She Leads Africa

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Do what makes your heart sing – Tumi Sebopa

Tumi Sebopa is the powerhouse brand manager behind one of the continents leading food brands under the famous brand’s umbrella. Having worked extensively in the FMCG industry, Tumi continues to lead in her chosen field and is an inspiration to marketers across the continent. She is also leading the culture of reading on the continent […]

Ooooota Adepo: Africa needs to connect with the world and itself

Ooooota Adepo is the Founder of Cross Culture Creative, a consultancy which addresses business challenges in Real Estate, Energy and Technology between Africa and the Western World. Motivated by her drive to simultaneously tackle social issues and capture business opportunities in the global marketplace, Ooooota seeks to build a world in which all cultures are […]

What you need to know about Business Marketing

Let’s talk about Business Marketing. Developing a proper strategy for marketing in business allows you to capture and reach the right audience for your product/service. If you are an entrepreneur trying to market your products/service on a shoestring budget, developing a good marketing strategy is a good place to start. This way, you are able […]

Elom Ayayee: Photography for me was a fortunate accident

Elom Ayayee never thought photography would be a part of her life. Her career path was in international relations, policy, linguistics, and publishing. But her love for beautiful images in magazines ignited her desire to pursue a career in photography. She wanted to recreate these looks which seemed limited to only models for the everyday […]

5 things you can learn from Talaya Waller’s Ted Talk on personal branding

Dr. Talaya Waller is an internationally known, award-winning personal branding consultant, speaker, and marketing scholar who works with thought leaders from a variety of industries. She combines professional experiences with years of marketing research to build awareness, influence, and credibility for personal and organizational brands. Her mission is to help leaders share their stories and […]

5 Marketing Tips from Business Guru P.Diddy

Sean “Puffy/Puff Daddy/ Diddy/Brother Love” Combs is one of the greatest marketing geniuses on earth. He has remained relevant and dominant to hip-hop music, culture, fashion, business and entertainment over the past 20 years. Last year, Sean was also recognized as one of the Forbes 100 Greatest Living Minds. He is also often considered one […]

WEBINAR WITH SUPRIYA SHARMA: TAKE CHARGE OF YOUR BRAND WITH DIGITAL MARKETING (APRIL 19)

Building a successful brand can be risky business and quite a challenge, especially in this forever evolving digital space!  FYI – that’s all about to change…keep reading! While you should tailor your brand’s strategy to its specific goals, how can you ensure that your brand stays ahead of the game, amidst the disruption, through digital marketing? […]

Joy Eneghalu: Using Strategy to Conquer Social Media

Joy Eneghalu is a social media strategist. She helps businesses and teaches individuals how to leverage social media to boost their brand awareness, increase their sphere of influence and make a profit. She is also the founder of the Influencer Marketing platform called Influensah. Can one thrive in today’s marketplace without social media? Social media […]