Here’s why you should attend the She Means Business 2020 Training

She Means Business is back for the third year in a row and we are here for it. Want to know why? We are all about helping you get all the resources you need to be one hundred percent that Motherland Mogul.

Quick warning: This article might make you sign up for the She Means Business training.

So what is She Means Business? 

She Means Business offers digital training sessions for entrepreneurs to come together to learn how to effectively grow their business online and share strategies for success. 

In partnership with Facebook, we are providing entrepreneurs and creatives with the tools and resources needed to thrive during COVID-19 so you can tackle new business challenges and survive this period. We know times are still tough and we have your back.

Do you know the best part? It is completely free and happening online so there is absolutely nothing blocking your success this time.

And now the benefits

Well now that you know what She Means Business is, here’s a look at the benefits you will be getting from the program this year:

  • Informative and hands-on training from our seasoned trainers to teach you how to use online tools to grow your business and reach new customers. 
  • Insightful weekly Facebook Live sessions, with experienced entrepreneurs sharing their journeys about running a digital business, and the tools they have used to help them grow their businesses.
  • Weekly Instagram Live sessions where you can connect with other entrepreneurs in your industry, share business issues, and get advice live on the spot.
  • Tools, tips, and online features, to help your business survive during the COVID-19 period.
  • Certification of attendance to be distributed post-training and so much more!

Want to get access to the training and resources you need to grow your online business? Then sign up for the She Means Business training.

Click here to start learning

How to find a job on LinkedIn

Need a new job?  Well in case you didn’t know, LinkedIn can be one of the best places to start. This is why we’ll be taking you through 5 major tips for how to find the job of your dreams on LinkedIn. Play your cards right and you’d be surprised when potential recruiters are the ones reaching out to you! 

Update your profile

Think of LinkedIn as an online CV but with more. Don’t hold back, use this opportunity to detail the work you’ve done and the skills you have. Apart from a brief summary of your work experience, have a LinkedIn bio that’s interesting enough to read through with hobbies and a bit of what you’re passionate about. 

Set up job alerts

You can set up job alerts on your career interests dashboard so that LinkedIn notifies you when a new job is open. With this feature, you can be one of the first to apply for jobs you’re interested in.

Build your connections

Be sure to connect and engage with things and people that interest you on LinkedIn. Following companies that you’re interested in and connecting with their employees and recruiters is always a good idea. 

If you have a list of emails of people that you have connections with offline, all you need to do is upload a CSV file of those contacts and LinkedIn will automatically send connection requests to all of them. This can also help to give your LinkedIn profile a little boost. 

Reach out

When you’re looking for a job on LinkedIn, you’ll need to reach out to recruiters in your choice organisations. One way to make this easy is to have a message template that you can tweak

Here’s a good example: 

“Hello Ms. Archer

My name is Lerato. My background is in software engineering. I’m exploring job possibilities and at this stage, am thinking that Maverick could be a fit for me because I can design systems exceptionally well. Can we meet for 15 minutes to discuss?

Recruiters are busy people so you want to make sure you give at least a week for a reply. 

Let Recruiters Know You’re Open

Showing your profile to recruiters is another great way LinkedIn helps you find a job. To do this, enable the open to job opportunities feature on your LinkedIn profile. You can also choose to opt in to appear in recruiter searches that match your career interests.

LinkedIn tries to protect your privacy by not showing your preferences to recruiters in your current organisation but you need to know that it’s not a 100% guarantee that you will not be visible.

That’s it! You’re now on your way to applying for the job of your dreams!

4 Tried and Tested Ways To Be Productive At Home

Whether you are still on lockdown or not, working during a pandemic can affect your normal levels of productivity. You are not crazy or lazy or lazy. These are unique times none of us ever thought we would have to deal with. However, there are ways you can be productive at home.

Isioma Ononye is a YouTuber, writer, and fellow Motherland Mogul who founded WomenRising Nigeria, a forum to discuss and advocate for the rights of women and girls. She is currently focused on creating content to help other women get through the challenges of the pandemic.


In the struggle to stay laser-focused on goals, I have tried different ways to stay productive. Here are my personal tried and tested tips for staying productive while staying productive at home.

1. Wake Up Early

As everyone stays at home due to COVID-19, it is normal to feel demotivated. However, staying at home does not mean your goals have to suffer. While at home, you could still treat things like a normal workday. That means waking up early as if you were going to work.

I found that starting the day early really sets you up to tackle your goals.

2. Set A Schedule

Another way to be productive at home is to have a schedule. Writing things down has always been an important way for me to stay focused and be productive. Having a schedule really helps guide your day.

Having a schedule is especially effective if you’re feeling restless and unmotivated. You don’t need to have a long list to pile up in order to feel accomplished. You just need to have at least 3-5 things that you plan to do for the day.

3. Eliminate Distractions

When at home, there are so many things that can distract you. You can easily be distracted by social media, relatives, and anything in between.

4-simple-ways-to-remain-productive-at-home

You can deal with this by designating a time for your work. During your work hours, use apps like Freedom to avoid digital distractions for non-work related apps.

If you’re distracted by family or housemates, communicate clear boundaries and schedule quality time outside your work hours. If you have space, you can set aside a spot for getting your work done.

4. Remind Yourself Of Your Goals

4-simple-ways-to-remain-productive-at-home

At this time, you can easily lose sight of your goals and passions. You can get so caught up in the news, that forget to take time to reflect.

It matters that you continue to take time to reflect on your goals and passions. Remind yourself of what fuels you and what you aim to do. Though we are going through peculiar times, you can still adapt to the situation and remain productive.


Looking to take control of digital marketing for your business to connect with more customers and boost sales?

Sign up for a free webinar with the She Means Business program.

19 Businesses (And Side Hustles) to Start During the COVID-19 Quarantine.

Want some business ideas to make some money or extra income during the COVID-19 quarantine?


How has the COVID-19 pandemic affected you? Across the world, normal life as we know it is changing. In mild cases, some of us have had to adjust how we work, and in extreme cases, some of us find ourselves dealing with salary cuts and redundancies. No matter what you’re dealing with, it’s important to remember that there are things we can still control.

If you’re looking for ideas on how to make rent and grocery money from quarantine lemons, we’ve created a list you might find helpful.

Topics this guide will cover:

  • Business ideas to start at home and online
  • Online platforms where you can gain digital skills

Getting access to this list is easy: just fill out the form below to join our community and get download the list, as well as AWESOME weekly content.


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Tell Us How We Can Help You During COVID-19

Tell us how COVID-19 is affecting your life

How are you holding up sis?

The past couple of weeks have been a rollercoaster that none of us could have imagined. From having to deal with the anxiety of a disease that’s spreading around the world, to learning how to work remotely and live without social interaction, as well as the uncertainty of the economy.

Life as we know it has changed, and you may find yourself trying to figure out what the next steps are for you, and how best to handle this situation.

Don’t worry girl, we got you! Here at She Leads Africa, our number one priority is helping our tribe of young, ambitious African women get through this period as best as we can.

How? Well, I’m glad you asked. In collaboration with Women Will, we want to help you navigate the new normal. However, we need your help to understand what specific challenges you are facing, so that we can make the right information and tools available to you.

The insights we get from you, will help us develop solutions that address specific problems you’re facing, as well as information to help you thrive during this period.

Click here to fill in the survey!

So if you want to get access to information and tools to help you make the best of the COVID-19 situation, we got you!  Share with us how COVID-19 has affected your life, so that we can help you.

Don’t forget Sis, we are all in this together.

Tell us how we can help you!

Why your business strategy needs to include women by design – Beatrice Cornacchia, SVP Marketing & Comms, Mastercard (MEA)

Beatrice Cornacchia is Mastercard’s Head of Marketing and Communication for the Middle East and Africa and the creative force leading the company’s brand strategy across the region’s 69 markets.

In this op-ed, she shares her expert opinion on the benefits of a woman-centric approach to business strategy.


As a marketer, I appreciate when creativity meets great insights and data to deliver an approach that achieves its objectives. As a woman, I also especially love seeing these kinds of successful activities share commentary on the way our world interacts with women, or shed essential light on how much of our world was designed without women in mind.

From Ariel’s powerful #ShareTheLoad campaign to Dove’s inclusivity campaigns, there are some fantastic examples of brands actively shifting the conversation to include women and expand on their contributions to the world we live in. But it’s not just about recognizing changing times or joining a social impact drive, it’s about much more than that.

There is a clear business rationale for brands that adapt their business strategies to include women by design. – Beatrice Cornacchia, SVP Mastercard MEA Click To Tweet

By incorporating the diverse perspectives that women bring, championing female role models as ambassadors, designing fit-for-purpose products that meet women’s needs, and creating content that encourages women to pursue their passions, brands can effectively tap into the spending power and influence of women.

Take sportswear apparel for example.

We took note when Nike put the spotlight on tennis star Serena Williams through its ‘Dream Crazier’ ad encouraging women to dream big and aired a TV spot calling for acceptance and respect, featuring the tenacious South African Olympic 800-meter champion Caster Semenya. These are just some of the prominent and provocative content from multiple brands that put women at the center of the conversation. The sports industry clearly understands the business growth opportunity that exists when we incorporate the true – not imagined – perspectives of women.

By drawing attention to the strength, unique shapes, and differentiated athleticism of women, and showcasing real role models in better designed active-wear clothing, the women’s sports apparel industry has done just that – tapped into a significant consumer base: women. How significant? According to the ‘African Women’ Ipsos Study, women represent the most significant consumer base — 89% of African women are the decision-makers or co-decisionmakers for household purchases.

When we design products, services, experiences and solutions for women, we need to envision them through the viewpoints of women – Beatrice Cornacchia, SVP Mastercard MEA Click To Tweet

When it comes to products and services, are we meeting the actual needs of women? Do we have insights that can help us incorporate women’s experiences into the design and innovation process? We must consider the functionality and practicalities of women’s interaction. In short, we have to help design and develop a world with both women and men in mind.

To do this, we need women to be part of the design and innovation process, especially in this age of the Fourth Industrial Revolution. We need to inspire young girls to consider and pursue a career in Science, Technology, Engineering and Maths (STEM) through initiatives like Girls4Tech. As part of this program, Mastercard has committed to reaching one million girls globally by 2025, including thousands in South Africa, Nigeria, and Kenya.

So, what exactly is the value of a world that includes women by design?

In addition to the humanitarian benefits, it’s a considerable amount. In Sub-Saharan Africa, the World Bank estimates the loss in global wealth from gender inequality at $2.5 trillion. And while five Sub-Saharan countries feature in the Mastercard Index of Women Entrepreneurs’ global top 10 countries with the highest number of women entrepreneurs, the IFC says that more than half of SMEs in Sub Saharan Africa with one or more women owners lack access to finance and puts the financing gap at $42 billion. Clearly, there are huge opportunities for finance.

Global management consulting firm Oliver Wyman agrees. It estimates a global revenue opportunity of $700 billion is currently being left on the table by the financial services industry not fully meeting the needs of women consumers.

Think of the increased speed in which we can close the gender gap in terms of financial inclusion if we design better, more helpful digital financial products for women – Beatrice Cornacchia, SVP Mastercard MEA Click To Tweet

As a payment technology leader with global insights, Mastercard has invested significantly in understanding women’s financial priorities, and mapping out those priorities across different life stages. After all, a specific position in time often influences our need for specialised support and ingenious innovations – in sportswear as much as financial solutions. 

Just think of the more than 10,000 female unbanked informal traders, street-side vendors, and township salon owners who can safely accept payments through QR code as a result of Mastercard’s partnership with uKheshe, a financial inclusion platform in South Africa.

Indeed, for the large population of excluded women, financial inclusion is about more than getting access to a bank account. It also means helping level the playing field for the women farmers who are growing Africa’s food, by providing access to buyers, pricing and speedier payments. It’s about hope for the future through financial payment solutions such as Kupaa – which facilitates school fee payments in budgeted amounts – increasing the ability of remote families to keep girls in school.

By making a conscious decision to integrate women’s perspectives into our business, marketing and innovation strategies, more women will benefit from solutions specifically designed for their needs. More companies will see revenues climb. More societies will experience elevated productivity. More economies will grow and thrive. 

After all, a world that works better for women, creates limitless possibilities for us all. 


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Webinar with Afua Osei & Yasmin Belo-Osagie: How to keep your business afloat – Online or Offline

With the stock markets plunging, COVID-19 cases rising, and global economies bracing for the worst, businesses are struggling to deal with the interruption of their operations.

We understand how hard it is for small business owners to thrive during these trying times, and for employees to stay safe while keeping their jobs. While no one knows when the pandemic will settle, there is no need to panic. It’s time to hatch an action plan.

What does this mean for you as a business owner or an employee? 

It means we are changing the rules of work. Working remotely or taking business from offline to online is the new cool.

……and honey, you need to jump on this wagon now, if you’d like your business or employers to stay afloat during these hard times.

Many employers are aware of some of the benefits of allowing their employees to work remotely, however, they are hesitant to allow it because they feel there is no way to keep people accountable and productive.

This is why She Leads Africa co-founders, Afua Osei and Yasmin Belo-Osagie are about to teach you practical ways to take your business digital.

Whether you are an employer who needs to figure out how to manage a team of remote workers or an employee who needs to boost their productivity and work effectively online, this is a webinar you must not miss.

Join our fave power women on Friday, 27th March, as they co-host a FREE webinar to share some secrets to keeping your business afloat, online or offline.

Yasmin and Afua will also be sharing some proven ways to successfully building an A+ team that can successfully thrive online or offline.

Click here to sign up!

This webinar is for you if:

  • You are an employer wondering what business approach to take now
  • You need to learn how to be a more effective remote worker
  • You need tips and tools to improve your work productivity

This webinar is for business owners, employees, and anyone who wants their business or livelihood to survive during the COVID-19 lockdown.

About Afua Osei

Afua Osei is a Co-Founder of She Leads Africa where she leads the marketing and sales & partnerships teams.

Prior to starting SLA, she worked as a management consultant, served as a Fulbright Scholar in Malaysia, worked in the Office of First Lady Michelle Obama in the White House, and consulted on more than 6 different political campaigns in communications. 

She completed a Master of Business Administration and Master of Public Policy at the University of Chicago, studied International Management at the London School of Economics, and graduated cum laude from Allegheny College.


About Yasmin Belo-Osagie

Yasmin is a Co-Founder of She Leads Africa where she leads the content, events and finance teams.

Prior to starting SLA, she worked as a management consultant where she focused on developing multi-year growth strategies for large organizations across Africa. 

She graduated from Princeton University (majoring in history) and completed a JD/MBA at Harvard Law School and Stanford Business School.

Join the FREE Webinar with Afua & Yasmin

MOLPED FEATURE ON SIMI DREY: AWARD WINNING RADIO AND TV HOST

Molped sanitary pad is a product from Hayat Kimya Limited (manufacturers of Molfix diapers), and is a skin-friendly, ultra-soft, sanitary pad, designed to make young girls feel as comfortable, soft, and secure as they feel beside their best friends.

Molped’s breathable layer keeps young women fresh, and it’s skin-friendly, cottony soft layer does not cause irritation. Molped sanitary pad is every girl’s best friend, helping them be more confident, and supporting them through their periods.

Molped has partnered with She Leads Africa to highlight the beauty and importance of valuable female connections. 

You can connect with Simi on Instagram and Twitter.

ABOUT SIMI DREY

Simi Drey is an experienced multi-award-winning Broadcaster who has worked across media platforms in both the United Kingdom and Nigeria. 

With a First Class Degree in Broadcasting and Journalism from the University of Wales, she currently hosts the Saturday and Sunday morning shows on the Beat 99.9FM and on television anchors 53 Extra on African Magic.

Having won the Future Awards Africa for Best OAP (TV and Radio) in 2019, Simi Drey uses her platform to share her passion for entertaining and educating the youth; tomorrow’s leaders.

What does friendship mean to you?

Friendship means family. My friends are people who know me, they know my strengths, they know my weaknesses yet they still love me. 

They have been there for me and always will be at different stages of my life and I will do the same for them.

Can you tell us of a time when any of your girlfriends connected you with a career or business opportunity?

There have been numerous occasions where my girlfriends helped me but the most recent would be Gbemi Olateru Olagbegi who nominated me for the OAP category of the Future Awards Africa. She did this without my knowledge and even when I won, she still didn’t tell me what she had done. Someone else informed me. 

Since then, winning the award has opened so many other doors for me such as being the Nigerian representative of a panel in South Africa, to discuss the role and emancipation of women in African society.

Can you tell us about a time when your friend (s) helped you through a difficult situation in your career?

In the first year of my career, while I was more or less fresh out of university, I did not know anyone in Lagos and I was hardly earning anything. I didn’t feel like I was making progress and I was extremely frustrated. 

During this period, I became friends with Dr Kemi Ezenwanne. She constantly encouraged me and prayed with me. She also helped me get a foot into the modelling industry which eventually brought about enough funds for me to move out of my aunt’s house, and rent my own place. 

Without her, I may not have continued pursuing a media career.

How many women do you have in your power circle, and why did you choose them?

I have three different power circles. One consists of four women including myself, the other consists of three people, myself included and the last, five in total.

I don’t think I chose them to be honest. I think we realised how much we had in common and we just ‘clicked’ as friends. However, they have remained in my power circles because of their loyalty and support throughout the years. When the world saw me as a nobody, they were there. We have grown together and stayed together through stages of our lives; school, employment, marriage, childbirth and even divorce. 

No matter what though, we see the potential in each other and we strive daily to bring it out. One person’s success is a success for the entire group.

How do you think young women can network with other women to achieve career success?

I think now more than ever, networking is much easier especially with social media. There are people I am friends with on Instagram for example that I had forgotten I had never met. 

However, because we talk a lot and exchange ideas, it feels like we know each other inside out. 

Social media networking can start simply by liking or commenting on a person’s picture. Search for someone in a similar industry as yourself or someone who has inspired you along your journey and send them a message. 

Don’t just write ‘hi’ though. Make it personal.

What is your fondest memory of you and your girlfriends, from when you first began your careers?

Before I started working in Nigeria, my friend Deena and I auditioned for the X-Factor. Neither of us made it past the first audition. Along with our friend Sully, we thought we were going to become a successful girl band- Deena and I as the singers and Sully as a rapper. We never released a single together. Our dreams of a girl band were pretty short-lived. 

Fast forward and Sully is now a successful Investment Banker in London, I have become a multi-award winning Broadcaster and although Deena actually continued to pursue a career in music, she now has been booked for shows across Nigeria and the UK and her songs play on mainstream radio stations.


Finally, what advice/tips do you have for young career women, to help them build and maintain valuable relationships with other women?

I think the phrase ‘women don’t support women’ has been one of the most damaging statements for young women.

 I would say first and foremost, do not compete with other women. See them as allies. Celebrate their victories and try to lift them up in ways you can. They will do the same for you. 

Society is difficult for women generally but when we stand together, we have so much power.

#MyGrowthSquad series is powered by Molped (@MolpedNigeria). Connect with them on Instagram, Facebook and Youtube.


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MOLPED FEATURE ON OMOWALE DAVID-ASHIRU: COUNTRY DIRECTOR, ANDELA

Molped sanitary pad is a product from Hayat Kimya Limited (manufacturers of Molfix diapers), and is a skin-friendly, ultra-soft, sanitary pad, designed to make young girls feel as comfortable, soft, and secure as they feel beside their best friends.

Molped’s breathable layer keeps young women fresh, and it’s skin-friendly, cottony soft layer does not cause irritation. Molped sanitary pad is every girl’s best friend, helping them be more confident, and supporting them through their periods.

Molped has partnered with She Leads Africa to highlight the beauty and importance of valuable female connections. 

About Omowale David-Ashiru

Omowale David-Ashiru is the Country Director for Nigeria and Ghana as well as the Head of Africa Operations at Andela, a company that helps build distributed software engineering teams quickly and cost-effectively. 

Before joining Andela, Omowale’s professional career included a decade-long stint at Accenture, where she started as an Analyst and grew to become a seasoned Management Consultant, Business Process Re-engineering expert, Interim Human Resources Lead and a Certified Project Manager. 

During her time at Accenture, Omowale led complex and challenging projects at numerous strategic clients including the largest bank in Nigeria and West Africa (at the time) as well as a key financial regulatory organisation in Nigeria. In her role, she collaborated and worked with diverse and multicultural teams in various countries, including India, Singapore, Oman, and South Africa. 

After Accenture, she established and managed a maternity retail company for eight years. As part of the Youth enterprise drive of the Federal Government of Nigeria, her company was vetted and awarded a highly coveted entrepreneurial grant. The company also supported the community by partnering with a Not-for-Profit organisation, to employ secondary school graduates as part-time sales assistants with the aim of economically empowering them while assisting them to prepare for and gain entry into tertiary institutions. 

Omowale obtained a First Class B.Sc. in Economics from the University of Ibadan. She has won awards for leadership, academic excellence and theatre. She has a deep passion for inspiring people and has a mentoring circle for ladies. She is an avid reader and loves adventure. 

You can connect with Omowale on LinkedIn and Instagram.

What does friendship mean to you?

For me, there are two things that stand out when I think of friendship. The first is people who get me, which basically means that we think alike. For example, we could be looking at something and we just laugh because the same thought crossed our minds, at that same time. 

Friendship is also vulnerability, a friend is someone I can really be myself with. This is particularly difficult for me because I am not a vulnerable person by nature, so I have had two, maybe three friends including my sister, that I have ever been vulnerable with.

Can you tell us of a time when any of your girlfriends connected you with a career or business opportunity? 

Actually, this is how I got into Andela, a connection from a friend of mine. So a friend of mine who was in Andela also, mentioned Andela to me, got my CV and basically connected me with the opportunity to work here.

Can you tell us about a time when your friend (s) helped you through a difficult situation in your career?

At some point, I was at a crossroads in my career and business. I was running my own business, and it had gotten to a point where I was considering either going back into the corporate space or just continuing my business.

I had been considering this decision for about two years, when I had a conversation with my friend and she spoke about the issue from a different point of view. It was a lightbulb moment for me after that conversation, and I was able to make a decision. That decision eventually led me to being open to getting a corporate job, and I found myself in Andela.


How many women do you have in your power circle, and why did you choose them?

This is a very interesting question because interestingly enough, I actually have a power circle or more like a prayer circle actually, with three women. We talk together, we pray together and I am vulnerable with them.

We meet every week for about two hours unfailingly, and we talk and pray through issues and decisions. Just like the earlier example I shared, I spoke with one of them about a decision I needed to make. I didn’t even give her the facts of the issue because I didn’t want her to be biased. After some time, she prayed for me and got back to me with some advice that gave me clarity.

It’s an interesting story how I met them. Basically, my husband and I host a bible study course which we have been running for years now, with different sets of people. So these women and their husbands had been attending the bible study, and when it was time to start the life fellowship, we just picked ourselves because we had been together for years and had built an organic relationship.

How do you think young women can network with other women to achieve career success?

There’s a principle called the four degrees of separation which basically means that you’re four persons away from anybody else you want to meet in the world. What that means is that if I want to meet Obama today, there are four people between him and me. 

This means that everyone you meet is important and every opportunity to meet someone is a networking opportunity. So you shouldn’t be looking out for who in particular to network or a special opportunity to do so. Instead, simply look for more opportunities to meet people. 

Also, the more people you meet gives you a wider pool to choose from, and assign positions like a mentor, and an accountability partner to different ones. I have several instances of meeting people like this and how it has helped me.

In summary,  just look out for opportunities to meet people, and treat them well also.

What is your fondest memory of you and your girlfriends, from when you first began your careers?

Back in the university when I was in my final year, a company decided to come to my university to test and interview students for jobs. It was quite interesting for me because we were all young and still in school, so we had lots of questions to ask each other about what to wear or what to say.

That same way, we also had to travel to Lagos for the first time for an interview and I remember how excited everyone was then. Now when I look back, I see how far most of us have come since then.

Finally, what advice/tips do you have for young career women, to help them build and maintain valuable relationships with other women?

I think the key tip is humility. You should be humble and stay humble so that no matter what, you’re able to treat people with respect. The thing is as you continue having access to more people, you should remember to be respectful.

Humility will always get you far and help you maintain your relationships.

#MyGrowthSquad series is powered by Molped (@MolpedNigeria). Connect with them on Instagram, Facebook and Youtube.


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HOW I WENT FROM MY 9-to-5 TO PERFORMING ON A WORLD TOUR WITH MR.EAZI – SINGER-SONGWRITER, TOME

Building a successful brand is challenging whether you are a small business or individual. Historically, breaking out has especially been a tough job for women in music and entertainment.

One talent who seems to have cracked the code in navigating the music business is a 9-to-5’er turned singer-songwriter Tome. In just 2 years of becoming a full-time singer-songwriter, she has performed with Burna Boy, Wizkid and Mr. Eazi on world stages, and she is just getting started.

In March 2019, she debuted her single L’amour and released her debut EP, The Money, in February 2020. With her mantra, “I am enough. I am TÖME”, she’s determined to become a household name and empowering voice to African women across the world.


Tell us a bit about yourself?

My name is Michelle Oluwatomi Akanbi. I’m a Nigerian-French Canadian Singer-Songwriter born in Montreal, Canada. I was raised in the diverse city of Toronto where I grew up listening to Fela, Erykah Badu, and Alicia Keys.

Music is a very important part of my life. I am my art! I put 100% of me into my music – sound, vocals, lyrics – all of it.

How will you describe yourself as an artist?

My music is what I like to call Afro-fusion. With a fun mix of genres, my songs have messages of love, fun, and empowerment. As an artist, I would say I am a lyricist with a message.

What influenced your passion for the arts?

I honestly can’t say there was any specific influence on my love of the arts. But I remember watching Superstar (1999) with Molly Shannon as a child and thinking to myself, I’m going to be a superstar one day. #Day1Dreams

What motivates you to get up every day to make music?

My motivation to keep going in my career is to make my family proud. I hope to provide them the ability to live the lives they want to.

Other people also motivate me. I am so lucky to be around people I can learn from. They add to my experience and view of the world which makes it easier to write music. There’s always a story to tell apart from my own.

Tell us about your career journey.

I’ve always been making music. I released my first project on SoundCloud in 2015 – an EP titled One with Self. It was a really personal project of 5 songs I recorded on my phone while I played guitar. 

In 2018, while I was still working as a Marketing Executive at my full-time job, I recorded Tomesroom Chapter 1 and many other songs. I didn’t release any of the songs at the time because I had no team and didn’t want it to go “nowhere”. I planned to do another year working at my 9-to-5 job and “learn more about the industry”.

In 2019 my dad (who is now my manager) heard my song L’amour and asked me if I was ready to work. I said yes and officially started my career as a full-time artist.

So far, I have been really blessed. In my first year as a professional recording artist, I have shared the stage with incredible talents like Wizkid, Burnaboy, and done a tour with Mr. Eazi in Europe.

I have learned so much and improved my craft in such a short time. It’s amazing to know that it’s only the beginning.

What influence do you want your music to have on the African woman in today’s world?

I hope my music helps women accept their own strength. Every time I get on stage, I remind myself – “I am enough. I am TÖME”.

I want to show that the African woman can be and do anything. You don’t have to limit yourself to what anyone wants to tell you to be. All the obstacles in your way are only temporary. 

You attract what you think and if you are focused and know what you want, you can never fail.

What are your top 3 tips for young African women looking to make their mark in their career or business?

  1. Stay on-trend. You have to continuously push yourself to experiment to stay as relevant as possible and grow. 
  2. Stay open-minded and knowledgeable. It’s the same whether you have a 9-to-5 or business.
  3. Stay true to yourself. People can tell when you’re not being genuine. You will never make your mark if you don’t know yourself and get lost in other people’s vision of you.

Follow Tome’s journey and vibe to her music.

IG: https://www.instagram.com/Tomeofficial_/
Fanlink: https://fanlink.to/tome

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