Ooooota Adepo is the Founder of Cross Culture Creative, a consultancy which addresses business challenges in Real Estate, Energy and Technology between Africa and the Western World.

Motivated by her drive to simultaneously tackle social issues and capture business opportunities in the global marketplace, Ooooota seeks to build a world in which all cultures are uplifted, and borders do not impede growth.

As director of In-Decks, Ooooota feeds her passion for food and travel through culinary insights and from some of the world’s most interesting food personalities.

She holds a B.A. in Economics from the University of Pennsylvania and a Master’s degree from Cambridge University in Urban Planning. She is fluent in English, Yoruba, French, Spanish and Italian.

Ooooota recently gave a Ted Talk in Berlin, where she highlighted the need for a more connected Africa, culturally and in business.

As an African, have you experienced travel restrictions within and outside Africa? Watch this Ted Talk by @ooooota1 Click To Tweet

Watch the Ted Talk here:

Here are 5 takeaways from this TED Talk about Africa’s connection with the world and with itself:

1. If Africa is to be culturally or diplomatically engaged with the world, it needs to be
viewed as an equal, not as an object of charity, nor as a fad.

 
2. Our history and our cultures (languages included) must be reinforced internally if they are to stand against the veracity of Western civilizations. With time, histories fade and languages die. We are responsible for ensuring this does not happen if we are to remain relevant as a people in centuries to come.

 
3. Africans need to be fiercely curious about the world but more importantly about Africa. There is so much to discover.

 

Unfortunately, African's still face restrictions in traveling their own continents. How did we get here? - @ooooota1 Click To Tweet 4. When we present ourselves to the world, either in conversations with non-Africans or through our businesses, we must keep in mind our global brand. We must always be ambassadors of our continent. We must also always treat fellow Africans with respect.

 
5. The solutions I outline in my talk towards building a prosperous Africa through infrastructure, trade, industry, and education need urgent attention. I see African women spearheading this.


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