online reputation. How else is a brand going to trust you to take care of theirs? Break into the industry with an agency that’s breaking into the market. Startups are a great training ground. Interested in contributing for She Leads Africa? Click here.
Eyitemi Popo: How I turned my media brand into a lifestyle brand
[bctt tweet=”If you’re an entrepreneur who feels stuck with your business, I hope you find this article at the perfect time and it encourages you to keep pushing.” username=”SheLeadsAfrica”] After five years of building my online magazine, painstakingly growing a social media following, and nurturing relationships with global brands, I had found a comfortable niche in the media landscape. The night after my magazine’s 5th-anniversary party, I quietly reflected on the journey. I read the congratulatory messages I had received, some reminding me that many online sites and magazines that started with – or even after – Ayiba no longer existed. But was survival enough of an achievement? Making my dream my reality was significant. Building a team to drive that vision forward had significance. I mean, I had gone from shooting the first cover of Ayiba Magazine on my college campus to having celebrity photographers shoot the cover with Hollywood actresses. The growth was undeniable, that had to count for something. And perhaps it did. However, my side hustle was still a side hustle bringing in side hustle revenue. Was that the best I could do? And more importantly, what was next? Almost a year to the date of my quiet contemplation, I have built Girls Trip Tours, a social venture that is a direct manifestation of my magazine’s mission. It leverages Ayiba’s readership, brand equity, and professional network to design unique travel experiences across Africa with a focus on female empowerment. Our trips have the goal of empowering future female leaders through mentorship, while taking in the sites and dining around town in the company of high profile business women and local industry leaders. I like to think of it as ‘Sisterhood of the Traveling Pants’ with less soul-searching and more self-actualization. Where once you could read about Lagos’ nightlife, Nairobi’s startup ecosystem, or Rwandese artisans in the pages of Ayiba, now we can arrange for you to experience these things first-hand through group or solo travel with Girls Trip Tours. The idea came from the opportunity I observed for digital brands to bring online experiences offline and create deeper more meaningful connections with their virtual communities in real life. The concept of Girls Trip Tours emerged from a perceived customer need. Ayiba readers were emailing to ask for travel advice. Our articles had inspired our readers in the diaspora to want to visit the continent and they were looking to us as an expert resource. My mission with Ayiba is to connect Africans in the diaspora with those on the continent through storytelling. I have consistently done this through online and print mediums, but now I have the opportunity to create those connections in real life. [bctt tweet=”Lifestyle brands thrive when they figure out what their customers end goal and design their brand around the experiences that their customers desire – @AyibaMagazine ” username=”SheLeadsAfrica”] Figure out your customers desire, along with the people, places, things, and ideas that inspire them to action. After surveying 100 plus women in Ayiba’s online community, I decided to organize trips to Kenya and Nigeria in 2019. As per their feedback, there are a mix of experiences to satisfy those seeking ancestral travel experiences to West Africa, wildlife and adventure in National Parks, as well as urban exploration in Africa’s most vibrant cities. In addition to satisfying a customer need, by expanding my media brand to include travel experiences, I now have a new avenue for creating content. On each trip, there are multiple opportunities to connect with new talents to feature or more contributors to write. I also will be creatively inspired by my surroundings to shoot video series, photography campaigns, and write OP-EDS on social issues I am confronted with. In the long run, I believe it makes sense for Ayiba to become a lifestyle brand. I am creating a customer journey that can start with exploring content online, which may lead to booking a travel experience or vice versa. The magazine and the trips will feed into one another. In this next phase of my entrepreneurial journey, I look forward to listening to my customers, as well as looking to broader industry trends for my continued evolution. For any entrepreneur that may feel stuck with their businesses, I hope you find this article at the perfect time and it encourages you to keep pushing. If your growth has become stagnant and you are looking for a new direction to go in, observe customer behavior, look to the industry for inspiration, and most importantly, ask your audience what they want/need, then test it out. I did a soft-launch with a Girls Trip to Ghana in July. It was that small group trip, the women I met, and the girls I mentored that gave me the confidence to do more.My advice Consider what other verticals may be profitable before you give up on a business you have put time, money, sweat, and tears into. As tough as it may be, if you have a good foundation: reputable brand and loyal audience, there are many ways you can consider monetizing and scaling up. Interested in contributing for She Leads Africa? Click here.
7 lessons you can learn from Issa Rae and her InSecure journey
Issa Rae is an American writer, actor, and producer of the famous NBO series Insecure. She started out creating videos on YouTube when she got tired of seeing the same type of movies about black people. Issa Rae has been nominated for the golden globe award, her series has won the shorty award for the best web series. She also heads a media company called Issa Rae presents. If you haven’t watched any episode of InSecure you`ve just found yourself a new best friend. It’s like the dope movie for every girl seeking for some kind of succor after a hard week of work! It’s so relatable and funny. The story is centered around Issa, a black woman trying to keep it cool with her job in a non-profit, her relationship and her social life. I came across her show IssaRae presents on a lazy day when I was scrolling through my YouTube feed, and I was stuck. IssaRaePresents does not come up short. Trust me, they never disappoint. And oh, we’ve been waiting for the third series of Insecure like… And as usual, we won’t be disappointed. Now back to the main point. The backstage of creating media content is filled with people who never make it to the big screen. Writers, producers, camera, videographers, directors, editors etc. A lot of work goes into creating what you finally see on your screen. The backstage of the movie industry is dominated by males especially in production and directing. How did a black young woman break that glass ceiling to be her own boss? Let’s look at these lessons from her. On Starting Out: “I love creating content and YouTube was super accessible. I started my first show in senior year of college in Stanford and I kept growing that audience”. On Being Consistent: “I had two web series before the misadventures of the Awkward Black Girl. Those series did not gain instant fame but I was consistent throughout releasing those videos by 10 am every Monday and promoting constantly” [bctt tweet=”Stop finding the ways that you can’t and start finding the ways that you can – @IssaRae” username=”SheLeadsAfrica”] On Working Hard “People constantly make excuses on why they can’t follow their dreams. Stop finding the ways that you can’t and start finding the ways that you can. Think about what you have now, friends, a camera, a room, whatever you have. Figure out a way to use what you have to make it work.” On Teamwork “I tend to have strong opinions about the characters in my shows because I feel I know them personally. Also, I try to loosen the rein and allow debates to go on. I love collaborating because there are people with a lot of great ideas I love hearing out. Resisting the urge to outrightly say no has been one of the greatest lessons I’ve learned” On Creativity “Life inspires me. I love little moments. I just like real life. Everybody has different areas of discomfort and seeing how certain things concerns people that won’t even matter to others intrigues me. I try to understand what makes people think that way and learn from them” On Overcoming Challenges “There are definitely challenges. At one end I want to take as many opportunities as I can, on the other hand, I do not want to disappoint myself and other people by not meeting up with deadlines. Trying to find that work/life balance for the past few years has been challenging” For Entrepreneurs in Film/Media “Know your goal. Make sure agencies & companies approaching you are aware of the vision you are working with. Be sure to have a good team. Utilizing the people around me was the best thing that happened to me. The team members that I have now started from the ground up with me, that organic growth is part of the reason this show has been a success.” Issa Rae has always kept it 100% real, affirming the fact that her show. InSecure, is a typification of her life as a young black woman trying to make it in a community that seems to tell her what to do. She has talked openly about her challenges and fears, and what accepting people’s approval has been for her. Her mother at first did not even agree to watch the show. From all of these, I learned two important lessons: 1. People crave authenticity They’ll gravitate towards people who are real and original. If you step into a new place and you’re a sheep amongst a pack of wolves or the only black female in the room, as long as you have a voice and you keep to that voice, people will gravitate towards you. 2. Everything takes time Issa affirmed that the first video she did on YouTube was crap, but as years went by and she gathered a team, it got better. You can tell the difference between her past videos in IssaRaePresents on YouTube and now. Just like a tree grows, slowly building stronger and deeper foundation which in the end will be able to stand the test of to such is the journey of a business which grows organically. P.S – All quotes from Issa were gotten from various videos you can find in the link below; A conversation with Issa Rae – AT & T Shape Issa Rae on InSecure, Jerry Seinfeld and Success – Larry King Show You’re the only one stopping you – Evan Carmichael If you’d like to get featured on our Facebook page, click here to share your story with us.
A Motherland Mogul’s Reflections from SLA’s SheHive Toronto 2017
As African women, many of us have not had our life path paved with milk and honey. We have witnessed our mothers, fathers, aunts, uncles, cousins, and kin put their lives on hold to work tirelessly long hours for little reward. As I get older, I see more and more within us lays a common internal battle. In the midst of enacting the legacies of our lives, many of us are also carrying ideas engrained in us by our families. Holding passions they have never known, we are constantly bombarded by family members pushing us to get into a “real career,” (aka becoming a nurse, doctor, or lawyer). For creative women, with entrepreneurial visions bouncing off their every thought, balancing these two worlds is a beast to juggle. We sit in a unique position, one where we must create the blueprint for our lives, because no one has come before us to achieve our success, and no one will come after us. What often halts us in our journeys is the countless intimate moments we have within ourselves. Moments that cloud our judgment, moments that awaken/terrify us, motivate us, or moments when we wish no one is looking. Most times we feel all of the above. To live out your legacy is soul-shaking work. What we forget is simple, following our dreams is not supposed to be easy. It is supposed to terrify you, wake you from your sleep, and place a fire under you that cannot be ignored. Last summer I had the amazing opportunity to Attend She Leads Africa’s, She Hive Toronto Conference. The conference cultivated a space for African women, ambitious beyond words to surround, empower, and inspire each other. Attending this event shook my soul but, more importantly, it forced me to remember the following: 1) Let your ideas manifest Too many times we hear and feel parts of our ideas, but most of us never actually give them a chance. We don’t nourish them with our energy and allow them to grow. What we do is the exact opposite. We allow them to sit idle, we minimize them with our doubt and create a reality that reinforces that we cannot accomplish them. We tell ourselves we don’t have the resources, money, time, blah, blah, blah! But, once we take that first leap towards our dreams, we allow the universe to become our GPS. 2) Be the energy you need We need to be our own number one fan and our own advocates. Women need to be a friend, sister, and lover to each other! Most times, we expect people in our lives to validate us, support us, and invest in us. But, are you the energy you need? Are you that push you want others to bestow upon you, to yourself? We need to give ourselves the energy we ask of others. Light up that room, be that never-ending inviting spirit, because you benefit from it the most! 3) Ask, ask, ask! Ask the universe. Ask God. Ask friends and family. Ask yourself. Be clear and specific when it comes to your goals and what you need from everyone. PS…. this includes figuring out what you need from yourself! Need I say more? 4) Know the kind of woman do you want to be We need to remind ourselves of what kind of women we need to be. What are you not willing to comprise? Do you have your values written down? What does your integrity mean to you when it is woven into your passion? If we remain grounded in these thoughts we will never regret anything on our path to our dreams. 5) Seek meaningful connections Networking. Yes, networking is essential. You never know who is in the room. You never know who may be able to assist you or how you can assist another person. But, even more, important than this, is understanding what meaningful relationships and connections you want with others. Seeking out meaningful connections means you are living authentically. You are not just thinking about a one-sided benefit. You are considering the person, as a person, a soul to connect with, and not someone who will only be used as a future commodity. 6) With passion, ALL things can be done Passion is our savior. It stirs you and your being. Our passions give us purpose and demands we show up. Our passions unlock our potential if we allow it to. Fulfilling the vision and legacies of our passions is terrifying, it will arise a world emotion from you (as it should). Stand firm in knowing the world is awaiting the gifts you have dug a grave for. Be still, close your eyes, take a deep breath, and remind yourself. “I will accomplish nothing without the taste of fear,” – Zainab Salbi This article was written by Amma Gyamfowa If you’d like to get featured on our Facebook page, click here to share your startup story with us.
10 lessons I have learned since quitting my job to start a business
It’s been almost two years since I officially resigned from my job at a top consulting firm to start a business. For the last 20 months, I have been filled with either extreme anxiety or euphoria and sometimes, both feelings have coexisted from running my own business(es). It has been an experience like none I had had before, extremely excruciating, but also immensely fulfilling. Taking the leap to quit a comfortable job with potential for growth was not a difficult decision for me to make. I grew up believing I had the “Midas” touch — that everything I touched would turn to gold. I was optimistic. The prospect of extreme success was very exciting. I wanted to build the next Bloomberg or the next Warby Parker, in fact, I was like a child on their first day to school. And interestingly — my entrepreneurship journey has been more of a school than anything I had imagined. Here are just a few of the lessons I have learned and feel anyone planning on quitting their job to start a business should know. [bctt tweet=”About to quit your job to start a business? Here are 10 lessons you should learn from @Kazville ” username=”SheLeadsAfrica”] 1. Do not quit your job unless you have actually started your business Yes. They say no one wants to work for a part-time CEO. But no one wants to work for a broke business either. If I could do it again, I would wait till my business has clear-cut cash flows before I take the leap. Sometimes strategy works easier and more efficiently than hustle. 2. Have enough savings to last you at least a year Nothing sucks like having to invest in a business and worry about your house rent at the same time. Stowaway enough cash for yourself to survive for at least a year before taking the leap. And by “survive” I mean your budget should also have an entertainment budget line — to fund those business coffee meetings and social gatherings. Do not start a business thinking your business will feed you from Day 1 because the reality is that it won’t. And yes, some people will argue that you can never save enough. I disagree! 3. Your 9–5 job is just as important to your dream as your dream itself I have read a lot of social media articles bashing employed people for building other people’s dreams instead of their own and I feel that these “motivational” quotes and articles are in such bad taste. A lot of my progress and support have come from connections I made while at my job. My job taught me so much about managing my business and through it, I interfaced with top CEOs and management people that have since become personal friends and supported my business. My first client came from my former employer. I am mentored by my former boss. The beautiful people modeling Wazi glasses on our website are my former workmates. If I had not had that job, I would not have much mileage today. [bctt tweet=”Sometimes strategy works easier and more efficiently than hustle – @Kazville ” username=”SheLeadsAfrica”] 4. Start a business you understand Nothing takes longer and costs more than a business you have no experience in or understand. I cannot begin to count how much money I wasted paying ‘experts’ to make me furnaces that did not even work or molds that were defective. Don’t even get me started on how much time I wasted back and forth with excuses from the said experts as to why work was not getting delivered on time. Although I eventually pulled the business model off and actually started to make revenue, I think it gets any entrepreneur more mileage, success, and fun doing something they actually know and understand. 5. Get a mentor or two I have been lucky to have mentors throughout my entrepreneurship journey. They have not only offered me invaluable entrepreneurship advice but have also opened up their networks and shared their skills. They keep me accountable and on my toes every time I slack. 6. Keep your business simple Always keep your core business simple. Simple to implement. Simple to understand. Simple to pitch. Simple to share. Simple to scale. Innovation does not always equate complexity and just because your concept is complex does not mean it will be profitable. 7. Do not stop learning The best investment you can make is an investment in yourself as an individual. Of course, we have heard success stories of people who have made lots of money with no education. But education and business success are not mutually exclusive. As long as you have the opportunity, learn as much as you can. Do that online course. Take part in that workshop. Do that masters. Do that professional course. Granted, you may not need the degrees and certifications in the short run, but they will come in handy later and add to your credibility. [bctt tweet=”Just because your business concept is complex does not mean it will be profitable – @Kazville ” username=”SheLeadsAfrica”] 8. Beware of the busy bee syndrome Many times entrepreneurs get busy with everything. Busy driving to meetings to discuss new ideas or running up and down to make meetings that add no value to their business. They are always busy trying one idea after another day after day and applying to every startup competition. Busy busy busy busy. Busy does not always equal efficiency and entrepreneurs need to treat their time like they treat their money. 9. Grow some thick skin If anyone had told me entrepreneurship would make me lose sleep in the middle of every night for a week straight, I would probably not have started. I have wanted to give up an average of twice a day over the last one year alone. As an entrepreneur, something will hit you so hard you will want to close shop and with your tail between your legs,
Video: “I saved money from my wedding to start my business” – Samiah Oyekan Ahmed
After attending SLA’s Lafiya Lifestyle Expo where she shared her knowledge on work-life balance, SLA had a tête-à-tête with Samiah Oyekan Ahmed at her store in Abuja. She also highlighted some challenges she faced when she decided to switch careers. “As an only daughter to two medical doctors, deciding to become a full-blown businesswoman wasn’t well received especially by my dad who had great succession plans for me”, said Samiah. Beyond all the challenges of starting a business in Nigeria, getting funding to start is usually the hardest, but Samiah was smart with her money, and she found a way to cheat that particular struggle. “I saved money from my wedding planning and used it to start”, she says. Samiah went ahead to give her two top advice for intending entrepreneurs. Watch the video here: Samiah Oyekan-Ahmed is the Founder of The Gift Source & Fusion Lifestyle. She is a Medical doctor turned entrepreneur, who currently runs two companies, Fusion Lifestyle Ltd, and The Gift Source. She is super passionate about hers and other’s entrepreneurial journeys, as well as sharing knowledge. Samiah is a wife and mother of 2 kids as well as a published fiction author. If you’d like to get featured on our Facebook page, click here to share your startup story with us.
Ekemini Dan Abia: I decided to help people identify potential abusers through Abuse survivor
Ekemini Dan Abia is a legal practitioner who got inspired by her work in the criminal justice system to create a community which supports and educates victims of domestic abuse through her Instagram page, Abuse Survivor. Abuse survivor aims to create awareness of the damaging effects of domestic abuse by educating members of the public, using Narcissism as a subject. She believes that helping individuals understand narcissism can greatly reduce domestic abuse in the home and its result in the larger society. Through Abuse Survivor, she identifies potential abusers and identifies abuse dynamics. She also provides materials and support for the recovery of survivors and counsels victims of all forms of abuse. What has been your biggest achievement as a prosecutor? Watching adults, children, as well as pre-teens who are victims of sex offenses, look their abuser in the eye and testify against him or her in open court. I am filled with a sense of accomplishment because I know that the person is taking back his or her power and getting out of the abuser’s control. What prompted you to start the platform Abuse Survivor? I was deeply shaken by the death of Ronke Shonde in 2016, who was allegedly murdered by her abusive husband. Reports of spousal abuse/homicides seemed to increase in 2017, and I recall asking myself “why couldn’t they heed the red flags before walking down the aisle”? So I decided to help people identify potential abusers and also highlight the long-term effects of remaining in abusive relationships on adults and children. I came to realize that a large percentage of those convicted for violent crimes are products of dysfunctional home environments and are people with unresolved childhood trauma. The pain and anger they carry around makes them gravitate towards crime or other anti-social behaviors. Knowledge of the above facts propelled me to create Abuse Survivor. Are you an abuse survivor yourself? Yes. I have been a victim of malignant narcissistic abuse. How do you vet the authenticity of the stories people send to you since its all done virtually? Most stories sent to us are accompanied by imageries which are very compelling with the victims pleading for their anonymity. I ask certain question which aims to validate their assertions without leaving them feeling we disbelieve them. It calls for tact and sensitivity, else we could leave a victim of abuse with invalidated feelings which is against everything we stand for. Would you consider yourself to be a social entrepreneur and if so, what would you say is the most challenging part of this role? Yes, I do. We live in a society where an in-depth discussion of abuse is given a passing interest, thus accessing funds to have more impact has been really challenging. Like most start-ups, this is the biggest challenge I have faced so far. You use NARCISSISM as a subject to educate your community. How has this impacted them positively? Lots of people have undergone narcissistic abuse without knowing it. As a result, they lived in utter confusion, depression and other health complications which is characteristic of victims of narcissistic abuse. Watching some members of our community gain clarity, stop blaming themselves and take control of their lives has been very fulfilling. Since starting the platform ‘Abuse Survivor’, have you had any support from anyone? And how has this contributed towards your success? A survivor of narcissistic abuse, who is also a member of our community reached out to me sometime in February 2018. Although living in the UK, she volunteered to build a website for our community. I am very grateful for this gesture. She has also become one of our resource persons. She is always on standby with brilliant and innovative suggestions. Having her as a support system right now propels me to keep doing what I do. What is the one motivation that gets you up every morning? I wake up every morning with the zeal to put out more information in order to reach more people. The knowledge that far too many people in our society are ignorant about narcissism motivates me. What is one piece of advice you would give to a woman suffering from domestic abuse? I would tell her that she is stronger than her abuser is trying to make her feel. All she needs to do is to see herself the way God sees her and learn to love herself. Only then will she have the strength to walk away for herself and to provide a better environment for her children (if she is a mother). How do you juggle your full-time job with managing your platform? To be candid, it is very tasking. However, it is easier because I am passionate about this topic and my full-time job inspires me too. I make time in the early hours of the day from 4 am to 6 am to plan my content. That way, members of our community never experience content drought. You currently run Abuse Survivor solely on Instagram. Any plans to move it to another platform? (Website, blog etc). Right now, we are working on our official website. We plan to make use of other social media platforms while retaining Instagram as our primary means of reaching out to members of our community. Do you ever meet with the women whose stories you share? The vast majority of those who share their stories in our community are impossible to meet geographically because they do so from all over the world. However, I have met a handful of them and they are the most resilient women I have ever met. What future plans do you have for ‘Abuse Survivor’? My vision is for Abuse Survivor to become the number one support system and resource outfit for victims of any form of abuse in Africa. We plan to innovate along the way. What’s your favorite book / Ted Talk of all time? My favorite book is Chimamanda Adichie’s ‘Purple Hibiscus’. I think that is where my interest in domestic abuse was
You’ve got 6 More Months To Slay and Conquer this year
January through June have come and gone. Yes, these past months may have come with lots of setbacks, perhaps in achieving our personal goals and dreams or in advancing in the corporate world. It may have been six months of moving in circles. Six months of going below both personal and general standards. Six months of bewilderment crawling up in between high hopes and a positive stand. Here’s my own little story… Personally, I tasted the true meaning of depression. How or where it came from, who knows? But hey! The good thing is I’m out of it now! Like out for good! I never even remembered I had suffered from the disease of the mind (as I like to call it) until just a few weeks back, on different occasions, I encountered different individuals slowly sinking in the depth of this same ‘depression’. Indeed, it’s been a battle thriving beyond all odds these past months and for the first time, I was glad I went through what I went through to better understand the situation of those that came around with the same ailment and help them gradually scale through. [bctt tweet=”Your confidence is one of the main weapons of emerging as a conqueror at the end of the year – Eden Benibo” username=”SheLeadsAfrica”] Perhaps this is your own story… Maybe, just maybe, you had achieved a reasonable number of your goals and aspirations during the first half of the year. Awesome! Have all or majority of your inputs fallen in alignment with your expected result? Great!! Whichever category you had fallen into, just know there are six more months to slay and conquer. In duality, we would be looking at two categories in this article. Let’s say – Slayers 1 & 2. Slayers 1 are the people who went through a relative number of down times during the first half of the year. If you fall into this category, here are a few tips for you: Regain your confidence Your confidence is one of the main weapons of emerging as a conqueror at the end of the year. Without confidence, a soldier is nothing but a loser even before the war begins. Without confidence irrespective of the cash at hand or even your skills within, one will have a very low chance of succeeding. Face the phase Of course, it’s good to reflect on the past sometimes, to retrace your steps and know where to improve on, but what we do most times is that we get so engrossed with past failures and pain that we allow a replay of these negativities in the future. Have the failures of yesterday boxed you in? Or built a shell in which you have crawled into? It’s time to come out! And face the now. This phase. Bill Newman rightly said “you must be willing to fail. Don’t fear other people or their opinions. Don’t just sit there and wonder, you should be doing. Act, start today, make it happen”. He is not trying to say we should set our minds on failure, no! All this is trying to convey is that we should not allow the mere fear of failure to be an obstacle to us succeeding in our business and life in general. [bctt tweet=”Stop agonizing and organize what you’re doing – Eden Benibo” username=”SheLeadsAfrica”] Newman further stated “stop agonizing and organize what you’re doing. Not to decide is to decide not to.” In other words, not making a decision is a decision on its own. Not acting is a move. A wrong move though. A move of stagnancy. Break free today! Slayers 2, on the other hand, are also known as the already Slaying Gang! It’s important to note that no one prays for a ‘bad beginning’, but it’s better to have a rough beginning and a smooth end than experiencing the reverse. Therefore, this is a call for unrelenting zeal to keep thriving. Thrive on! Ask yourself some questions. What did you do to get you to this point? Build on that. If possible, I advise you increase your general input, because it is very easy to remain in your comfort zone. Remember, never to be trapped within the confinement of living in past glory. Most importantly, learn something new every day. Now listen. If inexplicably you belong to the two categories, it’s all good. Here are some tips for you to explore. Breath Break free from the norm. There’s more to explore! Smile and say a warm hello to July and the next few months at your disposal. Remember your future is all in your hands: handle with care. Finally, here’s a piece of advice from an all-time scholar which applies to everyone, regardless of the level of such an individual at work) “If you are a senior executive, don’t take yourself too seriously. It is essential to hold on to our sense of humor throughout our lives if we want to remain sane, as has been shown by research into psychological cognition, and especially in the later years”. So go ahead and break free, slay and conquer it all, starting with your fears! If you’d like to get featured on our Facebook page, click here to share your story with us.