Dear employee, what’s your leadership distinction?
Every year for the last few years I’ve called a year a particular name. 2016 was called the year of outstanding distinction. 2017 the year of creative distinction, the year 2018 was the year of cutting edge distinction and 2019 I’ve called the year of global distinction. There’s an unprecedented political, economic, socio-cultural and technological shift which involves easy access to fake news, fear news and forward-thinking news. But, through it all, I truly believe we are in one of the most exciting times which I’ve called the era of creative distinction. As an employee, know that the global market is now local, and the local market has gone global. And with the emergence of artificial intelligence, now is the time to lead with your distinction. The first question is what actually is leadership? In 2015 from my message of Cutting Edge Distinction, I penned the following quote, [bctt tweet=”“Leadership isn’t about age but rather, leadership is about influence, impact, and inspiration – @Onyianyado777″ username=”SheLeadsAfrica”] As you see from my quote, it’s not about how old you are, how young you are, how long you’ve been in your job or industry, the essence of cutting edge leadership is simply the 3 I’s, influence, impact, and inspiration. Question number 2, before you can serve and lead with your influence, impact, and inspiration, who is the first person you have to influence, impact, and inspire? That’s right, you got it, it’s you. In this era of creative distinction, finding, developing and leveraging your distinction as an employee is key to your development and that of your department and organization as a whole. So how should the 21st-century employee channel their leadership skills? Lead with excellence We’ve already established what the essence of cutting edge leadership is and from my message of cutting edge distinction, I’ve combined excellence and branding and created the 3 V’s of branding. Your vision, your values, and your voice. The key to employee distinction is to be fully emerged with the vision, value, and voice of your organization, why? If you’re not seeing, believing and saying what your organization is seeing, believing and saying, no distinction can be created in regards the prosperity, progress, and purpose of your organization. Be a trailblazer and pioneer On the image below I developed the 3 C’s of employee distinction. To lead with distinction in your chosen career, the 3 C’s have to be your way of life. You’ve heard of thinking outside the box but in this era of creative distinction, using the ‘box’ as a stepping stone to save money, improve output and increase productivity is a key to leadership distinction. Creativity is the new currency so regularly reading articles and watching TED Talks will, in my opinion, increase your creative awareness. Once you achieved a task in work, actively look for other tasks to complete. If you find them hard, ask team members for assistance knowing not only does teamwork make the dream work, teamwork also makes you write, work and win with your leadership skills enhanced. Bring constant change to your organization With your understanding of what cutting edge leadership is all about, taking the lead to be known as a solution provider in your organization is a vital key to employee distinction. Spending quality time to serve, showcase and speak your distinction will mean you sometimes being misunderstood but because you’ve integrated the 3 V’s of your organizations brand, any misunderstanding will mean you’ll eventually be understood as a leader who is a critical thinker and a problem solver. For the next seven days spend time observing the challenges you face at work and how quickly you use critical thinking to gain a quicker result. It doesn’t matter if you are a junior staff or you’ve been in your organization for less than say 6 months. Your leadership distinction will come from constantly applying the 3 M’s of time management which can be viewed on the quote below and also asking questions, looking for quicker solutions, working in the team to see and understand the future goal and understanding, applying and really celebrating your leadership distinction. So there you have it, you’ve been given the essence of cutting edge leadership and who the 21st-century employee is. With organizations desperately looking for employees who are thought leaders in nature and results, now is the time for you as an employee to lead with your distinction. Interested in contributing for She Leads Africa? Click here.
6 ways to tone down your stress levels
It is not uncommon to see someone you know, perhaps your friend, a family member, or a colleague whose demeanor is looking unusual, and you show concern by asking the question: ‘why is your appearance looking so dull today?’ and their reply goes ‘it is stress’. Recently, I attended a meetup where young women discussed ‘creating balance’. In the heat of the discussion, one woman mentioned that she was on an official assignment to a psychiatric ward and found that the leading cause of psychosis in women admitted was stress. I was both alarmed and pained. The term stress seems to be something everyone takes for granted but its effect on our physical, emotional and mental well-being is often disastrous. More women than men are prone to stress partly because besides the everyday hustle to support the family income is the added responsibility of taking care of the home front. Many studies have confirmed that stress could lead to deli-bating diseases like high blood pressure (which is constantly on the rise in recent times), heart attack, nervous breakdown, and many others. Hence, there is an urgent need for us to take the matter of stress very seriously. [bctt tweet=”On the scale of 1 – 10, how high is your stress levels? @awunliwomanup highlight 6 ways to manage stress. Read more…” username=”SheLeadsAfrica”] Stress cannot be eliminated completely, however, here are six ways to manage it. KNOW WHEN TO LEAVE WORK BEHIND Some women are naturally workaholics, while others are in the hustle just to outdo their contemporaries in terms of material acquisition. Whichever end of the divide you find yourself, be kind to your health and long term well being, you have to know when to stop. LEARN HOW TO RELAX Some people know when to unwind after a hard days job while some people see it as unnecessary. For example, I have a friend who stays glued to his laptop watching one series or the other after work and I get so angry until he explained that it was one of the ways he cools off after a hard days job. Whatever works for you, make sure you go for it. STRIVE FOR BALANCE It has been emphasized more often than not that being busy does not translate into being productive. To increase your productivity, prioritize your activities and determine when you have reached your limit. ASK FOR HELP This is especially for those who have the perfectionist syndrome. They believe no one can do it the way they can. Sister, if anything happens to you, there will be someone else who will do the job better than you, so put your health first. Leave those things you can delegate to someone else at work, outsource some tasks if you can afford it, and ask family members and friends to help out as a way of reducing your workload. PLAN AND PREPARE AHEAD We all know how what last-minute tension feels like. you begin to sweat profusely, you get jittery all over. To avoid this kind of scenario, do things well ahead of time. LET GO OF WORRY I have a friend who says worry is her recipe for losing weight. Worrying over an issue does not get the problem solved. Worry and anxiety tend to the release of stress hormones in your body. Rather than worry, pray, believe and take the steps you need to solve the problem. Interested in contributing for She Leads Africa? Click here.
Boss Lady Series: How to Balance Social Media, Life & Business with Funmi Oyatogun
Funmi Oyatogun is a geographer and experienced designer. Her two identities feed on each other. She loves exploring the world and sharing her knowledge with others. She has built her business, TVP Adventures, using social media, primarily on Twitter. With her content and company, her goal is to open up the African continent for the world. I had a chance to talk with Funmi about how she balances building her business, remote team, and social media following working from her home office. [bctt tweet=”In this month of #GoodGoodLiving, @funmioyatogun shares how she’s balancing social media, life and business. Read more…” username=”SheLeadsAfrica”] Here is what we can learn from her… Visual person? Write things down Funmi has found that writing things down in her physical planner helps her stay on track of her work and relaxed. The night before, she finalizes what she will focus on, and writes down any new appointments for the next day. She writes everything out nicely in her planner and arranges them in order of importance. She also uses symbols to help her categorize her tasks. You can make a routine of writing out your work in planners therapeutic, using fun colorful pens and even stickers. Work from home? Create a separate home office One of the first things Funmi learned when she set up her business was that she should not work on her comfortable bed. She then got a desk and chair in her room but still always wound up in her bed. She decided that it was necessary that she physically travel to another space in her house. The physical transition also helps her get into work mode. She finds it easier to concentrate and has fewer distractions in her home office. Funmi also recommends that you put up your goals and or vision board somewhere you can’t escape it. As she spends about 8 hours in her office, she has a comfortable swivel chair and a space that helps her stay productive and creative. Social media critical to your success? Schedule it Funmi’s business started and relies heavily on social media but she is still learning how best to balance using it with getting her other work done. She tries to engage with social media first thing in the morning and later in the day, giving herself a large chunk of time in the middle of the day to focus on other work. Like Funmi, you should try these 4 tips to keep from mindlessly scrolling through social media: Plan content in advance ‘when your brain is fresh.’ Try to respond only to important notifications throughout the day At the end of the day, skim and select direct messages to answer. Not all messages deserve your attention Focus on responding to longer threads and comments at the end of the day Know thy energy levels Perhaps the most common theme throughout our conversation was the importance of knowing when to do certain types of work. Funmi wakes up very early. Even if you don’t plan to be up at 4:30 am, you can still plan your day around when you do your best work and feel most productive. She knows that it is best for her to do mindful tasks that require a lot of brain power and creativity in the morning. She finds that the stories she produces in the morning are drastically different from later in the day. As her energy wains throughout the day, her brain slows down by 4 pm, she focuses on tasks that are more routine. [bctt tweet=”If you don’t take care of your body, it won’t take care of you – @funmioyatogun ” username=”SheLeadsAfrica”] Remember to recharge yourself Funmi spends a lot of time giving out and sharing her thoughts and content. After completing routine tasks, Funmi starts ‘feeding’ herself by reading, catching up with the news and watching documentaries. She makes sure to feed herself (literally) three times a day. She works out with a trainer in the morning first thing at last three times a week as well. During our conversation, she warns, if you don’t take care of your body, it won’t take care of you. How do you balance the creative process of developing content with responding and reacting to posts and comments? Do you make sure to ‘replenish’ yourself after spending all day posting and giving yourself out? Want to learn how to build a health conscious routine? Read our Good Good Living Part 1 series w/ Yasmin Kumi. Interested in contributing for She Leads Africa? Click here.
7 Ways to Inspire your Team this Year
As a Boss Lady, I happen to have a lot of mentees and team members look up to me. And by all means, I want to inspire my team and bring out the best in them. For one, I want to inspire them to keep putting out great work, and secondly, I want to remember that they are not tools for work but human beings. I have to be sensitive to them. In my Boss Lady life, I have taken a few notes that I will like to share with other Boss Ladies to help them serve their team better. Here are seven ways to inspire your team this year. ?? Don’t Talk Down On Your Team So, remember we are raising leaders – people who can stand tall with us. The word superior mustn’t necessarily be taken literally in a way that it makes those who work with us feel the exact opposite of that word. You always want to make your team feel respected as humans with differences. Don’t display any character that puts down people. For example; Don’t make a joke about a team member’s religion. Everything is about inspiring confidence. Language tops it. Always be polite even when you are giving criticism. Ever heard of commend and recommend? (Ask a Toastmaster ?). Christine Porath in her TEDx presentation on incivility in the workplace says, “How you show up and treat people means everything. Either you lift people up by respecting them, making them feel valued, appreciated, and heard or you hold people down by making them feel small, insulted, disregarded or excluded. And who you choose to mean everything”. Show That You Want Them To Succeed I know we say professionally, “don’t refer to yourselves in the workplace as a family” but to get people to grow an organization with you. You have to be all about the people who are all about your work. The CEO of House of Tara – Tara Durotoye said she learned very early as an entrepreneur, that for the people who leave their homes every day to come to a workplace there has to be more. She learned to stop referring to the company as ‘my company’ but ‘our company’. You have to make people see a greater reason for coming to work. Make them buy into the vision, and show them that you care about their personal affairs. Ever heard of Linkedin’s Tour of Duty? Where employees are moved up the ranks periodically depending on their career goals. That’s a way to identify with the needs of the team. Learn more in The Startup of You by Reid Hoffman. Sir Richard Branson says, “Train people well enough so they can leave. Treat them well enough so they don’t want to”. Always find ways to add value to your team. Constantly Give Kudos For A Job Well Done I read the One-minute Manager many years ago, about effective people management. How the one-minute-manager was able to, in one minute dish out praises, and just in the same vein dish out reprimands, – an intentional leadership style. Team Leaders have to praise team members as a habit, not only reprimand them. It creates conditioning – that they are appreciated and valued, and reinforces learning. Many times I have realized I hold the keys to many team members happiness and self-esteem, and the worst thing to do is abuse that privilege. Many people are going through stuff or trying to believe in themselves. Realize they could use some hope from you. The toastmaster’s sandwich method of ‘Commend and Recommend’ is the recommended feedback standard, especially when there’s a reprimand coming. You have to always find the good in a team member’s work first, and commend it before reprimanding. Commend their good intentions, or make reference to their usual good works. There has to be something to commend. Then move unto how they can do better. Notice I said ‘how they can do better’ not necessarily focusing on what they did wrong. Remember they have to feel good about themselves at all times. Set High Standards For People Experience I worked with a friend last year and was so impressed by her high standard of people experience. It inspires loyalty, as even I look forward to working with her again and again. I like it that House of Tara refers to her HR Department as the People Experience Team because this aptly puts their job. In fact, I was so impressed by this that at a Managers’ Training on Empathy and Emotional Intelligence I used HOT as a case study. Now that we have established that incivility is a no-no! And that this whole article is about inspiring team members. We are well on our way to implementing a culture. How do you mark the workers’ special days? What are the benefits put in place? Do you show interest in their work process or just the end result? How do you react at a failed expectation? Do they feel anxiety or inspiration towards work? Do they feel treated better by other work teams/workplaces? Do you deliberately paint them in a bad light before people? It is when we can genuinely answer these questions as boss ladies, and take action to get our people to experience right, then we will be doing right by the people who work with us. Don’t Set Unreasonable Goals Ahan! So, there’s this impossibility fairy who told us doing the impossible means setting unreasonable goals. The truth is being Miranda Priestly is no longer cool. Of course, it turned Emily into a go-getter but wasn’t Miranda only trying to get Emily fired at first by driving her nuts with unbearable tasks? Oh! look at me talking to only those who have seen ‘The Devil Wears Prada’ While we want to keep team members challenged, there is a difference between being motivated and being anxious. You want people to go out of their way but within reason. Don’t push people. Don’t set
UCHE ENWEUGWU: I want my cosmetic brand to capture and include all nuances of color
The cosmetics industry has become diversified and increasingly competitive with different brands of make-up entering the market every year. Each brand offers a new feature in enhancing beauty in different ways. Nigerian-born, Uche Enweugwu is a young African entrepreneur who is launching her new cosmetics line after being in the makeup industry for a few years. She began her makeup career in Winnipeg, Manitoba Canada and is now looking to expand her brand/expertise worldwide. Initially, she started out by launching her own YouTube platform – MakeupbySwift and is now launching her own cosmetic brand – CUE Cosmetics. Her experience in the industry has given her an inside look into the process of launching her own cobrand. She spoke with SLA contributor Esther Manuala Shem, and gave her some insight on her progress thus far. When did you first discover your love/passion for Makeup artistry? It all started when I was 17. At the time, I struggled with acne and dark spots. I was on a mission to find products that worked for my skin when I stumbled into make-up. Then I fell in love with how make-up enhanced my beauty and gave me the confidence to face the world. I found joy in doing my make-up and the make-up of others which eventually led to my career in makeup artistry. Also, I was motivated to improve my craft, so I went to a makeup school where I became a certified makeup artist. It’s been over 5 years and I still feel just as excited and motivated as I was when I first began my career. What do you enjoy the most about being a Make-Up Artist? I love being a makeup artist. I find pleasure in enhancing people’s beauty. I remember my first bride. When I was done with her makeup, she looked at the mirror and started screaming. I couldn’t tell if she was happy or angry. I was nervous and too terrified to ask. Eventually, I summoned the courage to asked her if she liked or hated it? She looked back at me with teary eyes and said, “I have never looked this good in my entire life”. That statement resonated with me because that’s exactly why I do makeup. It so that people can look at themselves and be marveled by just how beautiful they can become. I left that day feeling grateful knowing that I wanted to continue making people happy through makeup. My happiness comes from the fulfillment of making people feel beautiful and happy. What do you think is the biggest challenge in turning your passion into a career opportunity? My greatest challenge so far has been the entrepreneurial stride that comes with making my passion a career. Trying to start and run a small business myself has not been easy but I would not have it any other way. It has been a learning curve and I appreciate every bit of it. How did you manage to dive into the cosmetic industry and launch your own MakeUp line? It was a gradual process. I worked in the industry for about 5 years before I decided to start my own cosmetic line. It took a lot of research and years of identifying gaps in the industry that I felt needed to be filled. After 3 years of research and planning, my dream is finally becoming a reality. I will be launching my cosmetic line early this year. The first products to launch are the lash series and it launches at the beginning of January. The beauty of it all was paying my dues by working in the industry before deciding I wanted to create something to contribute to the community. Tell us about the name of your brand and how you came about it. The name of my brand is CUE. It is simply my initials put together. The “U” stands for Uche which means intention. Regarding my brand, I like to think of the “U” as standing for Ucheoma, which means beautiful intentions in Igbo. I wanted something easy to pronounce that also spoke to my passions and intentions for the brand. I want anyone wearing my brand to feel their best and above all be themselves. What sets your brand apart from others in the industry, in terms of servicing women of color? As an African woman, I want my brand to capture and include all the nuances of color. Our goal as a brand is to be inclusive and diverse. I remember working at a beauty retail store and having to watch a lot of disappointed African women leave the store because they couldn’t find their shades. I would often offer the option of mixing it with other shades to find the perfect match and that itself is not cost effective. It motivated me to want to do better when I start my cosmetic brand, which is my goal. With more African women starting businesses in the diaspora, do you plan on offering more selection for women color across the board? Absolutely! We cannot be inclusive and diverse if we don’t provide more options for women of color across the board. That’s certainly the goal and we intend to achieve it. I’m excited about the products in the making. What is the long term goal of your makeup line? The goal of my makeup line is to be inclusive. Nothing would make me happier than to know that I participated in serving a world where women and men come together to have fun and feel beautiful with makeup. Being able to express themselves while wearing CUE in the beauty community would mean everything to me. Interested in contributing for She Leads Africa? Click here.
DAISY ADUL: CEO Kenya’s first cloud-based salon software shares her takeaways from the SLA x Dark and Lovely Accelerator residency
Daisy Adul is an experienced professional in marketing and client relations. She is also the founder of Uneeq Salon software, Kenya’s first cloud-based salon software. With a demonstrated history of running sales and operations for several organizations, Daisy has built a team that prides itself in offering a unique and customized experience for customers while guiding them to achieve their maximum potential.additionally has a track record of exceeding targets. Having worked within the Logistics industry with multinationals such as FedEx Express, Bollore Logistics for over a decade, inherently understanding how vital customer service, marketing, strategic planning, and implementation is to a business. Daisy is one of the top 5 She Leads Africa x Dark and Lovely Beauty Accelerator, finalists. In November 2018, she attended the accelerator residency boot camp at the L’Oréal HQ in Johannesburg, and she shares her experience in this article. Tell us about your business Uneeq is a software company providing affordable and convenient cloud-based business solutions such as inventory management, customer data collection, invoicing, payroll, financial reports, branch management, appointment scheduling and so much more within the beauty and wellness industry. [bctt tweet=”I am highly driven by what the world has to offer and hope to leave it better than I found it – @daisy_adul ” username=”SheLeadsAfrica”] How did you hear about the SLA x Dark and Lovely Beauty Accelerator Being a follower of She Leads Africa on social media, I have always followed the remarkable work they do with women across Africa. I receive their monthly newsletter, and so this is how I found out. At the time I didn’t think much about it, but after watching Accelerator programs held in the past, I was sure this is exactly what myself and the business needed. Talk about perfect timing. What are your 5 key tips for submitting a winning application? The first thing which you cannot stress enough is your story. [bctt tweet=”Anyone can come up with a great idea, and anyone can be an entrepreneur but what sets you apart and what exactly is it that makes your business a need rather than a want.” username=””] Secondly, it’s your pitch deck which is basically a layout of key information about your business that aims to attract potential investors. Your pitch deck should be captivating enough. Keep it short and simple but highlight key points such as what problem it is your trying to solve and the solution. Know your market, your competitors, challenges you face and some of the steps you have taken to overcome these challenges. [bctt tweet=”Be real. As simple as that. Do not oversell your business at the same time do not sell yourself short.” username=””] Highlight your milestones or personal success within your business or as an entrepreneur. Nobody wants to be associated with a boring brand. Tell us about your experience during the SLA x Dark and Lovely Beauty Accelerator residency. In one word, eye-opening. When I first came to the program, I thought I knew exactly what I was doing regarding my business and its structure. It gives you clarity on some key things we usually tend to overlook in our businesses. Meeting other fabulous boss ladies doing phenomenal things within their space and realizing that I am not alone in this was cool. The assurance that in one way or another, we all face challenges in our businesses, but we can’t give up. After all, the motherland needs more women in leadership positions. Support from the entire team at SLA and experts from Dark and Lovely also made the week bearable. Moments of self-doubt became winning moments, and courage to speak up about my business is something I take home with me. What was your highlight of the residency program Definitely learning how to create an excellent pitch deck. As a business owner, what would you say is your unique selling proposition? Being the first Salon software within the Kenyan market and across East Africa is something we pride ourselves in. But that isn’t enough, ensuring that this software is integrated for the African market through understanding the missing value chain from 3 fronts that are salon owners, customers and technicians are the extra miles we have gone. What’s the most important thing the SLA Accelerator residency has taught you? Tomorrow is always a better day. During the week we all had low moments, and at some point, I wanted to give up. But surprisingly enough on the last day when presenting our pitch decks, I was not the same person who had walked into L’OREAL office on Monday. I was bold, confident and passed on the exact message I had been struggling with which is simply how brilliant my business is. I learned how to stop selling myself and my business shortly. One of your exercises during the residency was to create a vision board for 2019. What’s that one goal you MUST achieve in 2019? What is most important to me currently is self-development in all areas of my life. And so the one thing I intend to accomplish in my 2019 is to get recognition for my business in various platforms for women in business through growth and restructure. What’s your secret sauce? How do you get your glow up? Staying Authentic and being unapologetic about wanting more. Are you a Tea or coffee gal? Definitely a coffee girl. “Behind every successful woman is a substantial amount of coffee” –Stephanie Piro, Interested in contributing for She Leads Africa? Click here.
On loving you: 5 powerful videos on self-love to begin the year with
“You yourself, as much as anybody in the universe, deserve your love and affection.”- Buddha Loving oneself is one of the most profound and yet also most difficult things to accomplish- it takes practice, patience, unlearning old ways of being and forming a new understanding of who you are as a person. This is a journey I have personally been on for the longest time, I still find the need to remind myself to practice self-love even after reading and listening to tons of material on it. The truth is that practicing self-love is a lot like practicing good hygiene- it must become a daily ritual. For those new to this incredible journey or for those looking for a slight reminder of what it means to love oneself, here are a few TEDx talks to inspire you, to love you. Caroline McHugh: The art of being yourself The message from Caroline in this talk is simple; your individuality is your greatest gift. You weren’t put on earth to be a cheap imitation of anyone else, you were put here simply to be yourself. Caira Lee: I search for it blinded – the power of self-love and self-esteem In this TEDx talk, Caira Lee, an award-winning slam poet uses her gift teach us about the power of self-love through her own personal story. Marisa Peer: “I’m not enough” – The biggest disease affecting humanity In this talk, Marisa Peer opens our eyes to the powerful connection that exists between thoughts about ourselves, our health, wealth and quality of life. You are enough. Pretty enough, intelligent enough, talented enough, strong enough, courageous enough… You are enough. Searching for love to escape ourselves Hayley Quinn This wonderful talk by Hayley Quinn helps us realize that romantic love and the pursuit of it can be a form or escapism, simply an excuse not to deal with the real issues we have with ourselves. Niko Everett: Meet yourself: A user’s guide to building self “You need to meet yourself. If you could meet yourself, you might really like her!” Allow me to finish this article off with a radical thought from one of my favorite books, “The Mastery of Love by Don Miguel Ruiz”- In this book, the author uses the analogy of a magical kitchen to illustrate the importance of self-love. He compares self-love to having a magical kitchen inside of us, if you had a magical kitchen in which you could produce all the most delicious meals you can think of, you’d never starve but most importantly, you’d never allow anyone to dictate to your being you while using food as the reward. No one would come and offer you food in exchange for control over your life, your habits, and your decisions. However, if the situation were reversed, and you had no food, you’d allow anyone and everyone to control everything about your life. This is the same with self-love; when you have a deep love and respect for yourself, you won’t let others control you, use you or even abuse you. A person might come offering love in exchange for control but you won’t let them in. “But what is going to happen if you are starving for love, if you don’t have that love in your heart, and someone comes and says, “You want a little love? You can have my love if you just do what I want you to do.” If you are starving for love, and you taste that love, you are going to do whatever you can for that love. You can even be so needy that you give your whole soul just for a little attention. Your heart is like that magical kitchen. If you open your heart, you already have all the love you need. There’s no need to go around the world begging for love: “Please, someone love me. I’m so lonely, I’m not good enough for love; I need someone to love me, to prove that I’m worthy of love.”- A mastery of Love by Don Miguel Ruiz. Interested in contributing for She Leads Africa? Click here.
Takeaways from Sheryl Sandberg’s Book – Lean In
Lean in is a book I’ve always wanted to read from the first day I saw it. The three words at the cover caught my attention – Women, Work, and Leadership. These three words have unique interconnectivity that I just could not resist. I’ve been looking forward to reading this book and I gripped it from the moment I found it on the shelf. Sheryl Sandberg is the Chief Operating Officer for Facebook where she has worked in since 2008. She has also worked with Google and lots of major brands. She began her career as a staff at the US Treasury Secretary, Larry Summers, since then she has climbed the corporate ladder and is now the only female at the board of directors for Facebook. Her book –Lean In encourages women to be more assertive in the workplaces, stock filled with her experiences on motherhood, leadership, and career. Lean in is a book I encourage every Motherland Mogul to read. Here are some few tips I picked from chapter 1 alone. I hope it wills you to pick up on this book from the shelf. WHAT WOULD YOU DO IF YOU WEREN’T AFRAID? Statistics show that: At the top fifty colleges, less than a third of Student Government Presidents are women Profession ambition is expected of men but is optional, or worse, sometimes even a negative-for women “And for all the progress, there is still societal pressure for women to keep an eye on marriage from a young age,” She wrote in her book. Sheryl shares the story of her first marriage. She married early expecting that it would secure a happy life for her. “In my head, 24 is the perfect age to get married, I think it’s time I do some rethinking”. She said. [bctt tweet=”For all the pressure to be successful, I felt a higher pressure to get married early – @sherylsandberg” username=”SheLeadsAfrica”] “Many women still see ambition as a dirty word,” she says That’s true. Just the other day I told my friend that my sister was very ambitious like it is a bad word. She works with a large editing firm and when I tell people that, they go “hey that’s cool, she should think of getting married’. They honestly do not expect more from her. She has proved her point, she has worked hard, now it’s time to get married. “Leadership roles are not the only way to have a profound impact.” – Sheryl Sandberg Hellen Keller says “Power is being able to make a decision in the thing that matter to you” sometimes being a CEO may not be the thing that matter most to people. Sheryl closes the chapter saying – “Writing this book is what I would do if I weren’t afraid” Now you, what would you do if you weren’t afraid? Interested in contributing for She Leads Africa? Click here.
YETUNDE TAIWO-SHORTERS: 7 POWERFUL WAYS TO LEVEL UP YOUR PERSONAL BRAND IN 2019
It’s Yetunde Shorters here, chiming in sharing with you, as we plan for the New Year, seven powerful ways to level up your personal brand in 2019. This year flew by so quickly that we couldn’t even catch a breath, but it’s never too late. You can start now and start today, and let’s plan for manifestations in 2019. Below are my suggestions of 7 powerful ways to level up your purposeful personal brand in 2019. PLAN AHEAD Planning means take the time one of these days before the year is over and sit down and plan for the things you want for your brand or your business. Plan what your social media would look like, what each quarter would look like, and what products you’re going to launch. Write it out. You have plenty of time to do that this year so that you can be prepared and schedule things for next year. That way, you save yourself some time. [bctt tweet=”You can start now and start today, and let’s plan for manifestations in 2019 – @Yetunde .” username=”SheLeadsAfrica”] MANAGE YOUR TIME Manage your time like a boss. We all have 24 hours in the day. If you’re a solopreneur or you have a small team, you have 24 hours a day. You have a lot to do. What that means is you need to be conscientious of how you spend your time. What are you doing with your mornings? Do you find yourself on Facebook or Instagram immediately? STOP IT!!! The first 90 minutes set the tone. Be intentional about those 90 minutes. CONNECT, BETTER That means online and offline. Sometimes we get caught up in posting, and we forget that we have to engage other people, so dedicate 20 to 30 minutes of your time per week and go back to the people that follow and engage on their pages. Like the comments, like their pictures, read stuff, and leave your thoughtful feedback. Also, do this in live events. That means go out more, look for networking or marketing events that you can be a part of. MAP OUT YOUR SYSTEMS If you are going to be doing events, a photo shoot or consulting with clients, write out what that looks like. For example, when a client inboxes you, what is your response? Or when a client responds to you. What do you reply to that? Write it out step-by-step. Having automated content helps in a way that when anything happens, you’re literally just cutting and pasting again saving you time. Or you can use e-services to create an auto send out. DOCUMENT IT This is one of the things that were actually in the recent book I had with the Better Business book. I shared the 10 things I’ve learned from my 10 years in business. If I knew then, I would have documented any good thing that happened in my business. When you’re going to do a review of the year or an analysis to a client, you can go back and have documentation. [bctt tweet=”Documenting things is a great way to track your progress – @yetunde” username=”SheLeadsAfrica”] So, at the end of the year, if you have to do a year in review, you have all your ducks in a row. You have content for your portfolio. You have content for testimonials. It’s a great way to track your progress. TRACK AND ANALYZE This often depends on how engaged you are on social media or your newsletter or in person, to see what’s working. Test it out and then come back and take off the things that are not working. Tracking and analyzing helps you see that your efforts are being put to good use. That way, you will get into the quality of what works for your brand, and so you just rinse and repeat and use the things that work over and over again. AUTOMATE YOUR PROCESSES Create your automation systems. What does it look like when someone signs up for your newsletter or signs up for talking to you, what is that process? If there’s anything you can automate, which means use a mailing service where something is automatically sent to them without you, your business can function without you; you automatically automate all the stuff that you want your customers or potential clients to know. Again, you have a plan ahead, manage your time like a boss, map out your systems, connect better and more, document the milestones, track and analyze often, automate, engage, and convert. These 7 steps are what you need to level up for your brand in 2019. Interested in contributing for She Leads Africa? Click here.
The Deep Rations of a Mental War: How It Affects You and Your Career
[bctt tweet=”Triggers are not always pulled, some are attended to by planting seeds where the soil has no intention to grow or build – @go_itse.” username=”SheLeadsAfrica”] As a content creator or simply a writer, you would think that the only thing that one has to deal with is pen and paper. The conception of an idea and putting it to paper, and then once you’re done, it defines you. However, we tend to forget that our career or business is a journey. If at any point you find yourself thinking of quitting, changing the name/industry of your business or switching careers and starting afresh, remember these points coined from The Art of War. Discovering The author of The Art of War, Sun Tzu, would say, “ Earth comprises distances, great and small; danger and security, open ground and narrow passes, the chances of life and death.” Mental health, depression as most would relate to, takes us to the depths of fighting between small and great distances, vis-à-vis, that we would want to take ourselves to, especially with our business and career goals, with the same breath try to balance it all with the personal ones. And what I’ve learned and still I’m still learning is that it brings great danger than security. Allowing narrow passes over open grounds, bringing about confusion and a high risk of certain aspects of your career lying dormant. In Point 21 of Laying Plans, Tzu explains, “If he is secure at all points, be prepared for him. If he is in superior strength, evade him.” In as much as we take the detriment of mental health as sickness, it is more psychological as it is. The more we allow the elements to grow greater than our will to succeed, the more we are aligned to derail. To evade is an individual mystery, which is aligned as to how we got there in the first place. As we go through this state in a unique way that in some cases, no mantras can maintain let alone anti-depressants. It is more like trying to evade the police in Need For Speed Most Wanted. Wherein this matter, we are trying to evade the state of being “less wanted” by the essence of life and you’re either marching, running or sinking in the art of war with your mind. [bctt tweet=”The best thing about knowing and acknowledging the state of our own mental health is through self-mastery – @Go_Itse ” username=”SheLeadsAfrica”] Uncovering “When you engage in actual fighting, if victory is long in coming, then men’s weapons will grow dull and their ardor will be damped. If you lay siege to a town, you will exhaust your strength. On the other hand, the proximity of an army causes prices to go up; and high prices cause the people’s substance to be drained away.” – Waging War, The Art of War. Defining what we go through as a mental illness whereas it’s a result of unattended life aspects that stack up, cause friction and then the heat goes to the head. That’s when we start to wonder why life sucks and then the idea of being stuck sucks life away from that which we love. From managing people, careers to a detrimental state of not being able to manage the major key to all, ourselves. A high price to pay that I learned by the means of losing a job, as you couldn’t talk to anyone. You see yourself as the go-to person and the happy-go-lucky person with a great beautiful smile. Failing to deliver on time and lack of communication were the failures derived from this state. [bctt tweet=”We define what we go through as a mental illness whereas it’s a result of unattended life aspects that stack up, cause friction and then the heat goes to the head – @go_itse” username=”SheLeadsAfrica”] Recovery ”If equally matched, we can offer battle, if slightly inferior in numbers, we can avoid the enemy, if quite an equal in every way, we can flee from him” – Attack by Stratagem, The Art of War. Triggers are not always pulled, some are attended to by planting seeds where the soil has no intention to grow or build. The energy it takes for an attack or a relapse to occur, (as some deal with it well enough to know the triggers and some don’t), requires one to have an equal or greater strength as the infirmity. Be it consistency in therapy (talking, writing etc.), yoga, meditation or exercising. Trying to avoid such a state can be easy at an early stage by doing the most with therapy and other forms of it, from someone who discovered at a very early age. Mastery ”One may know how to conquer without being able to do it.” – Tactical Disposition, The Art of War. We may read all the self-help books to gain knowledge on how to break through an anxiety/depression state. But the will of the author of the book and of another individual may not correspond. The best thing about knowing and acknowledging the state of our own mental health is through self-mastery. From that point of perspective and execution will we be able to master other things, even when there are triggers. Then we can become effective motherland moguls and not be faint-hearted. 5 Take Home Points from The Art of War on Mental Health “Energy may be likened to the bending of a crossbow. A decision, to the releasing of a trigger.” – Energy “Thus one who is skillful at keeping the enemy on the move maintains deceitful appearances, according to which the enemy will act. He sacrifices something that the enemy may snatch at it.” – Energy “By discovering the enemy’s dispositions and remaining invisible ourselves, we can keep our forces concentrated, while the enemy must be divided.” – The Weak Point and Strong ”So in war, the way to avoid what is strong and to strike at what is weak.” –