Vuyi Zondi: How I turned my natural beauty hobby into a thriving business
[bctt tweet=”Management consultant Vuyi Zondi started making skincare elixirs for herself and close friends” username=”SheLeadsAfrica”] Vuyi Zondi is a Management Consultant by profession with experience in strategy consulting to optimize business performance. She is also Founder of Corium Naturals. The spark for her to venture into the natural beauty space started as a hobby, where Corium Naturals was born, an area in which she had an organic interest in. Vuyi had started making skincare elixirs for herself and close friends as a past time. She received good feedback, which encouraged her to start offering these products for money. Vuyi spent a considerable amount of time researching natural skincare and traditional skincare practices of African and Indian people. This is how Corium was born. Vuyi shares with SLA contributor, Anelisa Kasper, her journey in starting Corium Naturals. What was the spark that lead you down the natural beauty industry to start Corium Naturals? Organic interest in beauty and personal care and a generally experimental nature. I love all things relating to personal beauty and the interest was born of that. Are you highly involved in the making of your skincare products? Was it fairly easy to learn the skill? What have been the benefits and challenges of making the products yourself (if you still make them yourself)? Yes I am. I have partners who supply the raw materials and whose guidance we rely on, and who have “trained” us in some areas, such as the new addition of ECOCERT certified preservatives. The products are largely hand crafted and only the black soap is received already fully made from our partner in Ghana. The products are not complex to make. The challenge that we have faced with hand crafted cosmetics is batching; you have to get the measurements and batching identical so that the end user satisfaction is uniform. When we experience a bad batch, it results to wastage therefore we take the utmost pride in making sure that the products are of the best quality achievable. How do you ensure that your products are safe for your customers to use? Our partners provide Certificate of Analysis of the raw inputs and testing dates, as well as expiry dates. Our partners carry SOIL, ECOCERT, FDA and BCS Oeko-Garantie certification and registration. They have the labs and resources which test everything and declare it safe for cosmetic use. This is a highly important part of the business. The shea butter and African black soap are received from Ghana and our supplier is part of the Global Shea Alliance and adheres to Fair Trade principles. You started Corium Naturals while having a full-time profession, how has the journey been from when you started your own business and to where it is now? Has the corporate/start-up balance been smooth? I would still say that I have not perfected the balance and I probably will never feel that it is perfect. However, it works for me –as a professional and business owner. My profession is to assist businesses optimize their performance and to solve business problems. Entrepreneurship is also defined as solving a problem for the consumer. In my head, I see the two easily complementing each other. It isn’t smooth at all times, but what I learn from one, I can transfer to the other. It is a tough journey, and I am not sleeping enough. However, the journey is rewarding. [bctt tweet=”Vuyi Zondi: What I learn from my corporate job, I can transfer to my start-up” username=”SheLeadsAfrica”] Where do you see Corium Naturals in the next year, or two years? How do you plan to grow it? I would like to see Corium listed in more stores –we have just entered our first listing at Plush Luxury Concept Store in Braamfontein. I want Corium products to be ECOCERT certified in their formal form, rather than the certification of the separate input ingredients. Maintaining the fast growth of Corium Naturals is a great achievement, what keeps you going to ensure that it becomes an empire and who are your biggest cheerleaders that motivate you to keep going? The fast growth of Corium has taken myself and the team by surprise. It has been exponential. That puts us under pressure because we have to perform to that standard and keep the magic formula. What we have done really well is our marketing strategy, especially on digital platforms. What keeps me going is my strong hunger for achievement and my own private ambitions. I also have a great network of friends and supportive family. They are so supportive. [bctt tweet=”What keeps Vuyi Zondi going is her strong hunger for achievement” username=”SheLeadsAfrica”] What advice would you give to women looking to venture into the natural beauty space? Do your research, read up from credible sources. Reach out to the suppliers of raw materials because they have a wealth of knowledge and guidance. Become a sponge, always soaking in new knowledge and new learnings. Do your market research and find out what the market wants. Corium has grown from the online shop, to being stocked at a physical store in Johannesburg. Please tell us where SLA readers can get hold of your products, the different kinds of products you stock and where the physical store can be found. We have soap, cleansers, serums, facial masks, and body butters. All of these are available on our online store, and our best sellers are found at Plush Luxury Concept Store, 38 Melle Street in Braamfontein, Johannesburg. Want to see women you know featured on SLA? Tell us what amazing things women are doing in your communities here.
Ronelle Steenekamp: Be aware that everywhere can be a learning space
[bctt tweet=”Ronelle Steenekamp: I am just a woman who doesn’t over think & pursue what is in my heart” username=”SheLeadsAfrica”] Ronelle Steenekamp works in consulting and training but what keeps her motivated is not passion but her sons. As am a mother to two interesting and independent boys, Ronelle keeps motivated, inspired and challenged in many ways. The start-up RSA Consulting breaks boundaries in the workplace through transformation. They design learning programs for employees, advise organizations on learning and development projects and help companies to carry out more effective learning interventions. RSA Consulting also aims to support businesses in designing, delivering and evaluating learning. While building her start-up, Ronelle doesn’t joke with finding time for herself and being in her own space. Self-care is on the top of her list of priorities. With the boys, studies and a business Ronelle Steenekamp still manages to make time for friends and family. What learning techniques have you found are the best to maximise learning? The best learning techniques starts with the acknowledgement that you can learn from anyone, any time. We need to be aware that everywhere can be a learning space full of information, knowledge and lessons learnt. One does not only learn from experts. What are the mindsets that you believe need to be changed in organisations? Why? We need to change the mindset having your own business is incredibly hard and that it is for people more intelligent, more creative, more experienced etc. Yes, having your own business has it’s challenges, but so does working 9-5. If you have a challenge, you also have the solution. If we are going to believe it is so difficult and impossible —it is going to be just that. You might as well just enjoy the journey, bumps and all. [bctt tweet=”One does not only learn from experts – Ronelle Steenekamp” username=”SheLeadsAfrica”] You mentioned your sons motivate you. You’re also a divorced single mother, how have you managed to over the challenges of this? I remember making the decision to leave my great job that was comfortable and secure. Then I quickly started to doubt and told myself —Are you crazy?, you are a single mother, two boys, a bond and vehicle to pay. This was a good reason to rather stay in my job and not take the big risk into being an entrepreneur. My kids was a enough reason to stay in a secure job rather than take a risk, right? Wrong! They were the reason why I had to JUMP and pursue my dreams. The challenges I experienced are no different to anyone who takes a big leap of faith. However, I overcome them by knowing that if I have the challenge, I have the solution. Do you have a motto that keeps you through? My personal favourite motto is; Pray then slay. Before pursuing interests, goals and objectives, I pray. Thereafter I boldly pursue with positive energy and confidence; that’s the slaying part. [bctt tweet=”The motto that keeps Ronelle Steenekamp going is, pray then slay!” username=”SheLeadsAfrica”] Let’s talk about RSA Consulting, what plans have you got brewing for this business? I have plans to expand and have a greater presence nationally and also on the rest of the African continent. Collaborations are key drivers to achieving this! What can we expect from you and RSA Consulting in the next three years? In the next 3 years we want build a stronger foundation. It is important that we spend more time securing the base in order for the building blocks to stand when storms come. This can be done by focusing and maximising the strengths of the organisation. If you’d like to share your story with She Leads Africa, let us know more about you and your story here.
Rajah Saparapa: Sawaree aims to bring people what they need
[bctt tweet=”Rajah Saparapa: Togo needed a platform where people can get packages from anywhere” username=”SheLeadsAfrica”] Rajah Saparapa is both a student and the CEO/founder of Sawaree. From Togo, Rajah lives in the US where she saw an opportunity in launching a business that could easily make people in Togo access goods and products from abroad. Rajah has always wanted to be a leader, especially in Africa. She is able to balance her studies and business as Sawaree is an online store, enabling her to work remotely. She was able to launch and run Sawaree using her own money that she saved up enough to invest. Now Rajah’s looking for new investment and opportunities to grow her brand. Take us through the first 6 months after launching Sawaree. The first 6 months were intense. I am going to be honest with you, it is still intense. After Sawaree was launched, we had no sale for a month and half. A friend volunteered some hours to help me with the online advertisement; we tried to maximize our social media ads on Facebook, Instagram and so on. Since it is a new venture in Togo, many people were skeptical about using our website; unless someone they know had given it a good review and could vouch that it is safe and reliable. It is all about trusting Sawaree and trusting us. I literally harassed my family members to talk about Sawaree and to order from Sawaree. I wanted them to share their experience not only with us but also their communities. [bctt tweet=”Sawaree is a new venture in Togo, many people were skeptical about using it – Rajah Saparapa” username=”SheLeadsAfrica”] Our first customer was a family member, then his friend ordered. It was exciting. However, Sawaree is still struggling to get its name out there, and to earn the trust of the Togolese diaspora. We listen to comments that people leave and try to bring them what they want and need. At first, Sawaree did not have a currency exchanger on the website. The prices were posted in US Dollars and some clients from Europe complained that it makes them feel like they were not our target audience so we installed a currency exchanger to facilitate prices our clients. We have also learned that our clients like sales and so we use sales to attract new clients. Feedback is very important to me, it is how I know that what we are doing right and what we can improve. As a CEO, it is very important to be open to criticism and make room for improvement. When I started Sawaree I knew it was not going to be easy. I have learned how to work twice as hard and to manage my frustration by tackling issues head on. Why was it important to have a platform that allows the Togolese diaspora to deliver groceries to their family in Togo? I always heard stories in the Togolese communities here in the USA or in Europe about an individual sending money back home. This was money to be used to buy groceries, but the money ended up being used in another way. This is a problem not only among the Togolese diaspora but others too. When my best friend from Cameroon told me about a platform like Sawaree that was available in her country, I thought to myself that Togo needed something like that. Something to make it easier on its diaspora, something convenient where people will not need to get out of their home and drive to a store to send money. A platform where family members back home in Togo will be receive packages without having to make any effort. Most of the platforms that are available in other countries do not guarantee delivery. The customers have to usually come and pick up their packages in the store but with Sawaree, we do delivery. How do you manage to keep your promise of delivery within 24 hours from anywhere in the world? The idea of having something delivered to your home is a new concept in Togo. After doing my research, I found that there isn’t any other store that does delivery in Togo. That is what makes Sawaree different, we literally come to you. As stated on the website, all orders that are made before 6PM are delivered the next day, within 24 hours. We have a partnership with our providers that we send orders to as soon as we get them; our provides have it ready for us for pick up and we deliver. The delivery process involves a lot of phone calling. In Togo, knowing or having a physical address number and street name is a hassle so Sawaree does it the old fashion way. We call the recipient of the package and ask him to identify to us where he or she lives. It has been a challenge but after we have a client order to the same home twice, it is much easier for the delivery man to know where he is going. I am proud myself in knowing that Sawaree has never missed its delivery window. [bctt tweet=”Rajah Saparapa: Sawaree promises global delivery within 24 hours and it has never missed” username=”SheLeadsAfrica”] Is there a story behind the name “Sawaree”? I was figuring out name for the company with my mother and my sister and it took days. Any name I came up with was already taken, then I thought, why name it in French or English? I decided to name it in Tchokossi which is a dialect in the North of Togo, where I come from. I speak Tchokossi and it is part of me, so I thought it was good to go back to the root. Then Sawaree came to me, it means “patience”. I knew that the journey for building and establishing Sawaree was not going to be an easy road. I wanted to remind myself that any time I read up Sawaree,
Lauren Jacobs: Forget perfection, embrace what you have to give
[bctt tweet=”Published author, ordained minister and gender equality activist Lauren Jacobs inspires us” username=”SheLeadsAfrica”] Lauren Jacobs identifies herself as a woman, a sister, daughter, wife, leader and child of God. These markets combine in her passion which lies in empowering women to see their lives as full of possibilities and as a landscape for dreams. Lauren is an activist committed to speaking about issues such as domestic violence in faith communities. She is also a story teller, researcher, author, journalist and an ordained minister in full time ministry with her husband. How do you define storyteller? When I close my eyes, and picture a storyteller, I am immediately transformed out in to the African landscape. A circle of men and women gather around the blazing fire and the storyteller completes the circle, up on her feet. She tells the stories of generations passed, the ones entrusted to her to hand down. She tells the stories that encourage, that teach, that rhyme and that are complex in its riddles and songs. In many different cultures and tribes, the storyteller is essential to the survival of the community. Many different cultural and religious groups rely on oral storytelling to stay unified and connected to the past. For me personally, I love telling stories that are factual, historical fiction, poems that reflect truth or true life stories that teach us about ourselves and those around me. To be a storyteller for me, means that I am telling the stories that can change mindsets and set us free, and keep us connected to the hidden stories of the past that carry deep meaning for our present wanderings. [bctt tweet=”To be a storyteller means telling the stories that can change mindsets – Lauren Jacobs ” username=”SheLeadsAfrica”] What do you think makes a good storyteller? I think different people would answer this question differently, depending on what they are looking for in a story. For me, I love stories that teach me something. I gravitate towards storytellers that make me feel something, with their language, their wording and even their silences. The kind of storyteller that draws me in and I am lost, coming out of the story as though I had encountered a little slice of heaven on this side of earth. That’s a good storyteller! What led you to embark on this path of standing up for justice again gender violence in faith communities? I saw abuse in my family growing up and I saw it around me as a child. In the lives of friends, at school and in the lives of family members. Gender-based violence with its injustice must have sat deeply inside of me. When I was just 14 years old, I told my mom that one day I wanted to build a safe house for abused women and children. As I grew older I met survivors of abuse and when I enrolled at university, I started a B.A degree in English and Psychology. I went on to do my master’s degree in counselling and I specialized in Gender–based violence in South Africa. For me, I feel that our faith communities should be places of refuge and safety, but in essence they are often the opposite. Religious leaders do not know how to overcome abuse or how to empower victims. I have it in my heart to help them, to empower them to be vessels of healing and hope, instead of vessels of secondary trauma and victimization. I believe this is part of my God design, the way He made me, to pursue justice and stand up against violence. [bctt tweet=”I never saw myself as a minister, I wanted to be a psychologist & researcher – Lauren Jacobs” username=”SheLeadsAfrica”] Can you tell us about your journey to become an ordained minister? I never saw myself as a minister. When I met my husband, he was studying to be a pastor and was already knee deep in the work of pastoring at a community church. He always knew that was his calling, I just wanted to be a psychologist and a researcher, helping the community and aiding healing. The year before we were married however, we started up a ministry together, I wrote and did community work and he preached. I was happy to be in the background of the ministry, until God called me forward, which was a shock! Then, I knew I had to be ordained and take a more active role as a speaker and teacher, in the ministry. I was ordained in 2013 and am so thankful I was. Our ministry has a big outreach heart and we have been blessed to travel and minister. I have also been blessed to have more opportunities to help communities through my role as a religious leader. How can women discover their unique identities? Firstly, I always say go back to the innocence of your childhood dreams. What did you desire to do as a child? What was your innocent dream, before the world came and told you that money or position was important? Was it painting, dancing, writing, acting, directing others, helping, shelving books? Sometimes, a big part of your identity and your “sweet spot” can be found when you rediscover what you longed for as a child. What do you enjoy and what makes you unhappy, and weary? Some people love working in an environment buzzing with people, others love being solitary, that’s part of your unique design. Invest in a hobby, something that you can lose yourself in, take a course and discover a different part of yourself. Pray, there is no better way to discover who you were created to be, than by going back to the Creator. We each have an individual stamp on us, that only the Manufacturer can understand. To be fully alive, means we need redemption within, it’s the simplest way to discover the true you. [bctt tweet=”Your sweet spot can be found when you rediscover what you longed for as a
Abigail Arunga: Freelance writing is sustainable, everyone needs writers
[bctt tweet=”Abigail Arunga quit her job for more sleep and less money as a freelance writer” username=”SheLeadsAfrica”] Abigail Arunga used to be the Digital Editor for Zuqka.com before she subscribed to the ideal of happiness at work and quit her job for more sleep and less money. Before that and other subsequent mutinies, she worked as a contributor for several local Kenyan magazines such as Home and Living East Africa, DRUM and Saturday Magazine (Nation). Now, Abigail is a 28-year-old (yeah, she can’t believe it either) writer, blogger, scriptwriter and committed lover of sleep. She is the author of Akello and a side of raunch, both (only slightly) sensual poetry collections, is trying to avoid questions about when the next volume is coming. Abigail was also a scriptwriter for the award-winning soap opera “Lies that Bind” and continues to write for TV with shows such as “How to Find A Husband” and “Majaribu”. She began her writing career as an intern for Storymoja Publishers and is a 2011 honours graduate of USIU (don’t forget that. She thinks it is very important, mostly because she was surprised). Oh, and duh, she’s a feminist –who isn’t? Here, Abigail shares her expert advice on surviving the struggle of being a freelance writer. Did you always set out to be a freelance writer? That was not the plan! Employment was kind of the plan. Until I got employed and realized I was not only a terrible employee, but I also hated having to be employed. Not because of the sweet salary, but because I hated having to answer to something outside of myself —no matter how nice that something was to me. Small decisions, by the way, like not being able to stay home on my period, or having to ask to not come to work? It felt like a cage. What’s a typical day like for you? Wake up at about 10 or 11 am, noon or 1 pm if I have been working past 3 am. I will get up, work on my social media for about an hour or two, then get up and have breakfast (brunch!), watch something, read something, probably leave the house —if not, I will start working. If I leave and come back, probably late, from whatever —an event I am covering, a film I am reviewing, whatever it is— then I will start working when I get home. If I have eaten out, I’ll start immediately —if not, I’ll cook. Then TV, then sleep. The only thing that is constant though, in that list, is what time I wake up, hehe. [bctt tweet=”To be a successful freelance writer you have to be willing to do the work required” username=”SheLeadsAfrica”] What will you say to people who say one can’t make money as a freelance writer? I haven’t lived at home for five years, so that’s a lie. You just have to be willing to do the large amount of work required to sustain yourself and have a hard-line stance on when people pay you —because self-motivation and chasing cheques are probably the hardest parts. Can you talk about rates? How did you go about setting rates for your work? Rates depend, for me, on who is buying. Every time. I have my constant contracts that I have been working for about four years —those don’t change much. Friends shouldn’t get different rates, I know, but they do. Everyone else? My minimum is about 5 bob a word. Or I charge per piece of work —for example, per script, as opposed to the number of words. For my television scripts, I ask for about KES15000 per script. Which I am told is below industry rate…hmmm…new year, new rates? The reason why sometimes rates are so fluid with me is, honestly, sometimes, you are broke as hell and have to take what you get. Then you get on a little bit, and you’re like no, I deserve more! Which is all fine and dandy, until you hit a patch and you go back to cheap. Especially at the beginning of a freelance career. It can be very hard to not only know your worth but stick to your guns. I would say start with what you want and stick to what you want, without having to go back –and with a backup plan. Savings, or Mshwari, hehe. If your work is good, they will pay. If they don’t, you will get better, or pivot. You will do what you have to do. [bctt tweet=”Abigail Arunga: At the beginning of a freelance career, it can be very hard to know your worth” username=”SheLeadsAfrica”] Would you say freelance writing is a sustainable career choice? Of course. Especially if you are thinking out of the box. You do realize that everything needs writers? All businesses need stuff written. They need newsletters. Copy for brochures. Memos. Who writes this stuff? Articles. Magazines. Menus…everything. So sometimes they have in-house writers. Many don’t. Figure out what you want to write and write. Write hard. It is sustainable because everyone needs writers. What should anyone looking to become a freelance writer know before embarking on this path? Ask for half of the money before you do any work for anyone. People are not nice in this town —in this world. Don’t feel bad if the jobs take a while to get there —they’ll get there. Just keep going. You want to be a writer? Then write. Ready to share expert advice on your industry based on your experience? Tell us about it here.
Rose Njeri: My clients become family once they start training with me
[bctt tweet=”Fitness helped Rose Njeri gain confidence & she knew she had to share this with others” username=”SheLeadsAfrica”] Rose Njeri runs things at RoseFit, LLC. She’s always played sports and credits her love for exercising to her passion for being a personal trainer. Though she is a certified personal trainer, Rose does not limit herself to one project; she is also a face of Kenya ambassador, model and actress. In addition to that, she is currently pursuing a Masters degree in Marriage and Family Therapy. Fitness is something that has helped Rose gain more confidence. Seeing what positive impact fitness has on her life, she knew she had to share it with others. Read on to find out how Rose Njeri is motivating others to live a happy, healthy and positive life. When did you realize it was your passion to help people live a healthy life? I enjoyed helping people around me get into fitness and shortly came to realize that I could help more people. I also saw a need of teaching people live a healthy life. Considering the abundance of businesses and services in the health industry, what makes your brand stand out? What makes my brand stand out is the relationship I build with my clients. They become family once they start training with me. I become their biggest fan! I want them to win. All they have to give me is a 100% and I will help them accomplish their fitness goals. I do my best to teach my clients to see working out as a lifestyle and not as torture. I always wish to leave a positive impact in their lives. [bctt tweet=”I see a lot of opportunities in the health and fitness industry – Rose Njeri” username=”SheLeadsAfrica”] How did you come up with the RoseFit brand? RoseFit came from my amazing friends and family. They would call me “Rose, the fitness guru” and from that I came up with RoseFit. Also, having my name on the brand makes me work harder because I want it to mean more and stand for something bigger. What do you think of the health and fitness industry as it now? The health and fitness industry is growing! More people now understand the value of it. I believe there is a need for it! I’m constantly learning new ways to make it easier for people to learn more about health and fitness. There are variety of opportunities beside training in health and fitness industry. I’ve gotten to be a motivational speaker, sell fitness gears, host 5K Runs and be a mentor, all in the health industry. I see a lot of opportunities but it all requires hard work and commitment. You offer diverse services including gear, how do you manage them all on your own? It goes back to working for my brand; I’m willing to do whatever it takes for RoseFit to grow. I am learning to balance it all out but it takes time. Can you tell us about being an award winning fitness coach? It was a surprise for me when I won an award. When I started out as a trainer I did free boot-camps in my community. They brought a lot of people together and were a great way for me to network. I saw that fitness brought people together and so I wanted to create more opportunities for the community to stay active. Also, I participated in Face of Kenya USA pageant and one of the tasks we had to do was to raise money for a charity of our choice. I came up with the idea of having 5K runs to raise money and it turned out to be very successful. The community got to know me as a trainer and they would turn to me for any help concerning health. I was invited to a community event as Face of Kenya ambassador and there, I was awarded a fitness award for influencing people in the community to workout. It was a blessing because it was women-focused event named “Queens Night” and I love events that aim to empower women. [bctt tweet=”Rose Njeri: When I started out as a trainer I did free boot-camps in my community” username=”SheLeadsAfrica”] You’re a woman of diverse talents as a model and actress too, how do you balance it all? Honestly I am still learning how to balance it all but I take any opportunity that I’m given and give it a 100%. I am truly blessed and that is the best way to describe it. How do you keep the passion alive in everything that you do? I pray for everything I do and trust God’s ways for my life. When God is involved anything is possible. Also, I enjoy it all and make sure I’m having fun. When you’re doing something you love, you enjoy it! If you’d like to share your story with She Leads Africa, let us know more about you and your story here.
Ramadimetja Makgeru: Your business exists to please your audience
[bctt tweet=”Ramadimetja Makgeru’s interest in entrepreneur grew from her financial struggles as a student” username=”SheLeadsAfrica”] Born in the dusty village of Mohlaletse in sunny South Africa, Ramadimetja Makgeru —better known as Rami— is a simple girl who has always enjoyed serving others from a very young age. From winning awards for community service in primary school to being involved in various initiatives as a young adult, making a difference runs in her blood. As a financially struggling student at the University of Witwatersrand, Rami’s interest in entrepreneurship started. She started attending business seminars during her spare time to learn about the world of business and how she can start making money. Through these seminars, Rami met a lot of budding entrepreneurs and realized that they all faced a similar predicament —they lacked personal and business branding skills. Not just that, they also lacked basic financial skills to enable them to do business financials. That’s when she decided to assist start-ups with bookkeeping and tax as a freelancer. Rami eventually decided to invest time in learning about sales and marketing too. Later on, she then designed training material to train small businesses on sales under her company Competent Creations Agency (Pty) Ltd. The company was registered when Rami decided to make her services more accessible to make more money from the venture. It now has its own agents distributing products on behalf of other companies. Why do you think entrepreneurs lack knowledge on branding, bookkeeping and sales strategies? Entrepreneurs don’t utilize readily available resources that educate them on these subject matters, but in their defence, they don’t have the time to do so. Most entrepreneurs are usually knowledgeable in the field their product or service specializes in. Branding, bookkeeping and sales strategies come with trying to maintain a company to keep it running; something most people don’t consider before starting a venture. Per studies, there is a positive correlation between business failure and lack of marketing and sales skills. How can entrepreneurs improve their knowledge of this on the cheap? There is a lot of material available online on platforms like YouTube and even free online courses (MOOC’s). With the age of the internet, information is at your fingertips. Various organizations, like mine, organize seminars where entrepreneurs are educated on these subjects by industry experts. In what ways you do help businesses stand out at Competent Creations? We assist businesses with branding themselves; from the first steps of choosing a name, drafting a killer business plan and even the design of quality logos and websites. We believe that how third parties view/perceive you plays a huge role in determining how well you will perform as a business. [bctt tweet=”How 3rd parties view you plays a huge role in how well you will perform as a business” username=”SheLeadsAfrica”] What advice will you give to a recently launched start-up looking to re-brand? Go back to your business plan and see why you exist as an organization. How you brand yourself should reflect your reason for existence. Your audience should be kept in mind every step of the way because what they think of you is what matters most (you exist to please them). It is also important to get the opinion of an outsider, because the people you work with are too close to the current brand to be objective. Do you keep New Year resolutions? What will your goals be for 2017? I do not usually keep New Year Resolutions, but I plan to go vegetarian next year. I am planning a spiritual and body cleanse to connect with my inner self. My goals for 2017 include getting the company noticed. I would like to tap into the corporate market. This embodies a lot of networking and self-selling. I am excited for it! If you’d like to share your story with She Leads Africa, let us know more about you and your story here.
Randy Mampuru: Everything I do is fuelled by my personal vision
[bctt tweet=”From tourism to making furniture to working with kids, here is Randy Mampuru’s story” username=”SheLeadsAfrica”] When Randy Mampuru completed her matric in 2010, she decided to take a gap year in 2011 because she wasn’t sure of what to study in university. When she found that being broke didn’t work for her, Randy got herself a job doing promotions. That is when she came across the Raymond Ackerman Academy for Business Skills and Entrepreneurial Development offered at UJ Soweto Campus. Randy did that for the rest of 2011, then enrolled with the Gauteng Travel Academy in 2012 for a certificate in tourism. In 2013, Randy was given the opportunity to be travel consultant at one of the biggest travel agencies in South Africa Travel with flair. She worked there for few months but didn’t like it so left to pursue her studies in project management. Then in 2014, while Randy was studying from home, she got into a furniture manufacturing business. Randy Mampuru started making pallet-inspired furniture from her mother’s back yard. The business grew, eventually making it to the furntech incubation centre where she was given space and machinery. It was around the same time Randy started Kidz Hub. After taking a gap year to decide what to study, why tourism? In high school I studied tourism as a subject, which is where I fell in love with it. During my gap year, I figured out that I wanted to travel the world. I needed to get into career that could allow me to travel, and tourism was industry that I had to get into in order to travel. What does self-employment mean to you? It means being able to work on my dream and vision; making it a reality while serving and helping people and making sure that the next generation’s future is successful. Tell us about Kidz Hub, what inspired Kidz Hub? Kidz Hub is an organisation that pays attention to kids personal development, while taking the academic route and a holistic approach. We are all about instilling life time skills practically and actively so. We save R2 everyday towards our writing utensils and books. Now think about it, a 7year old saving R2 everyday…there’s a lot that goes into that. When they put it upon themselves to save the R2,that’s commitment. It also shows consistency. They don’t buy snacks along the way and that’s sacrifice. Not forgetting that this kid is taking in leadership, initiative, responsibility while also learning the financial management skill. We identified that many kids didn’t have anyone assisting them with their homework. So we decided to create a space were kids can come in and do their homework. That space was first my mothers kitchen, we then moved to the garage where I build a table and benches since I was in the furniture manufacturing industry. Currently, we have three branches and 33 kids signed up. We are also receiving assistance from former matriculants and varsity students who come and help voluntarily. This is fuelled by my personal vision which is; “To see the work that I do, the contributions that I make and the purpose that I serve having lasting effect on humanity”. [bctt tweet=”Randy Mampuru wants to see that the work she does has a lasting effect on humanity ” username=”SheLeadsAfrica”] Why kids? I love kids. Kids are very genuine, honest and free. They show so much life and they make one look forward to life. So I wanted to contribute towards their future to make sure they do not fall prey to what society portrays as how life should be. Do you feel kids should be sheltered from unhappiness? No I don’t think so. I feel that unhappiness is one of the feelings that will always be apart of our lives. It is triggered by failure and disappointment which are the two most important feelings that one goes through. Both feelings are necessary to recognising one’s abilities towards what they want to achieve, whether it is academic, personal or financial. What cheers you up? Gospel and house music, dancing, good food; basically good vibes. Who is your hero, why? My parents are my heroes. They are my heroes because of their tremendous support. I don’t think I would be where I am now if was not for their support. Want to see women you know featured on SLA? Tell us what amazing things women are doing in your communities here.
Oladoyin Oladapo: I never planned on writing a book series
[bctt tweet=”Oladoyin Oladapo is inspiring girls to reach their maximum awesomeness with Girl to the World” username=”SheLeadsAfrica”] Oladoyin Oladapo is the author of the “Girl to the World” book series which consist of four chapter books and four picture books for children below 12. These books share values essential to girlhood; intelligence, curiosity and self-esteem while highlighting the diverse world around us. They are more than learning about differences instead, they are fun and captivating to read like traditional children’s stories. This is because after spending six months in a local elementary school with her team, Oladoyin discovered that children that age are not as concerned as we were about learning about developmental concepts such as culture and values. So if her team wanted to get children to read, they had to mask all the educative material with fun and exciting stories. This led them to create the “Girl to the World” book series which empower children but are still fun to read. The series teaches children but not are not textbooks. Oladoyin believes that the content children consume at this age moulds their future; her goal is to expose children especially girls to different cultures. Read on to find out how Oladoyin Oladapo is helping girls reach their maximum awesomeness through the celebration of culture, girl power and universal concepts like arts, friends, family, fashion, sports and school. Tell us a little about yourself and your writing background? I am from Nigeria but live in the USA. My family migrated to the States when I was very young, so that was where I had most of my education. I studied sociology with education concentration and political science with international relations concentration. Around my junior year, when I first got the “Girl to the World” idea, I was studying gender and inequality in education and I think that a lot of that really formed the idea. I however planned on making multiple things with the idea; thus toys and animation etc. The first prototype I made with this idea wasn’t a book. I had to try out other things until I finally decided to start with a book, which was a great idea I must say. With regards to my writing background, I never had professional experience in writing. But I was always doing creative writing among others in school which gave me some experience in this field. So when the time came to write the books, what I did was to put together what I knew and I guess I did the best that I could. You said you and your sister read a lot when you were young, which books had the most impact on your life? Would you say reading so much at a young age ignited this passion to write the Girl to the World series? My sister and I read a lot, I remember reading the Bible a lot when I was growing up. At that young age however, I wasn’t able to understand the Bible so I was given the picture Bible which made it a lot easier to understand. In terms of actual storybooks, our dad would take us to the library all the time. We spent an entire summer reading Chicken Soup for the Soul. I mean we read the entire series of that book just like the Babysitters Club, the Magic Treehouse, Junie B. Jones and Captain Underpants series. I really enjoyed Captain Underpants because it was an easy read and I loved the pictures and how funny it was. Also I believe that because I read so much, I had the confidence that I could write the book even though it was something I never planned on doing. [bctt tweet=”Everyone wants to know why I don’t have a Nigerian girl in my series – Oladoyin Oladapo ” username=”SheLeadsAfrica”] From your Youtube video, you stated that there are four chapter books and four picture books about four amazing girls. These girls are Akua from Ghana, Shivani from India, Estefany from Colombia and Chazelle from Trinidad and Tobago. How did you come up with these characters and how did you choose their nationalities? Was is random or planned? Everyone wants to know why I don’t have a Nigerian girl. It’s a long story. The thing is, the first person who joined my team was a Ghanaian girl who helped me write the first story. And later, when we decided to extend to other characters, we wanted geographical diversity. It didn’t make sense to have Nigeria which is like two doors from Ghana. I wanted to get other places around the world. Ghana was already there so I decided to hold on with Africa and try other continents. Then I decided to choose countries that I felt like I knew enough to write about. As I am an outsider and not from any of these cultures so I did research and talked to people who are from there. I wanted to make sure I had enough resources, facts and details so I could write about them. I wanted it to be authentic, genuine and good. That was the major reason for creating stories from different regions. Also these were cultures I really really enjoyed. I feel like if I wasn’t a Nigerian, I will be Indian. All these countries I was exposed to, I felt like part of them. With each character we wrote about, I felt like I was the one in the story. As a Nigerian, I have lots of Ghanaian friends and I am used to their culture so I chose cultures that resonated with me. However, these characters are just the beginning. I plan to extend to all the other cultures. You and your team spent six months in a local elementary school to study and test out your contents. Can you share with us some of your findings? What I learnt was that children just want to have fun and want to be engaged first and foremost.
Dr Tlaleng Mofokeng: I envision a world where all people are at the centre of reproductive health agenda
[bctt tweet=” An advocate for reproductive justice, Dr T dedicates her time to realise her vision” username=”SheLeadsAfrica”] As African women we know the struggles we face when it comes to accessing quality sexual and reproductive health services, especially if you are not privileged enough to afford private health care. Dr Tlaleng Mofokeng, also known as Dr T, is a young woman who is passionate about making such services available to all regardless of economic status –including those marginalised because of their sexual and gender identities. Dr T is a South African medical doctor, an activist, facilitator, speaker and columnist. Being a doctor has been her childhood dream. As soon as Dr Tlaleng knew what doctors did, she’s always wanted to be one. Now, Dr. T is a winner of the 2016 120 under 40: The New Generation of Family Planning Leaders and the Mail and Guardian 200 young South Africans in 2016. Who is Dr Tlaleng Mofokeng? I graduated from the University of Kwa-Zulu Natal in 2007. As a student, I set up the first youth friendly clinic in Matatiele in the Eastern Cape as part of my rural community project under Lovelife. Currently I run a Reproductive Clinic in Sandton and serves as the vice-chairperson of the Sexual and Reproductive Justice Coalition. I’m also a Medical Columnist at Sunday Times Newspaper, a Resident Doctor at Kaya FM, a facilitator and speaker. What made you choose sexual reproductive health? Sexual and reproductive health chose me. I had the first real inclination that I would work in this field during community service year; while I was working in the West Rand clinics in Johannesburg. I had many patients, often young women who consulted with me for medical issues and somehow they would end up opening up to me regarding their sexual health and relationship issues. It was very rewarding and I think the process was organic in that it is the patients who found me receptive enough to share their experiences. I remember one of the days when I had more patients waiting for me in the parking lot than inside the hospital, to talk about sex and ask questions. [bctt tweet=”Sexual and reproductive health chose me – Dr Tlaleng Mofokeng” username=”SheLeadsAfrica”] What is the Sexual and Reproductive Justice Coalition all about? The Sexual and Reproductive Justice Coalition, is a civil society organization made up individuals, academics, researchers, activists, service providers etc. We believe in, and are creating, a future informed by an intersectional sexual and reproductive justice perspective. Equality, dignity and bodily integrity to inform services, information and resources and options that are provided to all including marginalised sexual and gender identities. Tell us about your experience at the Johns Hopkins University and being in the top 120 under 40? The trip to the USA was an amazing trip. I am one of 40 winners and one of 10 invited to the USA to receive the award in person. I spent time in Baltimore, Washington and New York. The time at Johns Hopkins was really special as we attended a lecture by Professor Mosley, who is one of the top rated lecturers at Johns Hopkins. What impact would you like to make in your field? I envision a world where all people regardless of gender, orientation, geography, disability or economic status are at the centre of reproductive health agenda and service provision. As an advocate for reproductive justice, I dedicate my time and expertise to ensure that this vision becomes a reality. What are some of the day to day challenges of your job and how do you overcome them? The main thing is physical and mental exhaustion, one has to be emotionally present for all your patients. Sometimes one goes from a therapy session, to doing procedures followed by consultations. By the nature of the field, many people have really emotional stories and experiences and it can be exhausting but also rewarding, especially on a busy day. It is for this reason that debriefing and self-care is of the most importance for one’s own emotional and psychological wellbeing. [bctt tweet=” Self-care is very important for one’s emotional & psychological well being- @drtlaleng” username=”SheLeadsAfrica”] How do you stay inspired? The struggles are real and very personal. Our existence as black women is political and we can never switch off from the struggles of gender politics, racial oppression and the quest for economic freedom. The vision of a just world in which we as black women thrive and not just survive is further compromised because many women remain landless and unable to have shelter and food security. The daily experiences of not only my patients but also of my own in navigating an unjust world keeps me inspired. [bctt tweet=”We can’t switch off the struggles of gender politics & racial oppression – @drtlaleng” username=”SheLeadsAfrica”] What is the one thing you wish someone had told you about being a successful career woman? I do not think you can ever prepare for all possibilities especially in business or regarding careers and people may try but they too cannot tell you all there is to know. I have been fortunate to have a mother who was a working mother and career driven as a result of her modelling I have had no issues or inner battles about family life versus commitment to my career. Is there anything that you would change about the career choices you have made? Not a single thing. I know for sure that I am in the right field. What is your advice to the young women out there that want to follow in your footsteps? Medical school is tough. You will break but you will rise and you will realise your dream. No matter what the world tells you, you are beautiful, you are intelligent and you were born with all the power and are deserving of a good life. You can catch Dr T on Kaya FM 95.5 Gauteng and Al-Jazeera channel 406 on DSTV.