If you want to achieve your goals, stop focusing on them
A lot of us have set out the goals that we want to achieve in 2018. Whether it’s business, family life, financial, career or social goals we have set them out and we expect to achieve them by 31st December 2018. How successful have you been in the past? Personally, at the end of the year, I find I have achieved 50% or less of what I set for myself to achieve. So what am I doing wrong?. I stumble across an interesting TED talk by Reggie Rivers, his first bold statement was that “IF YOU WANT TO ACHIEVE GOALS STOP FOCUSING ON THEM!” This caught my interest as it goes against what I had learned so far, I listened to the entire presentation. [bctt tweet=”Break your goals into tasks that’ll bring you closer to the goal.” username=”SheLeadsAfrica”] Reggie broke down that focusing on the goal makes you unable to use your energy on actually achieving the Goal. Moreover, more often than not you are not in control of the outcome and are only in control of your behavior and reactions. We all want to make money in our business by the end of the year, but you can’t force customers to buy from you, you can make the product as good as possible, yes, but you really can’t guarantee the outcome i.e. profits. For instance, if you want to lose weight you end up weighing yourself every week. Of course, those who struggle with weight like I, realize that this does not lead anywhere fast. In fact, you end up frustrated and abandon the whole weight loss journey. You are focusing on the outcome. He suggests that you should focus on WHAT IS IN YOUR CONTROL, your behavior. Hmm… what does this mean? He says that you should focus on your behavior, which you are in control of, to achieve your goal. [bctt tweet=”Focus on what’s in your control – your behaviour” username=”SheLeadsAfrica”] Assume you are able to achieve the goal and perform the tasks to achieve it. In the weight loss scenario, you should focus on what you are eating, how much you exercise and what you drink. We need to break the goal into smaller tasks that we can perform easily and fast while working towards the main huge ambitious goal. Reggie suggests that you should have tasks that you can perform TODAY, TOMORROW and THIS WEEK. I like the idea that you break up your big goal into smaller manageable bits. What does this achieve? You remain motivated as you achieve something every day and week. Every small step moves you closer to the big goal. You can dream big and break the large goal into smaller action points and you end up achieving an ambitious goal. This works even when you need to save or invest. This I can testify to. You keep on revising your plan every so often and thereby are able to make necessary changes to move you closer to the goal. This is particularly helpful in business so that where you can change a strategy that does not work before you lose too much money. It helps you be disciplined on simple tasks and eventually bigger ones. This is a way to get rid of bad habits like procrastinating. If you are accountable on a daily and weekly basis you notice your weakness and work on it more often to improve yourself. It actually keeps you on track as you end up spending the necessary time, without getting distracted, to achieve your eventual goal. Normally when a task is huge we are quick to allow ourselves to be distracted away from it. In conclusion, I think this is a great concept to adopt in business and generally in life, deal with what you are in control of. Forget what is not in your control because you can’t change it anyway. Got an article you’d like to share with us? Share your story with us here.
Adedolapo Osuntuyi: I have had moments when I felt like giving up but tenacity gave me the strength to move forward
Adedolapo Osuntuyi is the founder and president of Dolly Children Foundation, a non-governmental organization focused on improving the plight of indigent children in Nigeria through Education; emphasis on quality education for all. She is a fellow of the Young African Leaders Initiative (YALI), West Africa Regional Centre, a US Government Initiative. The desire to start a foundation like this came in secondary school after reading her classmate’s story featured in a newspaper; during the anniversary of the NGO that took care of her from childhood. This story, as well as other close experiences, motivated Adedolapo to start Dolly Children Foundation (DCF) on April 13, 2006, during her undergraduate years at the University. Adedolapo graduated from the prestigious University of Central Lancashire, Preston UK, with a masters degree in Child Health & Social Care. She obtained an Africa – America Institute Scholarship to study Social Sector Management Course at the Enterprise Development Centre, Pan – Atlantic University. She has gained experience in child protection, early childhood and community development programs and over 5000 children in 22 communities have benefitted through various interventions of the organization. Tell us about Dolly Children Foundation Dolly Children Foundation (DCF) is an organization with the mission of improving the plight of indigent children in Nigeria through Education. Our main interventions are targeted towards eliminating child illiteracy in rural communities, reducing child labor, and abuse as well as absenteeism in public primary schools. We do this by providing a conducive environment for learning, empowering educators, empowering less privileged children. What has been achieved so far? The foundation has reached out to over 6000 children through the following interventions: Reading Clubs Our weekly reading club meetings which hold in the public primary schools and the communities we serve. Children are encouraged to read at least a book per term. Also, they are expected to learn new words, act drama, compose and develop their own thoughts from every book read. The reading materials and educational activities carried out in the clubs are initiatives that inspire excellence, leadership and increase their literacy abilities. This initiative has resulted in a marked improvement in the interest of children towards reading and has improved their ability to express themselves. Sponsorship Programmes The Sponsor A Child program has assisted children whose parents lack the financial backbone to support their schooling. I must say here that most of the children we sponsor have either lost a parent or both or are caregivers to their parents. Before our intervention, these children were unable to access desired and quality education which hindered their learning processes. Over the past year, DCF has provided sponsorship inform of educational aid and welfare to these children. Back To School Initiative Basic educational tools, school uniforms, shoes, bags etc have been provided to children with financial needs by the Foundation. The initiative has also helped in bringing out – of – school children back to school by covering tuition fees, and needs. This has helped to motivate over 5000 children to go back to school, as well as boost their confidence, and participation in school activities. Training and Workshops for Public Primary School Teachers In the past year, over 70 teachers and still counting have been trained in DCF workshops. Workshops and training sessions are organized for teachers to bring them up to date on 21st-century teaching methods. These workshops have focused on topics like Numeracy made easy, 21st-century teaching methods, phonics, understanding your learner, managing diversity in your classroom e.t.c After School And Summer School Tutoring Programmes Our extra tutoring programmes which are available after school and during the summer break is targeted to help children from low – income backgrounds that are lagging behind academically. Our motive behind these interventions is to engage the children in academic exercises that would effectively improve their academic performance, reduce child labor, and child abuse. Child laborers, street children, and dropouts have especially benefitted from this program since inception. School Building Projects School rebuilding is a project we took on from 2015 where we refurbish public primary schools with dilapidated structures. We move into these outdated facilities to upgrade and equip them with the necessary educational materials and infrastructures. Thus far, a block of four classes, a staff office, library, and store have been built from scratch. The project estimates to provide a healthy learning environment for over 1000 children by the end of 2018. The bottom line here is that no child should be left behind. Our approach to these interventions is a holistic one whereby children lagging behind in school would catch in our reading clubs, if they are not catching up in the reading clubs, they would catch up in our after-school and summer programs, if they still need support, they would get it through our back to school initiatives. What do you enjoy the most about running the foundation? I enjoy seeing smiles on the faces of children who never thought their dreams of being supported through school would be a reality. These are one of the cores that motivate me to do more. What relationships/partnerships have been instrumental in growing the foundation and what other partnerships do you hope to develop for more impact? Relationships with friends, mentors, colleagues, and acquaintances have helped the foundation in growing thus far. This has also linked the foundation with interesting and wonderful partnerships. I will always be grateful for platforms such as Enterprise Development Center (of the Pan – Atlantic University), Young African Leaders Initiative (YALI) RLC West Africa for every value-added knowledge gained so far. I aim to explore new funding, training and partnership opportunities in the social space that would enable the foundation to produce more impacting success stories. Connecting with other NGOs through mentorship is something that is dear to my heart. What challenges do you face running the foundation? A major challenge I face in running the foundation is the belief system of some community members. You can imagine how tasking it can
Budding entrepreneur: Here’s why you need a Lawyer in Your Corner
Naivety and misplaced trust have seen many individuals lose money and opportunities they have worked for in business. Doing business with a friend can contribute to its success as there are cohesion and team spirit at work. However, delve into a little research and you will realize that many have also been swindled by friends they considered family. When setting up a business especially a partnership it’s good to get your agreement in writing and sign contracts. This will draw boundaries on which the business will operate. [bctt tweet=”A Lawyer brings perspective to your business.” username=”SheLeadsAfrica”] Most millennials excited by the start of something new forget that there are legal obligations that their businesses should meet. This is why it’s paramount to involve a lawyer from the onset of your business. A Lawyer brings perspective to your business. Instead of seeing the business as a friends venture or a short-term money-making investment. Lawyers see the bigger picture and plan for circumstances that we may not foresee as we are busy trying to build the business. Change is inevitable, mindsets change and people who were previously on the same page about the direction a business should take begin to disagree. This situation is dangerous as it can lead to the death of the business or the destruction of a brand if no prior steps had been taken to advise on what should be done in such a situation. That’s why it’s important to involve a lawyer early on at the start of the business albeit the extra cost the lawyer will add to your young business. In the long-term, you will realize this is cheaper as opposed to calling on a lawyer only when things go wrong and you are in court. [bctt tweet=”A lawyer will go out of their way to ensure your company’s intellectual property is protected” username=”SheLeadsAfrica”] Our current world is such that you can do everything by yourself online including registering a company in a span of one to three days. You can draw contracts to use in your business transactions using templates provided online. Such liberties are great but they should not delude us into thinking that lawyers are not key to our businesses success. A lawyer will go out of their way to ensure your company’s intellectual property is protected. In a business partnership between friends, they will bring the law on board to ensure no one is cunning enough to overwork the other and still expect to reap from the others hard work. Here are some reasons why motherland moguls should enlist the knowledge of lawyers in their businesses. A lawyer is your voice of reason. Most businesses sprout from our passions. This means we may not be very objective while making some decisions. We are tempted to use trust as a currency while dealing with our customers or partners just to get the business on its feet. This means we may end up with bankrupting the business due to bad debts. Lawyers come in handy as they assert themselves and insist on contracts with suppliers and customers. This saves motherland moguls from cons as there will be no loopholes to be exploited in the business. Lawyers offer security and protection A lawyer’s roles are to pre-empt situations and ensure we are not victims of unscrupulous people who we are doing business with. In situations where certain circumstances cannot be avoided, they ensure the law is on our side. Many times we are ignorant of what is required of us by law and lawyers protect us from our own ignorance. Lawyers have connections and a clientele base like you The right lawyer will hold your hand and help you know the ins and outs of the business niche you have chosen to explore. They have other clients like you and so they have been on the journey you are just beginning. Lawyers will offer insights that may prove very useful in the long run to a start-up. In addition to offering legal services, they can be a marketing tool for your business as they speak of your business to potential clients. Got an article you’d like to share with us? Share your story with us here.
Natasha Wagiet: Positively impacting her community the pro bono way
pro bono (def) Free legal services that are offered to people who do not have the financial means to afford legal representation. In South Africa, all attorneys are legally required to provide a certain number of hours of pro bono services each year in order to remain in practice. Natasha Wagiet brings an immediate sense of calm to a room, her warmth of character is infectious and you can’t help but feel comfortable in her presence. She currently works as the Pro Bono Coordinator at the Mitchells Plain Office (in Cape Town) for ENSafrica, Africa’s largest law firm. Natasha’s family background ensured she would have a passion for education, given her parents being the first in their respective families to obtain tertiary qualifications and further obtaining postgraduate qualifications. Natasha completed her Bachelor of Laws at the University of Cape Town followed by a Masters of Law at the University of the Western Cape majoring in corporate law. Her next educational pursuit is her Doctorate, with a possible focus on the role of the corporate sector and pro bono in facilitating access to justice. There is no “typical day” at the pro bono office for Natasha and that is what she loves about it. Some of what she attends to involves consulting with clients, both walk-in and those with appointments. The pro bono office also presents sessions as part of their enterprise development and legal education. Natasha also assists and reviews corporate social investment proposals as well as mentors students to prepare for moots. [bctt tweet=”Find a mentor, preferably more than one, and learn as much as you can from them.” username=”SheLeadsAfrica”] Natasha is proudest of the simple feats that the pro bono office manages to achieve on a daily basis – assisting an 88-year-old woman to sign her will, helping her take ownership of her property and empowering her wishes through her will, going after an ex-husband who has been avoiding maintenance payments and managing to garnishee his wages to ensure the ex-wife receives the maintenance payment she is legally entitled to. It is these “bread and butter” issues, what affects the daily lives of people that Natasha and the pro bono office manage to touch on and positively impact through their hard work. It is about using the law to empower communities, such as Mitchells Plain, that have so often been underserviced or felt as if the law was beyond their reach. A further initiative to be celebrated is the Gogo Project, which Natasha spearheaded, whereby employees of ENSafrica were given the opportunity to donate blankets for the elderly in Mitchells Plain. Instead of doing a handover of just the blankets, Natasha organized for a lunch that was catered for by a business from Mitchells Plain, further enforcing her support for community upliftment. The elderly were provided with a buffet lunch as well as a talk about dignity before they were handed the sponsored blankets. One can imagine that working in this sector can be emotionally strenuous but Natasha has found key ways in which to equip herself to address this. She lives 30 kilometers from the pro bono office and uses this driving time to mentally prepare for the day on the way to work as well as to destress and process the day on her drive home. Natasha also finds it important to truly focus and be present wherever you are – when spending time with family and friend, enjoy doing that and be there. It is also important to find other hobbies/ activities that fulfill you. For Natasha, that is being created through makeup (she recently completed a course on it). I asked Natasha to describe herself in terms of a make-up item; she decided on deep gold eyeshadow because it is both bold and warm. [bctt tweet=”Surround yourself with people who ground and challenge you, who can be real with you.” username=”SheLeadsAfrica”] Natasha’s advice to aspiring women who would want to work in a similar role is simple – find a mentor, preferably more than one, and learn as much as you can from them. She further advocates job shadowing and volunteering to make sure that working in this sector really is for you. Natasha believes that this is definitely a “calling and not a job” and as such you must be sure that your passion is in the right place. Natasha knows she is working in the right place for her because she is inspired by “the ordinary men and women who sacrifice in order to provide a better life for their children. I see them and am in awe of them every single day”. Know of anyone impacting your community? Share their story with us here.
4 easy steps to maintaining a positive attitude in the workplace
Emotional intelligence just like any skill can be learned and mastered. Negative attitudes, just like talent only develops when it is in use. Ever heard the saying “practice makes perfect”? That goes without saying when it comes to maintaining a positive attitude in the workplace. You worked endlessly on a project with your supervisor and the only feedback you receive from the same supervisor during the review was that “you should have put in more effort”. Finding yourself in those shoes and sometimes losing it, feels like a right response at that moment. The last thing you need in your career path is to be associated with the “baby” who is not ready to climb a corporate ladder. The following guidelines will assist you to slay it like a pro when you are tempted to lose it. 1. Acknowledge to address The only good thing about the loss of emotional control is the fact that, it does not go unnoticed firstly by you. Secondly and negatively by everyone around you and once expressed cannot be taken back. The worse thing you can do is ignore it, just like a balloon being inflated it grows bigger and bigger until it explodes. Although study associate women having hippocampus and a deeper limbic system bigger than men, which allows them to express emotions in detail than men. That being said, when it happens do not beat yourself about it just acknowledge it. In this predicament something wonderful is that “women might be better prepared to physically react to negative stimuli than males” says Milnik. That makes women better managers. 2. Excuse yourself Walking away from the situation does not make one a coward, although society had taught us the opposite. Furthermore, postponing dealing with something does not mean avoiding it. When the edge to say or act according to the way you are actually feeling kicks in. It is best to draw away from the situation strategically by suggesting a way out. That can be achieved by saying “how about we consider this aspect at a certain time? 3. Reaction time Often the saying “I can’t deal with this right now” is associated with being rude but it is a technique used to buy time. Time is one of the most important factors and everyone needs it to maintain a positive attitude. In order to effectively analyze all options and come up with an appropriate conclusion. Reacting at the very same moment might cause you to respond without considering all the facts. 4. Manage “It is much more preferred to work with an unqualified person with a positive attitude rather than a qualified individual who lacks it, “says one manager. The are various ways which can be used to manage it which have been proven to work. Different techniques work for different people, you just need to find the one that works for you and your circumstance. Amongst the many techniques available such as counting, breathing and walking. Listening attentively to distinguish all sound and their connection without any thought is my personal favorite. Got an article you’d like to share with us? Share your story with us here.
5 Work-Life Balance Tips For New Entrepreneurs
You know that popular quote that says that the first year of business for any entrepreneur particularly a solopreneur is usually the hardest? Well, nothing can be further from the truth. What they also didn’t tell you is that in that first year, in order to get things rolling, you might lose yourself to your business. This also includes but is not limited to your family, friends, network and social life. Depending on your perspective, this might seem like an investment in the long run. After all, the first five years are the most pivotal point of any business. After that, it’s supposed to get easier. But does that mean you have to wait until your business has fully taken off to get your life and have a semblance of work-life balance?I think not. Here are five simple work-life balance tips that I have found works for new entrepreneurs. Separate your business from your personal life. This might seem like a walk in the park but believe me, it is easier said than done. In a bid to be always available, accessible and offer excellent customer service, the thin line between your business and your personal life might be blurred. So, it is key to separate them. This can be as simple as getting a different phone/WhatsApp number for your business. This way, you’re not tempted to respond to messages that are not urgent outside work hours. Determine your work hours. As much we live on the internet, it can be tough for internet-enabled businesses to switch off for the day but it’s important for work-life balance. Entrepreneurs are known to work around the clock but by determining your work hours you are giving your business structure and leaving out time for yourself and your life. Make plans ahead It’s one thing for you as an entrepreneur to not have a social life, it’s another thing entirely to not make plans outside your business. The great thing about making plans ahead and following through with your family and friends is that you’re completely distracted and not tempted to work. No matter how little it might seem initially, it means that out of your super busy schedule, you are making time for your loved ones and that is one of the keys to a balanced life. So, draw up a special calendar and slot in some dates and fun activities for the next three months. This gives your friends enough time ahead to prevent a clash of schedules. (SLA TIP: Google Calendar is your plug) Observe public holidays As an entrepreneur, it’s so easy to become a workaholic. But as much as strong work ethics are admirable, it’s important to know when to take a break to re-energize and avoid burning out. One of the most simple ways you can achieve this especially when you don’t have the luxury of taking vacations yet is by observing public holidays. Turn off your work phone and emails. If possible, stay off social media and cultivate a habit of resting. Learn how to rest Everyone has their definition of rest but one thing is certain, it does not involve work. One of the key things I learned over the Christmas holidays is the ability to sit down and do absolutely nothing. As difficult as it was initially particularly for someone that has worked all year, by the time I got into the state of inactivity and idleness, it was refreshing to truly rest. Try it and see! As a compliment, you can also find passive non-work related activities (such as listening to audiobooks) to pass the time. Got some advice for new business owners and entrepreneurs? Share your advice with us here.
Vaida Odongo: You can start a business anytime with the right mindset
Contrary to what many people and businesses might think, investing in your brand online is not just about spending money on the brand. Instead, it’s about building an entity that will resonate with your customers and keep them coming back again and again—even when there’s no deal or promotion to entice them. Who is Vaida? Vaida Odongo is a young woman living in Nairobi who’s passionate about empowering women and leveraging on technology for sustainable development. She studied Gender and development studies while in university but came to love marketing after a short stint working as a trainer in the Google Digify Bytes Program that was being implemented by Livity Africa, a youth-focused nonprofit based in Johannesburg, South Africa. Vaida loves seeing businesses grow and coming up with strategies to solve various business challenges. “You might be having a challenge with selling a product online, what I do is that I sit down and look at all the possible solutions that might help solve the problem then we choose one that works. I love the adrenaline rush that comes with brainstorming”. “I have always been interested in empowering women. When I was younger, my dream was to work in an NGO that would enable me directly work with women. I hadn’t figured out yet what exactly I wanted to do when I actually landed the job, but I knew things would become clearer with time. [bctt tweet=”When you empower a woman, you empower the society – @vaida_odongo” username=”SheLeadsAfrica”] Fast forward almost ten years later, I have found myself working with women though not in an NGO. I now help women brand and market their products and services online. I am very passionate about helping women grow and sustain their businesses because I believe that when you empower a woman, you empower the society.” Why Digital Marketing? “The world is increasingly going digital. With more than half the population using online platforms such as social media, companies are now forced to look at how they can leverage these platforms. The social space is set to grow and there’s a need for training so that the teams which are set on marketing online have the capacity to do so”. What does your work involve? My work involves training women-led business and enterprises on branding online. This means creating a brand story that their online audience will be attracted to. I have been working on this for the last two years and I’m loving it every day. My pieces of training are conducted over a one to two-day period and tailor-made to fit a customer’s needs. [bctt tweet=” I love the adrenaline rush that comes with brainstorming – @vaida_odongo” username=”SheLeadsAfrica”] Whether you are in beauty, fashion, construction or advocacy, I have the right curriculum to help you amplify your online voice. I also help companies come up with strategies that will help amplify their voices online. I also offer mentorship sessions to my clients. Maybe along the road the strategy we picked might not work, I’ll come in again and we’ll come up with another one. I also offer refresher training to me customers for free. My aim is getting their businesses to grow so we do whatever it takes to make sure this happens. To empower more businesses to grow, I also offer pro bono services to customers who are just venturing into business and need some advice. I do this because at the beginning some people just need to know different ways they can market their products and services. When building your online brand, you need to: Make sure you understand your audience, their needs, and why they interact with you. Create an online persona that is fun and captivating at the same time. Be consistent. Make sure you post when you are supposed to. Take time to appreciate your customers e.g. through give away. Remember to have fun. Captivating your audience is trial and error. Have fun while at it. How do you manage your business? Being your own boss is a challenge because most of the time, you never know when to stop and take a break. I have learned to schedule myself so that I have enough time to catch my breath and relax. Also, I enjoy reading and watching animated movies and cartoons. I also love cooking and discovering how I can use different spices and herbs from all over the world in my food. What is your advice for young women who are looking to venture into Digital Marketing? My advice to young women out there is that you can start a business anytime and with the right mindset, you can take it to the next. Becoming a digital marketing expert requires you to do a lot of research to know what’s happening in the online space. Remember that deciding to be your own boss doesn’t mean lots of free time on your hands. You have to be willing work overtime because most of the time you will have to do everything on your own without a cheering squad. If you’d like to share a story with us at She Leads Africa, share your story us here.
Your very first steps to becoming a CEO
Life doesn’t get better by chance but by change! We all know the job business goals aren’t the easiest feat to accomplish. We may feel as though we are simply just pawns in an older generation’s game of chess, but what we must learn is that it is truly about how you play the game. Being able to control your own fate will ultimately lead you to what you want. Here are some things to realize and ways that you can market yourself to others. [bctt tweet=” Enough Excuses. Build your Image. Life is a business and you are your own CEO!” username=”SheLeadsAfrica”] Be your own brand Be unique, create an image that identifies you and differentiates you from others. Over time, this image becomes associated with a level of credibility, quality, and satisfaction. Know how to sell the best version of yourself and position your image that will be favorable to all. Know yourself. Get feedback from others and learn as much as you can about how you come across. Then you can accurately target how you appear in a crowd and what you need to work. Stand Out From The Crowd Our differences are what make us unique. How we discipline our self is very important, and those who understand and practice the art of discipline can channel impulses into something of substance. Embrace Knowledge. A wise man once said knowledge is power, more powerful than physical strength There is no end to knowledge. There is no limit to what a person can learn. Even big problems can be solved if we have the knowledge of solving it. By knowledge, it opens us up to possibilities and you will learn to realize that those possibilities that once seemed so far away are actually attainable and endless. Be confident. Believe in yourself it boost, only when you believe it you can do it, When you truly believe you can create what you envision, when you’re not afraid of the obstacles, that confidence will automatically make you stand out from the rest.Love yourself. It has nothing to do with ego, but a confidence within you that elevates your relationships with everything else. You’ll stand out by being modest but happy with who you are. Try not to Fake it till you make it Never disconnect with who you truly are. It is easy to do things when you are your true self. Most people know when someone is being fake, even from a first impression. It’s almost like speaking to a person and even though they’re wide-eyed and smiley, you know they’re not listening to one damn thing you say or care about what you have to offer and instead are only thinking about their own personal benefits. Love yourself. It has nothing to do with ego, but a confidence within you that elevates your relationships with everything else. You’ll stand out by being modest but happy with who you are. Cultivate emotional intelligence. A lot of smart people don’t know how to manage their emotions or relate well to others. Emotional intelligence attracts people who are looking to connect with someone who has their act together and who’s competent and capable.to work toward a deep understanding and hear what’s being said beyond the words. You will stand out in any situation if you become a person who listens from the heart. Take A Chance Often, we know what it is we want to do, but we still don’t do it. Why? We are innately risk averse and afraid of putting our vulnerability on the line. Risk-taking is the ultimate way that marketer achieves success. Products go through a life cycle and that first innovation stage is important and involves risk-taking. Be prepared. When an opportunity turns up, the person who is ready and able to be part whatever needs to happen will always stand out. Got a story or an article to share with us? Share your story with us here.
How to build a Strong Foundation for your Business
You have made up your mind that your business is kicking off or you have been in business but you know there are a few things you need to put in place so your business can be well positioned for success now and in the long term. Here are a few tips on how you can build that foundation that will produce the desired result of a flourishing business enterprise. INVEST IN YOUR PERSONAL DEVELOPMENT AND GET MORE EDUCATION Your business is an extension of you, how far you go, and how well you do is dependent on what you’ve got inside of you. To be successful, you have to constantly commit to more learning in your area of business and in your own education. You must know that there is no end to learning and knowledge or you might wake up one day and find out that the rest of the world has left you behind. To compete effectively in the world of business, you have to keep tab with ongoing developments and strategies in the marketplace and anyone who doesn’t have the knack for learning will be unable to succeed or stand out. KNOW WHEN YOU NEED TO HIRE EXPERTS At first, when you start out, you might need to do everything by yourself. From setting up shop to marketing, keeping the books, taking inventory, hiring staff etc. But as the business begins to grow do not be tempted not to hire the experts that will make the whole process more effective thus enabling the business to succeed even more. TREAT YOUR EMPLOYEES WITH RESPECT TO REDUCE HIGH TURNOVER OF STAFF Small businesses always have a high turnover of staff because employees never enter into the company with long-term career goals in mind partly due to the fact that the remuneration might just be something to get by, or their employers just uses them to get the job done without factoring into the whole process their needs and long-term goals. Some employers even overwork their employees and sometimes do not pay them for months! If this describes how your business operates, there is every likelihood that your business will not run effectively and will not thrive in the long run because you will continually lose the best hands. ALWAYS SEPARATE PERSONAL FUNDS FROM BUSINESS FUNDS A healthy separation of personal funds from business funds will indicate that you run your business in a professional manner and thus translate into the credibility of your business in the eyes of your customers. In addition, if it becomes necessary for you to obtain a loan from the bank, it will be easy for you to succeed with separated accounts than when they are mixed up. HAVE A GOOD CREDIT POLICY It is very important that you set your credit policy upfront before selling to a buyer who wants credit. Many businesses sell on credit to generate more sales and to have more customers but there are associated risks. If for any reason the buyer is unable to pay you, you stand to lose both your capital and profit. In the case where most of your customers are credit buyers, how will you be able to restock when customers with cash are at your doorstep? So be wise by setting up a good credit policy. NETWORK Relationships are key to any human endeavor. Your business will not run in a vacuum, you need people to make it a success. Thus it makes reasonable sense for you to initiate, build, and keep relationships with people who will enable you and your business succeed. Got a business advice for us? Share your advice with us here.
The four biggest life and business lessons I learned in 2017
A new year gives us an opportunity to reflect on the past and take note of our learning points. As I carried out my reflections, here are the four most important life and business lessons I noted down: 1. Whatever you need to do, especially with regards to your life goal and purpose – START NOW. I realized that there will never be a perfect time to get things done, and as they say ‘time waits for no one’. See how fast 2017 ran, I still vividly remember how I shouted ‘happy new year’ in church on the 1st of January 2017. I learned that you don’t have to wait for everything to be ready or for you to have it all figured out before taking your step (this doesn’t take away the place of proper planning though). In 2017, I started an organization called Clever generation. I have always been passionate about wealth creation, SMEs, and the empowerment of young people but I didn’t think that the time was right for me to start up something because of the high pressured nature of my current job. So I told myself that I will start up the organization once I get a less demanding job. My spirit was not going to have any of my excuses and didn’t give me peace until I started the organization in August. As at now, the organization provides educative and engaging content via its social media accounts. We currently have an estimate of about 3,000 followers on all our social media accounts (this was achieved in just 4 months). So despite the demands of my job, I have been able to make out time to manage the organization. [bctt tweet=”When you start, things will start to fall into place” username=”SheLeadsAfrica”] 2. The human capacity is limitless. One of the best lessons I learned in 2017 is that you can exert yourself to do what you have to do regardless of how you feel. My classic example: It’s past close of business, my boss just finished reviewing a document, and says to me ‘we need to get this to the client first thing tomorrow morning’. Leaving me with no choice but to update the document with his review notes overnight. Well, I worked till 2.30 a.m. the next day, and still had to resume at work at 8.00 a.m. Then I thought to myself – why do we make these sacrifices for our bosses and employers, and not do same for ourselves?. I have tons of articles written in my head that I haven’t been able to write them down because I keep telling myself that I don’t have the time. [bctt tweet=”Never forget, no one deserves your best other than yourself” username=”SheLeadsAfrica”] 3. Mindset! Mindset!! Mindset!!! Life is a game of the mind, only the mentally, psychologically, and spiritually prepared wins. Your world is a reflection of what is on the inside; its garbage in – garbage out. Whatever you accept, believe, and tell yourself is what life produces for you. So if your mindset is one of the most important determinants of your success, it means that you need to invest in educating and training your mind. 4. Idea generation and idea execution require a different set of skills. The fact that a person can generate a brilliant idea doesn’t mean s/he can execute it. Learn to identify the skill set of your team members, and align their roles to their skill set as close as possible. Don’t be quick to assign tasks to people because of what they say or based on your perception of them. Some years back, I met someone who had a business proposition and was looking for a business partner who will invest financially in the business. I thought the business was good and agreed to become his partner. For more than 2 years, I was investing financially but the business never made significant progress. He kept emphasizing the capital-intensive nature of the business. So I got someone to invest in the business with the promise that we will pay back the capital and a percentage interest after a set period of time. I wasn’t very involved in the management of the business because of the demanding nature of my job, I relied on his report. When it was time to pay back our investor, the capital wasn’t available, let alone the interest. He told me that it was because our customers were not paying on time. I knew there was a problem when he couldn’t tell exactly how much the business was expecting from the customers owing. I got angry and insisted he produced a record of the revenue, expenses, and profit for the period. That’s when I realized how disorganized my business partner was, he had no management skill and just spent the money as the demand arose. He had to borrow some of the money that was used in paying back our investor as I refused to support financially. That’s when it dawned on me that my business partner is a visionary but not a business manager. I either had to manage the business myself or we hire a business manager. Also, I learned that it is not enough to have a good business idea, you also need to ensure that your team has the required skill set to execute the idea. [bctt tweet=”‘Genius is 1% inspiration and 99% perspiration.’ – Thomas Edison” username=”SheLeadsAfrica”] Got any life or business lessons to share with us? Share your experience with us here.