TV Role Models Every Motherland Mogul Needs

T.V. has become more than a pastime after work, recently shows have moved from solely entertaining to also providing commentary on key social issues. Shows that are brave enough to address race, gender, family and relationship issues have sparked conversation that we so need in today’s society. Women are leading more t.v. shows, especially women of colour which is so important for representation. So here’s my list of T.V Role Models who inspire me to be a flawsome, hardworking and yet still witty Motherland Mogul. Oprah Winfrey, the Oprah Winfrey Show and her own television network HARPO We all grew up watching Oprah. Seeing her ask the hard questions, share her story and watch her rise as one of the most powerful figures in television history. When in doubt, I always ask myself ‘What would Oprah do?’ If there is any inspirational figure to look up to, it’s her. She shows the power of determination, hardwork and most importantly not leaving anyone behind. Her dedication to telling the stories of the marginalized and giving back shows that no matter how high you rise, you don’t have to do it alone. Gina Torres, Jessica Pearson in Suits Where do we even start: her impeccable dressing, her sharp one liners, or maybe the fact that Jessica was the managing partner of her own law firm. Her confidence is calm and elegant, with a sharp sting when she is tested. Feel inspired by her ability to always be calm even when things are unraveling and how she always manages to rise above the mess. Tracee Ellis Ross, Rainbow Johnson in Blackish I consider Rainbow the coolest and funniest mom on t.v. Blackish is one of the most intelligent shows, that deals with the dynamics of race, politics and society, in a way that isn’t lecturing but, rather starting the necessary conversations. She balances her work and home life, showing us that sometimes doing things the unconventional way may at times be the best way. Yvonne Orji, Molly in Insecure Now listen up, Motherland Moguls, if you have not watched Insecure you will be disowned. My love for this show aside, Molly is one of characters on t.v who is career driven and won’t let her hard work go unrecognised. When her bosses fail to show appreciation for her abilities, she doesn’t sit in a corner complaining, but instead, shows initiative by taking up more responsibilities; and when that still even is not enough, she seeks to have her talents appreciated elsewhere. She pushes her own career boundaries and so should you. Don’t be afraid to ask for that raise or promotion when you know you deserve it. It also doesn’t hurt to take on more tasks and various projects, as this indicates you are a team player. The biggest lesson we can learn from Molly? Your career is in your hands, the choices you make, and how you react to adverse situations will determine how you’ll move forward and succeed in your journey to the top. Naomi Campbell, The Face, Empire, Star Naomi is well known for being one of the world’s most famous supermodels. So having her on this list may be confusing but, she’s also a t.v. diva. Naomi has an attitude and she owns it. A lot of people may see this as a questionable trait, but I believe that a little attitude ‘ain’t never hurt nobody’. Naomi is inspirational to the Motherland Mogul who is told her brazenness is intimidating or unfriendly. She also doesn’t sleep on herself; know your worth and make it work. Kerry Washington, Olivia Pope in Scandal This one is for the entrepreneurial Motherland Moguls because: let’s admire Olivia’s business acumen; she is smart, outspoken and when push comes to shove, she stands firm. Her loyalty to her team is admirable, the gladiators stick together and they know they can rely on Olivia. Questionable life choices aside, her white coat and hat are untouchable; her clients come first and she always goes the extra mile to get things done. Plus we all want a piece from her enviable wardrobe. Gabrielle Union, Mary Jane Paul in Being Mary Jane I think anyone who watches the show has a love hate relationship with Mary Jane. She tests our patience often but you cannot fault her ambition or her confidence. The show does not gloss over her complex relationships and friendships and navigates around the ideas of suicide, infidelity and infertility, topics that are taboo in black communities. So how is Mary Jane inspirational? She takes risks at work showing that sometimes to propel yourself forward, you have to throw caution to the wind. It is completely okay to be invested to your career, set goals and be determined to make it work. Your professional ambitions are a character strength, and you have the right to make them your focus. Who are your T.V Role Models and why? Let us know here.
5 #MotherlandMogul characteristic’s when it comes to relationships

When was the last time that a song took you to church like this? Or this? For me, it was yesterday. The song? “Add To Me” by Ledisi. I identified with this song on such a deep and personal level because, it perfectly outlines some of the thought patterns that I have as a #MotherlandMogul when it comes to dating and entering into relationships. Like… I seriously considered playing it to the next nosey aunty to ask me why I’m not married yet. Heck, it made such an impact that I was inspired to write a little ode to it! As such, here are 5 characteristics of Motherland Moguls, regarding relationships (as told through Ledisi’s “Add To Me” lyrics). I’m sure you, as a member of the SLA community, will be able to identify with these too. So, without any further ado… #1 They are self-sufficient “I can be good on my own (can you add to me?) But I don’t want to be alone (can you add to me?) Paying all my bills on my own (can you handle me?)” As these lyrics show, Motherland Moguls are the epitome of the old adage “she wants you but she doesn’t need you” because they are independent and able to cope with or without a man in their lives. To summarise the late, great Dr. Myles Munroe, this is because they understand that singleness is not the same as incompleteness. Understanding this, Motherland Moguls can, indeed, “be good on [their] own”. #2 They prioritise their needs and practice self-care “I’ve been in a spiritual place; so when it gets hard I don’t break” Boss women have worked hard to become [spiritually, mentally, financially] self-sufficient. They are not interested in being destroyed by the wrong choice of relationship. As such, they may actually elect to remain single in order to maintain their “good” status. They also recognise that if they: Don’t have a healthy relationship with themselves, they will never be able to have a healthy relationship with another person. Are not happy or fulfilled within themselves, nobody else will be able to draw these things out of them or place them inside. In addition, they recognise that these qualities come from a strong relationship with God, as well as a positive intrapersonal relationship (relationship with themselves). #3 They have goals “Made a lot of money last year (can you handle me?) Plan to make more this year (can you handle me?)” Not only have they worked hard to become the person that they are now, they have clear goals for the future. Boss ladies are not stagnant ladies; so they don’t want to be with anybody who is going to stand in the way of their progress or the fulfilment of their goals. They want someone who truly has their best interests at heart and is not a distraction because, as Cindy Trimm once said: “Everything in your life rises and falls on a relationship. If you have the wrong relationships, you are going to end up in the wrong place” and vice versa. This means that positive relationships can advance us and move us forward , whereas negative relationships can stagnate us and cause us to regress. Bosses understand and apply this wisdom, knowing that the person that they are with can determine whether they get to their destiny or not. #4 They are not easily impressed “Took a lot now you’ve got my attention… But I’m the type that needs a little more” Because Motherland Moguls are so self-sufficient and focused on building their empires, they are not easily wooed or impressed. With all that they want to accomplish, they also don’t have time for games. This may earn them the reputation of being “cold,” “too picky” or even “a man hater” but, that’s not the case at all. They simply are not looking for a savior or to be in a relationship for relationship’s sake. #5 They are looking for a partner “But you got to have it all together (can you add to me?) So we can be stronger together (can you add to me?)” One of my favourite personal development books is “The Wisdom of Andrew Carnegie” by Napoleon Hill. In it, Carnegie advised that two of the steps to major achievement are: definiteness of purpose (a goal) and choosing a master mind team so that those in it can experience the benefits of synergy. This, in a nutshell, means that when two (or more) individuals unite and join forces in order to achieve a given purpose, they will be able to produce something that is exponentially greater than they ever could have done by themselves. Most people tend to understand this concept of “teamwork making the dream work” from a business point of view, but what sets #MotherlandMoguls apart is that they are also seeking this in their romantic relationships. As Ledisi quite rightly put it- they want someone in their life who they can build with; who can and will “add to [them]” and who they can add to in return. What other #MotherlandMogul characteristic’s would you add to this list? Let us know here.
From MIT to Harvard to McKinsey, Carolyne Njeri Gathinji Credits Her Success to God and to Going after her Goals with Undivided Attention
“God’s fingerprints are evident in the people He put on my path” says Carolyne Njeri Gathinji. Carolyne is an MIT and Harvard graduate who currently works at McKinsey & Company. Njeri has excelled through life, whether it was at the Alliance High School in Kenya, a prestigious all-women boarding school, or at UBS after MIT. She is a consultant who loves traveling the world. Her best self-care tips? Same as Kerry Washington’s: getting her nails did. No wonder she is such a gladiator! Who is Carolyne Njeri Gathinji and what gets you out of bed every day? Give us a brief tour of your life. She is a simple, light hearted lady who is living a life she had never envisioned for herself. An optimist with a disproportionate share of joy, seeking positivity and positive energy. She is an extroverted introvert who enjoys bringing people together and forging connections. She is a Kenyan (from Nakuru) living in Boston and working as a management consultant. Many people have been part of my journey. I could not get to where I am by walking alone. I am motivated by their belief in my strengths, their support along the way and the ability to inspire others. Secondly, my job gives me the opportunity to work with brilliant, ambitious and interesting people to solve clients’ problems. Getting to the solution becomes fun when surrounded by great teammates and clients. I spend most of my time in Boston with one or two trips to Kenya every year to visit my family. I love traveling so I’ve also established a tradition for a week-long summer vacation trip. During the rest of the year when I am at work, Monday – Thursday are spent at the client site, working with them to solve the problem. Given most of my clients are not in Boston, I find myself away from home most of the week. I get back to Boston most weekends and spend the weekend relaxing and catching up with friends. I am also currently helping a local Boston business think about its growth strategy. You are incredibly achieved – Alliance, MIT, UBS, Harvard, McKinsey- what’s your secret? Is there really a secret? If someone has discovered one please share… As I said earlier, it really has taken a village! I wish I could say all this was part of a master plan that I worked on, crossing one thing off the list after another. The only one of these institutions I really thought of for years was probably Alliance. I had that dream growing up, probably from the age of seven; given the caliber of strong women I knew who had attended the school. MIT only became an option in 12th grade when my physics teacher prompted me to apply to American colleges, and about a year later, I was packing my bags and leaving my family at 18 and taking my first flight of the country to Cambridge. Having said that, when I decided to go for any of the opportunities, I worked with undivided attention on the goals I had set and tried to leave no stone unturned. In the moment, it was a lot of hard work and a matter of sacrifice, but if your eyes are on the prize, you barely feel it. In The Alchemist, Paulo Coelho talks about the fact that when you want something so bad, the universe conspires to make it happen. I believe this, but for me, it misses one crucial piece – the work you and the universe have to put in. What I have found is that if you decide you will pursue something and put in the work, and make sure the relevant people in the universe are aware, they will work with you to make it come true. Of course, this presupposes that these relevant people are bought into your success and want to be helpful. Although, I didn’t have the master plan, I believe someone did, and if I reflect on my entire journey, God’s fingerprints are evident in the people he put on my path, the strength and resources He provided and the favor upon my life. Steve Jobs said you can only connect the dots looking backwards, and even in my short life so far, I have had to trust that the dots will connect in the future and given my all to what is happening in the moment. You travel a lot. What’s the best place you’ve ever visited? Each place is different and I find that there are always unique experiences to enjoy and cultures to learn from. If forced to pick, I would say Thailand is at the top, because of the breadth of experiences it offers. You studied Mathematics and Management Science in undergrad, do you apply what you learned in Math in consulting? Any advice for younger women looking to study in the field? Even though I do not use most of the complex Math that I learned, logical and critical thinking skills gained are very applicable in consulting. Inherently, we are solving a client’s problem, which is what a Math major does daily. You need to break the problem into structured bit-sized pieces that lead to the final answer. You need to apply certain known theorems and assumptions along the way. That is what consulting is about. Additionally, we do a lot of quantitative analyses for which a love for manipulation of numbers fits well. Advice: First, let no one tell you that you cannot pursue or do math…refer them to Hidden Figures! Secondly, think of how you want to use your Math degree. There are many ways you could directly use it; as a professor, statistician, actuary etc. However, there are many other professions that would value a math degree and you have to figure out if you need to pair the degree with another to pursue a career in that field. I combined my Math degree with
5 tips to starting a side hustle whilst working at your 9-5
When people consider launching a new business, most imagine quitting their jobs and risking it all. However, aspiring entrepreneurs should stick with traditional jobs, rather than take a complete leap of faith by quitting their jobs. This is to ensure they can take the necessary time to grow their brands whilst earning multiple streams of income. A side hustle is a business you run in your free time, which allows you to pursue what you are most interested in. It is a chance to delve into different areas such as fashion, food, hair ,the not- for- profit world or whatever you are passionate about- whilst keeping your day job. Yes we love working our 9-5’s! But, extra cash from something we really love is vital. The good thing about having a side hustle is that you can make extra money and use talents that are dormant in your 9-5 day job. Starting a business whilst employed gives you the opportunity to make a meaningful impact in the world, doing work that you love on your own terms. It is not easy as you’ll have to share and balance your time between your day job and business. However, it is possible. Here are some tips for starting a side hustle: Pinpoint your passion – choose something you are really enjoy, which people need and are willing to pay for. E.g. Event planning, logo illustrator etc. Use your network – don’t be afraid to let your contacts know that you are open for business. Post it on social media, send emails, make phone calls get the word out! Stick to the schedule – set time aside for your business periodically, like an appointment. Have a specific time during the day to work on your side hustle. It is important. Collaborate/Network – the bigger your community, the more potential opportunities you have. Also, always make time to meet with new people. Hire an assistant – remember, you have a day job, and most of the time you won’t be able to have meetings with clients or customers. Hire someone who can help with the work while you’re at your job. Starting a side hustle is not easy and you probably won’t get it right the first time. Just be patient, focus and plan and it will happen! Do you have side hustle? How do you balance your side hustle and 9-5? If you’d like to share your story with She Leads Africa, let us know more about you and your story here.
Are children the enemies of progress?

[bctt tweet=”How do you balance the priorities of having a child and building an empire? ” username=”SheLeadsAfrica”] Being a woman is one of the greatest privileges I feel I have been given in this life. We are all aware of the history of oppression that women have suffered in the past and the many women who fought off the oppressors and paved the way for us. Now we delight in the possibilities and opportunities presented to us, to carve out our own destinies. I once heard someone say, “Some of us (women) have become the men we dreamt of marrying”. That is certainly an ode to all you badass females kicking down doors and handling your business. That is not to say, we don’t need our wonderful men. Should my time upon this earth be up very soon, I will forever be proud of starting Demur and hope to be counted amongst those badass women who have kicked down doors and shaped history. I know I have started something that will forever live on. Along with that, one other thing that I know I want to leave on this earth when my time is up, are some little Noreen’s. Some beautiful children who I can help mould into pleasant human beings who will also go on to make a significant contribution to the world during their time here. I also want to be able to chase them around whilst I’m still young and fit. [bctt tweet=”Is it selfish to want to build something first and delay starting a family?” username=”SheLeadsAfrica”] Putting your empire building on pause Whilst I am working hard to build an empire and ensure I have all my ducks in a row, the little Noreen’s project is not an urgent one, but it’s one that’s on the agenda. Never mind the fact that I’m fast approaching 30 and should I not reproduce soon, society will be looking at me with cause for concern as if I am some strange creature. The body clock theorists do not help much either. I am surrounded by friends and family members who have given birth in the last 2 years. Not only have I had the joy of watching these beautiful children grow, I am also a godmother to three of these children. I can certainly tell being a mother is not an easy job at all from watching these mothers raise their kids. Being a mother to a young child is very demanding. There are many sacrifices you have to make including for some women, putting their careers on hold. If you are in employment you get your maternity leave and various allowances but when you are going at it alone, can you afford to take a year or so out of your own business? I have a friend who has a business that has just taken off and there are opportunities lined up that will only take her business higher. However, those opportunities require her full attention to go forward and now her partner is asking for kids. She asked me, “Can you choose between having kids and taking your business forward?” You can’t chase two rabbits at the same time that’s for sure. The choice to take a career break and have kids or try and juggle both is a personal one. No one can choose your destiny for you, not even your partner. For me personally, I feel, if I was to have a baby in the next year or two, one is going to have to suffer. It’s either I will not be able to give my child the full attention she deserves (I really really really want a girl first by the way) or I will not be able to fully commit myself to Demur. So, I am seated here asking myself the same question as my friend, what do I want more? To some people that is an absurd question to even ponder about. You cannot compare a baby to a business. Although to a certain extent it often feels like I have a baby already. As much as I can delegate things to other people much like leaving your baby at the babysitters, you still must make sure that the baby is looked after. You must protect your baby, you must protect the integrity of your business. I cannot go on holiday yet without worrying or checking in on Demur, just like a Mother who has left her child at home. [bctt tweet=”You can’t chase two rabbits at the same time that’s for sure” username=”SheLeadsAfrica”] So, can my friend say to her partner, “Baby I want a child but you are going to have to wait until I finish building my business,” When will that be though? I can certainly understand why some women chose not to have children at all. Oprah once said she chose not to have children because she knew it would get in the way and well look at the incredible empire she has built. There is no telling whether she would have had the same level of success had she chosen to have kids. You can have your cake and eat it too On the other hand, there are women who show us that you can have it all. Beyoncé had her first child when she had already created a wonderful legacy and went back to business and there is no doubt she will get right back to business after the twins. I once read a quote by Shonda Rhimes, where she said: “Motherhood is not about shrinking down, it’s about showing your kids how to be a powerful woman.” For Shonda Rhimes that means juggling being a mother and running her Shondaland empire. How do you balance the priorities of having a child and building an empire? Is it selfish to want to build something first and delay starting a family? Success is a long winding road, what if it takes you 10,20,30 years to get
5 non-fiction novels you should be reading

The right book can be like the big sister you never asked for who can dispense really good advice with no judgment. The books we read can definitely shape and influence us, whether you’re looking for professional tips or just reading for the giggles. Roald Dahl said it best, ‘If you’re going to get anywhere in life you have to read a lot of books‘. Here are my 5 picks for books that will leave you crying, laughing and inspired. Is Everyone Hanging Out Without Me? (And Other Concerns) by Mindy Kaling “…write your own part. It is the only way I’ve gotten anywhere. It is much harder work, but sometimes you have to take destiny into your own hands. It forces you to think about what your strengths really are, and once you find them, you can showcase them, and no one can stop you.” For the Motherland Mogul who isn’t shy to speak up, has a wicked sense of humour and does not believe in following the traditional path. Mindy Kaling is witty, entertaining and more importantly, an example of how you can be your own heroine. The experiences detailed in her book are a great way to feel motivated into taking your career path into your hands. When the mould isn’t set for you, you can say screw it and make your own path. Year of Yes by Shonda Rhimes “Dreams are lovely. But they are just dreams. Fleeting, ephemeral. Pretty. But dreams do not come true just because you dream them. It’s hard work that makes things happen. It’s hard work that creates change.” For the Motherland Mogul who needs to get out of her comfort zone. We all know Shonda Rhimes is the goddess of television, how can she not be? As the titan behind the TGIT shows (Scandal, Grey’s Anatomy, How to Get Away with Murder and the Catch), she has revolutionized television. Her shows have sparked interesting conversations and given young women bad ass female characters who inspire us in various ways. Year of Yes dares you to work hard, step out of you comfort zone and love yourself. So whether you need to ask for that raise or have been feeling like you are in a rut, you can definitely be inspired by this book to step up your game and challenge yourself to live a more fulfilling life. We Should All Be Feminists by Chimamanda Ngozi Adichie “Some people ask: ‘Why the word feminist? Why not just say you are a believer in human rights, or something like that?’ Because that would be … a way of pretending that it was not women who have, for centuries, been excluded. It would be a way of denying that the problem of gender targets women.” For the Motherland Mogul who needs a reminder of how awesome being a woman is. Now we all know a book list would not be complete without our soul sister Chimamanda. This book is based off her inspirational TED talk which also featured as part of Beyonce’s **Flawless** gaining her worldwide acclaim and attention. This book is ideal to gain an understanding of feminism from an African point of view. It may also be a great read for those who don’t truly understand what feminism is and how important it is in today’s modern society. Hidden Figures: The American Dream and the Untold Story of the Black Women Mathematicians Who Helped Win the Space Race by Margot Lee Shetterly “Their dark skin, their gender, their economic status–none of those were acceptable excuses for not giving the fullest rein to their imaginations and ambitions.” For the Motherland Mogul who needs some inspiration. If you have not watched Hidden Figures, you are doing yourself the greatest disservice ever. Reading the book? Just as necessary. The biography details the discrimination faced by the three mathematicians who worked as human computers at NASA. Dealing with racism and sexism, it highlights how intersectional oppression is an experience faced by black women in the workplace. It’s a great read for when you feel unappreciated in the workplace or when you face challenges like racism and sexism. This story can definitely motivate you to persist beyond the challenges that can suppress your talents and skills. Born a Crime: Stories From a South African Childhood by Trevor Noah “I don’t regret anything I’ve ever done in life, any choice that I’ve made. But I’m consumed with regret for the things I didn’t do, the choices I didn’t make, the things I didn’t say. We spend so much time being afraid of failure, afraid of rejection. But regret is the thing we should fear most. Failure is an answer. Rejection is an answer. Regret is an eternal question you will never have the answer to.” For the Motherland Mogul whose past is key to defining her future. Reading this book felt like reading a love letter to Trevor Noah’s mom, his respect and adoration for her are clear. The description of his upbringing as a mixed race child during the Apartheid era showed her resilience and strength that motivated him to become the man he is today. Very often we take our experiences for granted, yet they can shape our career and personal choices. Life is about pushing through the hard times, finding pride in who we are and taking that leap no matter how scary.
5 lessons learnt from Solange Knowles

[bctt tweet=”Get a healthy dose of motivation courtesy of Solange Knowles ” username=”SheLeadsAfrica”] Solange Knowles’ recent album, “A Seat at the Table”, provides commentary on her experiences as a black woman in America and places her amongst the most talented artists of this generation. I’ve played the album over and over again since it came out, and each time I feel more empowered and encouraged as a young woman. Her melodies are woven in with stories that we can all take inspiration and a little guidance from. Here the 5 things I’ve learnt from “A Seat at the Table”: 1. “But I’m not really allowed to be mad.” It takes a lot of restraint to sing in a cool silky voice when your songs speak out about the injustices you’ve experienced because of the colour of your skin, or when you’re trying to work through the hurt and anger you feel. We often face a conflict as women; do we raise our voices and risk being labelled as loud and angry, or remain quiet with our voices barely heard. How do we effectively get our message across without coming off as the ‘angry black woman’ when we disagree with someone? I’ve come to find that people are more attentive when you speak in a composed, self-possessed voice, with your words carefully thought out. This way, you avoid hurling insults and jabs that do nothing but foster more resentment. 2. “Ain’t no apologizing for all the things you want.” Have you ever been told that your strong opinion or confidence is too intimidating? Or, God forbid, that a woman who is self-reliant and self-assured won’t find a husband? Being a Motherland Mogul means we know what we want and we go out and get it. Being labelled bossy or a control freak is the side effects of being a badass who knows her business and herself. The negative labels from the naysayers shouldn’t deter you from you doing what you want, but rather should drive you to work hard and be proud of how much you have achieved. 3. “Fall in your ways, so you can wake up and rise” Trust your intuition. That little voice in your head, she knows what’s up. Trust your instincts, who knows what glorious journeys they will put you on. When you take the time to listen to your intuition the challenges to realising your goals become minor obstacles because you know where you’re going. Your gut is your compass and it doesn’t hurt to follow it. Don’t discredit your feelings; ask yourself why you feel a certain type of way, are you content, are you doing what you love? How you feel internally shows in what you put out to the world so self-reflection and assessment will foster a more creative, intuitive and stronger you, becoming a more positive force in what you do. 4. “Be weary of the ways of the world” Have the difficult conversations. We are living in a time when people are so divided on a myriad of political and social issues. The instinct is to avoid these debates because engaging could ruffle feathers, bring friendships to question or have you never wanting to attend another family gathering. But how do we create and foster change if we don’t ask the hard questions and challenge each other? Part of this is listening to what others have to say, even when you struggle to agree or even understand their point of view. 5. “Don’t let anybody steal your magic” Celebrate yourself and your success. You’ve got a lot to be proud about, from large milestones such as graduation or a new job to the small things like finally getting to the gym. We are who we are, we’ve gotten here whether it is through chance or some detailed planning. The people and experiences we have encountered have such a profound role in shaping our ideologies and path. So don’t take it for granted. Don’t think your path is less significant because it is different from that of your friends and family. You are your own success story and appreciating that is one of the best ways to take care of yourself and keep you pushing for more.
Emefa Quashie: From beauty queen to farmer and social entrepreneur

[bctt tweet=”Mamagah Farms is an agricultural social project run by beauty queen Emefa Quashie” username=”SheLeadsAfrica”] It’s not every day that you hear the story of a beauty queen owning a farm. But the story gets bewildering when you notice that instead of just employing people to work on the farm (like some “modern” farmers do) she goes hands in and knee deep -getting her well-manicured nails in groveling dirt as she furiously uproots and plants, as she waters and nurtures and as she satisfyingly harvests and reaps. Meet Emefa Quashie. A present farmer, social entrepreneur and an erstwhile beauty pageant winner. When she’s not furiously uprooting and planting on her farm (Mamagah Farms), she is lost in her studies for her MBA in Marketing or running Universal ChildCare Foundation, a non-profit organization that supports needy children. SLA contributor Emma Kwenu Smith caught up with Emefa to get some insights on how to dominate in an unpopular agriculture career for modern young women and simultaneously use it to make a social impact. Tell us about Mamagah Farms. Mamagah Farms is a social project that mobilizes and empowers rural women farmers to adopt modern technologies in farming. We want to commercialize agriculture in rural communities in southern Ghana. Mamagah farms was established in 2015 with the main aim of empowering women economically through commercial farming and creating support schemes. These schemes create opportunities for smallholder farmers to improve their livelihood. Currently, we work with female smallholder farmers in rural communities within the Southern part of Ghana. Simply put: We farm, we train and we support. There are so many avenues for social entrepreneurship -why agriculture and what was the innovative idea behind Mamagah Farms? I was born into a farming community, and my mother was a small holder farmer so I spent a lot of my days on the farm assisting her. Unfortunately, along the line I grew up with a warped misconception about agriculture. Growing up in a rural community, I always thought farming was for the poor and uneducated -after all, many folks there turn to farming to be able to feed their families and also make an economic living. However, over time I came to appreciate the relevance of agriculture and numerous opportunities it presents to the youth. Mamagah Farms was born out of this realization. This is why I decided to take up farming –to send a message to the young women. Do you plan to diversify what you produce and expand to include other parts of the country? How are you preparing for this? With over 200 acres of land in the Volta Region of Ghana, we specialize in growing and harvesting in maize and pepper. Unfortunately, and as is the same with any start-up, not having enough funds can slow down plans of scaling up. We are pitching for investors and hopefully, we would be able to work at optimum capacity, making full use of the land. This way, we will be able to diversify our produce and grow a variety of crops to suit both local and international demands. Funding is everything especially for an entrepreneur who wants to leverage on technology to make farming simple and easier. There are plans to expand to other parts of the country and even West Africa. [bctt tweet=”Funding is everything especially for an entrepreneur who wants to leverage on technology” username=”SheLeadsAfrica”] How does your business as a social venture empower local women farmers? Mamagah Farms is just like social entrepreneurship project. We apply business principles to solve societal problems. What we noticed is that there is potential for rural women farmers to cultivate on a bigger scale and learn the best farming methods which would ultimately impact their economic livelihood. Realizing this, we use the profit from Mamagah Farms for investments. Apart from financially supporting these farmers to purchase inputs and commercialize their farms, we also partner with local organizations to provide training and extension sessions for these women. Most of the women who work with us are single mothers and while we want to fight poverty and promote empowerment, we want these women to have enough to afford to educate their children. An empowered woman means an empowered family and ultimately, an empowered nation. What challenges have you faced with Mamagah Farms and its related social projects? My biggest challenge has been reorienting the minds of the local folks. As hardworking as they are, the tradition has created a certain mindset towards change. A typical example is technology. When you suggest the use of tractors, some believe that using tractors may disturb the peace of their ancestors. With such a mindset, how can we grow? But it is not enough to recognize a challenge and leave it there. We take the women farmers through training programs, where we address these challenges. We show them concrete examples of how farming is done in first world countries and how we can get there. Culture and tradition can have a hold on people’s mindset, and it is important to give them the needed exposure in order to disabuse this mindset. Why should more women explore the prospects in agriculture in Ghana, and Africa? In recent times, women are defying the odds and taking more risks in their careers. Why should agriculture and agribusinesses be any different? Can a woman not own a 10,000 acre farm and work on it herself, while managing others to work as well? Agriculture has never been and is not a reserve of men. Our natural disposition as women makes us more inclined to be the better farmers, we are nurturing and detail-oriented. This is an important quality. There are several opportunities in agriculture we can take advantage of. From crop planting through to the distribution of produce, there are endless opportunities to explore. Food is a necessity. Africa has arable land and other resources, and there are always opportunities to meet the need for food produce. If you get such an opportunity, why say no? [bctt tweet=”Agriculture has
The Shine Theory: What it is and why you need it.

[bctt tweet=”Building friendships with accomplished women is great for your business & personal network” username=”SheLeadsAfrica”] What is your first thought when you get introduced to another woman? ‘She’s pretty but maybe not as pretty as me?’ or ‘Gosh, I wish my edges were that laid’ perhaps ‘Who is this? Does she think I’m cool?’ Whether it’s involuntary or not we tend to have a train of thought that borders on the competitive when we meet someone new. It even happens with people we do know, hearing good news about a friend’s new promotion or engagement can sometimes make us feel a little left behind. Well the Shine Theory, advocated by Anne Friedman, challenges you to flip the script. The basic premise is that when you meet an intimidatingly successful bad ass woman, instead of letting that little voice in your head tell you that you should feel inferior or even intimidated, send it back where it came from and befriend her! Friedman explains, ‘Surrounding yourself with the best people doesn’t make you look worse by comparison. It makes you better.’ Why the Shine Theory? We live in a society that constantly pits women against each other, as if we can’t imagine a world where two successful women can exist without being competitors. The Shine Theory encourages us to surround ourselves with women who are successful and to encourage these successes. How can we not want to see the women around us flourish and do the most? After all, we are the company we keep. But does the Shine Theory actually work? It has been tried and tested by the women in the Obama Administration with the effects fostering an important change in the way women treat each other in the workplace. It has been a long time coming but it is definitely time to change the narrative that women cannot exist in the same space without being pitted against one another. So how can you practice the Shine Theory? Well, charity does start at home. How we see and treat others is based on how we see and treat ourselves. A little self-love and self-confidence goes a long way. When you recognise your potential and your unique path, you’re less likely to compare yourself to others and resent their accomplishments. It is important to ask yourself why you instinctively take a negative approach to meeting someone new. How do you feel about yourself, your career and happiness? Your answers to this will generally reflect how you ultimately treat others. Convinced? Here’s how to start. The Shine Theory can easily be done with our friends and general social circle but it is not just limited to seeing our inner circle flourish. It is also key to make an effort when we meet someone who potentially intimidates you. This isn’t a ‘fake it till you like her’ situation. Be genuine and honest with your friendships and acquaintances, be part of a BOSS community that encourages and thrives off each other’s success.Whether it’s a tweet of encouragement or creating platforms that support another woman’s business, the Shine Theory allows all those involved to bask in each other’s sparkle. Building friendships with more accomplished women is great for building your business relationships and your personal networks. Who knows? That seemingly intimidating woman could be you next business partner. More significantly, you gain you a strong support system that pushes you to be the best version of yourself. We need friends that are smart, confident and kick-ass women who dish out the best advice and inspire us daily. Create and foster friendships based on mutual appreciation and respect in seeing each other’s triumphs as a celebration for all.
The struggles of being a stay-at-home mom

[bctt tweet=”A reluctant stay-at-home mom shares her experience and why she came up with an exit plan” username=”SheLeadsAfrica”] Any time you see a woman who tells you that her main job is to take care of her children 24/7, know that you just met a stay-at-home mom. The definition for this term is someone who stays at home all day to raise her children and manage her household, while her spouse gracefully assumes the position of a provider. This term has become a cliché in some countries —thousands of women proudly wear this badge in a show of their sacrificial parenthood. In many societies outside Nigeria, stay-at-home moms are often seen as good models of motherhood because it is not everyday you meet a woman so selfless and willing to let go of her financial independence. But the question remains; what does a stay-at-home mom do all day? Is cleaning and doing laundry a daily routine or is she watching ‘Zee World’ or ‘Telemundo’? In this part of the world, there is something so ordinary and basic about being a stay-at-home mom. Out of personal experience and data check, most stay-at-home moms in Nigeria take on this role out of frustration of not getting a job after childbirth or lack of zeal to further pursue career goals. It is, sometimes, very easy to give up trying but the consequence of this decision is a grave one. [bctt tweet=”Most stay-at-home moms in Nigeria take this role because they can’t find a job” username=”SheLeadsAfrica”] If by staying at home all day and writing occasionally qualify for being a stay-at-home mom then, I label myself a reluctant one. The state of not being able to be financially independent is one of the lowest that I found myself in. Nigeria happens to be a peculiar country where the depth of one’s pocket determines who the boss is. These days, it is not safe to solely depend on one’s spouse for everything —financial independence is a must for every woman regardless of marital status. Nigeria is a patriarchal space, where being a woman is enough trouble, talk less being a jobless mum. Loss of who I am There are three things that I lost in the period of being a stay-at-home mom. I lost myself, my voice and my bravado. As someone who has previously worked in several highly structured organizations, full time motherhood threw me off balance. Day after day, tiny pieces of my self-confidence began to ebb away as I helplessly watched other women excel in their careers be it as entrepreneurs or career women. Nothing robs us of our joy like the helplessness of not being able to determine one’s fate. I would feel inferior every time I heard the success stories of my colleagues. I began to look for excuses to stay indoors and revel in self-pity. Before I know it, I became a recluse instead of the strong, extrovert and go-getter I used to be. [bctt tweet=”I lost 3 things being a stay-at-home mom; myself, my voice and my bravado” username=”SheLeadsAfrica”] Being a full time mother opens a door of vulnerability; it reduces us to helpless creatures. I had a rude awakening of this in my second year of marriage when an in-law came around and subtly hinted at my ‘jobless condition’. He constantly tore at any suggestion I made during our family discussions. To him, I was just “an entity whose main job was to breastfeed a child”, as he put it then. The mere fact that I wasn’t bringing in any income was enough reason to shut me up. To him, I didn’t exist, likewise my thoughts, in his mind, I was just a human with mammary glands and a womb to frequently push out babies. One day, I decided that I had had enough, I began to outline ways to get out of this pathetic state. Have a time line It sure doesn’t matter what made me a stay-at-home mom, what is important is the time line for my exit. A frustrated stay-at-home mom, like me, definitely needed a detailed plan on how to put an end to the cycle of helplessness. Questions like these should be included in your time line: When do I pull the plug? How do I integrate myself into the chosen career or business? What are my new strengths? These questions will best guide you on the next step to take when considering an exit. Never stop learning Don’t ever be deluded into thinking that motherhood takes all your time and energy. There are millions of women who are beautifully juggling child rearing with careers; so even while you are stuck being a stay-at-home mom, compel yourself to take lots and lots of self-development courses. Nothing stops an online course or even a distance learning course. These courses will one day help to advance your career. I must confess that it is hard to get back into a career or a business after a hiatus, but it is doable. Since I decided to get back to the corporate world, I have constantly learnt how not to take NO for an answer —I don’t get fazed by the number of rejections, I just keep on pushing. Keep on dreaming This is one thing that kept me sane in my five year stay-at-home mom experience. I never for once stopped dreaming about who I would be in my chosen career. This vision kept me awake at night and gave me a clear perspective on how to attain my career goal. [bctt tweet=”Children need to see their mothers in places of strength and independence” username=”SheLeadsAfrica”] Never allow anything or anyone to rob you the power of dreaming big. I once read online about how children of career women excel in life compared to children raised by stay-at-home moms. Children need to see their mothers in places of strength and independence and let’s be honest, being a stay-at-home mom will never create that reality.