How to Hire an Attorney for Your Business
For the past few years, we’ve seen an increase in the number of female entrepreneurs in Africa. In the 2017 MasterCard Index of Women Entrepreneurs (MIWE) report, Uganda – as one of the only two low-income economies to be included in the report – had the greatest number of female-run businesses in the world, which corresponds to 34.8%. The country even superseded high-income countries like New Zealand (33.3%), Australia (32.4%), and Russia (32.6%). 2017 has been an amazing year for many African women who chose to take the entrepreneurial path, so as in 2018. If you’re thinking of launching your own business, now is the time to do so. There are many kinds of business that require very small capital, some you can even start from home. Sometimes, a loan can help you get started if your savings are not enough. Why Should You Hire an Attorney? You’ve got a great business plan. A great product. A great concept. But how do you transform all your ideas into a tangible, operational business that is headed for success? Of course, you need help from the professionals. You probably have thought about hiring an accountant already. The reasons are pretty obvious. You need someone to help you with your books, make sure you’ve got the numbers right, and manage all your business taxes. But how about an attorney? You probably haven’t thought about it yet. Or maybe, you think that it’s too soon to get one. But the truth is that you will most likely need a good business attorney at every aspect of your business, from ensuring that you meet all the requirements set by the Companies and Intellectual Property Commission (CIPC) to organize your business (what type of business is most suitable for you as well as your tax structure), getting copyright and trademark advice, and many more. And as your business grows, a good attorney can help you carry out your expansion plans, understand the tax consequences of any changes with your business structure, prepare and execute contracts with your customers, suppliers and business partners, and file or deal with a lawsuit. [bctt tweet=”Do you have an attorney for your business? Read this article for steps on how to hire one” username=”SheLeadsAfrica”] Hiring an attorney is essential to achieving your business goals. Check out the following tips and suggestions in order to find the best lawyer to help you: 1. Look for an attorney who specializes in business law Like doctors, attorneys are becoming increasingly specialized these days. Some specialize in family law, others in criminal law or real estate law. Basically, you want to hire the attorney who has the experience and skills with corporate and mercantile laws. He or she should be skilled with making contracts, familiar with various business structures, understand real estate (you might have leasing issues for your commercial space), experienced with tax and licensing matters, etc. Depending on the nature of your business, you will also need other legal services. For instance, if you’re into media, design or any other creative type of business, you will need a lawyer who will help you get copyright protection for your work. 2. Look for an attorney who is familiar with your industry He or she may not know every aspect of the industry you’re in, but the right lawyer should be at least familiar with it. Don’t forget to check the track record of the lawyers you are considering. He or she should have a pretty good understanding of the industry’s ins and outs. Also, make sure that the lawyer does not represent any of your competitors. The last thing you want to happen is to have your confidential business info leaked to your competitors. 3. Find someone who educates A good attorney does not just give you the results you want. He or she also keeps you well-informed about the legal concerns your business is facing. The attorney should be willing to educate you and your staff about your current legal needs and situations, how it affects your business, and how similar problems can be prevented in the future. Your lawyer should also be proactive about updating you with recent policies or changes in existing policies that affect your business. 4. Get a good attorney who charges a reasonable fee Most lawyers charge an hourly rate, but some do a fixed rate. Good lawyers are willing to negotiate with their fees without compromising the quality of their services. Choose an attorney who is flexible with his billing. It is not all the time that you will need his or her services so paying monthly or hiring a company lawyer may not be a strategic idea yet, especially if you are just starting your business. Hiring an attorney for your business should not be that complicated as long as you keep all these suggestions in mind. Once you found the right one, keeping a good relationship with your attorney is the key to ensuring that he or she will be there when you need help. This article was written by Lidia Staron Lidia Staron is a part of Content and Marketing team at OpenCashAdvance.com. She contributes articles about the role of finance in the strategic planning and decision-making process. You can find really professional insights in her writings.
4 important signs you’re in a toxic work environment
Our work environment affects our happiness, productivity, and success. Through my experiences and discussions with colleagues, I understand how different workplaces can affect you positively and negatively. If you’ve been contemplating whether your work environment is the right place for you, here are some key points that could help you: 1. Low Employee Retention If you realize most of the employees at a new workplace are new, this can affect how you fit in. Sometimes, for certain start-up environments, the case of low employee retention is prevalent. The structure in a start-up environment is different. So before you make the decision to join an organization where most of the employees are new, you have to consider what your main goals are and what you hope to achieve at the company. It’s best for you to take this into consideration before you make a decision. You should be prepared for how you can fit into the role and the organization. At one of my former jobs, I noticed that a lot of employees were new. I remember a co-worker told me there was a “revolving door” at the organization. As the months rolled by, I understood why. There was a lot of negativity in the office. After various discussions with my colleagues, I found out that most like myself were unhappy and also seeking other jobs. I eventually left that negative work environment. If you’re about to take a new job, I suggest you ask (in a subtle way of course) how long the former person held the role you’re about to take. Another option would be to ask generally the amount of time their employees stay with the company. 2. Lack of free speech/ expression of ideas One of my favourite work environments was an internship I had back in university. I was an editorial intern for the school magazine. What I enjoyed most about the internship was my experience with my boss. She created a very open environment where I was encouraged to present my ideas and actively participate. Having an encouraing supervisor who supported my progress enabled me to accomplish quite a lot in that job. Now, I’ve also been privy to work environments with a rigid structure, where you don’t feel open to discuss your ideas, and your superiors show no interest in your growth or progress. Though one can still thrive in such an environment, I don’t necessarily believe it helps you be very productive. You may not feel content in your workplace because there’s no good rapport with your colleagues. One way to fix such issues would be speaking up. You will have to make an effort to express your ideas and opinion. This matters because unless somethings are communicated, not everyone will pick up on whether there is a problem or issue to be addressed. Communication is key in contributing to a positive work environment. [bctt tweet=”Communication is key in contributing towards a positive work environment” username=”SheLeadsAfrica”] 3. Constant Tension in the Office In any workplace, there are going to be high-pressure days and low-pressure days. Pressure in the workplace is normal because different situations arise and demands have to be met. However, if you’re in a work environment with constant tension among co-workers, that is definitely not a good sign. If there is consistent tension in your workplace, it would be best to bring it up to your supervisor or take it to the Human Resources department. The HR department often addresses the communication issues between the management and staff. They can advise you and your co-workers on how to resolve issues. 4. You Always Leave Work Feeling Emotionally Drained Yes, work is just a part of our lives and adulting really isn’t a vibe sometimes, but if you always feel terribly sad, drained, or anxious at the thought of going to work – that’s even less of a vibe and a major issue. This negative work environment can end up seeping into your personal life and take over your mind. If most days at work are causing you depression, you have to consider if that’s the right environment for you. Word of advice: get a new job sis, you can’t come and die just to meet KPIs. Start looking for a new place of work and do intense research on the environments those companies possess, I promise you when you leave and start afresh, you’ll be much happier. Another option, if the specific work is the problem, communicate with your supervisor about a challenge you might be encountering. They could provide you with some resources to make things efficient. If the negative emotions are due to the people around, also be open to communicate that with a mentor or your HR department. They could best advise you on how to move forward. Have you had experience with problems in the workplace? What were the signs, and how did you rectify such issues? If you’d like to get featured on our Facebook page, click here to share your story with us.
Christine Jawichre: The journey from intern to CEO
Christine Jawichre at 32 is the newly appointed CEO of Blue Platinum Events. An events agency in Johannesburg, South Africa. Her journey began at the same company as an intern 8 years before and through hard work and dedication. She along with an amazing team at Blue Platinum Events have dominated incredible once in a lifetime experiential events in and out of South Africa. Outside of events, she is passionate about women and seeing more African women step into positions of leadership and having a voice. In this interview with Cindy Leah, Christine talks about managing an events company and developing winning strategies for the business. What challenges do you come across from a management point of view as an events company CEO? We come across all kinds of challenges across the event’ing landscape – being onsite at an event or back at the office. Events are crazy, sometimes you’re and other times you’re just not winning. That is a real onsite challenge. At the office, we can be dealing with anything from sourcing out potential clients and ensuring that you have the right teams to execute the right events. Another thing will be continuous client relationship management and ensuring that we stick to the 18 year standard behind the brand. Keeping abreast if not ahead of the creative curve and ahead of the competition is also very challenging. Blue Platinum is a brand to be reckoned with, I say that with no ignorance, there are always challenges but we rather focus on who we are and what we can do. We put our heads down and let the work speak for itself. [bctt tweet=”Christine Jawichre, CEO of @blueplatevents talks about managing an events company and creating a winning comcept for clients” username=”SheLeadsAfrica”] What is it like working around your director – Lee Den Hond? Working with Lee is an absolute pleasure. She is a powerhouse, truly an incredible woman and human. She is like a walking billboard of inspiration. You cannot help but be inspired by her story and her positive energy. I believe that she is one of the greatest leaders in this country, a person who truly embodies the idea that nothing is impossible. She saw something special in me when we met all those years ago, a young girl that was hungry for life and till today she remains one of my biggest supporters. Blue Platinum Events is an all-woman events team, was that intentional? The all-woman team was not intentional, but, there is a powerhouse full of incredible women who work for the company. The event industry was one of the most challenging jobs on earth, up there with jobs such as Enlisted military personnel, airport controller, airline pilots, firefighters, and police. One of the hardest challenges is being able to make multiple decisions at the same time or else the whole place burns down….no pun intended. Events are very hard. Period. And on our scale, events are crazy hard. It takes a lot of guts and drives to push yourself through the process. These girls on the team,….they have that! What are the top criteria you look for when hiring someone new to the team? Hard work! Another thing will be experienced in running high-end events. Can they fit in with team and vice versa? We have a small team so our team dynamics are super important. Last but not least, do they embody the essence of our brand. What does it take to create a winning concept? Creative chops. Some concepts come easier than others but there is a lot of work that goes into creating any pitch. We start with team brainstorming session to get onto an initial idea. After that, we bring in relevant partners who assist with bringing the paper idea to life. Especially from a visual and physical perspective. A ton of research follows to ensure that we create a world-class experience for our guests. This process can take weeks or sometimes just a day or so- depending on the budget and the client’s needs Who’s the biggest brand you’ve worked with? We have worked with some incredible local and international brands over the years. Our biggest and best brand to date (after an 18-year relationship) is still Mercedes- Benz South Africa. We have done some incredible events, launches, conference, international trips and endless other events with these guys. We’ve just completed a month-long event series for the C-Class launch. The C-Class is the only Mercedes- Benz manufactured in South Africa (for all the countries in the world) thus it is a flagship product. The event was targeted at Media, Dealer Principals, Sales Execs amongst others and saw us conceptualize and create a World’s First. We created Mercedes-Benz World. Just an incredible once in a lifetime type of event. Do you think there’s a lack of variety or opportunities for women in this industry? There are definitely opportunities for women in this industry. The event industry is a fast growing and ever moving space, I do believe that there is a space for creative people with a real passion for events to succeed What’s your turnover on a crazy successful year? That varies, some years are more industry-friendly than others. Conservative estimate – 50 mill. As a new mother, and a company CEO, what are your hours typically like in a day? The beauty of this industry is that no 2 days are typically alike. We are either on the move, in meetings all day or doing admin at the office. I try my best to stick to a 9-4 on not so busy days, that way I can run home for bath and bedtime with my little one. On busy days it can be anything like 6 am – 2 am or whatever else madness. Like I said, hard work. What inspires you? Happy people. Good energy. Purpose. When a person knows who they are in this life and live in full embrace of their purpose…That inspires me.
Before you quit your 9-5 for full time study – Read this
Are you thinking about resigning from your job to pursue a postgraduate degree? The decision to leave the security of full time employment is a huge one. So, you should not make it without thinking it through thoroughly. Here are some things that you will have to consider before you hand in that resignation letter. First of all think about why you want to leave your job, are you leaving because you are unhappy with the job that you are doing or you want to change careers. If you are simply unhappy at your current job, would your decision change if you were offered work somewhere else? Now, If this is the case then why not simply find another job where you will be happier? Also, if feel that you need to study towards a certain degree to secure a promotion at your current job then discuss this with your manager and find out for sure that you need the degree for the promotion. If there is another way to get the promotion other than leaving to study further may not be the solution that you are looking for. [bctt tweet=”Before you quit your 9-5 for school, think about why you want to resign from your job and study full time rather than studying part time” username=”SheLeadsAfrica”] But if you are looking to pursue a different career or a career in research or academia, then you definitely need a post graduate degree. Find out exactly what you need to secure that job, I mean if you are going to risk this much, then you may as well be super prepared. Also think about why you want to resign from your job and study full time rather than studying part time. Is this really necessary? Some ladies have been able to work 9-5 and work on a side hustle at the same time. Resigning means that you do not have an income, so think about this: How will you pay for your studies? How long is your degree? Reality is that studying can be expensive. What happens if you do not get a job straight after you finish studies? If you have been saving for it then GREAT but if you are thinking of getting a loan, then how will you pay it back? You really need to plan for it. There is also the issue of maintaining your current lifestyle, truth be told sister… shopping for you may be a thing of the past without an income. And yes….it could also be goodbye to ladies night drinks with the girls. So be ready to cut down on some of your favorite past time activities. Be REALISTIC with yourself about what this means for you. If you plan on job hunting after you graduate, it will not hurt to volunteer where you would like to work on a part time bases while you study, this will increase your chances of getting a job there when you graduate. Quitting a 9-5 job to study will not work for everyone. But this being said, you should not be discouraged if you are sure that this is what you want to do. Just be prepared for what this will mean for you. Now go out there and get it done, hun! If you’d like to get featured on our Facebook page, click here to share your startup story with us.
4 easy steps to maintaining a positive attitude in the workplace
Emotional intelligence just like any skill can be learned and mastered. Negative attitudes, just like talent only develops when it is in use. Ever heard the saying “practice makes perfect”? That goes without saying when it comes to maintaining a positive attitude in the workplace. You worked endlessly on a project with your supervisor and the only feedback you receive from the same supervisor during the review was that “you should have put in more effort”. Finding yourself in those shoes and sometimes losing it, feels like a right response at that moment. The last thing you need in your career path is to be associated with the “baby” who is not ready to climb a corporate ladder. The following guidelines will assist you to slay it like a pro when you are tempted to lose it. 1. Acknowledge to address The only good thing about the loss of emotional control is the fact that, it does not go unnoticed firstly by you. Secondly and negatively by everyone around you and once expressed cannot be taken back. The worse thing you can do is ignore it, just like a balloon being inflated it grows bigger and bigger until it explodes. Although study associate women having hippocampus and a deeper limbic system bigger than men, which allows them to express emotions in detail than men. That being said, when it happens do not beat yourself about it just acknowledge it. In this predicament something wonderful is that “women might be better prepared to physically react to negative stimuli than males” says Milnik. That makes women better managers. 2. Excuse yourself Walking away from the situation does not make one a coward, although society had taught us the opposite. Furthermore, postponing dealing with something does not mean avoiding it. When the edge to say or act according to the way you are actually feeling kicks in. It is best to draw away from the situation strategically by suggesting a way out. That can be achieved by saying “how about we consider this aspect at a certain time? 3. Reaction time Often the saying “I can’t deal with this right now” is associated with being rude but it is a technique used to buy time. Time is one of the most important factors and everyone needs it to maintain a positive attitude. In order to effectively analyze all options and come up with an appropriate conclusion. Reacting at the very same moment might cause you to respond without considering all the facts. 4. Manage “It is much more preferred to work with an unqualified person with a positive attitude rather than a qualified individual who lacks it, “says one manager. The are various ways which can be used to manage it which have been proven to work. Different techniques work for different people, you just need to find the one that works for you and your circumstance. Amongst the many techniques available such as counting, breathing and walking. Listening attentively to distinguish all sound and their connection without any thought is my personal favorite. Got an article you’d like to share with us? Share your story with us here.
What is your next employer looking for?
Employers have a certain type of candidate they need to join their organization. Opportunities will open up, and you will be among those seeking (and eventually chosen) for that role. This article shares what the employer is looking for as well extra tips on what you also need to avoid or stop doing if you want to enjoy a fulfilling career. Reliability, dependability, and trustworthiness To succeed in your career, you need to be trustworthy. Your boss, team members, and other colleagues can depend on you to carry out agreed tasks and keep your word. You need to be a reliable member of the team. Those are the ones that get recognized and get to higher heights in their careers. Listening Communication as an essential skill cannot be overemphasized. Unfortunately, listening is a challenge for most people. Learn to listen attentively and go a step further to ask questions and clarify statements or comments so that you avoid making mistakes in the long run. Do not assume that you heard one thing and then do the other. That is a career stumbling block right there. Try and re-iterate what needs to be said enough to make sure you are sure about what you have interpreted. Know your onions Make sure you have the ability to actually carry out the job you’ve been employed to do. No distractions or time wasting on tasks. Let your wardrobe SLAY Depending on the type of job it is, wardrobe co-ordination is very essential. Your day at work should be a day you can easily create a professional impression. Get your outfits suitable enough to show that you are ready, qualified and happy to be given an opportunity at the company. I suggest you do smart and professional dressing in your first few weeks until you settle into your role and the organization’s culture. Always be punctual [bctt tweet=”Being punctual is essential. From your work start time, to your work prioritization, you need to eliminate all forms of “African time”.” username=”SheLeadsAfrica”] Know your key strengths You have a gift. Call it talent, skill or passion. Just know you have a gift. Figure out what it is. It is also identified as your key strength. You already have it. It may take time to discover but you will and can discover them. Develop and learn from others The interesting thing is that you can always find a person who also identifies with your strength and has done more in developing this key attribute. That is why we have mentors or coaches and role models. You should have an attitude that is willing to learn. Your attitude to learning from others will determine your acceleration. Take personal responsibility [bctt tweet=”You are what you create. Make decisions and stand by the consequences of them.” username=”SheLeadsAfrica”] Kill that entitlement mindset that blames everyone but yourself. Determine to not only grow but to also be the one going to make sure you definitely grow. Below are some habits that employees need to really avoid. [bctt tweet=”All employers aren’t the same but you can be an exceptional employee and that attitude will take you higher.” username=”SheLeadsAfrica”] I recommend this to everyone looking to attain a higher impact in their chosen field. 1. Taking all the credit Working as part of a team means everyone contributes their own quota to the success of a task, goal or project. Do not take credit for anything you do. Even when you work alone on a project, it will be obvious what your contributions are but even in that, you still would have needed some input or help from someone other than yourself. Avoid taking credit that you don’t deserve and over-estimate your participation to the achievement of a goal. 2. Talking down on others It is totally wrong to speak to a colleague in a derogatory manner. It makes you project yourself negatively and gives off the impression that you lack confidence and possess low self-esteem. Avoid the urge to speak of or join in, to destroy a colleague’s work reputation. It’s an epic no for your career success. 3. Expressing anger at work To be in a position of leadership is not a walk in the park. Expression of emotions especially anger is a skill that needs mastery. No one is entitled to use anger to intimidate or communicate at work. It is not a management or leadership tool. To ensure you enjoy a successful career, do not wear your emotions on your sleeves and express emotions when you need to and appropriately. 4. Negative Personality Another career stall is one who has a negative personality. Everything about you is negative and distasteful. Nothing good comes from your conversations, you always have negativity and spread it to anyone around you. Your contributions are always negative, your output negative, your impression or comments about colleagues are also negative. The outcome is disastrous to your career success. 5. Inability to take responsibility for actions Avoid the need to point fingers and blame everything and everyone for the mistake or gap. It is going to stall your career if you are unable to own up to it. When you lead a team, you, as the lead, are responsible for the success or failure. Do not pass on the buck but stand tall, admit the wrong, learn, adjust and move on. 6. Hoarding Information Withholding information from your colleagues so that you can be in competition or at an advantage over them is not a criteria for a successful career. It shows you are not a team player neither are you a candidate for getting into higher leadership positions. Information is to be shared, not kept as a secret weapon. What key lessons have you learned as an employee or an employer? Share your experience with us here.
10 tips for excellent customer service

[bctt tweet=”Customer care can make or break a business, here are 10 tips to win at customer service” username=”SheLeadsAfrica”] Do you remember the last time you had an unpleasant experience with a service or product? Of course, you do. As paying customers, we’re looking to get value for our money. Yet we may find that at times the service or product fails to live up to the sales pitch. Perhaps the company does not answer emails or phone calls, the staff is clueless and disinterested, or you are given the run around when you called to report a problem. It does not matter how low your prices are, if the customer service is poor you will still lose out on repeat business. When you have outstanding customer service; happy customers are more than willing to pay for quality and a pleasant experience! Excellent customer service is what will set your businesses apart and improve your sales figures. Here is how to improve customer service for your hustle. Get your staff trained It is important to ensure that your staff members are trained in how to interact with customers and how to solve problems in a professional manner. You may want to train your employees on the following; Greeting and interacting with customers Answering the phone Staying calm in a crisis Managing emotions in a difficult situation Solving problems in a professional manner. Capitalise in effective and reliable training tools and on-going refresher courses. When staff members are properly trained, they feel empowered and motivated to serve to the best of their ability. Create a welcoming environment Companies who create a personalised service not only attract new customers but are able to retain their customer base. Invest in friendly, patient and courteous staff. Sometimes it’s the little things that matter such as offering a cold glass of water on a hot day, comfortable seating in the waiting area or a children’s area with toys for example can go a long way towards winning them over. In order to make lasting connections with customers, it is very important that the staff exude an authentic personable feel as opposed to animated robotic performances which may come out as fake or acting and put off the customer. Know your products/services It is important that the staff know your products and services in and out, how they work and how they benefit the customer. Be aware of the most common questions customers ask, and know how to articulate the answers that will leave them satisfied. Keep your points clear, simple and leave nothing to doubt. This way you will also be in a position to assist them when they run into problems. Persuasion skills are also valuable in excellent customer service. This is the ability to convince interested customers that your products are right for them. It is also important to honour your commitments, do what you say you will do, for example if you offer a guarantee then you must honour it. A sure-fire way to ruin your relationship with a client is to go back on your word. Polish your internal organisational systems Set clear goals and expectations so there are no misunderstandings, regularly communicate with your staff and find out what challenges they experience. Rectify problems and maximise on your strengths. Have a clearly defined and uniform company culture. An organisation that is disjointed and at loggerheads with itself will soon show its cracks to the outsider and can never succeed. All involved must pull together to one direction. It is crucial to have a well-defined organisational structure for communication and decision-making purposes. [bctt tweet=”Build trust by focusing on customer relationships and not sales” username=”SheLeadsAfrica”] Know your customers Know your target market very well; what they look for in a product and what their buying habits are. This will put you in a great position to not only match their needs but exceed their expectations! Build trust by focusing on customer relationships and not sales. Think long term when dealing with customers. By keeping customers happy, they will be loyal and through word of mouth, will do the marketing for you. It is also very important to be able to read your customers, whether face to face, via email or over the phone. Apart from what the customer is saying out loud, some basic understanding of behavioural psychology helps you to look and listen for subtle clues about their non-verbal communication, what they are not saying, their current mood, patience level, personality etc. This will go far in keeping your customer interactions positive and fruitful. Get customer feedback and solve problems Remember the customer is always right. Invest in easy and swift communication channels such as a suggestion box, customer surveys and feedback forms. Besides asking them directly, you can do this by putting a suggestion box, customer surveys, feedback forms where customers can report back about your service and offer suggestions. Offer many different ways for your customers to contact you: like phone, email, and your business’s social media pages. Also ensure management is easily accessible and reachable to resolve any matters when the need arise. Use the feedback to create a better experience and improved service. Use social media wisely Capitalise in well run platforms such as Facebook, Twitter and Instagram where you can post about your current specials, discounts and new products around the clock. As much as social media can build your brand, posting recklessly can easily tarnish your image. Engage with customers responsibly, with great diplomacy and prudence. In the event of any complaint whether received publicly or privately, acknowledge the problem, apologize, even if you think you’re right, accept responsibility, adjust the situation with a negotiation to fix the problem and assure the customer that you will follow through. Your customers will appreciate this! [bctt tweet=”Treat employees as you would treat your customers & more tips to improve customer service” via=”no”] Look after your staff Treat employees as you would treat your customers. Employees take on
Top tips on human resources from two Sierra Leonean experts

The Sierra Leonean economy is in dire need of a streamlined and engaging workforce. Edleen B. Elba and Fullah Musu Conteh are two professionals in the Human Resource field helping to develop, recruit and retain talent in various sectors for the Sierra Leonean workforce. Edleen is a Chartered Human Resources Analyst who owns JobSearch, a human resources management company while Fullah is co-founder and managing human capital consultant at human capital solutions firm TV-PG. In this article by Moiyattu Banya caught up with both ladies and got them to share some tips on building human capital for any business. It is a known but sad fact that the average job seeker in Africa is a young person. Add to this the African Development Bank’s prediction of a youth bulge on the continent. This just begs the question, how will African countries cope with the increase of young people who will far outweigh available opportunities? In post-conflict countries like Sierra Leone, that rate is even higher. According to the 2013 Status of Youth Report released in Sierra Leone, over 70 percent of young people live under a dollar a day. The country’s unemployment rate is at 60 percent and is one of the highest in West Africa. Ladies, how important is setting up an efficient team? What key attributes should young women possess for business? Edleen: Your team is critical. Hire employees with the right attitude. They may not be the most qualified or experienced but you can always train them. People with integrity and those who care about their personal development and business growth are likely to be more committed and therefore, more productive. Fullah: Be professional at all times with your team. When it comes to your team and standards, be professional. Culturally in Sierra Leone, the lines tend to blur between professional and personal relationships. This situation, if not well-handled, can diminish one’s image as a leader. Case in point, as a start-up, you may have set systems in place and your policies may be top-notch. However, consistent adherence can be a challenge when clear-cut boundaries are not set. Evaluate your leadership style, and ensure your team is in agreement with your expectations. Always check for non-compliance to policies and structures, address the culprits and help them improve on compliance. However, if they still don’t fit in, let them go, irrespective of who they are. What would you consider critical for a young woman setting up a business? Fullah : Understand your business market. Understand your competitors, know what the market needs, lacks or has in abundance – then strategically come in. To this end, you can create a niche that caters to your passion and also the market. Use that knowledge to find mentors who can help you reach your goals and potential customers/clients. Know when to take a step back and when to aggressively push with a service or product. While at it, align with international best practices and contribute to Africa’s consistent growth. It’s best to do away with the standard TIA aka “This is Africa’s way” by ensuring that you adapt to best business practices for your clients’ sake and personal prestige. The bar should be raised, always. Let’s talk about the dream team. How can one effectively manage a team without breaking it? Edleen: Share your vision! I would say, share your vision with your employees and give them responsibilities. If they are actively involved in the decision-making process, they are more likely to believe they are a vital part of the business. Also, it is important to have open communication channels. This is essential to any relationship. Be fair, give regular and effective feedback. How do we maintain personal control in the face of business expansion? Fullah: Know and understand your strengths and weakness. Once you do, find ways or people who can help close that gap. For example, I am a transformational person and monotony bores me to distraction. Owing to this, I do not consider myself a sales person as I am terrible at selling my organization’s new products and services. To address this weakness, I have a strong team consisting of a competent operations person and a passionate business development individual. I design products and services while the operations person follows through with implementation. The role of the business development individual is to get clients while I work quietly behind the scenes to make us all happy. Want to see women you know featured on SLA? Tell us what amazing things women are doing in your communities here.