She Leads Africa

A lot has been said about women entrepreneurs in Kenya.

Women have distinguished themselves and we have trailblazers like Tabitha Karanja of Keroche Industries, Flora Mutahi of Melvin’s Tea, Gina Din Kariuki of Gina Din Communications, Judith Owingar of AkiraChix, Lorna Rutto of Eco posts, Ruth Mwanzia of Koola Waters, Shikha Vincent of Shikazuri and Michelle Ntalami of Marini Naturals to name a few.

Entrepreneurship is mainly about business skills, determination, resilience, networking, and social impact. Women are working their way into this area and are slowly but surely making headway.

A lot of focus and support has been given to women entrepreneurs through grants, training, access to finance and favorable government policies like Access to Government Procurement (AGPO) to name a few. More women are encouraged to participate in this sector.

Women in the corporate world have an uphill task to get their place and break all the glass ceilings. Sheryl Sandberg – COO of Facebook, in her book LEAN IN, gives insights into what the life of a woman in corporate America is and how to maneuver it.

According to Fortune.com, there were 27 women at the helm of Fortune 500 companies as at January 2018. How about corporate Kenya?

I admire women in the corporate world because apart from the normal barriers they encounter and overcome, boys club mentality, patriarchy, high technical skills, experience, glass ceiling mentality (Gender stereotyping), sexual harassment, inflexible working conditions and integrity.

The corporate world is harsh and cutthroat. The impact is mostly measured in terms of PROFITS and PROFITS. Only recently have corporates embraced a wider scale to measure the impact of CEO’s to include social impact, teamwork, employee innovation and customer retention to name a few.

This shift gives women a chance to shine as their natural skills of collaboration and teamwork are an asset.

Entrepreneurship is forgiving on the requirements of higher education and experience. A person with a basic education can quickly become a business mogul. However, in the corporate world, experience and education have a lot of weight.

The current trend to consider leadership, softer skills and strategic leadership has made it more accessible for women.

Due to gender roles and social pressure, many women in the past were not in a position to access higher education and therefore did not get promotions to enable them to rise up.

Currently, women are taking up chances to improve their education hence giving them more edge to compete in the corporate world. Experience is a matter of time; men had an advantage of this. In the last 20 years, women have proved that given a fair chance they too climb the corporate ladder right up to the top.

Why do we need women in CEO positions?

 

People in the corporate world manage a large amount of money and direct how it is used. Gender diversity has also been proven over the years to increase profits and performance of corporations.

Therefore, further inclusion of women has been proved to attract talent in the boardrooms where innovative solutions are created. Invariably more women-friendly products and policies emerge from companies that are managed by women. After all, women are 50% of the consumers of products and services.

The simple fundamental reason why women should be in the corporate world is that it’s fair and inclusive to do so.

In Kenya, we have many distinguished ladies at the helm of corporates and organizations. This has increased recently, but to date, only 2 women lead corporations listed on the Nairobi Stock Exchange i.e. Maria Msiska of BOC  (until 2016) and Nasim Devji of DTB Bank. We can do better.

Here are examples of Women CEO’s in Kenya:

  • Jennifer Riria is a pioneer of women in CEO position and has been holding this and similar positions in the microfinance and banking industry for 20 years. She is the CEO of Kenya Women Holdings that has a subsidiary Kenya Women microfinance Bank which is a leading bank for women entrepreneurs. She is a Ph.D. holder and has a Degree and Master degree as well.

 

  • Stella Njunge: CEO of Sanlam Life, part of Sanlam Kenya Group. She has over 15 years’ experience in the insurance industry,  a CPA(K), CPS(K), and holds a degree and masters. Stella also has over 16 years’ experience in Insurance.

 

  • Catherine Karimi: CEO of APA Life part of Apollo Group a leading insurer in Kenya. She has 18 years’ experience in Insurance industry, a degree, postgraduate certificate in Actuarial Studies, and is a member of Chartered Insurers (UK).

 

  • Rita Kavashe: is the CEO of General Motors East Africa, Kenya with 35 years’ experience working at GM. She has a degree and postgraduate certificates and rose through the ranks.

 

  • Phyllis Wakiaga: is the CEO of Kenya Association of Manufacturers. She has a law degree, Higher Diploma in Law and Human Resource Management, Master Degrees in International Trade and Investment Law and Business Administration.

There are many more female CEO’s in Kenya. The common items in their profiles are EDUCATION AND EXPERIENCE.  This is a true testament that education is an equalizer.

Given equal opportunity and based on merit, women can excel and are excelling in the corporate world. Girls need to be encouraged to plan their career path early to help them reach the top CEO positions to bridge the current gap.

I look forward to more women taking up the CEO roles and reducing the barriers to getting there.


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