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She Leads Africa

4 reasons you should be proud of what you do

I have had some weird conversations and some downright crazy ones but the ones that strike me the most are business conversations. Be it my business or other’s. I have heard people say, “They are selling a packaged lie”, about an amazing idea. I just  smile and concur but deep inside I just say to myself, “You can’t fool me”  The drive behind that talk is usually just pure surprise that you managed to pull that one off. Now here are some reasons you shouldn’t let haters or literally anyone talk smack about your gig and why you should be damn proud of what you do. 1. It is YOUR idea. Whether it’s an original idea or a modification of an already existing one. It is YOUR idea. You probably sat down for hours or days building on that initial eureka or tinkering out a solution to a problem. This is your brainchild! I have had sleepless nights restructuring an idea and I spend days, zoning out, calculating, researching, trying to find the problem to which I have the solution. Motherland Moguls with start up businesses know this phase. It’s the Eureka phase. Even when you drew the idea from something already existing; you spent so much time turning it this way and that way, doubting the whole thing, coming back to it and doing it all over again. Frankly even before you invest a dime into it, you have invested your brain power. That costs a lot. This alone is more than enough reason for you to take a step back and appreciate what you have built with your hands and your mind. 2. So they call it packaging… Honey, so you know it’s called BRANDING! When people accuse you of overpricing your goods or ‘feeling’ yourself just smile and say; “This is a brand and we are unlimited”… Or say something polite but true. Every business man or woman knows that what sells is your packaging. So if competitors   criticise your packaging, don’t worry. As long as your customers love it, you are on the right track. Don’t be afraid to do things your way.  Your product/service just has to be worth it and your brand has to be attractive. Let your packaging sell something awesome that people will fall in love with . 3. You took the step Give yourself a pat on the back love. A lot of people would have been successful today if they weren’t too scared to take the first step. You did. That fear of potential losses, bad reaction from target market, lack of support or funds or whatever issues you had, you still took the risk and you conquered. That alone is good enough reason for you to be proud of yourself. Ain’t nobody gonna tell you otherwise. And when you look back (hopefully, your business is doing good. Amen), you will probably laugh at all the hysterical and hilarious moves you pulled at the beginning! You did good. 4. You are still there And not going anywhere. Yea? So what we broke even this month or didn’t even get to? We are going forward. Take a huge gulp of coffee and pedal on. Honey you are already on the bike, a lot of people haven’t even climbed on and some have stepped off. Yet you are there, pedalling, eating up miles and going forward. Each day brings a new challenge and for the record you’re not just surviving. No ways, girl you are thriving! Going strong. Look up at your name in gold letters. Be proud of you. 5. Attitude? What is that? I only speak BOSSlese (the Boss Lady Language). I laugh when people want to smear strong, hard working Motherland Moguls out there by saying they have “attitude”. Frankly,  they are scared you are getting too big, and they  can’t get to the level you are going to. they want you earth bound like them so they throw shade! Let it go baby! Dust it off. Check yourself, then go on. Your slayage watt should pop every time you check it. A lot of people will try to put you down when they see you climbing up, doing things and breaking grounds. Turn that shade to BOSSlese, why? Because you are the boss and nothing is changing that! This is my go to mindset. I am proud of what I do. I have my hands in so many pies. I strive each day to get my brand right. So even when it is not going as planned, hold your head up, be proud of what you have achieved so far. Bask in the euphoria of your success. “I am a Motherland Mogul , and I am damn proud”.

Sonia Mugabo: Emerging markets, like Rwanda, are centers of innovation

[bctt tweet=”@soniamugabo is setting the standard for Rwandan fashion in global and local markets” username=”SheLeadsAfrica”] Sonia Mugabo is the founder of Sonia Mugabo (“SM”), a Rwandan-based fashion brand offering an eclectic mix of African trends and contemporary style. SM offers both bespoke as well as ready to wear designs. A pioneer of Rwanda’s fashion industry, Sonia is setting the standard for Rwandan fashion in global and local markets. Since its start three years ago, SM has cultivated a loyal following of customers who value the brand’s innovative and high-quality designs. Rwanda’s fashion industry is nascent. What impact has that had on Sonia Mugabo and other fashion businesses in Rwanda? Most people in Rwanda wear second-hand clothes imported from Western countries, which basically means Rwanda’s local talent is largely ignored. Luckily, with the aim to encourage consumption of local products, the Rwandan government is putting a stop to the importation of second clothes. As such, local designers are seizing the opportunity to build brands with a strong Rwandan heritage as well as creating jobs and inspiring young talent to pursue fashion careers. I believe emerging markets, like Rwanda, are centres of innovation since they’re compelled to innovate to solve unique challenges. You interned at Teen Vogue in New York. What are some of the things you learned there that helped you navigate the Rwandan fashion scene and those you’ve had to discard? Teen Vogue New York was a fast moving and fashionable environment. The behind-the-scenes of the fashion world intrigued me. I learned about clothing brands while observing talented fashion editors define the next season’s trends. I got a sense of how the business of fashion functions and the hard work involved to remain at the top in a highly competitive industry. In Rwanda, I’ve had to follow my gut, work hard and just do everything possible to make my brand stand out. Also, since we’re in an age where we can market freely on social media, I’ve leveraged that platform to create brand awareness and reach a diverse audience. You said your best work is created in New York, a city that’s been branded a fashion haven by fashion aficionados. Why did you choose to move to Rwanda to open Sonia Mugabo? When I realized I wanted to pursue a fashion designer career, I discovered starting in New York was almost impossible without having gone to fashion school. However, in Rwanda, there’s a lot of incentives by the Rwanda Business Development (RDB) for companies and individuals wishing to do business in the country. That encouraged me to return home after I graduated college to launch my brand, Sonia Mugabo. What’s your advice to women considering a career in fashion but can’t access a fashion magazine internship or fashion school? I’d say educate yourself as much as possible about the industry. Research how your favourite brands became fashion powerhouses. Most importantly, if you want to start your own brand know that there is a whole other aspect of just making beautiful clothes. There’s the business side of fashion, so make sure you understand the 5 Ps of marketing [product, price, place, people and promotion]. Another key to note is, though the fashion industry might appear glamorous from the outside, a lot of work takes place behind the scenes. It isn’t an overnight success story so don’t expect to bear fruits right away. Sometimes, you even have to plant fresh seeds. Lastly, I’d say set up a 5 to 10 year plan for yourself, set milestones and try to achieve them one step at a time. If there was something you could change about the Rwandan fashion industry, what would it be? I would encourage people to support local businesses as much as they support foreign ones. I’d change the mindset that “Made in Rwanda” is of lower quality than something sold in Nordstorm. Support your own. [bctt tweet=”Opportunities in Rwanda encouraged Sonia Mugabo to return home and launch her brand @soniamugabo” username=”SheLeadsAfrica”] What’s next for Sonia Mugabo the brand and the person? We’re excited about launching our second store at Kigali Marriott in Kigali, which will carry our up-scale collection inspired by timeless fashion. We plan to continue creating strong fashion pieces that celebrate and capture the essence of global trends with an edge that is purely African, and will be distributing SM products around Africa, North America and Europe through e-commerce, retail stores, stockists and stores across major fashion cities in 2017. We also hope to present seasonal collections in New York, London, Paris and Milan fashion weeks. Personally, since I’m self-taught, I would like to take fashion courses to enhance my craftsmanship. I’m excited about the future. If you’d like to share your story with She Leads Africa, let us know more about you and your story here. 

How Joselyn Dumas inspires you to achieve your career goals

Joselyn Dumas

[bctt tweet=”@Joselyn_Dumas inspires herself and people like me every day. Be like Joselyn!” username=”SheLeadsAfrica”] When I was tasked to write an article on how Joselyn Dumas inspires us to achieve our career goals, I was stumped. Simply because of all the Ghanaian celebrities (most of whose lives I do not give much thought to or follow on a regular basis, for that matter), Joselyn Dumas was part of my B-listed celebrities. Honestly. But research and knowledge always changes perspective and perception, and after reading and reading all the savoury and unsavoury articles alike, I am delighted to announce that if you were like me, you can be a changed girl now. Unlike what others may think, Joselyn Dumas can actually inspire you to achieve it all. Here is how: 1. Guts She had the guts to quit her job as a paralegal in London to pursue her dream of being a TV personality in Ghana. So how do you contextualize this? It’s simple. Are you stuck in that dead end job, unhappy with your life and atrophied dreams? Leave and don’t look back…with caution please. Follow your passion. Go to your Ghana to be what you want to be. Be like Joselyn Dumas. 2. Body positivity As a woman, Joselyn is endowed —she is all sorts of curvy and beautiful. Unfortunately, some people in the public refuse to stop staring at those hips and start focusing on what she does instead. She has been at the centre of media attention because men won’t stop gawking and ladies will not stop hating because their men are gawking! In spite of this, Joselyn keeps a calm, unruffled demeanour and unashamedly wears clothes that flatters her —not caring what anyone thinks. So for you reader, wear what you want to and do not be ashamed of that body. On a deeper level, this goes to say that you should be true to yourself. It is the first wise step which when taken, will resonate positively in your career goals. [bctt tweet=”Leave and don’t look back…with caution please. Follow your passion. ” username=”SheLeadsAfrica”] 3. Wellness Although the cynical Ghanaian public have accused Joselyn of passing off a gastric by-pass as a weight loss plan to justify her figure today, I choose to remain oblivious and believing. Of course, Joselyn knew then that the Ghanaian public can be unforgiving when it comes to overweight TV personalities, so she made the move to join the Weight Watchers’ Club. She had a career goal in mind, and made physical preparations to be suitable for that role. You also have that career goal in mind? Are you reading, learning or losing weight to make the move easier? Consider doing what it takes to get where you want to be. [bctt tweet=”There is a place for a social work. Not every day, yourself. Sometimes, others.” username=”SheLeadsAfrica”] 4. Giving back Being a believer in social action, Joselyn volunteered alongside Lucy Quist, MD of Airtel Ghana to participate in a STEM (Science, Technology, Engineering and Mathematics) initiative. Aside that, she has the Joselyn Canfor-Dumas Foundation which focuses on social issues such as providing for children, widows etc. What should this mean to you? It simply means that there is a place for a social work. Not every day, yourself. Sometimes, others. “A noble leader answers not to the trumpet calls of self-promotion, but to the hushed whispers of necessity.” ―Mollie Marti 4. Sharing your passion Forget that Joselyn is brand ambassador of Range Rover Evoque and Jobberman Ghana. Forget that she was the host of “The One Show”. What does Joselyn have to call her own? There is a crop of entrepreneurs sweeping across the African continent and Joselyn is one of them. She is following her passion to make sure those who share in it also have jobs to do. Joselyn is the founder of Virgo Sun Production Company Limited. What about you? Will you feed the entrepreneur in you? Will you allow others to share in your passion? [bctt tweet=”Are you acting professionally in any role you are playing like @Joselyn_Dumas?” username=”SheLeadsAfrica”] 5. Perfecting your profession Finally, you remember the movies “Perfect Picture” or better still, how about “Love or Something Like That”? You don’t? That’s fine. But you cannot tell me that you do not remember the sensational “Adams Apple” which featured Joselyn as leading cast member, Jennifer Adams. Due to this and other appearances, Joselyn has been branded as part of the professional actresses who are glamorous and best dressed. I did not make this up. Nkonkonsa.com did. So my question is this: Are you acting professionally in any role you are playing? Are you executing that role to perfection? I wish I had a slick conclusion. But this cuts it for me- Above lies the story of Joselyn Dumas. She inspires herself and people like me every day. Be like Joselyn. She can inspire you too!

Michelle Orlendo: Helping women appreciate African-textured hair with the Nywele Chronicles

michelle orlendo

[bctt tweet=”There is no harm in trying. Do not be afraid of failure, keep trying – Michelle Orlendo” username=”SheLeadsAfrica”] Natural hair, especially 4c textured hair, styled in a simple yet luxuriant look has been frowned upon by many. We often hear people classifying it as an unkempt and unruly look. However, Michelle Orlendo, is changing that perception daily one head at a time. Michelle is seeing to it that as many women in Kenya transition and embrace the beautiful and natural look as possible. Tired of chemically and heat treating her hair, which had lost volume, and inspired by the fact that African women were rocking their natural hair and slaying, the 23-year-old Michelle woman embarked on a journey of being a naturalista. The big chop Michelle Orlendo went for the big chop in July 2015, to the chagrin of many. She had shoulder-length, flowing heat-treated hair, an ideal look for many. As she began her journey slightly over a year ago (on 25th November, 2015), Michelle vowed to involve other women. She especially targeted young girls who would aspire to go natural but lacked the motivation and/or guidance. The journey ahead was full of trials, criticism, moments of almost giving up and a lot of doubts. However, it began with the opening of a Facebook page dubbed “Nywele Chronicles”, (Nywele is hair in Swahili). Michelle invited her friends to like the page initially. Only a few liked it, but the fan base gradually picked up through her consistency in giving what the audience wants. The Nywele effect A few months after her big chop, Michelle’s hair grew tremendously and ladies started asking questions. Michelle describes her hair as a reflection of her soul, and her hair was glossy and really kinky —in every sense of African amazing kinky. Questions came pouring in, people wanted to know what Michelle applies, how she styles it and protective styles they could use. With every question came the realisation that she could start a blog. Michelle thought to move away from only posting pictures on her social media platforms, but also write reviews of the products she used and how she styled her hair. From it’s inception, Nywele Chronicles gained a huge amount of followers who genuinely wanted a smooth transition from chemically treated hair to natural hair. Michelle became a hair consultant of some sort. Ladies would approach her to feel her hair and request her to cater to theirs the same way. Her glorious mane turned heads in school, Moi University, as people started calling her by her page’s name, Nywele Chronicles. “It has not been an easy journey to keep my focus on updating my social media pages, getting the time to do tutorials amongst other things.” Michelle says. “I’d have given up were it not for my passion and the strong support system I have.” This is how Michelle Orlendo persevered through the challenges to get to the one year mark. Aiming to encourage women to love their natural hair Michelle hopes to have her own products that cater to African-textured hair in the market, in a span of less than 5 years. With a salon to her name and a degree in Trichology —a branch of dermatology that deals with the scientific study of the health of hair and scalp— a consultancy will come in handy. With her experience, Michelle always looks at people’s hair and analyses it even before touching. She can easily tell hair that lacks moisture, too much heat treatment and malnourished hair. [bctt tweet=”Michelle Orlendo stays motivated by the fact that Nywele Chronicles will soon be a business” username=”SheLeadsAfrica”] Now in her final year studying Actuarial Science, Michelle Orlendo stays motivated by the fact that she will soon be turning Nywele Chronicles into a business. Aiming to encourage women to love their natural hair is her tag line. This is being actualised as Michelle is helping transitioning women to wear their natural look, and feel glamorous while at it, through Nywele Chronicles. She further adds that the initiative has really helped build her confidence and esteem. Going natural has made Michelle appreciate herself holistically and opened a new window through which she views herself. To everyone that wants to venture in the formally perceived ‘not-so ideal’ courses and activities Michelle Orlendo says; “If you feel like the timing is right to do anything that you want to do, go ahead and do it. Forget what people will say and do it. There is no harm in trying. Do not be afraid of failure, keep trying.” Want to see women you know featured on SLA? Tell us what amazing things women are doing in your communities here.

6 revolutionary resolutions from 2016 that’ll have 2017 smiling at you

[bctt tweet=”We know resolutions may be tired and old-fashioned but stick with us here” username=”SheLeadsAfrica”] So maybe 2016 didn’t turn out to be the year you have been waiting and hoping for. However, I’m sure a lot of us will agree that it feels good to still be standing. Especially after all the shots 2016 gave us. I know resolutions may be tired and old-fashioned. Nobody really does them any more and most of those who still do, hardly ever stick to them. Whatever your view, we can all agree that if properly followed through, they can make a positive change. As a child, I thought resolutions were only concerned with changing bad habits. With time, I began learning that changing the way you think can very well be a resolution. Just because you pen them down at the beginning of a certain year doesn’t mean you haven’t been doing it. It serves as a reminder for you to keep on doing the damn thing! [bctt tweet=”Resolutions serve as a reminder for you to keep on doing the damn thing” username=”SheLeadsAfrica”] Most of us would say we went through the most last year, and we probably have (I know I have!) I also found, however, that I learnt more about myself than I ever did before, and those very lessons are the resolutions I’d like me and you to carry into 2017. 1. Yes, I can and I will! Just a few months ago, a 7-year old princess published her very first book, need I say more? Never stop reaching, Mamelodi Sundowns reached for the stars and caught one! 2. I will show up and stand up where I can The girls at Pretoria Girls’ High showed up together and stood up for their right to wear their crowns freely. The women who remembered Khwezi and the thousands of fed-up girls who spoke up and stood against rape culture across tertiary campuses knew they had to show up and stand up. The hundreds of women and men that run pad, clothing and food drives continue to tirelessly show up for society where no system does. And, it’s not even about that alone. It’s you refusing to be quiet about topics society won’t touch and linking people who need help with those who can assist. It’s you following your dream and teaching the sisters back in the hood how they can make it too. Sometimes, it’s really just the retweet, share, compliment and advice that matters most. We need to remember that sometimes, however unfortunately, the people that need help won’t ask for it because of what they’ve been through before. So this coming year, show up for those with no hope, it might change their lives. [bctt tweet=”The trick is to keep learning, no matter who bad things may seem, you learn!” username=”SheLeadsAfrica”] 3. I will choose love You must have seen this one on Instagram pics and Twitter throughout 2016 but I promise you it’s worth it. The best kind of love is self-love, the rest of it will translate outward to others. I know women who battle to find this love after bad relationships and maybe self-disappointment. It breaks my heart knowing I can’t love them where they need to love themselves, the best I can do is tell them they are worth it and hope they believe me. Every day of 2017, love yourself. That worth you seek in others can only be found in yourself, everyone else can only appreciate it. 4. Some people know better than you, learn from them Being a ‘new’ entrepreneur myself, I found that there are lessons I can only learn from people who have walked this journey before. I started following and reading about this special group of people and without even asking any questions, their stories taught me a lot of what I know about entrepreneurship today. MotherlandMogul Tip: While you ask for help, pointers or advice, don’t forget that no one can walk this journey for you, no one at all. You must be prepared to put in the work and research. 5. 2017 isn’t my year either Yes, 2017 isn’t your year either, but when last was any year for you anyway? We will still lose loved ones and great figures in society, fail, get hurt, worry, fight and cry in 2017. But just like in 2016, there will be jokes and stories that we think will never get old. We will achieve things we didn’t think we could, we will still regret watching ‘one more episode’. Twitter still won’t rest, there will still be too much sauce, we will discover a meme almost as great as baby Jake. She Leads Africa will continue to make us great (yay!) and you will smile again. So yes, 2017 isn’t your year, you and your choices are. If you plan on losing, make sure you learn, otherwise, win with positivity and inner peace. [bctt tweet=”2017 isn’t your year either, but when last was any year for you?” username=”SheLeadsAfrica”] 6. I will celebrate myself and others Absolutely, clap for yourself and all the black girls breaking ground around you! There is nothing quite like seeing girls celebrate other girls and themselves —treating the next woman like the queen they are themselves. Sometime in December last year, the hashtag #TheGirlsAreAlright was trending and in all honesty, this one is right up there as one of my absolute favourites. The reason for the trend was a thread that was tweeted by a queen herself, @SilindileM_, celebrating beautiful, no problem African queens! So for 2017, learn to clap when a fellow queen makes it, even if it is before you. You will be where you want to be someday, and until then, celebrate yourself for the small progress you make each and every day. Look yourself in the mirror and tell yourself YOU ARE ALRIGHT because you are a queen! Above all, teach the young princesses to do it too, tell them

Lebogang Chaka: I’m where I am today because I’m not afraid to dream

lebogang chaka

[bctt tweet=”Lebogang Chaka lives and breathes the values of being an African and is leaving a brilliant legacy” username=”SheLeadsAfrica”] Lebogang Chaka considers herself a multi-potentialite. She is a dreamer, a speaker and MC who has committed to travelling the world talking on pertinent African issues related to the continent. A firm believer in the notion that Africans need to tell their own stories, Lebogang believes that she was born to use her “voice” through her work and talks to become a “guardian” of the African continent. She is the founder of a consulting firm that offers management consulting services such as transformation, change management, organisational design, outsourcing and restructuring programmes including facilitation and coaching services. Lebogang Chaka has experience working with top-tier consulting firms such as Deloitte, KPMG and Accenture, with international experience in Dubai. She also currently serves as the Chairperson of the Thabo Mbeki African Leadership Institute Alumni Forum as well as the advisory board for Africa Future Dialogue. Still, Lebogang is a small town girl from Mafikeng with a love for her continent and dreams of being Dr Chaka. Take us through your day I like to start off the day with a gym session to prepare me for the day and all that it comes with. Given all my passion and commitments, my days vary. I am a management consultant by trade, which sees me sitting in board rooms with C-Suite executives or leaders in the public sector. As a consultant, I understand the problems of an organisation and provide practical solutions to their various problems. My demands as a Phd student require that I come home, switch off and give my studies my full attention. My various volunteer activities —which includes sitting on boards, require me to review concept documents, set up meetings and respond to proposals. As a speaker and coach, I ensure that I prepare for my sessions with my various commitments. What I love about my day is that it is seldom the same. Time management is key and learning how to say ‘no’ has been my greatest lesson to make it through the day. And yes, I manage to cook and spend time with my loved one. I love a home cooked meal. One needs to protect their core, some things cannot be compromised. I love being present at home and not let all my passions be a source of guilt. How do you push through your worst times? After burning out after 3 years in management consulting and nearly passing away, I took sabbatical for a month. During that time, I met people from different walks of life. This was my greatest low and afterwards, I learnt the art of taking care of myself physically by exercising and maintaining a healthy lifestyle. I was incomplete without my spirituality, I reconnected with God’s word and I now I draw strength from feeding my soul with the word of God. Through my worst times, I remind myself of how I overcame all the doctors had said. I remind myself of how far God has brought me. I push because I know that the light at the end of the tunnel is worth the wait, because I know that my success will inspire others. My doctoral studies have been the most challenging studies I have had to date but I stay grounded in the word. I maintain a healthy lifestyle to ensure the stress that comes with the studies is minimised to ensure that I can live a live that is filled with joy. [bctt tweet=”Lebogang Chaka learnt the art of taking care of herself after a burn out and nearly passing away” username=”SheLeadsAfrica”] What keeps you awake at night? The renewal of our continent. We cannot be the “dark continent”, I need to play my part. I constantly ask myself; What more can I do to ensure that I can build a continent that my children will be proud of? What are your success habits? The one thing that I admire about myself is my ability to dream like a child and to not have boundaries. My dreams are always larger than life, my dreams usually scare me but I always boldly talk about them. I got to where I am today because I am not afraid to dream and I am not afraid to work hard for my dreams. Above all, God’s grace is forever with me. I also believe that a life well lived is a life that does not mirror the vision of others but rather is based on one’s own journey. My measure of success is how well I have lived my life according to what I believe I am called to do. This is as opposed to what society believes I should do. Lastly, I was raised by parents who had an incredible vision for us as their children; to be more and to serve others. What is your meaning of greatness? Do you believe you have at some point achieved greatness? Greatness to me means being the best version of you. It means being able to achieve peace about what you were called to be, understanding your purpose. After experiencing a corporate burnout, I reflected on my life and realized that I had given all my talents to the corporate world. At that very point, I began to search for my purpose. Today, it is very clear how I can use my talents to serve and make a difference in the lives of many. My career as a speaker is birthed from me understanding my calling. Can you tell us about a time when you almost gave up, how you felt about that, and what you did instead of giving up?’ This year with my PhD studies at the beginning of the year, I was struggling with my studies. I have never struggled with any of my previous studies as such, this was indeed a humbling experience. There was a time in class in February

Senanu Arkutu: I decided to follow a passion that I hadn’t realised was a skill

[bctt tweet=”Senanu Arkutu: The high quality is here in Africa but you have to do quality control ” username=”SheLeadsAfrica”] Senanu Arkutu is the founder and CEO of DAAR Living, an interior styling firm that is diversely African, layered and interwoven, antique and contemporary, with European and Arab influences. While pursuing a career in Reproductive Health and International Development, she realised she had a flair for interior design after decorating her own home. Spurred by the compliments she received, she gave up her day job and opened DAAR Living in 2013. Senanu is also the set designer for the hit series, An African City. Her flagship store opened November 19, 2016 in East Legon, Accra, Ghana. How does one switch from a career in international development to interior design, and what transferable skills have helped you in your new calling? Hahaha! It was time for a change after a 12-year career —that I loved, by the way. I decided to follow a passion that I had not realised was also a skill until I designed and decorated my own house, and the warm compliments started coming. Transferable skills from a career in sexual health and family planning, I find new ones every day! But the most important one to date is listening to client’s concerns and finding an appropriate solution that is sensitive to their specific needs and feelings. Conducting consultations helps. You’re Ghanaian but grew up in Southern and West Africa, which obviously have influenced DAAR Living. Where else do you draw inspiration from for your décors? …And East Africa where my personal style probably leans towards. I draw inspiration from my mum, my clients, other designers, art and culture, trends, life. What have been your highest and lowest points since starting DAAR Living three years ago? The highest and lowest points all come together in establishing our first store. I hired an established design and construction company to carry out the design changes I wanted done to the retail space. This was a team that the landlord was comfortable with as they had done some work for another retail space in the same building, which I had seen. The experience was a disaster. They were rude. Communication, follow-up and quality control were terrible and on top of that, a four-week job took them four months to complete! My rent money just went to waste (Accra landlords insist on two years rent upfront whether you are a start-up or not). The highest point was the night I laid out and merchandised my store for the first time and went outside to see what it looked like from the shop window —I had a moment! With a physical space all done up as I wanted it, and DAAR Living signboard up in lights, it suddenly seemed like DAAR Living finally actually existed. [bctt tweet=”Senanu Arkutu’s highest point was the night she laid out her store for the first time ” username=”SheLeadsAfrica”] In an interview, you voiced your desire to see African arts and crafts showcased in other ways besides a market setting or market style setting. Would you mind elaborating? I would love to see more of quality African art and crafts being showcased in all their glory in a contemporary retail, gallery-like space, and not always in a busy market where it is not easy to see the skill and beauty of the piece. You do not see this often in Ghana or the rest of the continent, except in South Africa and, now, of course, Alara in Lagos. The new DAAR Living store aims to be the contemporary retail space showcasing African functional art and craft in Accra. We want to be front and centre in this emerging story. [bctt tweet=”Senanu Arkutu: I’d love to see more quality African art & crafts in a contemporary space” username=”SheLeadsAfrica”] You’re the principle set designer for the hit African series, An African City. How did you get the deal for the show and end up collaborating with Christie Brown, who designed some of the beautiful clothes on the show? Nicole (creator of An African City) and I are good friends. We believe in each other’s work and see the value and strength in collaborating. I offered my house for use in season 1, and by Season 2 the AAC team had realised the added value of set design and how it plays a large part in story-telling. DAAR Living was better established by then, but there was no budget allowance for set design, so Nicole turned to me and Nana Spio-Garbrah of Blueprint Africa (Assistant set design). Of course, we were glad to help Nicole, and there was also the added potential exposure An African City could give. As for collaborating with Christie, when I began DAAR Living I wanted to launch a brand and begin building it and its community immediately. I knew that the products and services on offer may change slightly, several times, but the concept was clear and would remain the same. As a client and lover of Christie Brown, I could not get out of my head how pieces of mine reminded me of outfits of Aisha’s (founder of Christie Brown). So I called her with an idea for an exhibition that brought interiors and fashion together to launch my brand and she loved it! She encouraged me, offered her then new flagship store for the launch, and the rest is history. How does DAAR Living ensure on-time delivery and high quality across all its offerings, especially since décor and furniture pieces are sourced from across Africa? Good question. The high quality is here in Africa but like everywhere else you have to do due quality control. This is my job and it takes a lot of back and forth but we get there. For on-time delivery, firstly, I do not offer items for sale that are not already ‘on the shelf’ —online or in the physical store. Secondly, if a client is making a bespoke order and I think

Ugochi Obidiegwu: The Safety Chic

Ugochi Obidiegwu

[bctt tweet=”I started reading about safety and I loved what I was discovering – Ugochi Obidiegwu” username=”SheLeadsAfrica”] It’s time for you to meet one of the people that make the SLA website run smoothly. We’re talking about our contributor family who SLAY with their writing. Ugochi Obidiegwu has a somewhat unusual passion; safety. She’s written articles on the importance of health and safety in start-ups, and has shared a bit on her experience with YALI.   The main reason Ugochi does safety is simple; she does not want people to keep getting ill, injured, die or lose property due of their source of livelihood. This is the main reason Ugochi shows people how to be safer in everyday personal and business life. Get ready to be inspired by the Safety Chic! From the articles you’ve written for SLA, you’re clearly interested in safety. Where did this interest come about? I worked in a Nigerian airline as a cabin crew staff. One day in 2013, my boss informed me that I was now a safety officer. In addition to my original responsibilities, I was to work with another colleague to bring safety information and solutions to the Cabin Services Unit. My colleague and I decided we would launch monthly safety forums to share knowledge on safety issues affecting crew members, on and off the job. As someone, who believes in doing whatever I do very well, I started reading about it and I loved what I was discovering. But of course for you to be termed a competent person, you need sufficient knowledge, ability, training and experience. I embarked on certifications and volunteer work during my leave and off days on my bill. It wasn’t easy to give up vacation and other stuff but it was a necessary sacrifice. In the course of doing all these, I observed that it was mainly businesses in aviation, construction and oil and gas industries that took safety systems seriously. I decided to start a health and safety business that would provide tailored and affordable safety solutions for businesses, especially SMEs. A lot of SMEs I got in touch with thought accidents were beyond their purview. Therefore, I started a system of reorientation because I believed that gradually with more information, a safety consciousness would be awakened. I started writing on safety issues in a simpler format that the everyday person could relate to on my blog and later on SLA. At some point, my mentor Steve Harris suggested I make videos as not everyone might want to read. So, the idea of #60SecondsWithTheSafetyChic on Instagram and The Safety Chic came alive. #60SecondsWithTheSafetyChic is a weekly 60seconds or less video where content of blog articles is summarised. This way, my audience can have access to safety tips on the go. I have found that our generation, and people generally, are quite interested in an awesome quality of life, so anything that makes them able to live better is welcome. Do you ever see Nigerians taking safety seriously? Well, if you check, you’d find that the majority of Nigerians that are safety conscious either worked in organisations that do not joke with safety; or picked it up from friends and family members who worked there. Sometimes in an emergency, we want to help but do not know the right thing to do. It’s not really ingrained in us. Take for example, the use of seatbelts when driving in Nigeria. Until the Federal Road Service Corps (FRSC) put a fine to it, many people did not use their seatbelts. As a matter of fact, I had to explain to someone recently the importance of seat belt usage. He felt the FRSC just wanted to have a reason to fine people. There lies the human factor, which is the major cause of so many accidents and incidents. The machine could work well, the work procedure could be perfect but if the human being engaged in the task refuses to do the safe thing, an accident happens. So, I decided to take safety education to schools through the Train Them Young Initiative (#2TYI) because this is a problem that can only be solved from the root. #2TYI is a free safety training for public schools on road safety, fire safety, first aid and personal safety. I believe that safety education for students goes a long way in grooming a future workforce such that complies with safety standards. This will reduce workplace accidents and incidents as the habits we form in our formative years shape our future behaviour. The future goal of this initiative is to get safety education into the curriculum of all schools. [bctt tweet=”@thesafetychic is taking safety education to students in schools with #2TYI” username=”SheLeadsAfrica”] Tell us about being part of the YALI project. I was privileged to be selected for the Barack Obama Young African Leaders Initiative (YALI) Nigeria Cohort 1. It was an amazing experience meeting like minds doing awesome stuff in Ghana, Liberia, Nigeria, Ivory Coast, Sierra Leone, Cameroon and the Gambia. I knew there were lots of activists, but I had no clue there were so many young people advocating for all sorts of stuff. Let’s just say the world I was coming from was totally different. Some colleagues wondered what a cabin crew was doing in their midst; considering I wasn’t advocating for human rights, gender equality, child marriage etc. I think it was the Train Them Young Initiative that got me in. This is quite funny because when I started it, it was just my way of giving back to the society. I just wanted people to be a bit more informed and safe. Despite being slightly different from my new colleagues, we found common ground in a desire for excellence. This led to wonderful friendships and collaboration. We now have this family bond, no matter what you need there is always someone with the expertise and know-how. [bctt tweet=”Leveraging on one another’s strengths means we achieve more – Ugochi Obidiegwu

Vivian “Jokotade” Adeniyi: You are the only limitation to your potential

[bctt tweet=”Jokotade: Believe it or not, The Jokotade Network didn’t happen by a plan” username=”SheLeadsAfrica”] Vivian Jokotade Adeniyi, fondly known as “Jokotade”, is a Nigerian-American author, speaker, and thought leader on topics relating to women, business and leadership. She is the founder of The Jokotade Network which hosts a variety of talk shows with audiences in over 100 countries. In addition to running her own network, Jokotade is a wife, mother and an entrepreneur. Her life as a serial entrepreneur began at the age of six ,when she started assisting her mother with her retail goods business in Lagos, Nigeria. Jokotade has since launched a growing list of businesses. These include a leading full-service design and print firm located in Houston, Texas —a business she started with less than $100 over 12 years ago. SLA contributing writer, Uloma Ogba, caught up with this Motherland Mogul to get the inside scoop on how exactly Jokotade does it all, while looking fabulous. What does Jokotade mean and what exactly do you do? My name Jokotade (pronounced JOE-KOH-TAH-DAY), is a Nigerian Yoruba name given to a child whose parents suffered the loss of a child prior to the birth of the named.  Its literal meaning is “sit with the crown” or “sit with royalty”. This signifies that this child will not die, but will stay and live with her parents and family. This powerful name was concurrently given by both of my grandmothers at my traditional Nigerian naming ceremony. I use the name “Jokotade” for my speaking and writing platform because it is a very powerful and purposeful name. The name tells a story of my origin, gives you insight into my identity and speaks powerfully to my destiny. I write all of the inspiring details surrounding my birth in my breakout, bestselling book – Fresh Start.  Once you discover my full story, I have a sense you’ll simply call me “Jokotade”. [bctt tweet=”Vivian Jokotade Adeniyi: The name Jokotade tells a story of my origin & gives you insight into my identity” username=”SheLeadsAfrica”] Could you give the readers some insight into your background? I was born in Lagos, Nigeria and moved to the United States of America with my parents in 1997. Shortly after I arrived in the US, I got to work beginning my American life as a hair braider. This was my only choice at the time, as I had to wait a full year to begin my university education. I finally gained admission to the University of Houston where I majored in Computer Information Systems (CIS) with special interests in marketing and communications. What drove you to start your first business and continues to drive you to reach for new opportunities? I’ll be honest —my motivation was hunger.  I was hungry for the opportunity to live out my potential.  I was hungry for the opportunity to start over in the United States; after experiencing a very rough and downward financial season with my parents back home in Nigeria. For several years my dad (who is now a retired surgeon) had successfully operated a private medical practice. But right at the time I was finishing up my secondary school education, his practice suffered grievous losses due to lack of payments. The idea of possibilities, of what can be, of who I can become, has driven me and continues to drive me everyday. It’s a beautiful thing to know that everyday you wake up, you truly can become more than you imagine. I see each waking day as a canvas to paint on. I hope to make each day a beautiful work of art to remember. [bctt tweet=”Jokotade of @jokotadeshow is motivated to reach for new opportunities by hunger ” username=”SheLeadsAfrica”] While in university, you started a business selling clothes and accessories to other students. How did you come up with that idea? What was the process like for you, setting up a business alongside your classes? How were you able to find balance there? Do you know of any university student who couldn’t use some extra cash? If there is one lesson I learned early as a hungry student, it is this —pay attention to the problems you can solve for people. In university, I became the go-to person when it came to shopping or finding affordable resources. The idea of selling accessories to other students was born from a place of paying attention to these kinds of problems and the questions I was often asked. I simply turned these inquiries into a business. I often say that the best business ideas are the ones that solve as many problems as possible for as many people as possible. Juggling my side business wasn’t easy but it was worth it —it helped me pay for a car. This reward motivated me to find a way to “juggle my hustle”. I made time to deliver goods over the weekend and focused on my classes during the week. [bctt tweet=”Jokotade: The idea of possibilities has driven me and continues to drive me everyday.” username=”SheLeadsAfrica”] After university you were involved in a couple of different activities which eventually culminated in what we now see today as The Jokotade Network. Can you take the readers through the journey of how you got to this point? What were some of the major milestones and challenges you faced along the way? Believe it or not, The Jokotade Network didn’t happen by a plan. It happened by growth. Let me explain. I began the Jokotade platform as a fashion and style blog…can you imagine? You see in 2013, I noticed there were several fashion and style bloggers but rarely did any of the bloggers feature the style of clothes I love to wear –classic, sophisticated, refined and polished. Back then, there were hardly any who even featured stylish African clothes in these preferences. So you know what I did? I saw a gap in the market and I rose to fill it. I started blogging, featuring a choice of clothes

Maajoa Yeboah: I basically started with a Facebook page, a mobile phone camera and my passion

Maajoa Yeboah

[bctt tweet=”Making accessories gives you the flexibility to still have a full time job @Maajoa_Yeboah” username=”SheLeadsAfrica”] Maajoa Yeboah makes accessories, mentors girls and is one of 30 young achievers in Ghana. Her passion and determination have paved the way as she initially wanted to work in a bank. Maajoa started her brand Asabea Ayisi while still in school, the initiative has since grown to include other projects such as the One Girl One Skill foundation. Through her work, Maajoa Yeboah ensures that she’s giving back to the community and helping other girls become financially independent. Tell us about the steps that lead to launching Asabe Ayisi. I started Asabea Ayisi whilst still a student in the tertiary institute. I basically started with a Facebook page, a mobile phone camera and my passion. Before commercializing the accessories, I was making them for myself and a few friends and family members. This was up until I started getting amazing feedback for the pieces I was creating. So I thought why not start a fashion business? This was however a great battle for myself and my family because I was an studying Accounting with dreams of being a banker like my father. My family equally had these dreams for me, I had started studying business in high school. Eventually my passion won! I built a fashion accessories brand as an accounting student with no knowledge of fashion trends and the fashion business in general. Yet, I made a conscious decision to learn all I needed to learn. Even though I made a huge load of mistakes, eventually I built a fashion accessories brand through hard work and lots of passion. Why did you decide to start the One Girl One Skill Foundation? A few years after I started Asabea Ayisi, I decided to take up a charity project. On the occasion of my birthday, I went into an orphanage and taught young girls how to make basic accessories like hair accessories, earnings and simple necklaces for themselves. I also wanted to mentor these girls. After one successful project in 2015, I started getting training requests from basic schools, churches and some community members who wanted their young girls to learn accessory-making skills. So I started One Girl One Skill foundation to reach out, train and mentor young girls on how to make accessories and also to instil in the them the relevance of following one’s passion. One Girl One Skill has since 2015 trained and mentored over 500 young girls in the eastern, western and greater Accra, as well as the central regions of Ghana. I still receive a great number of requests daily. I am hoping to organize training projects in other regions in the country and hopefully go beyond the boarders of Ghana. [bctt tweet=” @Maajoa_Yeboah has a track record of serving as a mentor to young people” username=”SheLeadsAfrica”] How did you come to be listed as part of 30 young achievers in Ghana? Why do you think you made that list? I believe my passion, hard work and commitment landed me the honour to be listed as part of 30 young achievers in Ghana. A total of thirty individuals were honoured in the categories of business and leadership, society and education, creative arts, healthcare and food, and technology and media. 2016 marked the third consecutive year of the report. It was the first time ever that an equal number of male and female achievers made the honour list. More than half of these achievers were entrepreneurs like myself. The achievers are selected by a rigorous consultative methodology that ensures honourees have actually achieved something that will be considered outstanding among peers. They also have to have demonstrated potential for greater future impact and I believe I qualified for the spot! Tell us about being selected for the US Global Leadership Coalition’s Entrepreneurial Challenge. The Global Leadership Coalition entrepreneurship challenge was open to young people from across Ghana. Business proposals were sought in the areas of agriculture, sustainable energy, climate change, education, health, and cultural industries. Some 25 budding entrepreneurs were invited to attend a four-day leadership and entrepreneurship boot camp held in Accra in June 2016. At the end, 15 entrepreneurs were selected to participate in a four-month virtual internship run by the Global Leadership Coalition. Over the course of the internship, the entrepreneurs were monitored by carefully selected mentors including myself. We were given the task of monitoring progress over a 3-month period. My role as the youth ambassador was to help each of these participants develop their leadership and entrepreneurship skills. My selection for this role was as a result of hard work and a great track record of serving as a mentor to many young people. As a mentor and a judge, how do you think mentors should effectively manage their mentees? As a mentor, I believe it is your role to help your mentee set realistic expectations. Also, if you know you will be unavailable because of business or personal travel, let them know. Encourage communication and participation and help the mentee create a solid plan of action. Help your mentee set up a system to measure their own achievements. A mentor should also be truthful in evaluations, but also tactful. Also, engage in your own learning while you are mentoring, collaborate on projects, ask questions and experiment. Share your ideas, give advice and be a resource for new ideas. A mentor should also be very much reliable because the more consistent you are, the more you will be trusted. It is also very essential for you as a mentor to stay positive; recognize the work the mentee has done and the progress made. Finally, offer feedback without criticizing. These I believe, will go a long way to help effectively manage mentees. How are you giving girls a chance to earn multiple streams of income? Teaching young girls how to make basic accessories like hair accessories, earrings, necklaces etc isn’t only imparting them a workable