Lessons we can learn about building a social brand from Seatbelts&Openspaces
[bctt tweet=”It is important to incorporate a social issue that can be part and parcel of the story behind your brand” username=”SheLeadsAfrica”] Social branding is important in trying to build enterprises that are btoh sustainable and socially responsible. We can learn a few lessons from Seatbelts&Openspaces CEO, Thuto Sekate. Seatbelts&Openspaces is an ethically social brand […]
Safaa Ouchen: You’re going to succeed over those trying to break you
With the rise of social entrepreneurship, more and more Motherland Moguls are using entrepreneurship to address economic and social problems. One of these women is Safaa Ouchen. In 2013, Safaa started Enactus ENA with her friends to address social and economic problems through entrepreneurial action. Here, Safaa clues us in on how she ventured into […]
4 things you need to know about social entrepreneurship
Before Jesse Williams’ woke speech and Kendrick and Beyonce’s performance at the BET awards, there has been a growing consciousness around business. Maybe like myself, you have been wondering about social entrepreneurship, a growing field in its right that is gaining gang attention. It has been hard for many to pinpoint exactly what a social […]