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She Leads Africa

Ms. Ebba Kalondo: Being a black African woman in leadership is not for the faint-hearted

Ms. Ebba Kalondo is the spokesperson in the Chairperson’s office of the African Union Commission. Prior to that, she has held several senior positions in strategic and Risk Communications at the World Health Organization, Foundation Hirondelle, France24, and Reuters. In this interview, Ms. Ebba talks about her work as a leader in the African Union Commission. [bctt tweet=”Be the exception to the rule. Go to that meeting that no one invites you to, sit there like you belong and speak up – @EbbaKalondo” username=”SheLeadsAfrica”]  What was your ambition growing up? Growing up I read a lot and questioned everything around me. I was always inquisitive and analyzing the information presented to me with a desire to learn more. So upon reflection, I must say that my ambition was always to learn more. Would you say your family environment/childhood shaped the person you are today? My parents’ relationship which each other forged my personality. They were and remain a strong united front. They had five daughters and a son. We were always allowed to ask questions and encouraged to read. My mother was soft-spoken but strong. She was a disciplinarian and my father taught us the importance of family. Did you ever think you would end up in international affairs, or at the AU specifically? Yes, I worked in international news and in development with a strong focus on security and the humanitarian industry. With my desire to constantly learn, I grew a desire to ignore the headline and discover the more nuanced reality behind the story. What was your path to working at the AU? What factors helped you along the way? It is the people I met on this path that I walked and the rich experiences that brought me to where I am. I always knew that I wanted to be of service to my continent and I am very fortunate that I have been able to do so. The AU is the platform to do this, and I will always be grateful for the call to be of service. Can you compare the AU with other organizations you have worked with? The AU is a microcosm of the state of its evolving Union – a 55-member Union of nations with different governance systems, varying levels of socio-economic development on a continent that is home to a third of humanity but that is still fighting for its rightful place in the world as a primary actor of its own development and indeed that of the world. Born of a unique history of colonialism not seen in any other continental grouping in contemporary history, the African Union is also the largest intergovernmental in the world. There is no other organization quite like it, that I know of. The AU is currently undergoing a process of institutional and financial reform. Why is the reform of the AU essential? Our continuing existence in the new world we live and engage with depends on making our Organization more fit for purpose to better serve the needs and aspirations of the people of the Continent. This is not a choice, this is a stark existential reality and an obligation to the founding fathers of our Union. Are the reform’s youth and women targets attainable by 2025? (35% of AU staff as a youth and 50% as women). Why should they not be? Self-belief and the ambition we have set out for ourselves is key. What do you say to critics of the AU who point to its bureaucracy and who doubt its capacity to change? The AU Commission is a bureaucracy like other multilateral intergovernmental organizations such as the United Nations and the European Union Commission. And like all institutional bureaucracies, it is a slow-moving ship. It is not as agile as say a start-up. This is not unique to the AUC. What is unique is that unlike the UN and the EU, the AUC has started to implement its reform agenda. Who influenced you the most in your professional life? Not one person in particular. There have been so many people who have, through their experiences, mentored and supported my journey. Have you ever received a painful rejection in your career? How did you handle it? Not rejection per se, but definitely some occasions where I could and should have acted differently. The first thing is taking responsibility and then fixing it and learning to do better. [bctt tweet=”In case of a rejection, the first step is taking responsibility and then fixing it and learning to do better – @EbbaKalondo” username=”SheLeadsAfrica”] When have you felt most out of your comfort zone? On the contrary, I actively avoid comfort zones, I feel most comfortable pushing myself outside of comfort zones. Growth has always been more important to me than comfort has. Having worked in war zones where putting oneself in harm’s way is part of the job, I’ve learned that security comes from within. What have you learned in your career about women in leadership? Any advice for women who aspire to leadership positions? Being a woman in leadership is tough, but being a black African woman in leadership is not for the fainthearted. Be the exception to the rule. Go to that meeting that no one invites you to, sit there like you belong and speak up. Your opinion matters. Even if there are other women there, and none are speaking up, be the one that does. Stay informed about everything around and never take the bait of being treated as the “affirmative action” or “gender sensitive” presence. Your results will not be judged on your gender. You got the job, not your gender, so do it. Never fear ridicule. Ever. [bctt tweet=”I’ve learned that security comes from within – @EbbaKalondo” username=”SheLeadsAfrica”] Have you undertaken any measures to support women in the professional workplace? There is nothing I can teach, but I can share my experiences truthfully and what has worked for me, and what has not. I find that we

Stress what??? Here are 4 ways to practice Self-Care

“Wake up, hustle and grind. The hustle never stops. I’ll sleep when I’m dead.” Few words make me tremble like the ones above. Back when I was a Bachelors’ student in university, I had colleagues who spoke that way. Every time I hear such words, I would panic. Surely, if others were ready to put off sleep until when they died, I didn’t want it bad enough. I definitely was not willing or able to sacrifice my sleep for my academic success? This was bad. Fast forward four years later, and I am thinking about these words, as I write this article on self-care. What comes to mind is this: Self-care should come before anything else. How can one produce the best of themselves, if they are tired, both emotionally and physically The world around us seems to frown upon downtime. We need to go and go fast, in everything we do. It is our duty, however, not to forget our health and well-being. Here are a few ways to do so. Sleep Sleep is not laziness. It is one of the most important and basic acts to take care of one’s self. Any attempt to simply dismiss sleep as laziness feels like a statement that seems to say, I am putting well-being second and success (whatever that may be) first. Society hasn’t always taught us how to take care of ourselves, but you gotta start now!  Accept your emotions Back in 2015, during one of the heights of my frustrations and social anxiety, I started practicing yoga. Yoga with Adrienne, on YouTube, to be precise. If I learned anything, it is this: Let yourself be. What we often do, when we are sad, overwhelmed, tired, angry, is judge ourselves about feeling a certain way, thus adding an extra layer of discomfort and unhappiness without even realizing it. Self-care is letting yourself be.   Self-care is being gentle with yourself, feeling an emotion, and not judging yourself for feeling a certain way. In a Supersoul Conversation with Oprah, Caroline Myss, American writer, added that a critical step to finding a purpose was letting go of the judgment we hold of our lives. Do what you need to do to preserve your peace While Instagram and social media are highly criticized in general, it has some amazing uses, one of which is finding your self-care/uplifting girl gang! That’s how I discovered Alex Elle. Through her “Hey, girl!” podcast and Instagram posts, author and storyteller, Alex Elle encourages us to take care of ourselves first. On several occasions, I felt like she was talking directly to me, giving me a piece of advice I needed to conquer the day. This week the message was this one: [bctt tweet=”Loving yourself fully may require loving people from a distance – Alex Elle” username=”SheLeadsAfrica”] Do what is necessary to take care of yourself first. Throughout her exchanges with us, Alex asks an important question: What does self-care look like to you? What does it look like to YOU? Be full of yourself – its okay! Yes, my beautiful ladies, Oprah reminds us that it’s not a bad thing to be full of yourself! She says “I’m full, I’m flowing, my cup runneth over” with love, for herself. It is important here to note that loving yourself is a self-care ritual that doesn’t happen overnight. It is also one of the hardest and worthiest of causes. If not the worthiest. Self-care can also be, learning to love yourself every single day, flaws and all, and forgiving yourself when things don’t go according to “plan”. What does self-care look like to you? Asking for help? Taking a bath? Sleep? Super Soul Conversations? Therapy? Blogging? For me, it is a combination of many things, one of which is therapy, as I maneuver around being a socially anxious black girl. Bisous xx   If you’d like to get featured on our Facebook page, click here to share your story with us.

6 Ways To Participate In The United Nations General Assembly (UNGA) – As A Non-Diplomat

If you’re in NewYork this September…tis’ the season to network with diplomats. Every September, the Big Apple is buzzing with diplomats, world leaders, advocacy organizations, nonprofits, foundations and even celebrities, who come to participate in the United Nations General Assembly (UNGA). The General Assembly is one of the six organs of the United Nations, and the only one in which all 193 Member States have equal representation. All members are called to discuss global policy issues in the General Debate. This year is the 73rd session, and the debate theme will be ‘Making the United Nations Relevant to All People: Global Leadership and Shared Responsibilities for Peaceful, Equitable and Sustainable Societies.’ [bctt tweet=”@lizgrossman87 highlights 6 ways you can participate in the @UN General Assembly, even if you’re not a diplomat. ” username=”SheLeadsAfrica”] UNGA 73 opens on 18 September 2018, with the first day of the high-level general debate set to happen on Tuesday, 25 September 2018. The debate is scheduled to last for nine working days, and will be presided by Maria Fernanda Espinosa Garcés, an Ecuadorian politician and diplomat. She is also the 4th woman in history to be elected President of the General Assembly. This year on September 24, the  Nelson Mandela Peace Summit: UNGA High-level Plenary on Global Peace will be held to commemorate the centenary of his birth. There will also be high level dialogues on the fight against tuberculosis, the prevention of non-communicable diseases and many other topics related to the Sustainable Development Goals (SDG’s). But what if you aren’t a UN delegate? Fear not. UNGA is a gathering where anyone can make contacts, learn about current events, and even contribute to policy making. So how can you get involved and join the conversation? Here are a few tips on how to get in on the action. 1. Attend side events Because so many people travel to New York for UNGA, organizations capitalize on this and host their own related events to dive deeper into the topics they work on. In recent years, major campaigns such as Global Goals Week and Climate Week NYC offer opportunities for gatherings on the sidelines of the General Debate. You can also use the UNGA Guide to search by keyword, date and sector to find relevant events, or browse Eventbrite. 2. Contact your permanent mission You can get in touch with the permanent mission to the UN of your country to see what events they are hosting or partnering with. Sometimes, you can get lucky and snag a ticket or pass if they have extras simply by inquiring. 3. Hang out in the lobby of the Millenium Hilton New York One UN Plaza  Set yourself up working remotely, having coffee, reading, or swiping through your Instagram feed from the lobby of the hotel where most of the diplomats are staying. You may start up interesting conversations with some VIPs (or those who know the VIPs) just by being present. Disclaimer: don’t break any federal or international stalking laws, and don’t be too aggressive, especially when someone is clearly working or busy. [bctt tweet=”To attend the @UN General Assembly, you can set yourself up working remotely, having coffee, reading, from the lobby of the hotel where most of the diplomats are staying. ” username=”SheLeadsAfrica”] 4. Register to attend or volunteer at related conferences In the same spirit of side events, some major conferences also happen on the sidelines of UNGA, such as the Social Good Summit, Concordia Summit, World Economic Forum Sustainable Development Impact Summit, Goalkeepers and more. These may be by invitation only or involve a registration fee, but you can also reach out to the organizers to see if they need any volunteers. Getting your foot in the door is the first step. 5. Just show up Some of the most meaningful connections you can make during UNGA is when you just show up. Even if you don’t have a ticket or you don’t know the organizers,  If you are confident enough, sometimes you can just walk in and sit down like you own the place. If you need security clearance to get into the UN headquarters, you may just meet a kind stranger who is willing and able to escort you as a guest. If all else fails, and you remain outside, you may still be brushing shoulders with people you can network with. 6. Use social media to contribute to the debates  Most UN agencies, leaders, and attendees tweet, publish live videos, and share their thoughts during the debates. Follow the UN on Twitter for updates, as well as the different agencies most relevant to your interests. Different events, sectors, agencies and groups use different hashtags, but you can follow the overall debate using #UNGA and #UNGA73.  If you’d like to get featured on our Facebook page, click here to share your startup story with us.

Big Company Strategies for Start-ups/Small Businesses to adapt

Running a small business has its pros and cons, the same as running a large corporation. Large corporations may have endless resources to implement and execute elaborate and detailed strategies as they have hundreds of great minds constantly devising new ways to grow their business. Whereas in a small company, you have to keep overheads lean, hence, there is no massive budget for strategy sessions with great minds from Ivy league schools. In a small business, the entrepreneur is the great mind and the world is your Ivy league degree, you have to make do with what you have. But how exactly can you do that? I highlighted some solid, foolproof strategies that big corporations employ to achieve massive results and successes, which can be applied to your small business on a lean budget.   Market Segmentation Enterprises spend millions annually on research to find out what market segment their products are best suited to. Market segmentation is important in every business as knowing your customer is the key to finding your market, which consequently leads to sales. You need to know who your customers are, where to find them and how to reach them.   For small businesses, market segmentation helps you focus on a particular demographic or geographical area, thereby allowing you focus efforts on being the market champion in that market segment. To figure out your market, small business owners should ask questions like who is your ideal customer? Which customers are you avoiding? What markets are the most profitable? Answering these questions would help entrepreneurs prioritize and apportion resources to market segments that have the highest returns. Marketing Funnel A marketing funnel is basically a fancy term for all the points in your customer acquisition strategy where you contact prospective clients. As a prospective customer moves down the funnel, the better your chances of converting them into a paying client. Big businesses have a large team and budget to automate and implement this process, with small businesses on a lean budget, you can adapt this technique by being intuitive to your customer’s buying pattern. Ask yourself,  how does a customer find out about your service? How often do they come to your page? When do they buy? What motivates this purchase? Asking yourself these questions gives you a clearer understanding of how to move your customer from being aware of your product to become paying clients.   Partnerships That Work Large corporations usually cut deals with their counterparts that their customers can benefit from, small businesses should employ this tactic. By bundling your services with another that complements you and your customers, you rake up good points with your clients. For instance, if you sell hair extensions, you can offer your clients free hair care products, this would cause clients to be more inclined to your products, or event decorators could team up with an event space to offer a bundled service to customers. It’s about leveraging what you’re good at, not trying to be everything to everyone and giving your customer a more wholesome and rewarding experience. Chief Sales Officer Enterprises can afford to pay several people bucket loads of money. Especially people who work just to think about how to execute more sales every day. These people have access to real-time data and analytics. The data is what helps them make sensible insights, that make executing a large number of sales a reality. On the other hand, for small businesses, it is usually hard to have more than one person in this role. It is of utmost importance to have someone who is constantly thinking of ways the company can generate revenue. You must always know who your customers are, where they are and know what they want. As you scale, have more people in sales and segment each section of the market the person should be handling. By focusing on the customer and how to make them advocates, generating sales and loyalty. Most businesses have grown to become big businesses.   If you’d like to get featured on our Facebook page, click here to share your story with us.

5 Take Home lessons from the Civic X Launch

On Friday 27th of July, the Civic Foundation for Innovation hit another milestone with the official launching of its mobile learning lab – Civic X, an initiative of the Foundation. Civic-X is a mobile hub transformed from a truck, into a 15-seater tech hub. Retrofitted with an LED screen, smart tabs and computers, electricity and internet facility. The truck is deployed to execute a specially designed program for women and children in rural areas. The program seeks to create access and empower women between the ages of 18-35 years old and children aged 10-16 years old in rural communities with information and skill acquisition on issues relating to healthcare, agriculture, basic ICT and social equality using technology as a vehicle. Civic Foundation launched the program in the School without Walls, a school for children at the Area 1- Internally Displaced Persons (IDP) camp, Abuja. Here are five points and lessons learnt from the event: Breaking Boundaries, Building Synergy Digital revolution is reaching rural areas in many developing countries. However, the rural digital divide continues to present considerable challenges, especially in a country like Nigeria. One thing we are committed to is reducing the gap between rural areas and access to ICT and innovation in Nigeria. Rural residents remain largely marginalized; almost anyone seeking innovative products will look to the city centers and the perceived literates. Civic X allows young children dare to dream by connecting them with Leaders of thought under the mentorship series of the program. Anywhere innovation and technology thrives, community is formed. A community of change influencers and agents of development. The ripple effect of this can be as huge as total poverty elevation from our society.   Educational Continuity is Important: The IDPS were not always displaced.   One thing we learnt from the launch was that the kids in the IDP camps had proper lives before tragedy struck. Prior to becoming “displaced”, they attended and received basic and fundamental level of education, either completed or half way. There is an urgent need to build on the foundation already established in terms of education for these children. Also, we want to introduce ICT education amongst those that have hitherto, not had any form of ICT education. Civic X seeks to build on this ‘foundation’ by raising the bar and exposing women and children to technology. Starting from the basics and a limited number of communities, it is our plan to scale operations, and increase the number of beneficiaries for this project.   Empowering Women Is Empowering the Society The underdevelopment or slow development of any country is directly proportional to the marginalization of women in issues of nation building and entrepreneurial development in the past. This is because statistics and research by business analysts and human resource managers have shown that women are greater maximizers of resources. Studies have shown that women channel a larger chunk of their earnings to building family and society. The place of women in any endeavor cannot be over stretched. Given their huge contributions to socio-economic development, there can be no meaningful advancement when we exclude women from governance and the process of governance.   The Civic X initiative for women is designed to help women make better and more informed decisions in their day-to-day lives. The women would be taught on a wide array of topics including but not limited to; personal and financial management, civic education & participation, health, agriculture and governance. Harness the Energy of the Young The energy and excitement with which the kids learnt was amazing. This energy is an untapped resource. This energy must be channeled into productive engagements. As a law of science, energy cannot be destroyed. We can convert it into something impactful or we can watch these kids viciously engage in social crimes and vices.  Education and inculcation of societal values at a young age reduces the chances of kids engaging in such vices. Moreover, growing in these camps and rural areas without adequate guidance exposes them to a wide range of vices. Educating and empowering these kids with skills that can be commercialized will have a positive ripple effect on the rural areas over the years because it will hugely reduce crime rate while boosting development. Make the Move and Get the Push There is a general notion that government is not supportive of indigenous initiatives. The launch of the Civic X proved contrary. We got Oludolapo Osinbajo – the wife of the Vice President of the Federal Republic of Nigeria to engage the kids in a Skype call and watch them learn. Three days after, she invited two of the students to the Aso-Villa for an outing and practically spent her day with the kids. They were treated to lunch and spent quality time with her Excellency. At Civic, we believe that what the government is looking for is a value proposition. Its the same thing every top social impact investor is looking for. This article was written by Nwachuku Nnamdi for the Civic Innovation Lab.  Sponsored Post.

JESSICA NAA ADJELEY KONNEY: I TURNED MY BOREDOM INTO PASSION FOR FASHION BLOGGING

Jessica Naa Adjeley Konney found living alone quite boring so she chose to stay on campus after lectures to while away time. As spending time on campus meant more time on the internet, she discovered blogging and entertainment blogs in Ghana like Ameyaw Debrah. This led to her decision to turn her boredom into a passion to keep her busy after school hours. Even though she knew nothing about blogging, she took a bold step and her experience in journalism/writing to set up a blog called Fashion 101 which later turned to Trendsnblendsgh as she saw the need to rebrand once her blog began to grow. She chose fashion blogging because there was no platform specifically dedicated to fashion in Ghana especially Ghanaian fashion. Over time, her blog has grown to become one of the best in Ghana and the Harper’s Bazaar of Africa called Trendsnblendsgh the go-to online hub for everything African Fashion starting with Ghana. Jessica now covers fashion events, features fashion entrepreneurs, offers style tips, offers professional advice to young fashion brands etc.  Describe how you first got into blogging   Blogging for me started as a hobby to while away time during my days at the Ghana Institute of Journalism. I used to spend so much time on campus after school back in the day because I had nowhere to go as I lived alone, so being at home was quite boring. While on campus, I surfed the internet a lot and that was when I realized that there were entertainment websites like Ameyaw Debrah, Ghana gist blogging about entertainment and there were fewer blogs on fashion so that was the moment I decided to turn my boredom into a passion to keep me busy after school hours. Interestingly, I had no clue about blogging whatsoever but I took the bold step to set up my blog using blogger.com and called it Fashion 101. With no direction whatsoever I set out to start fashion blogging. I thought to myself that once I had experience in journalism and writing I could definitely put together some content for this blog and I guess I did. How do you keep your social media pages lit and drive traffic to your blog?   I see myself as a fashion journalist because I’m always on the lookout for contents that will make the news. After every post, I made sure to share the link to my blog on all my social media platforms (back then it was just Facebook and Twitter) and I consistently kept sharing. I also attended fashion events and introduced myself as a fashion blogger because it was the most common term people could understand. This wasn’t easy initially because it was new to event organizers but consistency and relevant content got me where I am today. With regards to keeping the social media pages lit, we take a lot of time to curate images from different sources. We are always looking out for the best photos that will not only engage our audience but keep our timeline clean as well. We sometimes collaborate with photographers for some of the stunning images but quite often we source these photos from other pages or brands. How do you get clients and generate revenue/income?   For a long time, I felt the numbers or traffic wasn’t enough for me to monetize so I explored other ways to raise revenue or income.   I started offering digital marketing services to clients for as low as about 100Ghc back then. Then, I also charged brands who promoted their lookbooks on my blog and platforms and that’s basically been how I make money. Trendsnblendsgh has gone into brand consultation services and helping young brands establish themselves all at a small fee. Monetization is however on our to-do list for the year. [bctt tweet=”People don’t see your dream as big as you do so don’t rely on them for validation – @dje_djelyn ” username=”SheLeadsAfrica”] Would you say fashion blogging is a great financial plan? Do you see a future with this career path?   To be honest it’s not a great financial plan unless you’re determined to make it one. It’s new and fresh to people, especially in Ghana. Fashion entrepreneurs here don’t understand why you need to be paid for your services and it’s quite difficult and frustrating trying to get them to understand. I’d say have a financial backing, extra sources of income so it sustains the passion. At this point, I see it as a great career path for me. To be an editor-in-chief of one of Africa’s most renowned fashion website and some more career opportunities in this same field. Did you encounter any challenges when you started Trendsandblendgh? What did you learn from it?   Always waiting for approval or validation/support. When I started trendsandblendsgh, I wasn’t so confident as an individual and also in what I was doing.   I was seeking validation from others to tell me if this post was good enough or this idea was great. What this did was to slow me down entirely because until I had gotten approval or even support from someone I wouldn’t move. It’s one thing I have learned to fight and rise from. People don’t see your dream as big as you do so if you want to rely on them for validation, approval or support you might as well not start anything at all. Other than you, which 3 fashion bloggers are your absolute favorite and why?   For style bloggers I love Irony of Ashi, her style is simply elegant. I dote on Afua Rida, I love her uniqueness in styling. I also love my friend Nuel Bans of debonair Afrik, I love his creative issues and admire his passion. Who is your number one fashion inspiration, favorite fashion magazine, and designer?   With the rise of style influencers, it’s becoming extremely difficult to stick to one fashion icon or style icon. I tend to

Career and Business advice For the Young Black Woman

In the wake of women’s month, it is so important to use our platform to always uplift young women so that they can reach their full potential in whichever career path they choose. As a young black woman, especially as one starting out in her career, the work place can be a challenging space to navigate through. Gender pay gap, sexual harassment and racial discrimination are our biggest issues and play a pivotal role in how fast or slowly we climb up the career ladder. This constantly leaves us questioning where we fit, add value and what kind of impact we are going to make in our chosen fields. Keep reading, because below, we have asked 3 young and incredibly talented women to speak to us about the 3 key lessons they have learnt to push past the career challenges of the young black woman. [bctt tweet=”3 young women share the 3 key lessons they have learnt to push past business and career challenges of the young woman.” username=”SheLeadsAfrica”] BE YOURSELF Be you. Most of us don’t know how to naturally be ourselves but once you are able to simply show your personality, you become impressionable to your peers. Be curious, read and ask questions. Not just on your job but on those related to yours. Understand the business’ big picture and where you fall in so you are better able to plan your own path of success. Get a sponsor or mentor to understand what value you wish to extract from the relationship. [bctt tweet=”“Once you are able to simply show your personality, you become impressionable to your peers.” – Priscilla Menoe” username=”SheLeadsAfrica”] Lastly, try be sociable. Comes easier to others but people promote and hire those they like. Go to the work drinks, go to the charity event and talk about things that are not work related to understand fully people’s characters and where your personalities get along. Above all, remember you are magic. INVEST IN YOURSELF I think we’re all familiar with the fact that corporate South Africa continues to be largely white and male. The secret is to invest in yourself not only intellectually or professionally but mentally and spiritually. My experience has taught me that as a young black woman, I have always felt that I needed to be exceptional to be given the same respect as my white, male or white male peers. I have found myself going over and above what was required only to be overlooked. [bctt tweet=”“Be clear about what you need from a business or career. How will it align to your own personal ambitions? Who can support you in your growth?” – Liziwe Ntshweza” username=”SheLeadsAfrica”] I have come to learn what it is that I bring to the table and ensuring that at every point, at least one person at the table is clear about what that is. Find allies in the workplace and use them for guidance as well as to off-load because there will be days when you need to vent before you can continue. More than anything else, build a strong support system outside of the office and take care of yourself. Be deliberate about taking care of yourself and try to enjoy it by celebrating your victories, big and small.   MAINTAIN YOUR CONFIDENCE In my profession where knowledge is everything, I have learnt that one must never stop working on their emotional intelligence. I think that’s so important in the workplace. Always be your own biggest fan, and don’t expect others to pat your back. Know that you are enough, know that whatever is thrown at you, you can handle. Trust yourself, fight for yourself, and never lose sight of who you are. [bctt tweet=”“Know that you are enough, know that whatever is thrown at you, you can handle.” – Thina Zulu” username=”SheLeadsAfrica”]  If you’d like to get featured on our Facebook page, click here to share your story with us.

6 Ways to Harness and Monetize your Many Passions

Asides the obvious fact that the recent economic downturn has forced several young people to have multiple sources of income, it is quite the norm these days to meet people who have a full-time job and are running small businesses on the side. They are also known as “side hustles”, and even full-fledged companies complete with all the bells and whistles. Sincerely, it is now a reality that a single income cannot sustain a comfortable lifestyle and this has pushed the average young Nigerian to get creative and take a dip in the entrepreneurship pool. Here are six ways to convert your many interests to money in the bank: [bctt tweet=”Take on practices that will not only push you out of your comfort zone but also work on improving your weaknesses – @tolanithomas ” username=”SheLeadsAfrica”] Leave your comfort zone Starting and running a business is not for the fainthearted, it will constantly push you out of your comfort zone. For example, if you have a fear of speaking to strangers, you will have to overcome that when networking and marketing your services to potential customers. Take on practices that will not only push you out of your comfort zone but also work on improving your weaknesses. You don’t have to be an expert, just be comfortable enough to deliver value that people want and need. You need more than passion It’s great to be passionate about your business ideas, but don’t let your enthusiasm blind you from reality. Be honest with yourself! Ensure there is a market to tap into and you are ready to put in the work. Get honest feedback from people around you; even friends and family by offering your services to them. You have to be truly good at what you do. Your passion could be making people’s faces up, but are you skilled enough to train others? Also bear in mind that as a business owner, you’ll be responsible for reporting taxes, marketing your business and sorting out your finances. Are you ready for all the responsibility? Offer Real Value What void can you fill in the market? For example, if you are a makeup artist and there is no makeup studio around you, that could be a viable business opportunity. The goal is to take advantage of the gaps in the market, that way you stand out and enjoy greater returns before the copycats join you in that space. Ask yourself how you can make the industry better? Is this the business that keeps your entrepreneurial juices flowing? Let’s say your passion is making furniture. Why are you better than your competitors? Is it because your materials are sourced locally? Or your products are unique and one of a kind? That would be more appealing to customers as opposed to buying generic mass-produced furniture. When I started my consulting company, I had used several competitors. I knew what made them great, but I also knew what I wanted that they didn’t offer. I knew how to better the services. I started it and here we are! [bctt tweet=”Six ways to convert your many interests to money in the bank: 1. Leave your comfort zone… ” username=”SheLeadsAfrica”] Convert your Passion to Cash There are several ways to make money off your passions: Selling an actual product such as clothing, beauty products online or in a store. Sharing your knowledge about your passion by blogging, writing books or making videos. Between sponsorships, subscribers and selling your own products, you can make a decent living. For example, Arese Ugwu turned her passion for financial literacy into a book – The Smart Money Woman – into a book that is being sold in several countries in Africa and the UK. Offering consulting services by giving advice on anything from law to skincare. Investing in an idea you are willing to financially support. Creating a software or gadget that makes life easier for people. For example, if you were a makeup artist, you could create an app that helps people find the right makeup products for their skin tones. Start an event around your passion, such as a regular meetup, seminar or a festival. Make Fun a Priority Maintaining your passion when starting a legitimate business can be difficult. Some people even forget exactly why they started a business in the first place. To prevent that from happening, always make fun and passion a priority. Your passion should reflect on your company policies, your passion should be communicated to your employees when you are hiring and they have to be equally passionate about your business as well. [bctt tweet=”Don’t wait till you master the craft before you start your business. You can learn as you go – @tolanithomas ‏ ” username=”SheLeadsAfrica”] Improve Your Skills It would be great if you have a lot of experience, however, don’t be too hard on yourself, there’s always room for growth and learning. For example, a furniture maker may be great are creating unique tables, but not so good at creating sofas. You can learn as you go along your journey, don’t wait till you master the craft before you start your business. Malcolm Gladwell says it takes 10,000 hours to become an expert in any field. Nonetheless, don’t let the perceived amount of time it would take you to be the best at what you do deter you from moving ahead with your plan. It may not take you that long to master your craft, as you long as you keep looking for ways to improve your skills. Always ask for feedback and track your progress.  If you’d like to get featured on our Facebook page, click here to share your story with us.

Tolulope Tunde-Ajiboye: Life lessons from my journey to new beginnings

Coming into my 33rd year is very special, as it marks my 20th year of walking with God, 10 years of marriage, 10 years of parenting, 10 years of being a professional and the birthing of something new – Blooming Amazons. I will be sharing life lessons I’ve learned through the journey. Before you begin, grab a notepad and maybe a cool drink, because this is a long but eye-opening read. Living for the praises/ validation of men is futile This year, as it’s a pattern with me when something new is about to be birthed in me, all Hell would let loose and most times only a few can see what I m seeing. When Blooming Amazons were about to be birthed, I had people who I taught should be excited about the new work say to me, cancel, it’s not time. I knew I heard God, so I went ahead, not allowing the opinion of anyone to deter me. At the end of our first conference in June, I had a few of them (who were Humble enough)  say to me, you really heard God, after the conference, we are convinced. So I say to myself, what if I succumbed to all the pressures? Own your Journey as it is part of your process EVERYTHING we go through in life( The Good, Bad and Ugly) is all part of our becoming and it’s the enemy’s plan to keep us down with shame. God will never want us to be ashamed irrespective of where we have been. He’s more interested in where we are now and where we will spend eternity… We should find strength in our journey and own our story without prejudice, someone out there will draw strength from your journey. Always remember you are only a vessel When God does His work through us, there’s the temptation that people would start to put us on a pedestal of worship(very dangerous), we have to constantly remind them, it is God who is doing His work and we are only vessels, and He alone should take all the glory. If we are not deliberate about this,  pride will set in (and it’s usually subtle). God resists the proud, the fear of being resisted by God alone should keep us humble. [bctt tweet=”Everything we go through in life – The Good, Bad and Ugly is all part of our becoming – @tolulopetaj” username=”SheLeadsAfrica”] Some things never grow old 1. Prayer  These days when you say to people lets pray about this, it sounds like a cliché, like the normal thing Christians say, but I tell you the truth, Prayer changes things. Prayer is us admitting to God that we are limited and need His intervention in a particular situation. It’s a show of surrender and Humility. His answer may not come how we many it or when we want it, but He certainly answers. 2. Submission With all the feminism out there and being taken overboard, it assumes that submission is out-dated. I see submission as admitting that the power I have comes through me and not from me, I believe God knows the strength of a woman and if left unchecked can create chaos and that’s why He has commanded us to submit. Submission is more than an admonishing, it’s a command. So, I”m married to this amazing gentleman who allows me to have my way a lot of times, but when He puts his foot down, I know I have to submit, it might not be easy on the flesh, but every time I submit to my Husband, I notice He honors me more and He is spurred to do more for me. Irrespective of what I do outside of my Home, once I get to ABCVille,( How we like to call our Home), I’m first Babatunde’s wife before anything else. Being submissive isn’t the same as being subservient. 3. Loyalty I’m a believer in if you belong to a place, then give it your loyalty, if I start to doubt the integrity of a  place I belong to, I would rather move on than to be two-faced. I still don’t know how people are able to sleep at night after hailing someone who they just cursed behind their back. (lol.one of the first questions I will ask God when we get to heaven). God is a loving Father A lot of us have this fearful, awfull picture of God, perhaps painted to us as children from Sunday school days, but it’s not true about Him, we should fear God in reverence, but not an awful kind of fear. God isn’t like the Nigerian traffic police (lastma) lol, hiding and just waiting for us to fail so He can hit us with His rod of correction of sickness, diseases or crisis… Rather, He loves us with an everlasting, I like to call it a ‘reckless love’. The Bible makes us know He doesn’t want the sinner to perish, it is never His will for anyone to perish, and it is never God who puts crises on people, all good and perfect gifts come from Him and its impossible for Him to do evil. [bctt tweet=”Next time you find yourself  “falling”, remember, God’s love is waiting with hands open wide to receive you back – @tolulopetaj” username=”SheLeadsAfrica”] Feelings are a bad master but a good servant As Christians, we can’t be ruled by our feelings, they will mislead us. We are first a spirit, then we have a soul and live in a body, Our soul is responsible for our emotions but as strong as emotions are, they are in no match to what our spirit carries. Our life should be guided by the spirit. So Here was I, tongue-talking, demon chasing daughter of God, being attracted to some other person, of course I know to Kill that emotion because it is not leading to anywhere good. Anger, Jealousy, Fear, all these are emotions and should be put in

Video: Koleka Putuma sends a Love Letter to Africa

South African slam poet Koleka Putuma delivers a powerful recitation of the poem she authored, entitled – “Love Letter to Africa.” Putuma uses the medium of the spoken word to express her love for Africa and to highlight the unique traditions, legacies, and culture of the African continent. Her words are carefully chosen and beautifully penned, but to see her speak the words that she has written is a spellbinding experience. Every part of her body speaks to her audience, from the top of her head to the tips of her toes. Watch her love letter to Africa here: https://youtube.com/watch?v=IXiuCPvJvMc Putuma earned a degree in Theatre and Performance at the University of Cape Town, and she has traveled the globe delivering these mesmerizing performances in places as far afield as Glasgow, Scotland, and New York, USA. She was recognized on the Forbes Africa Under 30s list of creatives making waves for 2018. Other works by Putuma address important social issues facing African women, including health and education. Standard Bank Group is the largest African banking group by assets, with a market cap of approximately R317 billion (USD28 billion), offering a range of banking and related financial services across sub-Saharan Africa. Their strategy is to be an African focused, client-centered, digitally enabled universal financial services organization, which drives Africa’s growth and creates value for all our stakeholders. Our clients are at the center of everything they do. Standard Bank Group has a 155-year history in South Africa and started building a franchise in sub-Saharan Africa almost 30 years ago. They have an on-the-ground presence in 20 countries on the African continent, and solid local knowledge required to operate a successful business in Africa. Sponsored post.