In conversation with creative agency JamJar about their website relaunch
JamJar was created in 2013 out of frustration with the way corporate and creative events were organised in Ghana. Many events felt poorly organised and were identical. As a result JamJars’ founding partner, Frances Quarcoopome, found the need to put her skills to work and provide the industry with a creative alternative. JamJar continues to […]
Basirat Razaq-Shuaib: You must be able to establish yourself as an authority in your chosen field
Basirat Razaq-Shuaib is a Chartered Accountant, Business Strategist and Social Entrepreneur. She started her career at Guaranty Trust Bank Plc, Nigeria, as an Executive Trainee in Financial Control back in 2004 and, until recently, was the Deputy CFO at UBL UK- A UK retail bank. She now runs her own firm – Actify Consulting Limited […]
3 Awesome tools that can transform your company culture
“Culture is the organization’s immune system.” — Michael Watkins Every entrepreneur’s dream is to grow a company that outlives them; every existing organisation’s hope is that their vision comes alive. One of the key factors in creating successful organisations, is that we must create an atmosphere that generates a love for what we do. Over […]
Take Stock of Your 2017 Goals
December is around the corner. The last few months of the year seem to fly by and we seem to have that looming anxiety about the 2017 goals we made at the start of the year. So, have you managed to tick off all the boxes next to the goals? Or an even better question, do […]
Patricia Majule: Saving the Environment With Beautiful Paper Gifts
Patricia Majule started the business of manufacturing and supplying of custom party supplies, box packages, favors & gifts in 2014 and has recorded tremendous growth since then. Her idea was born when she noticed that most people in Tanzania were importing paper supplies from abroad, instead of investing in machines becoming manufacturers. Through her business, she has […]
Increasing your target audience
Although there are countless ways of achieving business success, I will focus on one specific element. The process of increasing your target audience. This process requires regular and continuous management and review. Here are a few guidelines to grow your target audience as an organisation: Studying- as a foundation for increasing your target audience […]
From MIT to Harvard to McKinsey, Carolyne Njeri Gathinji Credits Her Success to God and to Going after her Goals with Undivided Attention
“God’s fingerprints are evident in the people He put on my path” says Carolyne Njeri Gathinji. Carolyne is an MIT and Harvard graduate who currently works at McKinsey & Company. Njeri has excelled through life, whether it was at the Alliance High School in Kenya, a prestigious all-women boarding school, or at UBS after MIT. […]
5 top e-commerce platforms in Africa
Growth of e-commerce Gives Rise to Sophisticated African Digital Consumer After scouring the store for a new pair of sneakers, Paballo Molahlehi finally lands on the one that catches her attention. She stares at it excitedly, swooning over the fresh pair of purple Reeboks. “It’s precisely the one I was looking for, I knew I […]
6 steps to quit your current job for your dream job
[bctt tweet=”“Luck is what happens when preparation meets opportunity”” username=”SheLeadsAfrica”] A little while ago, I got a text from a good friend to ask for my advice. She wanted to quit her current job to go pursue something she was passionate about. But, she was having trouble mapping out a plan. Thinking through how I’ve […]
Nancy Gacheri: I have always had a passion for coming up with a business that would leave a mark in the Kenyan industry
Nancy Gacheri is the 25 year old director of Best Shoes Kenya (BSK), and a Bachelor of Business Information Technology graduate. Currently she is working as a Sales and Marketing Manager for Sunstar Hotel in Nairobi, Kenya. Nancy is passionate about entrepreneurship and strives to leave a legacy of positive change in everything she does. She currently blogs for […]