Shamim Ehsani, Marketing Director Tribe Hotel: The inefficiencies of other hotels guided us in developing our brand
Shamim Ehsani is the co- founder and marketing director of the Tribe hotel, a five star hotel in Kenya. It’s a family business he started with his brother. One of the speakers at the recently concluded SheHive Nairobi, Shamim shared his lessons learned from working in the hospitality industry. A unique experience “Coming back to Kenya from Boston I had no knowledge of hospitality. My brother and I started this hotel from a consumer point of view. After traveling across the world, there are things we despised in many hotels. we hated having to pay for Wi-Fi, uncomfortable beds, bad showers, thin walls , billing disputes, empty minibars , non-functional plugs, scratchy sheets , stupid hotel policies, breakfast ending at 9.00am, overstuffed and under stuffed pillows and lack of generosity. These inefficiencies became our guide to developing a brand. We made an entry point into business by identifying the hospitality market gap in Africa built a luxury hotel.” Have a proper vision From the onset, Shamim and his brother wanted a hotel that looked to have been inhabited by a new-age tribe for a short while before embarking on a nomadic journey. The hotel didn’t have to look brand new rather they wanted a warm habitable place. In their architectural design antiques, crafts and interior decor all come together to complement each other and tell the story of this futuristic tribe. Have a unique proposition The tribe’s proposition is its team and the ambience of the hotel. It has a diverse team with unique personas. Apart from their qualifications, the vibrant team possess unique eccentricities that are amusing. Shamim knows his team by name and respective qualities. “Dan loves bird watching (weird); during the interview Anthony had a funky jacket and Lilian loves and adores fashion and magazines. Nick, Ken, Jackie, Carmeline have warm personalities and great smiles. My staffs appreciates good food and have great taste in dining, we often find ourselves visiting similar places.” Branding Shamim and his brother wanted to revolutionise the industry. The hotel was instrumental in reorganizing the industry from the conventional rack rates set by tour operators into best available rates. They put a huge focus on media and social media. They further contracted a reputable Hollywood PR company to take the hotel up to a celebrity status. Years into the industry the PR efforts paid off, they have bagged accolades since 2010 such as the Hot List awards, and World Travel Awards to name a few. Accept criticism Despite being told off by a big consultancy that brand name (Tribe) would be the windfall of their venture, Shamim’s team stuck with their guts, cocked their guns and went ahead with their name. Shamim felt that the consultant was a little bit conservative whereas he felt the Tribe name was punchy, kickass and powerful. “Initially they wanted to brand our hotel as Moto however Motorola began campaign with a similar name.” Leadership Shamim attests that Tribe hotel has been able to maintain leadership in the industry through authenticity. Competitors can mimic your idea but that doesn’t mean that you remain complacent. Through a robust leadership and comprehensive training, the hotel had the highest rate of staff retention. The entire team undergoes a courtesy and hospitality training for months before getting into operations. Advice to women entrepreneurs in hospitality As a woman in hospitality, you need to get staff to buy into your vision. We encourage our staff to be friendly to customers. Our staff are approachable and confident. We train staff to acknowledge that they are equal as any guest. We are flexible to let staff interact with clients after work.
Naomi Kamau’s 5 tips on success and mentorship
Mentorship needs to be built, enforced and embraced. This is what creates the next generation of leaders, to spur the growth and prosperity of a country. Through mentorship, I know I will leave a lasting legacy – Naomi Kamau, Kenyan producer, actress and scriptwriter There isn’t a soul in Kenya right now in love with local television drama that hasn’t heard of Naomi Kamau. Naomi is by far one of Kenya’s leading television producers and actresses. From her acting roles in “Mother in law” and “Shamba Shape-Up” to her popular TV production “Machachari”, she is described as an iron lady when it comes to the Kenyan production arena. It is evident that Naomi has done a lot for the Kenyan TV industry. Hers is a passion to tell the African story for what it really is. To showcase the ordinary Kenyan life, to use drama to solve social problems and to help others embrace their heritage and be proud of who they are. As a mentor and a mother, what gives her the greatest gratification is when Kenyan’s appreciate their own, when they rave about Kenyan productions and when they see themselves or others they know of in the characters created. Naomi posits that this is the path to greatness for any country -embracing their own abilities, heritage, culture and splendor. “Africans need to create content that is commensurate with the lives they live for this is what will entice and draw the audience into appreciating their own”, she says. When mentoring the young people. First and foremost it is important to recognize that we cannot as entrepreneurs implement the dream forever and that we have to pass the baton on to the youth in order to create a culture of sustainability in quality TV productions. “I have great mentors myself like Wachira Waruru, Latifah Ngunjiri, Catherine Wamuyu and David Campbell. Successful people, most of the time, have to have mentors who are older and younger than they are”, she quips. Having studied air-ticketing and taught History and English to secondary school students at some point in her life, Naomi shared five steps that she believes is the sure pathway to a successful production career. 1. Identify your passion “Passion should be what drives you to surge forward. My parents wanted me to be a teacher but the passion within me couldn’t let me pursue that. I ended up teaching for two years but the passion was at it again stirring deeply within me. The one strange thing about passion is that it’s almost spiritual and so strong and real that it will not let you rest until you embark on the journey to your dreams.” 2. Take the first step “It is evident that God will certainly not bless someone who isn’t working toward the dream. You have got to be on the journey that will take you to your passion irregardless of the circumstances. A lot of young people view money as a great impediment but it shouldn’t be, you can work for the people who you want to be like, that is a path that will somehow lead you to where you are looking to go.” 3. Be creative and resilient In this industry young people can be anything they would like to be if they put their minds and hearts into it. There are vast opportunities in wardrobe, make-up, animation, graphics and writing that young people can explore and excel in. 4. Work hard This is the essence of success. It means literally getting down and dirty. When things seem not to be working, strive on, Rome was not built in a day. It takes hard work and time to build a successful and thriving career. 5. Read and Research You need to know what others in the industry have done so that you can create something better. Better still you can liaise with the people already there in order to create something better. Production is an expensive venture especially for a young person and mistakes cost money. It would be good to know what other people who’ve made it think of your work. That is the essence of having a mentor.
The five people I met at She Hive Nairobi
Friday, day two of the She Hive Nairobi boot camp was so much fun. The ladies were so much fun to be with and the sessions were just as great. Gleaming tips, asking questions, having discussions and doing a few exercises went well. Learning has never been so much fun! I had a chance to interact with a few of the many ladies in attendance. Here, let me tell you about the five people I met at the event. Yasmin Yasmin was the facilitator of the day. She covered topics like Pitch Deck practices, prepping for investor meetings, identifying and developing customer profiles, presentation skills and strategic and analytical marketing. She is interesting and graceful. Yasmin thinks that we are a fun group so she enjoyed facilitating the sessions. Empowering African women to grow in their business ideas and implementation causing a higher standard of life, makes it all worth it! Jimia Yassin I like her name, a lot. She figures it is derived from Jamii, Swahili for community/society. Jimia has enjoyed the sessions so far. Some of the lessons she took home with her as an upcoming tech-preneur was that not everybody is her customer. This she realized from an exercise done yesterday, Thursday. She discovered that she had to know who her target market is and where she would get that market from. She also learned a great deal on the different tools to use in marketing her business as well as the various tips on how she can develop her business. Sylvia Moraa Sylvia and I sat beside each other. Boss Lady of her tech company, the empowered beauty was a great sport (even after I spilled something on her). Sylvia came to the realization that not all social media platforms work for all the businesses so she has to find out which work for her company and implement it. Other eye opening tips were on business planning and having a system to follow up on her company’s clients. I hope she will not be afraid of sitting next to me tomorrow if she has to. Paula Rogo Paula Rogo is the founder of Dhako Media, a media company focusing on the millennial woman. There was no boring moment with this chatty lady. The hours may have been long for her, but she enjoyed every bit of the sessions. What hit home for her concerned branding, group participation and client feedback. Loni Stephens Loni is a lady with numerous business ideas which I won’t preempt today. She found the sessions very useful. “Today was awesome! There is a lot to process, but it is definitely worth the time.” She feels that the things we learnt at the seminar may have taken longer to learn if we did it on our own but now that journey has been shortened thanks to She Hive Nairobi. There were many other great, wonderful and fierce ladies attending the She Hive Nairobi event and all are fun. We learnt so much together. It was interesting to watch light bulbs switch on as each of us come up with ways of applying this knowledge into our various ventures.
Role models for the woman who doesn’t want kids
It’s time for a brutally honest conversation. Some women don’t want kids. Being a parent is just one of the many roles that women can play. I particularly feel angry when women are pushed into or forced to be parents when they have no intention, inclination or desire to be mothers. Parenting, including having kids, should be a matter of choice. A child does not want or need a reluctant or frustrated parent. As women, we are human beings first with desires, ambitions, talents, skills and purpose. For those of us who choose nurturing as their primary goal be the best you can be, it’s a choice! Personally I preferred to have my children in my 20s as they are important in my life path. However, we should all respect that women have a different paths through which to contribute to society. Sometimes this does not include having kids. If you’ve felt alone by not feeling any maternal desires, this list of prominent childless women will remind you that you are not. Rosa Parks, Civil-Rights Activist Rosa Parks is famous for refusing to give up her bus seat to a white passenger in Jim Crow era US. Her defiance lead her to became a symbol for the Civil Rights and she later received national recognition for her work as an activist. Oprah Winfrey, Media proprietor and philanthropist Oprah is undoubtedly the Queen of media. She doesn’t need an introduction, we know that she is the richest African American of our time and possibly the greatest black philanthropist in history. Roselyn Naliaka Nambuye, Kenyan High Court Judge The Court of Appeal judge with over 30 years experience in law, Roselyn was the chair of the Kenya Women Judges Association. She created scholarship for destitute children and is also known participate in communal activities like funerals and harambees. Billie Holiday, Singer and songwriter The iconic singer of the blues, Billie Holiday never had children. She pioneered new forms of singing and is known for her voice which captured her audience’s attention completely. Angela Merkel, Chancellor of Germany, 2005-now The number 1 most powerful woman in world this year, according to Forbes, Angela Merkel is the first woman leader of the Christian Democratic Union party and the first woman Chancellor of Germany. Condoleezza Rice, US Secretary of State 2005-2009 Condoleezza Rice was the first woman to serve as National Security Advisor and the first African-American woman to be Secretary of State. Condoleezza is also a professor of political sciene affiliated with Stanford University. For those who just don’t want to have children now, remember that child bearing can be deferred until even your forties. This can allow you to pursue any other ambitions you may have during the “prime” of you life (that is between the ages of 25 to 35) .
She Hive Nairobi: What participants are saying
The first day of She Hive Nairobi featured attendees from diverse fields. The room oozed with entrepreneurship, passion and beauty with brains, left, right and centre. The attendees are frontiers in print and digital marketing, media, cosmetics, fashion, freelance journalism, and writing. This coterie of African trendsetters have titles going from start-up magnates to Motherland Moguls, leaders to marketers, directors and CEOs to media strategists and professional consultants. One thing for sure is that these ladies are high-fliers. By attending the She Hive Nairobi they have already hoisted their sails for the entrepreneurship voyage. The beauty, charm, courage and confidence are something to be awed at. This is the event this side of Sahara that you never want to miss. Here is what some young women are saying about SheHive Sylvia Moraa, CEO and founder Tech Hub Creations What I do: I am graphic designer, branding and a print consultant. The session was great. Yasmin is a resourceful, motivating and an engaging person. My key take away from the session was the emphasis on tracking marketing contacts and how to define entry points for my business. As a marketer, I have attended many trainings and I felt that the session was a validation of what I have learned and drives business in my line of work. Phelena Jean, Founder of MADAM Indigo What I do: I provide luxury hair extensions for women of distinction. The most important lesson, I gained in this session was the necessity of keeping spreadsheets of integral contacts in my industry. Leilah Namisango What I do: Digital marketing executive/Head of content, Kidz Culture/Ramsa Ltd I am glad that this session tackled many things that I was eager to learn. The content delivery was okay and I loved the personalized interactions from the SLA co-founder. I felt that issues that touched on market research insights, customer profiles and business development were handled effectively by Yasmin. Loni Carol, Semgalawe What I do: Entrepreneur and founder of ILadu. I am in the development stages of setting up my business. I learnt a lot in this interactive session and what stood out the most was importance of customer research and Google creeping to my business. Ruth Nkirote, Director Tina LTD What I do: I am a marketer. She Hive Nairobi boot camp was a lively discussion full of gems. I got to learn more on my customers, what their problems are and how I can provide solutions for them. I now understand the importance of having to write down my business contacts and ideas. Lastly, Yasmin highlighted on how grow my business through my community and I can set value to my customers. Overall, She Hive addressed what my business needed to move forward. Anonymous The key points I’m taking away are to learn to get feedback from customers, the importance of being creative on how you market and getting out value set
4 ways I was failing my business
A friend asked me to attend an event she was setting up to discuss the challenges that women have when it comes to running a business in Kenya. Everyone knows that running a business has its challenges but what does it mean to have ‘women only challenges’? Are we saying that it’s hard for Kenyan women to run profitable businesses? I can list the cost of doing business, from the licenses to the cost of raw materials. From the taxes to the high cost of living. From corruption to sexual harassment on these streets. However, while we talk about the external factors that affect our businesses, we rarely focus on ourselves as women entrepreneurs and what we do that may cause our businesses to fail. When I thought about it, I realized that most of the challenges I have had, have little to do with the business environment and more to do with my attitude. These are challenges that have been in my control and could be fixed. My doubts and my fears When I chose to be an entrepreneur, I wanted to create a solution to a problem that many girls and women face. It took me a long time to figure out my path and in that time, I lost some relations. I had friends who were far ahead of me in life. They were investing in property and driving big cars. They were employed and happy, or so I thought. When business was slow, I would always fantasize about the lives ‘other women’ are having and how easy their lives are. This affected how I ran my hustle. Then, I would often entertain the thought of going back to employment. I started doubting if I took the right path. I worried about how I would pay rent and fuel my small car. As this was going on, I was focusing less and less on the business. My doubts would show when I told someone about my business. They would see I was not sure of myself. Why would they trust me when I did not trust myself to run a business? My lack of confidence I hated speaking in public, so how was I supposed to pitch my business in front of 100 strangers? How was I supposed to show how passionate I was about my business? I think I lost out in my first pitches because they did not see a woman confident enough in herself to speak out passionately about her business. With practice, I have been able to speak in front of strangers. I start by telling a story, from the problems to solutions of my entrepreneurial journey. I find that the crowd is calm and ready to listen. I imagine that the crowd travelled thousands of miles to hear me speak and I cannot let them down. Now, I have been invited to speak at conferences and forums and before I take the mic, I remember the days I shook and stammered and I smile. My exit plan I always had an exit plan. If I did not do this business, I would run the best digital media house in Nairobi. I would spend hours imagining how I would bring Huffpost to my city and run it better than mainstream media. What I did not realize was that every time I would wander into the thought, I was detaching my mind from my main business. Every time I got a rejection email, I would always come up with another idea. This made my business slow down and I kept blaming it on the tough business environment. Yet I did not sleep, eat and breathe my business. I was entertaining other ventures and not giving my main 100%. I was not knocking harder on the closed doors because I filled my head with these other ideas. I felt that I needed an exit plan. Now, the only exit plan I have is to sell to a big corporate company when my company is worth millions of dollars. My social life Ever had love so good that you make your business an afterthought? Having relationships affects your business either positively or negatively. For a long time, I did not know how to balance my relationship and my business. I did not have the discipline to say no to those late night dates that affected my performance the following morning. I would spend time on the couch watching movies and enjoying our time together, then rush to beat deadlines the following day. What I realize as a Motherland Mogul is that I do not have the luxury to enjoy a weekend or a holiday as an ordinary person. Work comes calling at odd times and as the leader of the team, I simply cannot ignore the calls just to have a great night out. That time will come, just not now. Whenever I meet a great person, I make sure to tell them just how important my business is. I ensure they realize that my work comes first and when we have made those millions, we can afford to take a one month long holiday and relax. But for now, my work comes first. If he is understanding, he will stay. I have learnt to point the finger at myself first before blaming other factors for the poor performance of my business. Share with us what challenges you have learnt to overcome as a business woman.
It’s time to question the strict gender roles placed on women
One of the major gender roles set apart for women is that of the nurturer. But nurturing takes time. It keeps women away from other activities. It drains us emotionally. It makes us places nurturing above other roles. It costs money. It reduces resources available to women. I was born into a family of 7 children and I have 3 children myself. While I am a huge supporter of family life, I believe nurturing is a huge factor of inequality between the genders. Women are raised to believe that nurturing is an exclusively for women. This is deduced from the inter dependency required during the first year or so of a child’s life. But nature does not make mistakes, it was not intended for intense inter dependency to go on forever. In fulfilling gender roles, some women believe that everything else takes a back seat to nurturing. In my opinion this is a box that women create to limit themselves. We have an inherent gift of multitasking and delegation. Yet, a good number of us spend an inordinate amount of time planning and thinking about our roles as mothers or wives. Consider too that other women will go against their instincts to perform these roles due to societal norms, even when they are honestly not interested in being nurturers. The reality Nurturing is an important role for both genders. The inter dependency between a mother and child should be balanced with a father’s participation. A father is just as valuable a parent as a mother and is key to the emotional growth of a child. It’s a partnership and not a sole proprietorship! So dads, bringing in the bacon is not enough. Children also need your socialization, encouragement, advise, direction and love. Having a support system is important for any woman who has a child. We need time to do other things for our own mental stability. Yet, many women pour in too much time on their children and into their children’s life. You don’t need to take your child everywhere. You don’t need to be a drone mum using espionage-like tactics to constantly keep an eye on your child. My children surprise me everyday with their innovative thinking when I give them space to explore and make their own choices. So mums, child rearing is not a 24 hour business. Balance it out, live your life. Be the lioness who hunts and leads with the lion, even though she has cubs. Technology equalises the imbalance Society can balance gender roles with technology. Women can use technology to participate more to society and not feel stifled or limited to the nurturing role. With technology, we can contribute from anywhere and work faster. Women can handle domestic roles and still have time to pursue their aspirations and dreams. For example, parents can can supervise their homes in their absence through nanny cams. Jobs that were previously time and energy consuming can be done quicker and easily with technological innovation. Women have the choice to participate be both mothers and professionals. Education, personal development and skill acquisition are available at a click of a button. E-learning platforms allow users to interact, access premier education without from the comfort of home. I personally favour listening to audiobooks so that I can multitask. Furthermore, technological advances in the prevention and treatment in medicine mean parents don’t have to fret so much over children’s health. This allow parents time to pursue other pursuits. A number of the restrictions and barriers have been lifted by technology. We need to come up with more strategies to equalize gender roles so that men and women can live fulfilling and significant live while still being nurturers. Technology provides us that opportunity, why not capitalize on it?
4 career lessons from Akothee, Kenyan singer and entrepreneur
Earlier this year, Akothee set off a storm on Kenyan gossip forums as curious minds wanted to know about her wealth. The singer is thought to be one of the wealthiest celebrities in the country and her rapid rise to fame sparked rumours. Wagging tongues suggested that she got her wealth from a rich man and that she is part of the Illuminati. She was even accused of human trafficking. Just goes to show that there is still a long way to go before haters will stop saying horrible things about successful women. Akothee has quite a lot to teach us about life and business, get your pens ready. It’s okay to have a rough start Akothee left school aged 14 to marry the man she thought was the love of her life. In her own words, she came from a stable family but rebelled against expectations placed on her. She stayed at home, working as a housegirl for her mother-in-law over the course of seven years. All this while, her husband was in school getting his degree. He would eventually leave her for another woman. It was after ten years of marriage that Akothee returned to school. She was 24 years old. It is never too late to make a change in your life. A bumpy ride should not stop you from moving forward. Nurture your inner hustler After her divorce, Akothee moved from her village to Mombasa. There she learned how to drive and took to driving a taxi as part of her brother’s business. Yes, you read that right, she drove a taxi (some sources say it was a matatu). Akothee is known to be a great dancer and although she has made money from it, when she started she was dancing for free. It was others who suggested that she consider dancing as a business. She followed this advice and went on to earn a living as a professional dancer, dancing at high-end parties in cities across the world. Write this down, you can make profit from doing something unconventional. Always persevere and like Akothee land on your feet not on your back. Diversity is the spice of life Looking at all the things Akothee does begs the question, what exactly is her side hustle? Is it her music? Is it her business? The parties she hosts? The acting she does on the side? On the business side of things, Akothee has admitted that her ventures fund her Instagram glamorous living. She is the woman behind Akothee Safaris, a travel agency and transport service (remember the taxi company mentioned above? It has now expanded to a fleet of cars and will soon acquire a private jet). She also owns a 5 star boutique hotel in the coastal city Diani. In addition to this, she deals in real estate and property, buying and selling luxurious homes along the Kenyan coast. These days, everyone is expected to find their niche and stick to it but Akothee shows us that you can choose to buck the trend. You can be a mama and an entrepreneur On top of managing all that showbiz and entrepreneurship, Akothee is a mother of five! She has said that having kids is a hobby and she won’t mind a number six. As a single mum, she’s both the mother and the father, add to this her diverse hustles and her as a person outside her celebrity status. Her children have seen her through all her struggles and respect her for it. Akothee is a huge inspiration to single mums. You can be everything you want to be in addition to being a great mother. It’s been said that her past European partners are the ones that gave her money but after studying Akothee’s entrepreneurial spirit, I’ll take that with a pinch of salt. Here’s to living life to the fullest while generating your own wealth!
What you can learn about leaps of faith and other career lessons from Isis Nyong’o Madison
Isis Nyong’o Madison is a tech entrepreneur, investor and influencer in the African entrepreneurship scene. Aside from being named as one of the youngest power women in Africa, she is a principal at strategic advisory and investment firm Asphalt and Ink and previously served as the Vice President and Managing Director at InMobi and Google’s Business Development Manager in Africa. With numerous nods, including several acknowledgements from Kenya’s Business Daily’s Top 40 under 40 Women, Isis Nyong’o Madison is someone all young African women need to look up to. We went through some of her interviews and learnt a few career lessons. 1. Take a leap of faith Kenya in recent years has been touted as the hottest tech hub of Africa but in 2002, this was not the case. Isis chose to come back to Kenya against the advice of a career officer at Harvard in order to pursue tech opportunities in the market. Even if the steps you want to take in your career do not look like the correct ones to others, you need to be able to critically review advice from others and draw your own conclusions. Coming back to Kenya was a leap of faith for Isis and it has paid off. 2. Take a chance on you While she was still a student, Isis flew out to London on her own dime, to meet with MTV Africa head Alex Okosi. This is because she felt that she was the right person for the job. Taking a chance on yourself means not giving up on an opportunity you think suits you no matter the obstacles. 3. Make a decision and stick to it To achieve anything in life, clear decisions need to be made. Once you have decided what direction your career should take, it is important to stick to it. Isis has said in numerous interviews that there are no quick wins. Success takes time; you need to give yourself time. Isis has declined higher paying jobs in her career that did not meet her own personal goals of challenging work, responsibility, and growth. 4. Build/create/do something worthwhile It is not enough to just focus on moving up the ranks, you need something to show for it. It is just as important to build a track record or building something on your own or within a company no matter what role you are in. This is definitely something that can be said of every role Isis has held. 5. Be confident No one is going to hand it to you. You need to go after the career or promotion you want. Once you have taken the time to build something worthwhile, do not be afraid to show it. Use it as a portfolio to show just what you have accomplished and make it hard for anyone to pass you up for or question your promotion. Isis has been asked several times by people with more seniority than her whether she can do the job and her response as always been yes. You’ve shown you can do it, now prove it. 6. Be open to learning You can never learn anything enough and Isis knows this. Take every opportunity you can to learn something new. As Isis puts it, “learn about new ideas, build a new skill or deepen your understanding about a subject you are already familiar with.” 7. Be committed After it’s all said and done, Isis truly does commit to her work. In an interview with Forbes Africa magazine, Isis said about her former firm, “As we are a global organization (InMobi), there are often conference calls in the middle of the night and early hours of the morning. InMobi never sleeps.” To grow your career, you should be willing to give that level of commitment to your career.
10 East African songs that will get you hyped for your next big interview
No matter how many times you practice your introduction or write down the skills you’ll bring to the position, interviews can be the most stressful part of getting a new job. We all know the stakes are high for an interview – you can go from the bottom of the pile to the #1 candidate by presenting yourself well and telling a compelling a story. With so much riding on your success, you can’t go into the interview room full of jitters and unsure of yourself. The best way to make yourself stand out is to be confident and calm. Not sure how to do that? We’ve pulled together a list of 10 East African songs to help center yourself and find some inner peace before the big moment. 1. Habida – Superwoman As the title suggests, this song will get you into a ‘conquer the world’ mood. With its catchy beat and uplifting lyrics, it is just the kind of song you need to conquer an interview. 2. Octopizzo – Black star Straight from the chorus, it is clear that the song is telling the listener to believe in themselves. “Forever you will be, a shining star… You will always be, a black star…” Go forth black star and rock that interview. 3. Khaligraph Jones – Yego This song is about Julius Yego, the Kenyan javelin thrower who broke the African record twice and Kenya’s national record four times. Seeing as the song is based on a champion, it shouldn’t be hard to get into a winning spirit when listening to this song. 4. Juliani – Exponential potential The title says it all and so does the video. The video is set within the confines of a boardroom which seems appropriate given the lyrics of the song. This is just the song you need to get the energy to unleash your full potential. 5. STL – Dreamer Stella Mwangi (STL) uses this song to encourage all the dreamers to go out into the world and follow their dreams while recounting her own story. It will definitely get you in the mood to conquer your fears and ace the interview. 6. Wangechi feat Karun – Analogue dreamer Although on the surface, the song seems to be talking about following your dreams, the more profound message is about being courageous enough to be different and to be you in a world clogged with similarity. Just the dose of courage anyone needs before an interview. 7. Muthoni the Drummer Queen (MDQ) – Nai ni ya who? This song was written for the city of Nairobi and what it takes to make it. But the song’s universal message also applies to any other city in the world. At its core, the song emphasizes the importance of getting up and doing something to change your life. The track’s awesome beat will get you hyped in seconds. 8. Avril feat Rabbit King Kaka – Ninaweza ‘Ninaweza’ means ‘I can’ in English. The song stays away from metaphorical analogies and remains as simple as its title suggests. It is the only motivation you need to get hyped for your interview. The message is clear, ‘You can.’ 9. Vanessa Mdee – Hawajui With a colourful video, Mdee encourages her listeners to overcome any obstacles that come their way, including unfair judgement from people who have no idea who you are. 10. Jua Kali – Baba Yao The song begins with these words, “Hauezi niekea chini, me ni baba yao” “You can’t put me down, I am a champion” (English Translation). Side Note: The Direct translation of the phrase, ‘me ni baba yao’ is ‘I am their father’ which is a sheng colloquialism used to refer to oneself as the best or a champion among colleagues. Which of these are your favorites? Any ones we missed? What is your all time favorite song for getting pumped your big interviews?