A ‘Maternity Leave’ Revolution is taking place on the continent
The topic of parental leave in Africa is a commonly contested issue that is brought to question time and time again. In many parts of the continent, actual maternity and paternity leave are non-existent. Distiller giant, Diageo have made a huge step in a positive direction regarding parental leave by being the first large scale employer in Africa to provide their staff with six months paid maternity leave and four weeks paternity leave on full rate pay in all their markets across the continent. Diageo made this announcement in conjunction with their move to increase parental leave in their Western and Asian markets as well. This is a big step in the corporate world given that very few (if any) employers in Africa are permitting six months of paid leave – which makes it easier for women in the workplace to be both mothers and have a career with little stringent time complications. The International Labour Organization (ILO) states that 80% of women in Africa and Asia are deprived of maternity leave. In terms of paternity leave, the numbers are even lower with only eight countries out of 54 giving fathers more than a week’s paternity leave. This debacle has made it difficult for African women who are/want to be mothers to progress in the workplace because it forces them to choose one or the other but never both. SLA contributor – Diana had a sit down with HR director of the Diageo Africa division, Caroline Hirst, and Clemmie Raynsford, Head of Market Communications to learn about the steps taken and reasons for making such an empowering initiative come alive. Why did Diageo decide to do this now as opposed to say 2 – 4yrs ago? Caroline: We have been really progressing on the gender diversity perspective, we’ve worked really heavily on representation on a leadership level and in every aspect of our business and in particular generally where women are underrepresented. That has been really successful. However, we have recognized that the gender diversity agenda can’t just be about how many people of which gender you’ve got doing what things. It’s much more a breakdown of stereotypes, how do you create an environment where everybody can succeed, that’s really our aim. I was really keen to bring this policy in Africa because I think you can be forgiven for thinking that the gender diversity agenda is all about enabling women in Africa to do what men do which is not the case. It’s about all of us think differently about how we work together and so having this shift around parental leave and particularly the shift around paternity leave across Africa has not only given men more benefits and women too but it’s also got people talking about the diversity agenda as something that’s relevant and a means to change for everybody. Clemmie: It’s about us being a supportive employer and saying you can take more time with your family. With the beverage industry being such an old fashioned industry, most of our big breweries in parts of Africa took it positively commenting that it’s a really pioneering step that’s actually saying we are an employer first and we care about our people and giving them the right to the environment to do their work in the best way possible. If they need to be at home they can be and have their family and have that balance. As a working mum, what does this new initiative by Diageo mean to you and your family? Caroline: I was fortunate enough that when I had my children, the UK legislation already allowed mothers to take up to 40 weeks off. When I had my daughter and took 6 months off leave, the main consideration for me as the primary bread-winner in my household was how would I afford to take that much time off? When I had my son, I took a year off, most of it being unpaid so I feel that if this policy was in existence then, it would have made a lot more financial sense. This new policy will make a difference for women across Africa. I also hope that more men will feel welcome to take the 4 weeks paternity leave and spend time at home with their families. One of the things that we are seeking to do in our business is to make it okay for anybody to be a parent as opposed to it being something that only women can talk about or experience fully. Clemmie: I think what’s great about this policy is that not only does it take the financial pressure off which probably is sort of 70-80% of the main factor. But also, in saying that your company will give you full pay for 26 weeks off, it’s also saying that slightly the company is expecting you to want to and is absolutely fine with you taking that extended period of time off. It’s the combination of being allowed and your employer saying – we support you and we know that you have a family, this is a crazy new stage in your life so not only will we help you financially but here is some extra time you most likely need. The feedback from a lot of our African markets included people just suddenly feeling that sense of support that never existed before. It has been very positive from our various East and West Africa businesses. Why can’t fathers get the same amount of time off as mothers do? Caroline: In the future, we could look at a possible potential for that. Our intention is to create an environment where men can be fathers. And we think that moving to four weeks paternity leave whereas before in most markets it’s usually just two weeks or less, signals a progressive step forward. We have operationally a few constraints around how we would extend that to six months here where the majority of the workforce is male, but
ILHAN OMAR: From Refugee camp to US Congress
When I think of a Boss in 2020, I think of Ilhan Omar. Omar echoes Lupita Nyongo’s Oscar speech when she said “No matter where you come from your dreams are valid”. Ilhan Omar took this to heart as she began her campaign to the House of Representatives in the US Congress. She is now known as Representative Ilhan Omar of Minnesota, but her journey to Congress has been something of a dream. Omar is a Somali native, who was a refugee in Kenya before she relocated to the United States. She was recently elected to the US Congress in a historic fashion. She is the first East African (Somali) woman as well as the first of two Muslim women elected to the House. The US House of Representatives today is comprised of Boss Ladies who have worked their way to the top. Ilhan Omar’s story stands out because of her resilience and compassion as she introduces new bills on the US House floor. THE BEGINNING Ilhan Omar was born in Mogadishu, Somalia in October 1982. She grew up in Somalia until the civil war when she and her family were forced to flee the ongoing civil unrest. Omar spent four years living in extreme poverty at the Dadaab refugee camp in Garissa, Kenya. She and her family overcame obstacles and were able to relocate to the US after securing asylum in 1995. She was raised in the United States from the age of 12. Her upbringing in the United States sparked her interest in politics. Omar shares stories of her youth when she went to political meetings with her father and saw the lack of female leaders in the political sphere. She went on to study political science at North Dakota State University. Her studies of politics gave her the tools needed to embark on the journey to becoming a political pioneer in 2019. THE BUILD UP If you have been following Ilhan Omar’s story, you will quickly realize that she is an outspoken politician. Her journey to the US Congress is a buildup of courage in the face of opposition to anything that goes against the status quo. Omar’s political stance on many issues, especially immigration comes from her experience as an immigrant. She once said in an interview… “For me as an immigrant, who didn’t speak the language, when I had struggled as a kid, my dad would say: Once you are able to communicate with people, they are able to connect with you beyond your otherness…” Omar’s ability to connect with the fellow immigrant who may be struggling with their new environment struck me as a compassionate quality. She understands the immigration issues and can give a voice to the concerns of the immigrant population in the national conversations happening in the US Congress. BOSSING UP She was the Director of Policy Initiatives for the Women Organizing Women Network, based in Minnesota USA, where she was advocating for East African women to take initiative in civic and political leadership roles. According to the WOWN website, the purpose of the organization is to “Empower all women, particularly first and second-generation immigrants to become engaged citizens and community leaders regardless of political affiliation”. The WOW Network seeks to encourage Diaspora women to engage in civic conversations that bring light to the issues that immigrants face in the United States. From the role as director of this network, she was able to gain the confidence to launch her campaign for office in the United States Congress. The boss lady emerged as she fought hard to win a seat in the House of Representatives. She was elected to the US Congress in 2018 and re-elected in 2020 . If you’d like to see more content like this, please join our community. It’ll only take 2 seconds.
The HealthCare Giant of Botswana
“Bridging the gap between Policy and Implementation in Gender, Reproductive Health, and HIV/AIDS” Professor Sheila Tlou – whose surname translates literally to ‘elephant’ is a veritable giant in the gender, health care and sexual and reproductive healthcare space in Botswana, Africa, and the world. To Professor Sheila Tlou, the themes are inseparable, and much of her work includes activism at the intersection of these spaces. Professor Sheila Tlou is the co-chair of the Global HIV Prevention Coalition and the co-chair of the Nursing Now Global Campaign. From 2010 to 2017 she was Director of the UNAIDS regional support team for Eastern and Southern Africa. She is a former Member of Parliament and Minister of Health of the Republic of Botswana (2004-2008). Also, Professor Sheila Tlou was the former Professor of Nursing at the University of Botswana and Director of the WHO collaborating center for Nursing and Midwifery Development in Primary Health Care for Anglophone Africa. Professor Sheila Tlou has conducted research and taught courses like nursing, pre-medical and social science students on Gender issues relating to HIV/AIDS, Sexual and Reproductive Health and Rights, and Ageing and Older Persons. She has played a key role in the development of national nursing and medical education curricula, working to broaden the scope of Health Sciences education in Botswana. Her work on HIV/AIDS The first case of HIV in Botswana was reported in 1985. As was the case with the pandemic in the early years, the virus spread quickly, and with Botswana’s small population, the implications for social and economic stability were devastating. However, Botswana responded to the pandemic and implemented a number of health care reforms and programs including the PMTCT (Prevention of Mother to Child Transmission) in 1999 and universal access to ARVs (antiretrovirals) to those who were at an advanced stage of the disease. The management of the virus in Botswana is due in large part to the role that Professor Tlou played in those years, and she continues to lend her voice, wisdom, and expertise to the healthcare space worldwide, today. For example, the transmission of HIV from mother to child decreased from about 30 percent in 2003 to about 8 percent in 2008. Maternal mortality due to AIDS also decreased from 34 percent to 9 percent under her leadership. Her work is ‘numbers’ and report-based, however, one cannot forget that the work that Prof. Tlou continues to do has a major impact on the lives of women, and by extension, their families and communities. Professor Tlou worked tirelessly at the intersection of gender and health, to generate research and forge important partnerships between academia, government, and civil society. She advocated for real change at the grassroots level in Botswana. As Minister of Health, she led a forward-thinking and focused HIV care, prevention, treatment, support, and care programme that is used as a model all over the world today; a testament to her knowledge, resolve and leadership. Professor Tlou is aware of the role that young people have to play in continuing the challenge of zero new HIV infections, zero discrimination, and zero AIDS-related deaths – effectively ending the disease by 2030. Her work on gender health Professor Tlou is the United Nations Eminent Person for Women, Girls, and HIV/AIDS in Southern Africa. She is also the International Council of Nurses Goodwill Ambassador for Girl Child Education. In her past assignment as UNAIDS Regional Director, Professor Tlou provided leadership and Political Advocacy for quality sustainable AIDS response in 21 African countries, from Eritrea to South Africa, including the Indian Ocean Islands of Madagascar, Mauritius, Seychelles, and Comoros. She has been instrumental in the formation of advocacy bodies such as The Pan-African Positive Women’s Coalition (PAPWC) and the High-Level Task Force on Women, Girls, Gender Equality and HIV in Africa. Professor Tlou initiated and chaired a High-Level task force on Comprehensive Sexuality Education and Services for Young People in Eastern and Southern Africa. Because of the uniqueness and peculiarity of the cultural context of African societies, HIV/AIDS thrived in a thick cloak of ignorance, denial, and secrecy that Prof. Tlou has recognized as a deterrent to the success of any programs that may be implemented. Again, her sensitivity to the fact that women empowerment is a key issue that lies at the heart of HIV/AIDS prevention means that her work is alive to the issues that are particular to African women. “Gender inequality, gender-based violence, including sexual violence and sexual exploitation, are at the core of young women’s vulnerability and need to be addressed if we are to achieve that SDG of ending AIDS as a public health threat by 2030″. This very goal gives us a platform to deliver services based on rights, inclusiveness, universality and ensuring that no one is left behind. Her Recognitions/Awards Professor Tlou has received many national and international awards. Among them are… “the Botswana Presidential Order of Honor, the Florence Nightingale Award from the International Red Cross Society, the Trailblazer Woman Leading Change Award from the World YWCA, the Leadership in Health award from the Global Business Council (Health)”. She also got “the President award from the US National Academy of Nursing, the President award from the US National League for Nursing, the Princess Srinagarindra award from Thailand, the Christianne Reimann award from the International Council of Nurses, and The Princess Muna Al Hussein award from the American Nurses Credentialing Centre”. “Leaders who are able to communicate the importance of their activism are often able to inspire groups to pull together towards a common goal”. Botswana is one of Africa’s success stories, from one of Africa’s poorest countries to a vibrant, developed, middle-income African state. Sponsored Post.
Bossing through Learning: Joanna Steele
As a boss, learning is your superpower. You don’t know what you don’t know, but there is now a multitude of ways to find out. After completing my Marketing & Spanish degree at London Metropolitan University, I vowed that I was never going to study again. Not because I didn’t enjoy my course or my studying experience – I actually really loved my uni days and not just because of the socializing! However, I was eager to get into the world of work and at the time thought that what I had studied was all I needed to launch and sustain me in my career. However, over time, I have developed a totally different perspective on education and studying and realise that in order to grow it is imperative to continue learning throughout your life. Working in the digital field as I do is exciting. Technological advances and changes in consumer behaviour ensure that it’s an industry that is ever evolving and in order to keep up and remain an authority in my field. Just recently, I completed a Fintech course with Oxford University. I had zero knowledge of financial markets but understood that it’s an area that is being disrupted by technology particularly in Africa. It was important that I improved my knowledge in this area. As a result, I am now part of a group of alumni working on a great project– so two wins – knowledge of a new field and a potential business opportunity! But it’s more than just keeping abreast of your industry, it’s equally important to learn new things in general, and to stay curious. In order to grow and live a fulfilled life, it’s important to expand past your comfort zone, increase your skills and knowledge and deepen your understanding and perceptions around areas that you may not often be exposed to. Haven struggled with weight issues for most of my life, I challenged myself to complete a fitness qualification with YMCA in a bid to better understand health and fitness and to spur on my weight loss. In fact, I am now a fully qualified Group ETM (Exercise to Music) instructor and whilst I don’t teach classes I definitely have a different approach to my health and have incorporated new elements into my daily lifestyle to maintain a certain level of fitness. Encouraging yourself to try new and different experiences, setting yourself challenges, not necessarily knowing how to get there but knowing your why which propels you along your path of achievement. My Top 5 Reasons for continued learning It gives you a sense of accomplishment and pride and helps build self-confidence. Psychologists say that learning makes us happier! It gives you access to new and different opportunities. My network has expanded exponentially – the number of new friends I’ve made and the projects I’ve been able to work on with people I’ve met through learning has been incredible It fuels creativity. You can learn something in a seemingly un-related area which can trigger an idea in another. It fuel change It fuels productivity. Developing a new skill influences the way you do things day to day and can make doing things quicker and easier, saving time, energy and stress. Having lived and worked in the UK my whole life, I have no experience of living in another country let alone starting a business in one. But my aptitude for learning, whether it’s reading, taking courses or training is what’s prepping me on this journey and helped me one step at a time to steadily achieve my dream. I like to believe that learning is our superpower. You don’t know what you don’t know, but there is now a multitude of ways to find out. I reckon it’s definitely time to redefine the phrase CPD from Continued Professional Development to Continue Pushing for your Dreams.
Robinah Nansubuga: My main drive is to always create alternative spaces
The African art scene in Africa is growing, developing and more exciting than ever. With many African artists making a name for themselves – both at home and around the world – how does one get into the art scene when not being an artist yourself? Robinah Nansubuga is an Independent Curator and Set Designer based in Kampala, Uganda. She implements strategies to promote artists and develop the artistic network in East Africa. She has curated and led artistic projects across the continent and the world. Robinah was the artistic director of MTN Nyege Nyege 2018 – a festival organized with grants from the British Council. This Motherland Mogul is also a former committee member for Laba! Street Art Festival, Arterial Network Uganda Chapter, a judge curator at the National Civil Society Fair art Competitions (CSO), co-curator of the Kampala Contemporary Art festival – and much more arts festival across the region. How did you become an independent curator of arts festivals? I have always been a huge fan of festivals they were my get away from everything that one place that I felt included and happened to forget the things happening home and in my life at that time. After having worked for two galleries in Kampala (Afriart and fas fas gallery) I became an independent curator in 2012. I wanted to experience art in a space where audiences and makers get to meet. Therefore I started curating ‘’EKYOTO UGANDA ‘’ during the Bayimba International Arts festival. Ekyoto was a bonfire project that I curated to bring together people through games like ‘’Dulu’’ – which today would come close to being a pool table. Integrating the social aspects with Ugandan traditional ways of entertainment turned out to be a big success. From there, I started to think and focus on how to create arts and cultural events that are inclusive and show a variety of art forms. What skills do non-artists need to make it in the arts sector? Organizational skills! Arts festivals usually do not have big budgets. So being efficient, conscious of costs and committed to timelines are key to make any festival a reality. Also, it’s very important that you are good at collaborating. Festivals are all about collaborations, not only with the other people on the team – but also with the artists and don’t forget the audience. Successful arts festivals can only be realized by listening to all involved because in that way new ideas can develop. I would also suggest that it’s good to develop some creative skills yourself. This will help you understand who you are working with and it will help you develop your own creative vision. And finally, practical skills – from basic electrician know-how to carpentry and designing – will always come in handy during the actual festival. Tell us how you develop your own vision and execute that vision? I am fortunate by now I get invited by festivals to work with them because I have built a name for myself through my vision. Through the exhibitions, I created my main drive is always to create alternative spaces. My vision developed over the years. Whenever I would attend arts of the cultural festival I would look for the things I felt were missing and that would have been of added value to the festival and the audiences. However, when being approached by a festival you usually have to work in teams meaning that the vision is not yours alone. What have been your biggest challenges in the cultural scene? And how did you overcome these challenges? Being a woman who looks really young definitely didn’t help. I really had to push hard to make sure my ideas were not being undermined, but actually listened to. It’s a very male-dominated sector so as a woman you have to bring yourself to think like a man, be able to do all the physical and mental jobs they can do in order to have a smooth working relationship. Another challenge that needs political navigation is that the cultural scene can be very much of a clique scene at times. This can mean that collaborating with on one project, might mean you are not able to be involved in another. That is one of the main reasons why I became an independent curator as I’d like to focus on the work instead of potential conflict of interests. I believe that sooner or later, every challenge can be overcome. You can start by educating yourself, trying to surround yourself with the right people who believe in your goals. And, at times you have to be ready to compromise while staying passionate. plus let your work speak more for you. I am lucky I earned my respect in the industry and for that am still very thankful to many artists and people that still believe and believed I could do more than I was doing. You recently curated the Kigali Photo Fest. How did you decide what to include in the exhibition? Kigali Photo Fest has a vision and mission that really resonated with me. It’s about celebrating Africa’s diversity through photography as a medium of art. The theme of the first edition was ‘In search of relevance – locality and remediation’ – which is about sharing and navigating ideas of identity, memory, experience, intimacy, presence, and connection, in order to co-opt a narrative through a selection of subject matter and presentation. They present a historically, socially significant moment and can frame the conversation around those moments, therefore, it wasn’t so difficult to include. We approached artists with the vision and the theme of the festival and many responded positively. It is a special project that hopes to include many African photographers and teach photography as a medium of art to earn its respect, to start looking for new audiences and to mostly tell stories about other places in Africa that one might not be able to visit but have an idea
WANT TO BE A BETTER MANAGER? KEEP THESE 3 THINGS IN MIND
Being a boss babe leader and managing others is not easy. I remember when I was first starting off as a manager, and I had to make my first hires. I overthought everything. I did not want to hurt anyone’s feelings, but at the same time, I wanted to get the most out of the people I hired. Here are three basic statements I kept in mind when reflecting on my ability to engage and mobilize anyone working with me. They are useful to think about whether you manage one intern or twenty individuals. 1. Understand the goals and aspirations of each member of your team. I used to think that I had to approach each member of my team the same. I would provide them the same information and respond to them in similar ways, expecting the same output from each. It did not get me very far. Each person needs to be treated as an individual. Understanding how each member of your team ticks will help you get the most out of them. If you know how to acknowledge and recognize each member, you will know how best to motivate and communicate with them. With just a bit of work and understanding, you can get a lot more out of a team member, because you will be speaking their language. No two people are motivated the same way, so you cannot always expect the same result from different individuals. If you are an employee… Tell your manager what motivates you. Tell them what you want to get out of your experience working with them and how you prefer to be approached. If you are confused about your role or objectives, ask or show them what you think they should be. They might not always listen, but you can at least demonstrate how self-aware you are. Some managers will appreciate it. Those who don’t probably shouldn’t be managers. 2. Each member of your team knows what you expect, and where they are in terms of performance I was notorious and continued to have issues with communicating what I want from others. Even when we think we have done an excellent job, we usually have not. Making sure each member of your team understands their place (even if it changes monthly) is key to making sure you are getting the most out of them. They should be getting feedback from you regularly, and you should periodically inquire about making sure they are on the right track. If they are not, its either you haven’t done an excellent job being explicit or the role does not suit them. If you are an employee and your company has a formal performance review process, nothing your manager says during the performance review process should come as a surprise. Ask for regular feedback and make sure you get clarity if you are confused. Send your manager an email with what you discussed, even if its feedback, to make sure you both are on the same page. 3. You actively act on advice and feedback on how you come across to your team, and how you can be a more motivating leader No one is perfect but spending a few hours a week on seeking and receiving feedback can make you a more effective leader. You can ask for input in various ways: informally at group meetings or formally through surveys. Take some time to read about different approaches to leadership and reflect on who you admire as a manager. Write down the traits and feedback you want to embody and try them out. Want to check how you are doing? Continue to ask for feedback over time. If you are an employee… Ask your manager if you can give them constructive feedback. Think about what you can learn from your manager and make the best of the situation. If there is something that doesn’t sit well with you, keep it in mind for when you have a chance to manage others. How can you use these statements to make a change or move forward? With each element, try to rate yourself. I would suggest on a scale from 1 to 10. 1 meaning disagree strongly and 10, strongly agree. Ask your teammates for feedback to help you decide where you stand. For the statements you rate less than 5, you might want to spend some time thinking through how to bridge the gap. You can start by asking yourself these questions: Where do you want to be? What is the first thing you can do to make progress in that particular element? That one small step you take can help you get closer to the leader you want to be and get even more out of your team. This month of July, we’re telling stories about boss ladies breaking boundaries, and how you also can hit your #BossLadyGoals. Got a boss lady story to share with us? Click here.
What went down at the #IAMORIGINAL Boss Brunch & Panel – Johannesburg
Curated within the beautiful landscape of Jozi on a peaceful Sunday, She Leads Africa in partnership with The Cut Life and Originals by Africa’s Best held a Boss Brunch and panel with the finest Motherland Mogul influencers of Africa. The location was a hidden oasis of tranquility, The Gabriela’s Tea Room, perfect for some girl chat, champagne was flowing, the crowd was buzzing. What a beautiful Sunday. In the era of feminism and self-love, you do find some false prophets that don’t live up to their campaign inside as loudly as they may be online. What was important about the #IAMORIGINAL panel and brunch was that it focused on the challenges black women struggle through. The theme that stood out from the event was the need for women to back each other up and actually mean it. For the older and younger generation to join minds and create solutions for the Motherland Moguls that follow. The event kicked off with a warm welcome from the bubbly Shanon Stanislaus of Originals by Africa’s Best. She spoke about the benefits of their new Coconut Creme range that has nutrition rich formulas, helping your natural hair with the foundation its needs for hair goals. I tried some of the samples from the gift bag and I am sold on the products, which are available from Clicks nationwide or through The Originals by Africa’s best website. We then proceeded into an hour-long networking bingo session, that had our Influencers and Motherland Moguls buzzing through the room, the energy was so lively- It felt like the best girl chat session I’ve been to in ages. We held bingo cards that had questions such as “Who in the room has three pets, Who is an only child”. These were great ice breakers, especially for an introvert like myself. Back to our tables, we were served incredible dishes by The Gabriela’s Tea Room patrons, everything delicious and mouthwatering. This amazing panel was moderated by Tahira Joy of The Cut Life joined by Shanon Stanislaus (Originals by Africa’s Best), Enhle Mbali (Actress), Azania Mosaka (Broadcaster) and Jamelia Donaldson (Founder of Treasure Tress). They spoke on self-care and beauty, ways to effectively run your business and respect yourself and values in the process. We all got a few tips on how to reach your next Boss level in entrepreneurship through their stories, lessons and best practices. Azania Mosaka dropped so many nuggets that had all the women in agreement throughout. In the entertainment industry women are made to choose to get ahead either giving their bodies or having to dumb down their intellect so at to seem less of a threat to colleagues. As shocking as it may sound, these are challenges most women are still overcoming. A recurring theme throughout the Boss brunch and panel was how women need to remain educated and curious in our endeavors and not forgetting the people we build our dreams with. “If you’re starting your race, be invaluable to your team.” – Shanon Stanislaus.. There’s only so much you can do as an individual, once you realize your expertise is invaluable, the impossible is just as attainable as anything. We truly are better together. On the theme of staying curious in what your interests are, Jamelia Donaldson of Treasure Tress stated… “ You don’t know what you want to do until you’ve tried it all”. This tied in so well with the events hashtag of the day #IAMORIGINAL, when you apply yourself and work on what your secret sauce is, what do you really have to lose ? All in all, this was an event, unlike any other networking event I have been to, which is saying a lot as I have been to a ton of networking sessions and gone home feeling as though I barely received much value from the speakers. It could be just how intimate the brunch was or the fact that everyone left their egos at the door and simply wanted to celebrate each other. I have nothing but praise for what these women aimed to share through the event and I believe that we can all learn from them. As Motherland Moguls we are constantly inspiring those around us, we may not realize it a lot of the times, the best thing we can do is live an intention-driven life in our goals, decisions, and actions. Work within the passion and not ego, power or status. I’m definitely looking forward to more events from these powerhouses. Sponsored Post.
YALI taught me not to limit myself: Sthabile
Sithabile seeks to impact her community by fulfilling her dreams and goals. She has managed to do so by establishing several projects such as..Langa – for rabbit and chicken rearing, Buffy Bakery – for commercial baking and currently working on an initiative called “Women in Wildlife Conservation”. Her main interest in impacting communities is through mentoring youths and helping them in achieving personal goals for their lives and their contribution to social development. In this article, Sthabile highlights how she’s developed herself personally and professionally, through leadership programs. As an entrepreneur, what key strategies do you think are vital to running a sustainable business? I founded ‘Langa Farm Produce’ after more than a month of always running to the banks looking for a start-up loan to start raising rabbits and free-range chickens. The terms and conditions for that time to get the loan were unfavorable. I remember some words from one wise lady who said: “You need to start small and build from there, and have a small project on the side as well that will enable you to get a $1 a day to inject into the bigger project”. This is how I started baking commercially (start of Buffy Bakery) and with the profits made, Langa was started with just 3 rabbits and 20 free-range chickens. To-date we have managed to supply city butcheries and Langa has become self-sustainable. The initial bigger project was Langa because the aim was to go international with the rabbit products. But Buffy Bakery got bigger as well through an increased clientele and high demands hence the need to also start mentoring and training young ladies and interested personnel. It was through these projects that I realized that there is no such thing called a ‘small project’ but it’s up to you to view it as small or big. To remain competitive in whatever industry they decide to venture in, be creative and innovative in your work. Don’t just do it for money. What made you apply for the YALI leadership program? I knew YALI to be a professional platform where individuals are able to mature, develop and acquire skills that will benefit them in skilfully contributing towards the development of their communities, nations, and Africa as a whole. By continuously following their programs on social media, I was keen to be part of their program and learn more about how best I can impact my community and network. So I applied for the Cohort 17 program under Civic Leadership track. What skills did you learn there and how will they help you? I was under the Civic Leadership track – a program on how to impact our communities by being the change we want to see. It focuses on improving the quality of life in our communities by identifying gaps and problems already there and using skill, knowledge, and values in tackling them and making a difference. I obtained vast knowledge on the establishment of civil society organizations; proposal writing for projects and grant funding obtaining. Two major things I learned were: 1. How to run a business YALI taught me the power of networking and partnerships. In all that you do; you need people to work with; you can never work alone. A business is not for me nor my family but my community. For me to be successful in whatever business I want to venture or I am in; the first question I should ask myself is how best will my community; a nation and Africa as a whole benefit from it and does it address the gaps that already exist in my community. And to change our communities we need to share our skills and knowledge; build partnerships and network. The depth of the knowledge I gained will allow me to achieve one of my goals I have had establishing a wildlife program mainly focused on resuscitation of idle parks and involving women in wildlife conservation. As one of my previous challenges was obtaining funding for these projects; through YALI. I also learned the proper way of writing Grant/Fund request proposal. 2. Personal development YALI taught me not to limit myself. To think of what happens when the vision and the goals are fulfilled; to ask myself “so do I just stop there because it has been fulfilled?” I used to think maybe I am just doing a lot of projects at the same time and there is no way I will be able to tackle them all. But through YALI I learned the power of building a team that shares the same vision with you; that will enable you to build the foundation and the groundwork that is needed and move on to the next thing that needs to be done. I learned to be confident not only in myself but my work as well so as to be able to present and articulate it well to interested groups. My advice to other aspiring game changers… Decide to start and stand with your decision because the environment will never be conducive for you to do so. Put your all into it; it doesn’t matter how many times you fall; rise up, dust yourself, learn from your mistakes and move forward. Build before you can start putting profits in your own pocket but above all; give back to your community. What challenges have you faced and how have you tackled them? But we didn’t let that be a hindrance in achieving our goal. For these two projects, we had to start with what was in our pockets and a few resources. Every profit we made was put towards building these projects and seeing them come to life. Right now Buffy boasts of having a vast number of equipment attained through profits, and some of its profits were put toward Langa till it became self-sustainable. For Langa, our greatest challenge was a continuous price hike of feed for both chickens and rabbits. With the realization that the expenses were now
8 Essential Skills Every Business Owner Needs to Learn
As an entrepreneur, I make sure to educate other ladypreneurs about the importance of investing in themselves. While investing in yourself and business might cost you a lot of money, it gives you long-term benefits such as the advantage of building valuable skills that would benefit your business and improving your strengths over time. Let’s face the truth- the business world has changed from the way it was operated 20 years ago. Running a business on just sheer instinct isn’t enough anymore. You have to stay on top of growing trends if you want your business to survive and succeed. And that’s why I have put together this list of business skills and resources that every business owner needs to boost their business. 1. Relationship Building Building great relationships especially with customers/clients is one of the ways to differentiate your business from competitors. As a business owner, your relationships will take various forms, as you’ll meet different people; and need to wear different hats to maintain a good relationship. I’d advise that the major categories of relationships you need to build are with: Customers/Clients; Business connections/ fellow entrepreneurs who can grow and support your business; and Mentors 2. Storytelling Let’s face it! Everyone loves stories, no matter the age or economic status. Incorporating storytelling into your business infuses a human touch customers can’t resist. It helps customers establish a human connection with your business. Some of the advantages of using storytelling for your business include: It captivates your customers; It makes your business relatable and approachable; and It makes your business credible and trust-worthy. 3. Content Creation Content is king! Yes, that might sound cliché, but it’s true. Please note that content doesn’t have to be restricted to words alone. It could come in other forms such as videos, infographics, pictures, podcasts, whitepapers, case studies, etc. Don’t just display the products or services you’re offering. Go a step ahead by also offering value to your customers. For example, do you sell fashion items? Spice up your brand by posting style inspirations, care of the items you sell, how to rock that item for different occasions, etc. By providing good content, you not only let your customers know that you have their best interests at heart but also assert that buying from your business is the best decision they could ever make. 4. Customer Service How many of you never returned to buy from a brand just because of poor customer experience? Lots of you, right? The same principle applies to your customers too. As business owners, you have to realize that your customers are king, and so, must be treated like royalty. Providing excellent customer experience is one of the easiest ways to make your business stand out from other businesses. It’s also one of the easiest ways to retain customers and get referrals. Therefore, ensure you develop your customer skills and treat your customers with respect. 5. Financial Literacy/Management This means having an understanding of how much you can spend and how you should spend it. Every cent you spend and generate must be accounted for. If you don’t know how to calculate your expenditure and revenue, it’s definitely time to become financially literate. 6. Management When your business begins to grow, it will require expansion. And expansion translates to hiring more people to support you. Once you do this, you need to ensure that the people on your team are doing what they are supposed to do and that they’re are doing it efficiently. Therefore, don’t be just a business owner. 7. Leadership A good business owner needs to have good leadership skills to run a team of other people. When you are a good leader, it becomes easy to motivate and inspire greatness in your employees. With proper leadership, employees, contractors, and even customers will respect you. Please note that to be a leader isn’t to be bossy to inspire fear. Rather, a good leader brings the best out of people, listens to other people, shows them respect and showing them that you’re capable of leading them to achieve victory. 8. Hiring I see a lot of business owners make the mistake of hiring the first person that shows an interest in working with/for them or has the qualifications they are looking for. Unfortunately, that isn’t enough. While hiring a person with an exemplary portfolio and good work history is good, you have to consider other variables such as their personality, beliefs and whether they are a perfect fit for your business’ culture. Running a business is very demanding. Identify your weaknesses and invest in skills that that will provide your business with solid foundations.
To succeed in business, you need Self-Awareness, Client Awareness & Market Awareness – Nnanke Essien
Nnanke Essien is a HR professional and a business consultant. Her experience in business began when she was 14 years and helping her mom with her crayfish business. Since then she has been a business partner to many business owners leveraging on her experience in providing strategy and human resource solutions for diverse industries including manufacturing, oil, and gas, consulting, communications, retail, energy, education, etc. Her core is transformation, (people, process and culture integration) and her superpower is helping businesses with interventions for value-based/profitable visibility, resonance, growth, and sustainability. In this interview, Nnanke Essien talks about her introduction to business consultancy and her just-concluded event for fashion entrepreneurs. You recently organized an event for fashion entrepreneurs. What triggered it? The dream began for me in December 2017, when I began to observe the behavior of attendees at a goal setting hangout. It was fascinating watching folks create their vision board by tearing pictures from magazines and posting them on cardboards. My analytic head kept wondering if this was just a fun activity or it made sense to them. I knew something had to prepare them for this experience to be worthwhile and useful and that thing was beyond the five-hour business lecture they had just received. Fast forward to March 2018, one of the participants at the event sent me a lengthy message beginning with “coach how can I be visible? I have tried everything and nothing seems to work”. I immediately put on my business growth doctor hat and began to teach. I spoke to her about the psychology of her business, her products, her promise, the right platforms for her, promotion style etc Alas! her reaction simply showed that what I was saying didn’t sound like the solution she wanted, she just wanted a quick solution to help her be visible. How can fashion business owners optimize their businesses? While growing up, my church used to be in a location where spare part dealers were dominant. I used to marvel at the apprenticeship structure, a young boy will learn and aspire to be like or even greater than his master. Likewise, new fashion designers should take time to learn under someone they aspire to be like not for three months but for an extended period, where they can gain mastery. There are a lot of advantages to this model. They gain undisputed mastery and get leverage riding on the positioning of that person they learned from. The market also trusts them faster and they have a reference point and a benchmark for success. They exhibit great business success skills because of their learning process. You are guaranteed to get results. Don’t be in a hurry to get on the gram and then begin to run helter-skelter with the excuse that the fashion industry is over saturated Know what you want to be visible for, find out what the leaders in your space have done to get to their positions, mirror them especially those that align with your values, get results and remain on top. The biggest question for me was “how can we be a part of the solution?” So in 2019, we began planning in earnest, The business leaders breakfast meeting, a platform where we bring the best minds (leaders) in business to share insights and experiences as well as to equip business owners with knowledge that will prepare them for the massive opportunities in these industries. The mandate for us was simply to create a market space that encourages inclusive growth especially in a challenging operating environment like Nigeria. We positioned our platform as a catalyst (incubator) to help entrepreneurs have access to market, access to untapped opportunities, access to financial services, to even just dream big, know that their dreams are possible and position their brands for global leverage. For us, It is our utmost desire to see SME’s go from struggling businesses to growing businesses, from no systems to systems of optimal productivity, from business underdogs to business leaders, from zero productivity to optimal productivity and finally, businesses that contribute strongly to the local and national economy. We wanted to bridge the huge divide between business leaders and business freshers. To build an ecosystem of support, collaborations, and access to opportunities within and outside Africa. We had Mai Atafo, Valentine Ozigbo, Joycee Awosika and Adaora Mbelu headlining our first event What key lessons do you wish more fashion business owners knew based on what was learned at the event? Tie your fashion business to a bigger vision Be an endless learner Seek continuous improvement Focus on excellence and excellent service delivery Understanding your business model and reviewing it consistently is key..I can’t even stress this enough Stay on top of industry changes, be aware of global trends that impacts your business locally and adapt accordingly Network more Don’t be afraid to express your creativity because you assume the market won’t respond Don’t be afraid of collaboration and scale Keep your promise to your tribe, never compromise The value pyramid is divided into three: the bottom 30% (no go area) the middle 70% (the average, normal space where most people play) and the top 10% (where the leaders play). What’s your advice to a struggling fashion business You don’t need more visibility or brand awareness storms (with loud music and an open truck) to build a profitable and sustainable business, what you need is people who can’t stop raving about what you do… I call it “raveonance” rave+resonance. You can’t achieve this without self-awareness (understanding why), client awareness (understanding the who) and market awareness (understanding the what and how). The best place to start is to understand whom you do what you do best for, why you do it, know yourself and these people like the back of your palm and —then start creating something those people love.