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Become a #SheMeansBusiness Trainer!

[vc_row][vc_column][vc_column_text] [/vc_column_text][/vc_column][/vc_row][vc_row][vc_column 0=””][vc_gallery type=”image_grid” images=”28412,28414,28553,44474″ img_size=”275×250″ onclick=”img_link_large” custom_links_target=”_blank”][vc_column_text] How do you feel about dropping bombs of knowledge and helping empower your fellow #MotherlandMoguls? If this was your reaction, we’ve got a program for you to consider. In 2018, because this is the year we live our best lives, we’re continuing our digital marketing training with […]

Social Media Marketing- What? Why? How?

[bctt tweet=”Social media marketing has gone been perceived as a fad to a must-have for brands today” username=”SheLeadsAfrica”] Let’s start with 2 definitions to answer the What: social media noun websites and applications that enable users to create and share content or to participate in social networking Source: Oxford Dictionary social media marketing noun the […]

Growing and marketing your brand via social media – The tale of 5 #MotherlandMoguls

[bctt tweet=”When used right, digital media can be harnessed to make a direct impact in the society” username=”SheLeadsAfrica”] It is not often that one catches five aspiring women in the same spot. Well, maybe it’s often, but what are the chances of finding them engaged in a fashion project to raise awareness and funds for […]

The super-basic practical introduction to digital marketing

[bctt tweet=”Digital marketing works, if you’re ready to make it work for you start here @Wildfusion” username=”SheLeadsAfrica”] Digital marketing is such a catchphrase today that it parades the Internets with a long line of acronyms: ROI, CAC, SEM, SEO, CPC, and so on. It gets overwhelming. But beyond all these acronyms, there is real value […]

Emilia Dias: I learned to let my work speak for itself early on

[bctt tweet=”Emilia Dias is the only lady as well as the youngest on her board, here’s how she does it” username=”SheLeadsAfrica”] The versatility of marketing allows me to navigate into any sector as long as I’m dedicated There must be programs to attract more women to the Telecom sector – Emilia Dias Emilia Dias is […]

Spinning straws to gold the Coco Chanel way

“Beauty begins the moment you decide to be yourself” – Coco Chanel Ever felt a scent so distinct, so exotic and yet so familiar that it makes your head spin? That is what Chanel number 5 perfume does to you. The best-selling perfume in the world, and yet so few of us know the story behind […]

Vera Adu Amani: How I found creative ways to build my brand

Vera Adu Amani

Vera Adu Amani started her fashion company with no capital, no showroom and no PR services. All she had was a vision, talent and a voice which she used as a strong marketing tool on social media to build her brand. As the face of Adu Amani Klodin, she used her hairstyle (popularly described as […]

The 4 minute guide to SME marketing: Everything na packaging

packaging

This article in the on-going series was largely borne out of a personal experience. Did I mention that I am testing the entrepreneurship waters myself? To digress a little, I think there is a side-gigging bug making the rounds, especially in the city of Lagos. Let’s do a quick poll if you currently work a […]

Lornah Achieng: What it means to be a Christian fashion blogger

The faith industry is large and booming but it’s not limited to the pulpit. We have Christian books, a growing Christian movie industry and also Christian bloggers. Born and raised in Kenya, Lornah Achieng is a faith, fashion and lifestyle blogger. She says she started the platform to share life experiences and discoveries from the […]