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What do Apple, Google and Microsoft have in common? They are some of the biggest brands globally. As a start-up, you’re probably interested in how to protect your brand…or if you should even be bothered.

Trademarks can take on different forms and if you’re thinking ain’t nobody got time to register trademarks, think again. We’ve broken down what trademarks mean and how you can protect your brand in the infographic below. We’ve also busted common myths about trademarks and brands.

trademark 101 1

Trademark 101 2


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